The document summarizes key findings from a survey of over 1,000 UK shoppers on their attitudes towards health and understanding of health messages. It finds that while three-quarters claim to be eating healthily, only a third exercise weekly. Most shoppers and their families are overweight. Nutrition labels are confusing and shoppers rely on simple cues like calories and fat content. Healthy foods are perceived as more expensive.
Do you know how the elements in toothpaste affect the body and gain weight? Discover with this blog! Here you will get to know about the relationship between toothpaste and weight gain!
Health and wellness program for the corporate world. Chef Walter Potenza will help you redesign your current philosophy and enhance your overall strategy for a better work environment utilizing "FOOD FIRST" as a method of achievement a healthier workplace. Better employ health translates into less absenteeism, improved performances and a healthier bottom line. Check out our programs offered under the Mediterranean Diet 21 philosophy. Details here www.mediterraneandiet21.com
Many people are unsure how to lose weight safely and naturally. It does not help that many websites and advertisements, particularly those belonging to companies that sell diet drugs or other weight-loss products, promote misinformation about losing weight.
Do you know how the elements in toothpaste affect the body and gain weight? Discover with this blog! Here you will get to know about the relationship between toothpaste and weight gain!
Health and wellness program for the corporate world. Chef Walter Potenza will help you redesign your current philosophy and enhance your overall strategy for a better work environment utilizing "FOOD FIRST" as a method of achievement a healthier workplace. Better employ health translates into less absenteeism, improved performances and a healthier bottom line. Check out our programs offered under the Mediterranean Diet 21 philosophy. Details here www.mediterraneandiet21.com
Many people are unsure how to lose weight safely and naturally. It does not help that many websites and advertisements, particularly those belonging to companies that sell diet drugs or other weight-loss products, promote misinformation about losing weight.
Many people are unsure how to lose weight safely and naturally. It does not help that many websites and advertisements, particularly those belonging to companies that sell diet drugs or other weight-loss products, promote misinformation about losing weight.
How to Become a Take Shape for Life Health Coachtakeshapeforlife
In this informative presentation Dr. Mark Nelson and healthcare consultant John Lutz demonstrate how physicians and health coaches can help patients safely lose weight while earning a substantial income.
Take Shape For Life Portfolio Presentationthelolmyster
Take Shape For Life (by Medifast) is a fast, safe and easy weight loss program that is endorsed and recommended by over 15,000 physicians. It is a clinically proven, safe alternative to weight loss surgery.
Being overweight or obese can lead to a range of health problems. Although many different “fad” diets are available, a balanced lifestyle and nutritious diet are the key to healthful living and better weight control.
The latest issue of CBIZ Wellbeing Insights is here! The February issues features an in-depth look at heart disease and why it's the #1 cause of deaths worldwide. Also included is a nice financial focus on tackling tax season and the hidden health risks of artificial sweeteners. Check the presentation for all that and much more!
Being overweight or obese can lead to a range of health problems. Although many different “fad” diets are available, a balanced lifestyle and nutritious diet are the key to healthful living and better weight control.
Take Shape For Life (by Medifast) is a fast and easy weight loss program that was developed by physicians. It is clinically program and is endorsed and recommended by over 15,000 physicians as a safe and healthy alternative to weight loss surgery.
Nutrition 4 Weight Loss Program - weight lossmohamedHemo
Consider the surprising habits of people who lose weight and keep it off over the long haul. Spoiler: Taking time to celebrate made the list. Get more healthy living tips from ; https://www.cestips.com/
Being overweight or obese can lead to a range of health
problems. Although many different “fad” diets are available, a
balanced lifestyle and nutritious diet are the key to healthful
living and better weight control.
Type 2 diabetes is a chronic disease that affects millions of people worldwide. Uncontrolled cases can cause blindness, kidney failure, heart disease and other serious conditions.
Before diabetes is diagnosed, there is a period where blood sugar levels are high but not high enough to be diagnosed as diabetes. This is known as prediabetes.
It’s estimated that up to 70% of people with prediabetes go on to develop type 2 diabetes. Fortunately, progressing from prediabetes to diabetes isn’t inevitable (1).
Although there are certain factors you can’t change — such as your genes, age or past behaviors — there are many actions you can take to reduce the risk of diabetes.
Our June edition of Wellbeing Insights is all about Men's Health. All those tough questions about what screenings to get, to what questions you should be asking your doctor are covered in this jam-packed issue.
The slide is all about Healthcare Marketing. How you can develop marketing strategies in healthcare market.
Healthcare is booming industry & in accordance with marketing concepts it is very necessary to do marketing of services.
Many people are unsure how to lose weight safely and naturally. It does not help that many websites and advertisements, particularly those belonging to companies that sell diet drugs or other weight-loss products, promote misinformation about losing weight.
How to Become a Take Shape for Life Health Coachtakeshapeforlife
In this informative presentation Dr. Mark Nelson and healthcare consultant John Lutz demonstrate how physicians and health coaches can help patients safely lose weight while earning a substantial income.
Take Shape For Life Portfolio Presentationthelolmyster
Take Shape For Life (by Medifast) is a fast, safe and easy weight loss program that is endorsed and recommended by over 15,000 physicians. It is a clinically proven, safe alternative to weight loss surgery.
Being overweight or obese can lead to a range of health problems. Although many different “fad” diets are available, a balanced lifestyle and nutritious diet are the key to healthful living and better weight control.
The latest issue of CBIZ Wellbeing Insights is here! The February issues features an in-depth look at heart disease and why it's the #1 cause of deaths worldwide. Also included is a nice financial focus on tackling tax season and the hidden health risks of artificial sweeteners. Check the presentation for all that and much more!
Being overweight or obese can lead to a range of health problems. Although many different “fad” diets are available, a balanced lifestyle and nutritious diet are the key to healthful living and better weight control.
Take Shape For Life (by Medifast) is a fast and easy weight loss program that was developed by physicians. It is clinically program and is endorsed and recommended by over 15,000 physicians as a safe and healthy alternative to weight loss surgery.
Nutrition 4 Weight Loss Program - weight lossmohamedHemo
Consider the surprising habits of people who lose weight and keep it off over the long haul. Spoiler: Taking time to celebrate made the list. Get more healthy living tips from ; https://www.cestips.com/
Being overweight or obese can lead to a range of health
problems. Although many different “fad” diets are available, a
balanced lifestyle and nutritious diet are the key to healthful
living and better weight control.
Type 2 diabetes is a chronic disease that affects millions of people worldwide. Uncontrolled cases can cause blindness, kidney failure, heart disease and other serious conditions.
Before diabetes is diagnosed, there is a period where blood sugar levels are high but not high enough to be diagnosed as diabetes. This is known as prediabetes.
It’s estimated that up to 70% of people with prediabetes go on to develop type 2 diabetes. Fortunately, progressing from prediabetes to diabetes isn’t inevitable (1).
Although there are certain factors you can’t change — such as your genes, age or past behaviors — there are many actions you can take to reduce the risk of diabetes.
Our June edition of Wellbeing Insights is all about Men's Health. All those tough questions about what screenings to get, to what questions you should be asking your doctor are covered in this jam-packed issue.
The slide is all about Healthcare Marketing. How you can develop marketing strategies in healthcare market.
Healthcare is booming industry & in accordance with marketing concepts it is very necessary to do marketing of services.
Brief overview of homeostasis, the 11 human body systems and major organs. This presentation has been used in my role as Divisional Training Officer for St John Ambulance (SA) Inc.
Power point materials are free with support materials available for a minimal donation of just $2.00.
- Training Session Plan (2 pages, based on two-hour session). Download here: http://gum.co/EROE
- Handouts for Participants (5 pages). Download here: http://gum.co/FWGk
It IS the Business of the 21st Century, however not clearly understood and not encouragingly accepted. If we wish to ride on the upcoming wave of wealth and prosperity, then we need to understand this well and smell the coffee well in time. Just deliberated on the WHY?
Best way of Weight loss without exercises
You might be wondering how one can lose their weight quckly without any excercises, is that true?
Well, it is. One can lose or control weight with simple and natural weight loss formula and without having to restrict your diet or engage in excessive exercise
You might be wondering how one can lose their weight quckly without any excercises, is that true?
20 ways to lose weight safely
Tips that can help achieve safe and effective weight loss include aiming to lose 1–2 pounds a week, keeping healthy snacks at hand, staying hydrated, and avoiding processed foods
Health & Wellness 2014 Snapshot (Look for the 2015 Update by Schieber Research)Hamutal Schieber
Market and consumer trends in the health & wellness sphere, particularly relevant to F&B/ Retail companies.
For the 2015 report http://www.slideshare.net/hamutalewin/2015-consumer-trends-in-fb-insights-from-sial-paris
W E L L N E S SOne Can Of Soda A Day Raises DiabetesRisk.docxjessiehampson
W E L L N E S S
One Can Of Soda A Day Raises Diabetes
Risk, Study Suggests
0 4 / 2 5 / 2 0 1 3 0 9 : 4 5 a m E D T | U p d a t e d J u n e 2 5 , 2 0 1 3
blue aluminum can closeup with...
By: Rachael Rettner, MyHealthNewsDaily Senior Writer
Published: 04/24/2013 06:05 PM EDT on
MyHealthNewsDaily
1/3/20, 10:00 AM
Page 1 of 13
Drinking just one 12-ounce soda a day may increase the risk of
Type 2 diabetes, a new study from Europe suggests.
In the study, people who drank a 12-ounce sugar-sweetened
soda daily were 18 percent more likely to develop Type 2
diabetes over a 16-year period compared with those who did
not consume soda. And people who drank two sodas daily were
18 percent more likely to have a stroke than those who drank
one; those who drank three sodas daily saw the same risk
increase compared with those who drank two, and so on.
THE ESSENTIAL GUIDE TO TAKING
CARE OF YOUR MIND AND BODY
Subscribe to HuffPost’s wellness email
[email protected] S U B S C R I B E
1/3/20, 10:00 AM
Page 2 of 13
The results held even after the researchers took into account
risk factors for Type 2 diabetes such as age and physical
activity levels, body mass index (BMI) and the total daily
calorie intake.
The findings agree with earlier studies in the United States,
which found daily soda consumption increased the risk of Type
2 diabetes by 25 percent.
However, the study found only an association, and cannot
prove soda consumption causes Type 2 diabetes. It's possible
other factors not accounted for by the study influenced the
disease risk. In addition, participants answered questions
about their diet just once at the study's start, and it's possible
they changed their diets over time, the researchers said.
›
Best Small Dog
Breeds
›
Latest Sleep
Apnea Devices
›
Top 5 Suvs To
Buy
Sponsored by
1/3/20, 10:00 AM
Page 3 of 13
The researchers analyzed information from about 12,000
people who developed Type 2 diabetes between 1991 and 2007,
and a randomly selected group of about 15,000 people, most of
whom did not develop diabetes. All participants were taking
part in a larger study looking into the interaction between diet,
environmental factors and the risk of cancer and chronic
diseases conducted in eight European countries.
People who drank one or more glasses of sugar-sweetened
soda a day were about 30 percent more likely to develop Type
2 diabetes than those who drank less than one glass a month.
Because the link between sugar-sweetened soda and Type 2
diabetes was independent of BMI (an indicator of obesity
level) and calorie intake, this finding suggests that other
factors, such as the spike in blood sugar people experience
when they drink soda, may play a role in the risk, the
researchers said.
›
Best Small Dog
Breeds
›
Best Cruises for
Seniors
›
Top 5 Suvs To
Buy
Sponsored by
1/3/20, 10:00 AM
Page 4 of 13
People who drank diet soda were also at increased risk for
developing Type 2 diabetes during the study compared wi ...
5 steps for fast and easy weight loss and wellnessweight-loss-diet
Here are 5 simple and easy steps to lose weight. Understanding why you may be gaining weight is the key to lose weight. For most people, the cause of weight gain is not overeating but metabolic factors such as insulin resistance.
Identica Bitesize 170114 Health on the HorizonMichael Nash
IT’S THE BEGINNING OF A NEW YEAR WHICH MEANS GYMS ARE OVERCROWDED AND NEW DIETS ARE PAINFULLY BEDDING IN.
But what will health mean to us all in 2014? We know that consumers are increasingly knowledgeable, regarding their own health and actively taking preventative measures to manage it.
Identica have highlighted five trends that will impact many of us as we strive to monitor and improve our personal health.
BENEO is your global partner, catering to the latest trends and developments in the food and feed world. Together, we contribute to better nutrition and health.
Weight Management: U.S. Consumer Mindsets by Packaged FactsMarketResearch.com
The upward trend in obesity that has vexed public health officials for decades may have leveled out and the healthy eating movement remains on the upswing. Still, nearly 100 million Americans are watching their diet to lose weight or to maintain their current weight. Successful weight management remains a tough and never-ending battle for many Americans trying to stay on a traditional diet plan. The majority of overweight Americans find that the very idea of a strict diet poses an obstacle to their weight loss desires. Most agree that they would like to lose weight but assert that they find it too hard to stick to a strict diet plan or eating strategy.
Moreover, dieters trying to stick to their current diet plan or eating strategy face challenges from all sides, especially from the temptation posed by foods they crave but aren’t supposed to eat regularly. As a result, a majority of those on a diet plan have been on it for less than nine months.
Against this background, Weight Management: U.S. Consumer Mindsets takes an in-depth look at the transformation that is now underway in the culture of weight management in America. Using data compiled by Packaged Facts National Online Consumer Survey, the report digs deeply into the mindsets of consumers immersed in managing their weight.
Similar to Health & product information sample extract (20)
This research takes all of our data from our 2013 reports, examining shopper attitudes, behaviours and motivations across areas such as planning vs. impulse purchase, online shopping, the usage of shopper apps and more. Segmenting our shoppers by:
• Age – young (18-34), middle aged (35-54) and older (55-65+)
• Gender
• Social Class
• Gender and Social Class
• Children Living at Home (under 16) – young families (18-34), older families (35-54) and empty nesters (shoppers aged 45+ with no children living at home)
• Region
Using these demographics we can look at how different the different groups behave comparing and contrasting the different attitudes amongst the key drivers listed. By using more detailed shopper demographics to examine our extensive catalogue of 2013 research we are able to present a thorough analysis of shopper behaviour for a more comprehensive range of shopper typologies than those presented in the individual reports.
This report focuses on the five main retailer drivers: Location, Price, Quality, Value and Range. Our research covers how important each criteria is to shoppers by mission, and looks at the needs/wants of the different demographics.
We analyse the interaction of price, quality, health and brand as drivers of item choice. We examine how the importance of these factors varies depending on the channel. This report outlines what “best price” actually means to shoppers and we look at what shoppers look for when looking for quality. We also look at what shoppers look to when deciding if a product is healthy or not. We used nine proxy categories to help understand how and what shoppers’ trade-off depending on what category they are considering.
Retailer Series 2013
Our survey of 5000 primary food and grocery shoppers is the most comprehensive we have ever undertaken specifically looking at shopper behaviour in the UK. We will focus on shopper profilers for each store, drivers of store choice, impact of mission on store choice, perceptions on the different stores and how important is location among other things.
This report takes an in-depth look at Shopper Missions and examines shoppers’ behaviour across all missions in relation to frequency, patterns, channel, planning, spend and more.
A ‘mission’ is the original reason the shopper embarked on a particular shopping trip. It is not as effective to take a retrospective only look at what they ended up doing, therefore our research uses methodologies to establish the original reasons for their trip, and what they intended to buy. In this way we could establish what they had bought that they hadn’t intended to…and why.
We know that there are 100’s of possible reasons why people carry out a shopping occasion, but for the purpose of research it is necessary to classify these into certain groups. Taking into account the motives of shoppers when carrying out their food & grocery shop we have segmented them into three main mission types…
This report will:
-Identify & define the different Shopper Missions
-Look at frequency, and shopper types identified with the missions
-Find which channels are related with which missions
-See how spend varies across missions
-Investigate the differences in planning of individual items, meals, and shops
Digital media encompasses all forms of communication that are delivered using a binary electronic format, utilising technology such as computers, mobile devices and tablets. The digital media landscape ranges from text messages, e-mail and social media to internet websites, smartphone applications – and more. Internet connected devices form the backbone of many forms of digital media, and underpin the huge growth in electronic and mobile commerce, and social media.
The advent of digital media and digital marketing can now help facilitate a greater number of touch points with the consumer in shopper mode, making the concept of the path to purchase extending beyond the store environment of even greater importance. Digital marketing introduces the opportunity for FMCGs and retailers to more readily communicate with consumers as shoppers both before, during and after their visit to the supermarket.
This report will:
-Look at digital marketing strategies currently in use
-Show current levels of smartphone ownership
-Look at the different types of delivery in digital marketing, and see which shoppers prefer
-Look in-depth at a variety of initiatives used on smartphones. Specifically looking at: online shopping, shopping lists, detailed product information, price comparison, recipes, digital vouchers, managing loyalty points, healthy eating and improving the in-store experience
-Find out the awareness, usage and appeal of each of the above, and methods of delivery preferred
-Find out the level of ownership and usage of various grocery apps
-Briefly look at how shoppers interact with social media and what they think of NFC in grocery
The UK foodservice sector is estimated to be worth £33.2 billion and is commanding an increasing proportion of consumer spend. Consumers need convenient food which fits in around their busy lifestyle, driving the out of home market. Consumers are actively looking for food which they can eat on-the-go. The on-the-go mission is defined as buying any food and/or drinks for consumption that day on-the-go i.e. outside of the home. These meals are not restricted to the items bought or the time that food is eaten but it is the resolution of the need state of a shopper. This report looks at the three key on-the-go missions; Breakfast, Lunch and Snacking. When and why shoppers undertake these missions is explored along with their behaviours. Differences between these missions are also highlighted.
This report will:
-Give you an understanding of the three key on-the-go missions; Breakfast, Lunch and Snacking
-Provide you with the key characteristics of each mission. This includes when shoppers do it, where they do it and what they buy
-Mission context is also explored; the circumstance in which shoppers carry out the different on-the-go missions
-Shopper motivations and behaviours are outlined, giving the reasons behind their choices and behaviours
-Cost and calories are compared as barriers to purchases on each mission, including how this differs between men and women.
Smartphone penetration has surged over recent years, in particular since the launch of the Apple iPhone in 2007 and, even more so, since the start of 2009 when rival devices really started to take hold in the market and smartphone handset prices started to fall to mass market levels - with current penetration levels of smartphones sitting at 60%. Tablets are also becoming increasingly popular with technology lovers. 17.4mn tablets were activated worldwide on Christmas day 2012 – around five were sold every second at one retailer! According to new figures out at the start at January 2013, tablet revenue is quickly catching up to that of smartphones and is expected to overtake them in 2013.
The UK app market is by far the biggest app market in Europe. It outnumbers its European neighbours in terms of revenue generated by app downloads and in-app advertisement as well as the sheer number of downloads and users. With well over 1million apps available from various app stores, we need to look at how they can be used to aid Food & Grocery retailing.
This report will look at:
-Current smartphone and tablet statistics (ownership and usage)
-The app market in the UK and around the world
-How shoppers find new apps
-Apps currently available, and how many shoppers have them on their smartphone/tablet at this time in relation to UK grocery retailers, recipes, vouchers and shopping lists
-See what features shoppers say they would like to have in a grocery shopping app
This research takes all the data from our reports in 2011, and examines shoppers' attitudes and motivations across such areas as Spend, Health, Brand Image, Online, Digital/Smartphones, Enjoyment, Plan v's Impulse, Loyalty, Price & Promotion and the importance of Price. It looks at these behaviours and segmenting by Age, Gender, SEG, Singles, Couples, Parents, Empty Nesters and Older shoppers, comparing and contrasting the different attitudes amongst the key drivers listed.
This study is the most comprehensive of its type within the UK Food & Grocery sector.
By using more detailed shopper demographics to examine our extensive catalogue of 2011 research we are able to present a thorough analysis of shopper behaviour for a more comprehensive range of shopper typologies than those presented in the individual reports. We are able to cover areas such as retailer choice, technology, spend and health providing a clearer picture of what is important to certain shoppers and how particular groups behave.
It is important to note that this report provides a general understanding of each segment. We understand that individual behaviour can vary within each segment but for purposes of analysis we define the overall average behaviour of each segment.
With low consumer confidence and limited household income it is not surprising that some shoppers are looking to for alternative channels for their food and groceries in an attempt to make savings. Although the Big Four supermarkets remain the most popular channels, alternative channels such as Amazon Groceries aim to tempt shoppers away from their usual supermarket choice. The internet has allowed for the emergence of sites offering bulk and discount groceries without the need for physical stores, thus keeping costs low.
Launched in 1995, Amazon is the world’s largest online retailer with 164 million active customers and is also Britain’s highest rated brand. It stocks over 23,000 top grocery lines and allows customers to take advantage of the savings and convenience provided by bulk-buying items. Amazon also provides a marketplace for third party sellers to sell through. This report focuses upon online shoppers’ awareness and usage of Amazon Groceries.
This report will:
-Provide you with a brief background to Amazon.co.uk
-Give a detailed outline of Amazon’s current features and how useful shoppers find these.
-Summarise Amazon’s Grocery proposition, including awareness and usage as well as what shoppers use Amazon Groceries for.
-Consider Amazon Groceries offering at a category level. This includes a category breakdown of penetration as well as what items are actually sold by Amazon rather than third party sellers.
-Look at the uptake and barriers to Subscribe & Save.
-Highlight issues found from first hand tests of Amazon Groceries.
-Outline some of the other non-standard grocery channels propositions available to shoppers.
This research looks specifically at shoppers' key loyalty drivers to retailers, then examines the impact of price, value and convenience, before testing shoppers' understanding of promotional mechanics, where is the tipping point for '2 for' deals and exploring what they do when confronted by one that leaves them confused!
The economic downturn and food price inflation are challenging household budgets and shoppers need to find ways to cope with the squeeze. This report investigates how shoppers feel about food prices, what kind of promotion types they prefer. We also tested the tipping point for ‘2 For’ offers using a number of proxy categories to demonstrate differences. A complete section of the report is dedicated to testing whether shoppers understand promotions and how they deal with confusing or difficult offers. We also look into the effects on store loyalty when food retailers are at constant war on prices, and what are the price-related drivers of store choice.
The report also provides a good overview of the current promotional strategies adopted by the big four retailers and existing loyalty schemes offered by the fast moving consumer goods retailers.
This report will help you
-Understand what loyalty cards are carried in shoppers’ purses/wallets
-The price/promotion drivers of retailer choice (both in-store and online)
-Weekly household spend
-Most appealing promotional mechanics/ loyalty points/ competitions (both in-store and online)
-How shoppers calculate the best promotional offer for them, including a detailed examination of which they have calculated as being the cheapest using differing quantities, percentage discounts and pack sizes
-What shopper’s do when confronted by a complicated offer
-The tipping points for a number of demonstration categories for accepting a ‘2 For’ deal
-Understand their expectation of overall spend in a convenience store compared to a superstore
-The different acceptance levels of bulk buying with the different shopper segments
-Buying in bulk (both in-store and online)
-The use of comparison sites
-Usage and awareness of digital voucher websites
-Shoppers’ consideration of ‘Discount’ retailers
-The shoppers’ understanding of who is actually pays for promotional activity in-store
It further examines their current attitudes to spend, bulk buying, differing offers online/in-store, loyalty cards, price matching and EDLP
An adequate amount of exercise and a balanced diet are the basis of maintaining a healthy body. Most shoppers have an idea of what a healthy diet consists of. Choosing and identifying the right products in a supermarket may however not always be as easy. Nutrition labelling and healthiness of food have again been discussed widely in the media this year. It is under debate whether food manufacturers should take more responsibility in helping shoppers make more informed choices, and if a single nutrition labelling system should be adopted. Making healthy choices however also depends on the attitudes and perceptions of shoppers.
In our Health & Wellbeing 2012 report we explore shoppers’ attitudes to health and healthy eating, nutrition labels and how healthy shoppers are in their own opinion. We also provide an overview of the drivers of buying healthy products and present possible gender differences and examine how shoppers decide whether a product is healthy. To conclude the report, we look at shoppers’ perception of the cost of healthy foods and identify the importance of taste, price and healthiness when choosing products.
Our Health & Wellbeing 2012 report covers the following topics:
-Shoppers’ attitudes to health and healthy eating
-How healthy shoppers are in their own opinion
-What shoppers perceive as healthy eating
-Shoppers’ understanding of healthiness of products
-Exercise habits of shoppers
-Special dietary requirements of shoppers
-Drivers for buying healthy products
-How shoppers decide whether a product is healthy
-Shoppers’ perception of the cost of healthy foods and whether it’s worth paying more for
-Price expectations of healthier options
-Shoppers’ attitudes to healthy options
-How shoppers choose different categories in relation to price, taste and healthiness overall and in different categories
The report will also provide comparison with the results of our Health report from 2011 and highlight any possible development or changes in shoppers’ perceptions, attitudes and behaviour in relation to health and wellbeing.
Following the economic downturn shoppers continue to try and find ways to save money where they can. This is re-fuelling the popularity of vouchers and coupons that now come in many forms. This report provides an understanding of what digital coupons and vouchers are, how they can be distributed and how shoppers use them. We identify how often shoppers redeem coupons and vouchers, whether they actively look for them and what kind of coupons or vouchers shoppers look for online.
We explain how technology is affecting coupons and vouchers and how shoppers use it for finding coupons and vouchers and how technology is used for redemption. We also identify current smartphone penetration among primary food and grocery shoppers. We cover areas such as push and pull with smartphone vouchers, whether and how shoppers want offers sent to their smartphones. We also explore shopper perceptions on giving out personal information in order to get relevant offers and who shoppers would trust with their information. The report gives a detailed overview of smartphone coupons and vouchers, what possibilities they offer and whether shoppers want smartphone vouchers or offers by email.
This report will:
-Define digital coupons and vouchers are
-Provide the latest view on how digital coupons and vouchers can be distributed and also how they are used in different countries.
-Identify how shoppers use vouchers and coupons and how they find them.
-Provide an overview of how new technology is affecting coupons and vouchers and how shoppers use it for finding coupons and vouchers and how it’s used for redemption.
-Identify the smartphone penetration of UK shoppers and what activities smartphones are used for.
-Highlight issues and concerns with digital coupons and vouchers and redeeming them.
-Consider the concept of push and pull and which method do shoppers prefer in relation to receiving offers to a smartphone.
-Give a detailed overview of smartphone coupons and vouchers, what possibilities they offer and whether shoppers want smartphone vouchers or offers by email.
-Explain who shoppers would trust with enough personal information in order to receive offers that are relevant to them.
Check out our Click & Collect 2012 report Sample extract.
Introduction:
Delivery charges and times are major barriers to online shopping. The Click and Collect service offers shoppers the benefits of online shopping with the addition of lower / no delivery fees. Allowing the shopper to control when the pick-up is made takes away the hassle of missing the delivery, and puts the shopper in control of the transaction. More importantly, in many cases delivery is free as it is shipped to the store.
This report will:
-Give you an understanding of the current Click & Collect offering in the UK and around the world.
-Provide an overview of the current penetration of Click & Collect in both Food & Grocery and Non-grocery.
-Identify the product types that shoppers are currently purchasing using Click & Collect.
-Highlight the appeal of Click & Collect in Food & Grocery and its comparisons with standard online shopping.
-Explore the locations which shoppers indicate to be their most convenient collection points when using Click & Collect.
-Take a look at how much shoppers expect to pay for the Click & Collect service, and look at different collection locations and see if this has an impact on the cost perceptions.
-Identify demographic differences in all of the above.
Ang Chong Yi Navigating Singaporean Flavors: A Journey from Cultural Heritage...Ang Chong Yi
In the heart of Singapore, where tradition meets modernity, He embarks on a culinary adventure that transcends borders. His mission? Ang Chong Yi Exploring the Cultural Heritage and Identity in Singaporean Cuisine. To explore the rich tapestry of flavours that define Singaporean cuisine while embracing innovative plant-based approaches. Join us as we follow his footsteps through bustling markets, hidden hawker stalls, and vibrant street corners.
Roti Bank Hyderabad: A Beacon of Hope and NourishmentRoti Bank
One of the top cities of India, Hyderabad is the capital of Telangana and home to some of the biggest companies. But the other aspect of the city is a huge chunk of population that is even deprived of the food and shelter. There are many people in Hyderabad that are not having access to
At Taste Of Middle East, we believe that food is not just about satisfying hunger, it's about experiencing different cultures and traditions. Our restaurant concept is based on selecting famous dishes from Iran, Turkey, Afghanistan, and other Arabic countries to give our customers an authentic taste of the Middle East
1. Health & Product Information -
2014
Shoppers’ Attitudes Towards
Health & and their
Understanding of Health
Messages
Evolution Insights Ltd
Prospect House
32 Sovereign Street
Leeds
LS1 4BJ
Tel: 0113 336 6000
http://www.evolution-insights.com
1
3. About Evolution Insights
Evolution offer a range of products &
services for clients in the field of shopper
research:
Off-the-shelf research
Evolution’s off the shelf research
publications deliver affordable insight into
shopper motivation and behaviours in UK
food, drink and grocery
Insight Plus
Insight Plus offers your business the
opportunity to engage in any of our regular
shopper research projects in advance of
publication, tailoring the scope to suit your
needs
Bespoke Consulting
As publishers of research, we are able to
draw upon a wealth of existing proprietary
data for consulting projects – helping to
better inform and shape any further
research requirements
Our research and analysis helps clients develop targeted
shopper marketing initiatives designed to influence
shoppers at the point of purchase.
We use a range of research methodologies to discover
genuine insights. Our research incorporates a broad
spectrum of robust qualitative and quantitative research
techniques.
As a leading publisher of shopper research, we are ideally
placed to offer your business actionable shopper insight.
Evolution is a leading research consultancy
specialising in shopper motivation and
behaviour. We deliver off-the-shelf, tailored
and bespoke research for manufacturers,
retailers and agencies.
Sign up for Shopper Trend Report, our free monthly newsletter
offering analysis and commentary on topical shopper issues.
3
4. Contents
4
Key Findings
Secondary Research
Introduction
Specific Dietary Needs – Definitions
Guideline Daily Amounts
Government Recommendations
Diet Trends – Top 5 Talked about Diets of 2013
Smoking and Alcohol Abuse in the UK
Top Rated Diet & Fitness Apps
Government Regulations for Food & Drinks Packaging
Sugar & Sugar Alternatives
Superfoods
Advertising & Initiatives for Families
Retailer Propositions
Tesco
Sainsbury’s
Asda
Morrisons
Shoppers’ Health
Introduction
Shopper Attitudes Towards Health 2013-2014
Shopper Attitudes Towards Health 2013-2014-Gender
Shoppers’ State of Health
Shoppers’ Exercise Habits
Relaxed Attitude Towards Health & Fitness
6
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
23
25
26
27
28
29
30
31
32
Shoppers and their Families
Overweight
Underweight
Calorie Controlled Diet
Vegetarian and Vegan
Hypertension & Diabetes
Summary
Drivers of Healthy Choices
Drivers of Choice – Gender
Drivers of Choice – Male
Drivers of Choice – Female
Summary
Consumption Change
Consuming More
Consuming Less
Shopper Attitudes Towards Alcohol
Shopper Attitudes Towards Caffeine
Calorie Counting
Cholesterol
Nutrition Labels
Introduction
Understanding Nutritional Information
Labels & Confusion
Nutritional Labels – What do Shoppers Look at?
Nutritional Components – Most Important
Health Claims & Regulations
Which Terms do Shoppers Perceive to be Healthy?
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
5. Contents
5
Product Comparison
Nutritional Components
Nutritional Components – Gender
Health Claims by Gender – Female
Health Claims by Gender – Male
Nutrition Labels & Product Comparison – Summary
The Price of Health
Introduction
The Cost of Healthy Eating
Shopper Spend – Themselves & their Family
Categories, Retailers & 5-a-Day
Introduction
Healthiest Retailer
5 Fruit/Vegetables a Day
What Contributes to your 5-a-Day?
5 Fruit/Vegetables a Day – What Counts?
5 Fruit/Vegetables a Day – What Counts?
Shopper Perceptions of Category Health
Shopper Perceptions of Category Health
Categories, Retailers & 5-a-Day – Summary
Superfoods
Introduction
Shopper Awareness
Characteristics of a Superfood
Methodology
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
6. Introduction
The World Health Organisation defines Health as:
‘A state of complete physical, mental and social well-
being and not merely the absence of disease or
infirmity’.
The UK obesity epidemic has increased over the past 8
years with an average of just 36% of shoppers falling
into a healthy body mass index range of between 18.5-
25. Since 2001 there has been 11x more hospital
admissions for obesity related illness.
According to NHS statistics around a quarter of adults
consume the recommended 5 portions a day of fruit
and vegetables, and alarmingly only 20% of children.
The word
‘Health’ is
derived from
‘hale’ meaning
‘wholeness,
being sound
and well’.
6
7. Guideline Daily Amounts
The table above shows the government guidelines
for men, women and children. These numbers are
just an average and nutritional requirements can
be more varied based on the height, weight and
amount of physical activity undertaken by the
individual.
Calories Protein Carbs Sugars Fat Saturates Fibre Salt
2500Kcal 55g 300g 120g 95g 30g 24g 6g
2000Kcal 45g 230g 90g 70g 20g 24g 6g
1800Kcal 24g 220g 85g 70g 20g 15g 4g
7
8. Sugar & Sugar Alternatives
The World Health Organisation has called for shoppers to decrease their sugar
intake by Half , this equates to six teaspoons per day.
The World Health Organisation blames the consumption of free sugars in both and
for increases
in calorie intake.
Some products are now being made using sugar alternatives such as Stevia or zero calorie
sweeteners. An example of this is
The World Health Organisation has approved the use of stevia, aspartame, saccharin and sucralose in
food and drinks. Advocates of sugar alternatives believe that educating shoppers on the topic of healthy
eating is not working. Therefore, finding a way to modify foods that shoppers like would be a better
alternative. Some shoppers are turning to natural sugars in products like honey, however critics
discuss how sugars (either natural or granulated) are processed the same
way by the body.
8
9. Superfoods
S U P E R F O O D S
The definition of Superfoods are products rich in vitamins
and nutrients, many are seen to have extra benefits such
as preventing illness and disease.
Superfoods are dismissed as a marketing ploy by some
medical experts, despite encouraging shoppers to
consume the products.
On the Menu
Blueberries
Kiwifruit
Beans & Whole
grains
Nuts & Seeds
Kale & Chard
Salmon, Sardines &
Mackerel
Exotic Fruits
And more…
9
10. Tesco has launched it’s new ‘healthy living’ brand this year to
replace Light Choices and Eat Live Enjoy. The range consists
of 230 products which have reduced amounts of salt, sugar,
fat and saturated fat.
Healthy living can be divided into 2 subcategories:
Healthy Living – Big on Taste, Lower in Calories – for those
looking to lose weight. All products contain at least 30%
fewer calories than the comparison product.
Healthy Living – Beautifully Balanced – for those trying to
maintain their weight or wanting to make healthier choices
for themselves and their families.
Retailer Proposition - Tesco
Responsibility Deal
Tesco have pledged to help improve the health of its
customers and employees by using clear labelling and
reducing salt, fat and calories. The retailer is also providing
variation when it comes to point of sale merchandising
,replacing confectionary with a mixed selection of items such
as snack bars.
Tesco is celebrating the 10th
year of it’s free from range in
2014. The range includes
gluten & wheat free, milk
free, egg free and dairy free
Realfood.tesco.com
provides an
expanse of tools
including recipes,
meal planner,
videos and info
graphics.
10
11. Shoppers that Indicated they were Eating Healthily by Month (2013-14).
Shopper Attitudes Towards Health 2013-2014
%
2013
2014
PostChristmasincrease
Remained higher
longer than
previous year
75 73 73 72 71 71 71 70
67 65
77 77 77
71
March
April
May
June
July
August
September
October
November
December
January
February
March
April
11
From Evolution Monthly Shopper Survey
12. 11
30
22
4
33
Every day At least three
times a week
At least once a
week
Once a fortnight Less than once a
fortnight
Shoppers’ Exercise Habits
Moderate exercise here is defined as exercise where your
heart rate raises and you break a sweat. 63% of
shoppers say they do moderate exercise at least once a
week but a third (37%) do so once a fortnight or less.
How often shoppers do moderate exercise
The NHS recommends 150
minutes of exercise per week
12
13. Overweight
One or more of my children are
overweight 5%
I am overweight 59%
My partner is overweight 28%
I am overweight 51%
My partner is overweight 32%
Shoppers that say that they and/or members of their families are overweight
13
14. Drivers by Gender - Male
30%
17%
41%
36%
35%
22%
2%
14%
6%
What are the drivers for men when making healthy purchases?
14
15. Shopper Attitudes Towards Caffeine
20%
Of shoppers are actively trying to reduce
their caffeine intake
There is an even spread between both genders when it
comes to reducing caffeine intake.
Shopper attitudes towards caffeine
15
16. Nutrition Labels - Introduction
Since our last health report was released manufacturers and retailers
have been creating a uniform nutrition label, to make it easier for
shoppers to understand what is in their food. The new label is a hybrid of
both traffic light labelling and GDA. In this section take a look at how
(and whether) shoppers use nutrition labels. We examine what individual
factors shoppers look at on a front of pack nutrition label and whether
other cues such as ingredients lists and nutritional information are used
when trying to decide whether a product is healthy or not.
16
17. 21%
20%
17%
14%
11%
6%
3%
Healthiest Retailer
Retailers that shoppers think sell the healthiest products (not restricted to
shoppers of those retailers)
42% of shoppers think that
all of the stores are the
same, when it comes to
the healthiness of their
product offering.
Less than 3% of shoppers
scored discounters as
being the healthiest
retailers.
Perceived to be the healthiest
17
19. Secondary and
desk research
Preliminary
quantitative survey
Main quantitative
survey
Focus groups
Insights
• Evolution carried out a preliminary survey of
around 100 shoppers to test questions for the
main survey.
• Detailed secondary and desk research is
conducted to define the topic area, macro drivers
and trends, scope and examples within the
research topic.
• Initial insights gained are used to help further
design the main survey.
• A main survey is completed by at least 1,000 UK
adults who are the primary household shopper for
food & grocery.
• Focus groups are carried out to further enhance
the secondary research and main quantitative
survey.
• Comprehensive and detailed assessment of all the
data received was then used to uncover insights.
• Throughout this process, primary research was
supported by secondary research drawing on
Evolution’s proprietary databases, national
statistics, news and industry resources.
Methodology
Evolution’s methodology
19
20. Methodology: Quantitative Research - Survey
Shoppers’ perception of the cost of healthy foods
How shoppers decide whether a product is healthy
Drivers for buying healthy products
Exercise habits of shoppers
Shoppers’ understanding of healthiness of products
What shoppers perceive as healthy eating
How healthy shoppers are in their own opinion
Shoppers’ attitudes to health and healthy eating
Demographic profiling
Topics of questions in quantitative survey
• Detailed shopper insights were
gained from a survey of 1,026
primary shoppers. The samples
were fully representative of the UK
population.
• The survey contained 25 questions
relating to topics outlined to the
left – in addition to standard
demographic profiling questions
• The questions were designed to
give maximum insight into
shopper’s motivation and
behaviour
• Additional questions were asked to
give further insights into general
behaviour and attitudes into price
comparisons.
• The survey was carried out during
the week commencing 22nd April
2014.
20
21. Contact Us
Evolution Insights Ltd
Prospect House
32 Sovereign Street
Leeds
LS1 4BJ
Telephone: 0113 336 6000
e-mail: insights@evolution-insights.com
Web: http://www.evolution-insights.com
Company No. 07006001
Country of Incorporation: United Kingdom
21