haveyouseen Power Pitch

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Social commerce is a growing trend, with global social commerce revenues expected to rise from $5 billion in 2011 to $30 billion in 2015. Haveyouseen is a social commerce platform that allows users to find deals, share recommendations with their social networks, and earn rewards when others make purchases based on their recommendations. The platform provides an incentivized network effect where everyone who participates in driving a sale is rewarded. It benefits merchants by unlocking social media and social commerce capabilities, driving incremental sales through viral sharing, and allowing them to target influential audiences within their social networks.

Presentations & Public Speaking

Monetising social commerce
Incremental Sales for Brands
Performance Insights
October 2014

Social commerce
The global trend
Ecommerce is booming globally - sales to reach $483billion in North America in 2014 alone
Access to and consumption of data is increasing exponentially
With the bombardment of online advertising, consumers trust brands less and less
Proliferation of online influencers and bloggers, utilizing technology to reach audiences
Led to the rise and imminent global explosion of social commerce
Global social commerce revenues will rise from $5bn in 2011 to $30bn in 2015
“We’re in the midst of a profound structural shift from physical to digital retail….its happening faster
than I could have imagined.
Jeff Jordan, Andreessen Horowitz, Jan14

1. Find
Great deals from all over the internet
and add them to a single shopping
destination
2. Share
Share deals and recommendations
across social contacts in seconds
3. Earn
Get rewarded in cash when others buy
the product you added and/or shared
How it works
Shoppable pinterest
- great for discovery, but cant buy the pins and often can’t find the product for sale
- same discovery experience, but every “pin” is shoppable

Incentivised network effect
Users receive payment for converted sales
Everyone along graph gets paid
Affiliate marketing for the masses
£
£
£ £ £
£ £
£
£
£
£
£
£
Incremental Sales
Viral & network effect

Share Widget
• Could take the form of a button, a banner, an image or even a text link
• Appears as a dynamic HTML overlay on your page that is not directly integrated

Checkout Widget
This example shows the flow the checkout widget would take in sharing the users purchases
Incentive
Giving the user a
reason to share with
friends
Items
Letting the user
choose one, some or
all of their purchases
Share
Selection of user’s
preferred social
networks
Done
The user earns
immediately if there is
a reward campaign

Social Media
Posts straight into the Facebook Stream – the same as a paid post

Community platform
Product page on haveyouseen

for more information, please email ben@haveyouseen.com

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