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Getting things done
    Business Execution
       Teja Breznik Alfirev
        S&T Slovenija d.d.
Content



          1   New reality


          2   Execution Gap


          3   HR management...or just management


          4   Example


          5   Why IT is important?
NEW REALITY

Pressures and demands


                Ability to implement                         Employee satisfaction for
                changes FAST                                 higher profitability

      Innovation for competitive
                                                                      Efficient cost management
      advantages
                                         Business demands
                                                                            Useful technology with
 Quality of services
                                                                            value add

                                              COMPANY


                                                                            Low buying power of
 Economic crises
                                                                            customers
                                          External factors
                                                                      Strong competition,
      Loss of customers
                                                                      saturation of the markets

                                                             Demografic and cultural
                Reduction of employees
                                                             changes
NEW REALITY

   Yesterday – Today – Tomorrow


                   PAST           PRESENT           FUTURE


             Cheap workforce      Advertising      Innovation
KSF




                Conveyor        Development of   Customer focus
                                  tehnology


             Use of natural
W H AT




                                  Tehnology
               resources                             People
                                  Marketing
           Mass manufacturing


                                                 Engagement and
HOW




                 Workforce         Capital           people‘s
                                                   performance
“A really great talent finds its
  happiness in execution.”
      Johann Wolfgang von Goethe
EXECUTION GAP

    Why is there a gap?


                STRATEGY                EXECUTION GAP                 EXECUTION

                               Reasons :*
                               Only 15% of employees were able to
              WHAT AND         identify their company’s goals and
                                                                       RESULTS
               HOW             priorities.

                               Only 19% bought into those goals and
                               took ownership of them.

                               Only 49% of people’s time was spent
                               on company goals (the rest was spent
                               on urgent distractions).

                               51%    of    the  employees   didn’t
                               understand what they were supposed
                               to do in their own positions to
                               accomplish the company goals.


* Harris Polling Group study
EXECUTION GAP

Why is there a gap?




                           EXECUTION
                      LEADERSHIP       EMPLOYEE
   STRATEGY             VISION          ACTIONS   RESULTS




                             LEADERSHIP
                             EXECUTION GAP
EXECUTION GAP

  How to bridge the execution gap?

                                                                         4 DISCIPLINES*

                  Discipline 1 :          The discipline of FOCUS

                  Discipline 2:           The discipline of LEVERAGE


                  Discipline 3:           The discipline of ENGAGEMENT


                  Discipline 4:           The discipline of ACCOUNTABILITY


• Sean Covey, Jim Huling and Chris McChesney:
,The 4 Disciplines of Execution: Achieving Your Wildly Important Goals
“The final test of a leader is that he
  leaves behind him in other men
conviction and the will to carry on.”
            Walter Lipmman
HR MANAGEMENT...OR JUST   MANAGEMENT

The role of HRM


                      ENSURE
  EMPLOYER                              MASTERING    DEVELOPING
                     LEARNING
  BRANDING                             TECHNOLOGY    LEADERSHIP
                   ENVIRONMENT


  TO ATTRACT         TO ASSURE          TO REDUCE     TO PROVIDE
   & RETAIN          CONSTANT           TIME SPENT   APPROPRIATE
  TALENT AND         LEARNING           ON ROUTINE    TOOLS AND
  BUILD RIGHT        & ON TIME          TASKS & TO   ENV. TO THE
 ORG. CULTURE       KNOWLEDGE             CREATE       LEADERS
                        DEV.           TRANSPARENT
                                           ENV.



               The ultimate goal of HR is a
        successful execution of business strategy
“It has long since come to my attention
that people of accomplishment rarely sat
back and let things happen to them. They
    went out and happened to things.”
                Elinor Smith
EXAMPLE

So how it goes?


          VISION&MISSION     • Why do we exist?
                             • What do we want to change?

              GOALS
                             • What do we want to accomplish and
                               when?


          STRATEGY & KPI‘S   • How will we accomplish our goals?
                             • How will we know at any time where we
                               are?
              DESIRED
          BEHAVIOURS/HR      • Who, when and why should accomplish
             STRATEGY
                               the goals?
EXAMPLE

CASE – Vision & Mission
                    BUSINESS      BUSINESS       PEOPLE &
 VISION & MISSION
                    STRATEGY    STRATEGY KPIs   HR STRATEGY



COMPANY:
SOFTWARE COMPANY IN THE MATURE MARKET

VISION:
We will become leader in the area of ebusiness in our
strategic markets

MISSION:
Through technology, business knowledge and in strong
partnership with our customers we will amplify our
customer‘s competitive advantages and extend their
business
EXAMPLE

CASE – Business goals and strategy
                    BUSINESS           BUSINESS       PEOPLE &
 VISION & MISSION
                    STRATEGY         STRATEGY KPIs   HR STRATEGY



                          WHAT
                               WHY


                     HOW
EXAMPLE

  CASE – Key performance indicators
                             BUSINESS             BUSINESS          PEOPLE &
    VISION & MISSION
                             STRATEGY           STRATEGY KPIs      HR STRATEGY


BUSINESS OBJECTIVES       LEADERS IN       DIVERSIFY REVENUE     PREDICTABLE
KEY SUCCESS FACTORS    STRATEGIC MARKET         STREAM          PROFITABILITY

CUSTOMER                                    CUSTOMERS WITH       MANAGING
INTIMACY               REVENUE RETENTION   MORE THAN ONE BU      CUSTOMERS
                             RATE              REVENUE           GoToMarket

OPERATIONAL                                   CUSTOMERS          TIME FIXING
EXCELLENCE              EMPLOYEE VALUE
                                                UPTIME              BUGS
                             ADD

E-BUSINESS SOLUTION                                             NEW SOLUTIONS
LEADERSHIP                 STRATEGIC             NEW
                                                                   PROFIT
                         COMPETENCIES         SOLUTIONS
                                                                CONTRIBUTION
EXAMPLE

    CASE – Desired behaviours / HR strategy
                                                 BUSINESS                                 BUSINESS                           PEOPLE &
       VISION & MISSION
                                                 STRATEGY                               STRATEGY KPIs                       HR STRATEGY

     FINANCIAL
    PERSPECTIVE                                                                                                      REVENUE
                            EMPLOYEE                                        PROFIT
 What are our most          VALUE ADD                                      GROWTH                                    GROWTH
 important financial
    outcomes?                              CUSTOMER INTIMACY, OPERATIONAL EXCELLENCE, PRODUCT LEADERSHIP

     CUSTOMER
                                                     LINE MANAGERS                        BOARD                  CUSTOMERS
    PERSPECTIVE
                              EMPLOYEES                 Enhance HR data               Enhance impact HR        Assure knowledge &
   How should we            Improve engagement             availability
      appear to                                                                        metrics available             quality
                              Hire TOP talents              Improve                                          Strenghten relationships
     customers?                                          competencies



     INTERNAL            ATTRACT & RETAIN TALENT              BUILD INNOVATIVE&CUSTOMER                      BUILD ORG.READINESS
    PROCESSES
   PERSPECTIVE            Employer                              FOCUSED ORG.CULTURE
                                                                                     Implement               Competency
At what do we need        branding                                                                              based
                                           Competency       Perfomance              competency                                   Leadership
  to excel to fulfill      strategy                                                                          development
                                              based         based comp.                model                                    dev.program
      customer                                                           Implement
   expectations?             Internal&      recruting                                                          Succession
                                                                        management
                              External                                                                        planning for
                                                                        by objectives
                             comm.pr.                                                                         key positions
    LEARNING &          DEVELOP HR COMPETENCIES                   IMPLEMENT PROCESSES TRANSPARENCY & OPTIMIZATION
     GROWTH                           Develop
    PERSPECTIVE
                                      business                            Setup HR                                  Outsource
                                                                                                Implement
How will we sustain                competencies                           reporting                                 HR admin
                                                                                                 IT system
  our ability to                   within HR team                          system
    improve?
“It's not a faith in technology.
      It's faith in people.”
           Steve Jobs
W H Y   D O   W E    N E E D   I T

Doing things right & doing the right things


   EMPLOYEE                                                 INNOVATION          LEADERSHIP
                                       CHANGE
  ENGAGEMENT                                               MANAGEMENT          DEVELOPMENT
                                     MANAGEMENT
  MANAGEMENT




                                            HR REPORTING

                                     PERFORMANCE      LEARNING &
        RECRUITING                                                       COMPENSATION
                                     MANAGEMENT      DEVELOPMENT



                                      HEALTH &
          LEGAL                                        PAYROLL            HR ADMIN
                                       SAFETY


                                             HR IT SYSTEM
W H Y   D O   W E   N E E D   I T

Doing things right & doing the right things


   EMPLOYEE                                             INNOVATION                 LEADERSHIP
                          CHANGE
      HR impact – to what extent have HR
  ENGAGEMENT
                       MANAGEMENT              activitiesMANAGEMENT business needs?
                                                          met strategic      DEVELOPMENT
  MANAGEMENT




                                     HR REPORTING

                             PERFORMANCE            LEARNING &
        RECRUITING
         HR effectiveness – to what extent is the HR function ‘doing   the right things’?
                                                                           COMPENSATION
                             MANAGEMENT            DEVELOPMENT



                                HEALTH &
          LEGAL efficiency – to what extent is the HR function
            HR                                         PAYROLL   ‘doing thingsHR ADMIN
                                                                               right’?
                                 SAFETY


                                      HR IT SYSTEM
“All truths are easy to understand once they are
  discovered; the point is to discover them.”
                   Galileo Galilei
Summary



     1    Good strategy with bad execution doesn‘t exist. Strategy without
          execution it's not a strategy!



     2    If Business Strategy does not integrate HR strategy, who is
          suppose to execute it?



     3    HR needs to be transparent, personal and analytical. This doesn't
          work out without IT



     4    No matter how good business strategy is and how excellent IT
          support we have, the main responsibility for business strategy
          execution have the leaders of the company!

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Getting things done, Teja Breznik Alfirev HR arena, Zagreb, 18-19.september 2012

  • 1. Getting things done Business Execution Teja Breznik Alfirev S&T Slovenija d.d.
  • 2. Content 1 New reality 2 Execution Gap 3 HR management...or just management 4 Example 5 Why IT is important?
  • 3. NEW REALITY Pressures and demands Ability to implement Employee satisfaction for changes FAST higher profitability Innovation for competitive Efficient cost management advantages Business demands Useful technology with Quality of services value add COMPANY Low buying power of Economic crises customers External factors Strong competition, Loss of customers saturation of the markets Demografic and cultural Reduction of employees changes
  • 4. NEW REALITY Yesterday – Today – Tomorrow PAST PRESENT FUTURE Cheap workforce Advertising Innovation KSF Conveyor Development of Customer focus tehnology Use of natural W H AT Tehnology resources People Marketing Mass manufacturing Engagement and HOW Workforce Capital people‘s performance
  • 5. “A really great talent finds its happiness in execution.” Johann Wolfgang von Goethe
  • 6. EXECUTION GAP Why is there a gap? STRATEGY EXECUTION GAP EXECUTION Reasons :* Only 15% of employees were able to WHAT AND identify their company’s goals and RESULTS HOW priorities. Only 19% bought into those goals and took ownership of them. Only 49% of people’s time was spent on company goals (the rest was spent on urgent distractions). 51% of the employees didn’t understand what they were supposed to do in their own positions to accomplish the company goals. * Harris Polling Group study
  • 7. EXECUTION GAP Why is there a gap? EXECUTION LEADERSHIP EMPLOYEE STRATEGY VISION ACTIONS RESULTS LEADERSHIP EXECUTION GAP
  • 8. EXECUTION GAP How to bridge the execution gap? 4 DISCIPLINES* Discipline 1 : The discipline of FOCUS Discipline 2: The discipline of LEVERAGE Discipline 3: The discipline of ENGAGEMENT Discipline 4: The discipline of ACCOUNTABILITY • Sean Covey, Jim Huling and Chris McChesney: ,The 4 Disciplines of Execution: Achieving Your Wildly Important Goals
  • 9. “The final test of a leader is that he leaves behind him in other men conviction and the will to carry on.” Walter Lipmman
  • 10. HR MANAGEMENT...OR JUST MANAGEMENT The role of HRM ENSURE EMPLOYER MASTERING DEVELOPING LEARNING BRANDING TECHNOLOGY LEADERSHIP ENVIRONMENT TO ATTRACT TO ASSURE TO REDUCE TO PROVIDE & RETAIN CONSTANT TIME SPENT APPROPRIATE TALENT AND LEARNING ON ROUTINE TOOLS AND BUILD RIGHT & ON TIME TASKS & TO ENV. TO THE ORG. CULTURE KNOWLEDGE CREATE LEADERS DEV. TRANSPARENT ENV. The ultimate goal of HR is a successful execution of business strategy
  • 11. “It has long since come to my attention that people of accomplishment rarely sat back and let things happen to them. They went out and happened to things.” Elinor Smith
  • 12. EXAMPLE So how it goes? VISION&MISSION • Why do we exist? • What do we want to change? GOALS • What do we want to accomplish and when? STRATEGY & KPI‘S • How will we accomplish our goals? • How will we know at any time where we are? DESIRED BEHAVIOURS/HR • Who, when and why should accomplish STRATEGY the goals?
  • 13. EXAMPLE CASE – Vision & Mission BUSINESS BUSINESS PEOPLE & VISION & MISSION STRATEGY STRATEGY KPIs HR STRATEGY COMPANY: SOFTWARE COMPANY IN THE MATURE MARKET VISION: We will become leader in the area of ebusiness in our strategic markets MISSION: Through technology, business knowledge and in strong partnership with our customers we will amplify our customer‘s competitive advantages and extend their business
  • 14. EXAMPLE CASE – Business goals and strategy BUSINESS BUSINESS PEOPLE & VISION & MISSION STRATEGY STRATEGY KPIs HR STRATEGY WHAT WHY HOW
  • 15. EXAMPLE CASE – Key performance indicators BUSINESS BUSINESS PEOPLE & VISION & MISSION STRATEGY STRATEGY KPIs HR STRATEGY BUSINESS OBJECTIVES LEADERS IN DIVERSIFY REVENUE PREDICTABLE KEY SUCCESS FACTORS STRATEGIC MARKET STREAM PROFITABILITY CUSTOMER CUSTOMERS WITH MANAGING INTIMACY REVENUE RETENTION MORE THAN ONE BU CUSTOMERS RATE REVENUE GoToMarket OPERATIONAL CUSTOMERS TIME FIXING EXCELLENCE EMPLOYEE VALUE UPTIME BUGS ADD E-BUSINESS SOLUTION NEW SOLUTIONS LEADERSHIP STRATEGIC NEW PROFIT COMPETENCIES SOLUTIONS CONTRIBUTION
  • 16. EXAMPLE CASE – Desired behaviours / HR strategy BUSINESS BUSINESS PEOPLE & VISION & MISSION STRATEGY STRATEGY KPIs HR STRATEGY FINANCIAL PERSPECTIVE REVENUE EMPLOYEE PROFIT What are our most VALUE ADD GROWTH GROWTH important financial outcomes? CUSTOMER INTIMACY, OPERATIONAL EXCELLENCE, PRODUCT LEADERSHIP CUSTOMER LINE MANAGERS BOARD CUSTOMERS PERSPECTIVE EMPLOYEES Enhance HR data Enhance impact HR Assure knowledge & How should we Improve engagement availability appear to metrics available quality Hire TOP talents Improve Strenghten relationships customers? competencies INTERNAL ATTRACT & RETAIN TALENT BUILD INNOVATIVE&CUSTOMER BUILD ORG.READINESS PROCESSES PERSPECTIVE Employer FOCUSED ORG.CULTURE Implement Competency At what do we need branding based Competency Perfomance competency Leadership to excel to fulfill strategy development based based comp. model dev.program customer Implement expectations? Internal& recruting Succession management External planning for by objectives comm.pr. key positions LEARNING & DEVELOP HR COMPETENCIES IMPLEMENT PROCESSES TRANSPARENCY & OPTIMIZATION GROWTH Develop PERSPECTIVE business Setup HR Outsource Implement How will we sustain competencies reporting HR admin IT system our ability to within HR team system improve?
  • 17. “It's not a faith in technology. It's faith in people.” Steve Jobs
  • 18. W H Y D O W E N E E D I T Doing things right & doing the right things EMPLOYEE INNOVATION LEADERSHIP CHANGE ENGAGEMENT MANAGEMENT DEVELOPMENT MANAGEMENT MANAGEMENT HR REPORTING PERFORMANCE LEARNING & RECRUITING COMPENSATION MANAGEMENT DEVELOPMENT HEALTH & LEGAL PAYROLL HR ADMIN SAFETY HR IT SYSTEM
  • 19. W H Y D O W E N E E D I T Doing things right & doing the right things EMPLOYEE INNOVATION LEADERSHIP CHANGE HR impact – to what extent have HR ENGAGEMENT MANAGEMENT activitiesMANAGEMENT business needs? met strategic DEVELOPMENT MANAGEMENT HR REPORTING PERFORMANCE LEARNING & RECRUITING HR effectiveness – to what extent is the HR function ‘doing the right things’? COMPENSATION MANAGEMENT DEVELOPMENT HEALTH & LEGAL efficiency – to what extent is the HR function HR PAYROLL ‘doing thingsHR ADMIN right’? SAFETY HR IT SYSTEM
  • 20. “All truths are easy to understand once they are discovered; the point is to discover them.” Galileo Galilei
  • 21. Summary 1 Good strategy with bad execution doesn‘t exist. Strategy without execution it's not a strategy! 2 If Business Strategy does not integrate HR strategy, who is suppose to execute it? 3 HR needs to be transparent, personal and analytical. This doesn't work out without IT 4 No matter how good business strategy is and how excellent IT support we have, the main responsibility for business strategy execution have the leaders of the company!

Editor's Notes

  1. Discipline 1 – The discipline of focus. Extraordinary results can only be achieved when you are clear about what matters most. As simple as this principle may sound, few leaders ever master it. Discipline 2 – The discipline of leverage. With unlimited time and resources, you could accomplish anything. Unfortunately, your challenge is usually the opposite: accomplish more with less. Discipline 3 – The discipline of engagement. You have the authority to make things happen, but you want more than that – you want the performance that only passion and engagement can produce. – passion driven commitmentDiscipline 4 - The discipline of accountability. No matter how brilliant your plan or how important your goal, nothing will happen until you follow through with consistent action.