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Gauging Stakeholder Interest in
Residential Property
Management Programs

By: Andy Carswell and Debbie Phillips
HACE 4300
WHAT WE PLAN ON
COVERING
• Introduction/State of Industry
• Description of Industry Survey/Results
• Description of Classroom
Survey/Results
Industry Snapshot
• Rental Housing is a
Major Force in the U.S.
Economy:
– 30.6% of U.S. households
are renter occupied
households.
– 34.6 Million households
sheltering 81.5 million
residents.
– Rental housing accounts for
about 2% of Gross
Domestic Product, placing it
on par with industries such
as transportation and
utilities.
Industry Growth
•

•

•

Industry employment totaled
670,000 jobs in 2004, up 4%
from December 2002.
Employment is predicted to
rise by 11,000 jobs per year
reaching 738,000 jobs in
2010.
Current apartment inventory,
22.5 million apartment
homes, grew by 7% from last
year’s inventory of 21.1
million homes.
Management
• The typical apartment
manager:
– Operates an apartment
community with 248
apartment homes.
– Leads a team of 6 on-site
staff.
– Develops and executes
an annual budget of $2.1
million.
– Maintains a real estate
asset valued in excess of
$12 million.
DESCRIPTION OF RPM
EXECUTIVE SURVEY
• Origins  UGARF grant
• Target Audience  MF professionals within GAA
• Survey Disbursement Period  August – October
2005
• Intent
 to identify the types of classes most in demand by
industry members
 to find out what type of demand there is for RPM
programs like ours in Georgia
 to determine characteristics of MF executives
interested in RPM major
ODDS RATIO RESULTS
• No significant results for:

 # of years working in the industry *
interest in RPM
 amount of corporate training
performed * interest in RPM

• Significant results occurred with:
 Non-owner (2.61X)  p = .044
 Larger (2.80X)  p = .036
 GA+ (3.23X)  p = .011
STUDENT SURVEY
RESULTS
Careers in RPM
• 60% of students surveyed
responded that they would
be “Very Likely” or “Likely”
to consider a career in the
field of Residential
Property Management.
• 65.9% said they felt “Very
Strongly” or “Strongly” that
Residential Property
Management should be
offered as a major.
For More Information…
Andy Carswell, Ph.D.
University of Georgia
(706) 542-4867
carswell@uga.edu

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Gauging Stakeholder Interest in Residential Property Management Programs

  • 1. Gauging Stakeholder Interest in Residential Property Management Programs By: Andy Carswell and Debbie Phillips HACE 4300
  • 2. WHAT WE PLAN ON COVERING • Introduction/State of Industry • Description of Industry Survey/Results • Description of Classroom Survey/Results
  • 3. Industry Snapshot • Rental Housing is a Major Force in the U.S. Economy: – 30.6% of U.S. households are renter occupied households. – 34.6 Million households sheltering 81.5 million residents. – Rental housing accounts for about 2% of Gross Domestic Product, placing it on par with industries such as transportation and utilities.
  • 4. Industry Growth • • • Industry employment totaled 670,000 jobs in 2004, up 4% from December 2002. Employment is predicted to rise by 11,000 jobs per year reaching 738,000 jobs in 2010. Current apartment inventory, 22.5 million apartment homes, grew by 7% from last year’s inventory of 21.1 million homes.
  • 5. Management • The typical apartment manager: – Operates an apartment community with 248 apartment homes. – Leads a team of 6 on-site staff. – Develops and executes an annual budget of $2.1 million. – Maintains a real estate asset valued in excess of $12 million.
  • 6. DESCRIPTION OF RPM EXECUTIVE SURVEY • Origins  UGARF grant • Target Audience  MF professionals within GAA • Survey Disbursement Period  August – October 2005 • Intent  to identify the types of classes most in demand by industry members  to find out what type of demand there is for RPM programs like ours in Georgia  to determine characteristics of MF executives interested in RPM major
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  • 11. ODDS RATIO RESULTS • No significant results for:  # of years working in the industry * interest in RPM  amount of corporate training performed * interest in RPM • Significant results occurred with:  Non-owner (2.61X)  p = .044  Larger (2.80X)  p = .036  GA+ (3.23X)  p = .011
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  • 16. Careers in RPM • 60% of students surveyed responded that they would be “Very Likely” or “Likely” to consider a career in the field of Residential Property Management. • 65.9% said they felt “Very Strongly” or “Strongly” that Residential Property Management should be offered as a major.
  • 17. For More Information… Andy Carswell, Ph.D. University of Georgia (706) 542-4867 carswell@uga.edu