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Realtime Analytics	to	Understand	your	Customers	Better
• Personalization	– Brings	more	than	30%	uplift	in	conversions.
• Improved	brand	loyalty	with	timely	and	relevant	offers.
• Improved	customer	experience	– Orchestrated	messaging	across	all
channels	of	interaction.
• Automation	– Automate	all	your	marketing	campaigns	with	GUI	based
campaign	journey	builder.	Set	up	the	logic	as	a	one-time	activity	and
lie	back.
• Eliminate	IT	dependency	– Marketing	team	is	empowered	with	a	tool
which	helps	them	do	‘data	driven	marketing’	without	having	to
depend	on	IT.
What	does	Gamooga help	you	with?
World’s	only	truly	Omni-Channel	
platform	which	tracks	user	
behaviors	across	all	platforms,	
devices	and	channels	of	
interaction.	Most	of	the	marketing	
automation	platforms	are	
restricted	to	tracking	Website	and	
App	behaviors	only.
Marketing	communication	is	never	
integrated	when	you	work	with	
multiple	platforms	for	Email	
Marketing,	SMS,	Browser	Push,	
Website	Personalization	and	App	
Push	thereby	creating	annoying	
customer	experience.
GamoogaHistoric	Data
DB/Dataware-
house
CRM
POS/Call	
Transactions
Website
Mobile	Apps
Dormant	Customer High	Purchasing	
Customer	/Power	User
New	Prospective	
Customer
Lurking	Customer
Any	other	custom	
segment	
Send	win	back	
campaign	via	mobile	
push	
Send	loyalty	coupons	
via	emails
Show	website	welcome	
banner
Automatic	ingestion	of	
data	from	offline	and	
online	sources
Creates	customer	
segments	on	the	fly
Automatically	delivers	
campaigns	through	various	
channels		in	realtime
Create	holistic	customer	views	
by	ingesting	and	unifying	data	
from	offline	and	online	sources.
Build	powerful	user	
segmentation.
Configure	comprehensive	
workflows.
Orchestrate	cross-channel	
campaigns.
Run	high-yielding	campaigns	
using	Predictive	Analytics.
Connect	experiences	across	
marketing,	sales,	service,	and	
every	customer	touchpoint.
Individual	User	Activities	Tracked	Across	Channels
Build	Buyer	Personas	based	on	various	Events
• Mr.	John:	Visits	website	3	times	in	last	2	hours	but	did	not	purchase
• Create	sense	of	urgency	by	sending	limited	period	valid	coupon	via	browser	push
• Mr.	Rahul:	Has	been	on	the	website	for	more	than	20	mins	and	came	
after	reading	some	blogs/paid	campaign/searching	some	keywords
• Show	a	website	banner	requesting	for	email,	right	when	he	is	about	to	exit	the	
site
• Miss.	Sarah:	Has	added	a	product	to	cart	but	did	not	checkout	in	2	hours
• Send	a	cart	abandonment	email	personalized	with	the	products	added	to	cart
• Miss.	Jamie:	Added	products	to	her	wishlist and	the	prices	dropped
• Send	price	drop	alert	via	push	notification
• Mr.	Alex:	Purchased	on	App	atleast once	and	has	uninstalled	it	a	week	
back
• Send	feedback	email	campaign	requesting	user	the	reason	for	such	uninstall.
Build	a	Unified	Profile	for	Each	User
Journey	Builder
Build	campaigns	in	matter	of	
minutes. Setting	up	workflows	in	
Gamooga is	as	easy	as	drawing	a	
flow	chart.
Build	comprehensive	customer	
lifecycle	campaigns	on	a	visual	
journey	builder	in	a	DIY	model	
without	ever	having	to	depend	on	
technology.
Journey	Builder	is	the	future	of	
Marketing	Automation	and	
differentiates	Gamooga from	all	
the	other	competition	in	the	
market.
Lead	Generation	Campaign
Personalized	Website	Banner
Website	Personalization
Customize	all	the	content	shown	to	your	
customers	while	they	are	browsing	your	
website	based	on	their	previous	browsing	
history	or	their	predicted	category	
affinities.
Show	dynamic	recommendations	like	
”Recently	Viewed”,	“Top	Sellers”,	
“Customer	who	Viewed	this	also	Viewed”	
etc
Create	landing	pages.	Track	visitor	
behavior,	deliver	customized	web	content	
and	run	A/B	tests	at	various	control	
groups	in	real	time.	Increase	conversions,	
click-through	rates,	and	order	values.	
Changing	any	element	on	the	website	is	
as	simple	as	logging	into	Gamooga’s
admin	panel,	creating	the	content	to	be	
shown	to	the	user,	decide	the	placement	
within	the	page	and	building	the	logic.
Email	Personalization
App	Push	Notifications
In-App	Messaging
Live	Chat
Gamooga Chatbots
• Intelligent	Chatbot solution	for	better	business	responsiveness.
• Engage	your	customers	using	AI	and	minimize	the	need	for	human	
interaction.
• Taking	Artificial	Intelligence	to	the	next	level,	Gamooga’s smart	chat	
algorithm	helps	your	business	combine	deep	learning	neural	networks	
and	highly	customizable	pre-set	scripts	to	engage	with	your	customers	
in	real-time	and	with	a	high	level	of	accuracy.
• Enhanced	Customer	Experience.	Avoid	human	delays	while	responding	
to	customers;	our	real-time	chat	solutions	help	you	to	connect	with	
your	customers	at	all	times,	anywhere.
Gamooga Chatbots
• Converse	with	your	customers	via	their	favorite	App
• Integrate	with	the	most	popular	messaging	platforms	using	API	and	
strike	conversations	with	your	customers	wherever	they	are.
Advantages	Over	Competition
• Future	Proof	Solution	– Comprehensive	journey	builder	helps	build	
workflows	of	any	orders	of	complexity	as	you	are	scaling	up.
• Data	Driven	Workflows	– Slice	and	dice	your	data,	gain	valuable	insights	
and	leverage	those	insights	to	build	the	logic	of	the	campaigns.
• Take	the	Guesswork	out	of	Campaign	Management	– Let	our	predictive	
analytics	decide	the	logic	of	the	workflows	for	you.
• Enterprise	Class	Reporting	– No	two	customers	have	similar	reporting	
requirements.	Our	exhaustive	reporting	module	lets	you	create	any	kind	of	
complex	report	to	give	you	maximum	insights.
• Not	restricted	to	tracking	Website	and	App	data	but	can	ingest	data	from	
other	third	party	systems	like	CRMs,	POS,	Help	Desk,	Datawarehouse etc
Thank	You

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