Gamification
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This document discusses using game design elements and techniques known as "gamification" to engage users in non-game services and activities. It provides examples of common game mechanics like points, levels, leaderboards, badges, and challenges/quests that could be applied to encourage library use and reading. Specifically, it proposes applying these mechanics through a membership card/stamp system, different reading levels based on books rented, competitive reading challenges and quizzes, themed rooms in the library, and a random book selection box. The goal is to make reading less boring and motivate more library visits through fun, game-like incentives.
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Gamification
- 2. GAMIFICATION Use idea and techniques in game to engage users in real life(service) Because game is fun and addictive
- 3. GAME DESIGN MDA frameworks - Mechanics Points / Levels / Leader boards / Badges / challenges & quests / On boarding / engagement loops Reward / Achievement / status / Self expression / Competition / Altruism Engagement
- 4. (Real)EXAMPLES Game mechanics (MDA) Points / Levels / Leader boards / Badges / challenges & quests / On boarding / engagement loops <Level> <Challenge & Quest> <Point>
- 5. (My Idea)EXAMPLE Cookie Run Library (focus on reading)
- 6. PROBLEM Many people don’t read a book. Because reading is boring and they don’t have many opportunity to reading. So, library visiting rate is low. If library apply game mechanics to reading?
- 7. (My Idea)APPLY Point / Level 1. Make membership card, gives stamp when visit a library each time. If collect stamp, gives reward. have higher level, receive more benefits 2. Make levels, then give a level depending on book rental number. Give more benefits to higher level.
- 8. (My Idea)APPLY Challenge / quest 1. Give challenge like various reading course depending on the degree of difficulty. 2. Make competition like book quiz congress, book report congress. (->leader board) If win a quest, give a reward
- 9. (My Idea)APPLY engagement loop 1 Various character, So fun to choose Make various theme room like simple style space, colorful space, nature space, etc…
- 10. (My Idea)APPLY engagement loop 2 Selecting random Item is fun and bring expectations Make random book box, then change book everyday. So don’t need to worry choose a book.