https://bloomerang.co/resources/webinars Sandy Rees, CFRE will cover how to find ideal donor prospects, how to craft a heart-warming, wallet-opening message, and how to do it all with perfect timing so that your donors are ready and eager to give.

1. Fundraising Accelerator:
4 Steps to Funding Your New
or Small Nonprofit Fast!
The presentation will begin shortly.

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Before we get started »

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https://bloomerang.co/demo/video

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Our guest presenter »
Sandy Rees, CFRE
@SandyRees
• founder of Get Fully Funded
• fundraising coach and consultant
• author of “Get Fully Funded: How
to Raise the Money of Your
Dreams,” “Fundraising Buffet,” “6
Figure Fundraising” and “Simple
Success Fundraising Plan”
• specializes in annual giving, board
training and strategic planning

5. Fundraising Accelerator
4 steps to funding your
new or small nonprofit FAST!
Sandy Rees
Chief Encouragement Officer

6. You’re in the right place…
Have a BIG vision and
! Need to raise more money to grow programs
! Would love to hire staff or pay yourself!
! Haven’t yet mastered fundraising and would
love it to be easier

7. What you’ll get today:
! Why your current fundraising isn’t bringing in
the money you need
! 3-part formula for successful fundraising
! The 1-10-1000 Rule

8. About me --
! Fundraising Coach
! Trainer
! Author
! Animal lover
me and Lucy

9. Here’s my story…

10. I wasn’t born with fundraising
skills…

11. I didn’t sign up for fundraising at
career day

12. Where I learned it was…

13. Today…

14. Today…

15. Let’s talk about…
fundraising!

16. When you raise more money,
you can change more lives

17. Your fundraising problem:
! You’re barking up the wrong tree

18. Your fundraising problem:
! You’re barking up the wrong tree
! You’re doing it backward

19. Your fundraising problem:
! You’re barking up the wrong tree
! You’re doing it backward
! You’re doing sole-source funding

20. Your fundraising problem:
! You’re barking up the wrong tree
! You’re doing it backward
! You’re doing sole-source funding
! You’re throwing lots of spaghetti at the wall

21. Your fundraising problem:
! You’re barking up the wrong tree
! You’re doing it backward
! You’re doing sole-source funding
! You’re throwing lots of spaghetti at the wall
! You’re using HOPE as a strategy

22. UnderFunded vs Fully Funded
Under funded Fully Funded
Focused on “fundraisers” Focused on donors
Makes decisions based on what’s in the
bank
Makes decisions based on vision
Lives from one cash infusion to the
next
Has a steady stream of revenue all
year long
Sole-source revenue Diversified revenue
Poverty mentality Committed to doing whatever it takes
to be successful
Settles for whatever they get Not good with status quo and finds a
way to overcome it
All about the $$ - transactional All about the relationship and future
donations

23. The Myth
of the
ShoeString
Budget

24. It’s time to DO something!

25. What fundraising is:
! Donor focused
! Partnership opportunity
! Transformational for the donor AND the charity

26. What fundraising isn’t:
! Begging
! Arm twisting
! Selling stuff
! “Hitting people up”

27. Fundraising success formula
Donation!
Right
message
Right
time
Right
people

28. Part 1: The Right People

29. =

30. This gets in your way:
! The Passion Myth

31. This gets in your way:
! The Passion Myth
! Broad appeal

32. This gets in your way:
! The Passion Myth
! Broad appeal
! Inconsistent outreach

33. Who’s your Ideal Donor?

34. Ideal Donor Profile
! Male or female?
! Age range?
! Family?
! Values?
! Fun?
! Spend time?
! Spend money?
! What else?

35. The Big Question:
Where can you find them easily and in
large numbers?

36. Part 2: The Right Message

38. This gets in your way:
! Self-centeredness

39. This gets in your way:
! Self-centeredness
! Existence vs Impact

40. This gets in your way:
! Self-centeredness
! Existence vs Impact
! Jargon breath

41. What’s this really say?
Members of an avian species of
identical plumage congregate.

42. What’s this really say?
It is impossible to indoctrinate a
superannuated canine in
innovative maneuvers.

43. What’s this really say?
Freedom from encrustations of grime
is contiguous to possessing divine
attributes.

44. Find your core number
! $6.20/day to feed, shelter, and care for a dog
! $1.87 for a hot meal for a homeless person
! $35/month for education to lift a girl in India
out of poverty

45. The Big question?
What delicious thing are you asking people to
support?

46. Part 3: The Right Time

47. Part 3: The Right Time

48. Maintain a positive balance

49. This gets in your way:
! Desperation mode

50. This gets in your way:
! Desperation mode
! Ick factor

51. This gets in your way:
! Desperation mode
! Ick factor
! Skipping the ABCs

52. ABCs of Timing
! Add value

53. ABCs of Timing
! Add value
! Build trust

54. ABCs of Timing
! Add value
! Build trust
! Cultivate interest

55. Use the 3-to-1 ratio
Communicate
Communicate
Communicate
Ask

56. Fundraising strategies

57. Danger, Will Robinson!
Stay away from:
! Nickel-and-dime activities
! Same ol’ thang
! Shiny ball syndrome

58. 1-10-1000 Rule
! 1 Signature event

59. 1-10-1000 Rule
! 1 Signature event
! 10 Grants

60. 1-10-1000 Rule
! 1 Signature event
! 10 Grants
! 1,000 Donors

61. Fundraising Math
! 1 Signature Event $25,000
! 10 Grants @ $2,500 each $25,000
! 1,000 Donors @ $50 each $50,000
$100,000

62. Now what?
! Set goals
! Written plan
! Get some help
! Get busy!

63. Grab this --
Get my
“1 Page Quick-and-Simple Fundraising Plan”
http://GetFullyFunded.com/Plan

64. Stay in touch!
www.GetFullyFunded.com
www.Facebook.com/GetFullyFunded
www.YouTube.com/SandyRees1
@SandyRees
http://GetFullyFunded.com/plan

65. Questions?

66. https://bloomerang.co/resources
•Nonprofit Wrap-Up
•Bloomerang TV
•Bloomies
•eBooks
•Daily blog post
•Weekly webinars
•Templates
•Guides

67. Upcoming free webinars »
3/22, 1pm eastern
4 Secrets to Supercharge Your Major Gift Program
in 20 Minutes a Day or Less
Amy Eisenstein
https://bloomerang.co/resources/webinars