This document discusses Ford's products and strategy in Vietnam. It outlines Ford's main products in Vietnam including cars, SUVs, and commercial trucks. It then discusses how Ford can improve their products through advanced technology, comfortable interior design, fuel efficiency, and a new mid-size car called the Focus. The document also explains how Ford's products are better than competitors through quality, reliability, and safety features. It concludes with strategies for Ford to beat competitors such as effective marketing, building local assembly plants, and providing excellent after-sales service.