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Startup Spiral for MAN 3802,
        Section 3901
Principles of Entrepreneurship
       Dr. Amy Sauers
     by John R. Sullivan
       October 6. 2012
Startup Agile
Spiral                             Customer
                                   Pain Point
             Business Model,
              Financials, &                            Solution
                 Health




                                 -Boring Exhibits
         Team &               -Minimal Info Conveyed         Niche Target
        Delegation                                             Market

                                   - Low-Tech




                Value Chain
                                                        Demo
                 Processes

                                   Marketing &
                                      Sales
Startup Agile
Spiral                            Customer Pain
                                      Point

             Business Model,
              Financials, &                           Solution
                 Health


                                - Upgrade Exhibits

                               - Leverage Cellphone
         Team &                     Technology              Niche Target
        Delegation                                            Market
                                - Appeal to Youth

                               - Custom, Updatable
                                      Links

                Value Chain
                                                       Demo
                 Processes

                                   Marketing &
                                      Sales
Startup Agile
Spiral                            Customer Pain
                                      Point

             Business Model,
              Financials, &                             Solution
                 Health




                               - Historical Societies
         Team &                - Every Community!
                                                             Niche Target
        Delegation                                             Market
                               - Volunteer Members




                Value Chain
                                                         Demo
                 Processes

                                   Marketing &
                                      Sales
Startup Agile
Spiral                              Customer Pain
                                        Point

             Business Model,
              Financials, &                                  Solution
                 Health




                                 - Smartphone Users
         Team &               - Sell to Historical Society         Niche Target
        Delegation                                                   Market
                                        Members




                Value Chain                              Demo/Focus
                 Processes                                 Group

                                     Marketing &
                                        Sales
Stationary Exhibits
Link to Videos:              http://www.youtube.com/
                             watch?v=ECa97qnZMOc
                             &feature=player_embedd
                             ed




                      ( Play Sample Video Above)
Startup Agile
Spiral                              Customer Pain
                                        Point

             Business Model,        SMART Goals:
              Financials, &                                Solution
                 Health
                1) Identify 10 Local Historical Societies, by Sept. 30.

                2) Visit 10 Society Websites, by Oct. 15

                3) Read 10 Society Newsletters, by Oct. 31.
         Team &                                              Niche Target
               4) Attend 10 Society Member Meetings, by Dec. 31.Market
        Delegation

                5) Identify & Meet 1 Rainmaker at each Society, by
                   Dec. 31.


                Value Chain
                                                              Demo
                 Processes

                                   Marketing &
                                      Sales
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Startup Agile
Spiral                              Customer Pain
                                        Point

             Business Model,
              Financials, &                              Solution
                 Health



                                 Critical Processes

         Team &             1)    Order Taking                 Niche Target
        Delegation          2)    Manufacturing                  Market
                            3)    Quality Control
                            4)    Installation
                            5)    After-Sale Follow-Up


              Value Chain                                 Demo
               Processes

                                     Marketing &
                                        Sales
Startup Agile
Spiral                          Customer Pain
                                    Point

            Business Model,
             Financials, &                       Solution
                Health

                               Team Members

                              - Marketing
        Team &                - Administration         Niche Target
       Delegation                                        Market
                              - Operations
                              - Distribution



                Value Chain
                                                  Demo
                 Processes

                                 Marketing &
                                    Sales
Helping attract young patrons -
Startup Agile
Spiral                            Customer Pain
                                      Point
              Bus. Model,
             Financials, &                             Solution
                Health


                              - Initially One Person

         Team &                 - Web Orders &               Niche Target
        Delegation                 Payments                    Market

                              - Weekly Sales Goals



                Value Chain
                                                        Demo
                 Processes

                                   Marketing &
                                      Sales
Here & Now provides instant & fun Art
Final Project Presentation - John R sullivan

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Final Project Presentation - John R sullivan

  • 1. Startup Spiral for MAN 3802, Section 3901 Principles of Entrepreneurship Dr. Amy Sauers by John R. Sullivan October 6. 2012
  • 2.
  • 3. Startup Agile Spiral Customer Pain Point Business Model, Financials, & Solution Health -Boring Exhibits Team & -Minimal Info Conveyed Niche Target Delegation Market - Low-Tech Value Chain Demo Processes Marketing & Sales
  • 4.
  • 5. Startup Agile Spiral Customer Pain Point Business Model, Financials, & Solution Health - Upgrade Exhibits - Leverage Cellphone Team & Technology Niche Target Delegation Market - Appeal to Youth - Custom, Updatable Links Value Chain Demo Processes Marketing & Sales
  • 6.
  • 7. Startup Agile Spiral Customer Pain Point Business Model, Financials, & Solution Health - Historical Societies Team & - Every Community! Niche Target Delegation Market - Volunteer Members Value Chain Demo Processes Marketing & Sales
  • 8.
  • 9. Startup Agile Spiral Customer Pain Point Business Model, Financials, & Solution Health - Smartphone Users Team & - Sell to Historical Society Niche Target Delegation Market Members Value Chain Demo/Focus Processes Group Marketing & Sales
  • 10. Stationary Exhibits Link to Videos: http://www.youtube.com/ watch?v=ECa97qnZMOc &feature=player_embedd ed ( Play Sample Video Above)
  • 11. Startup Agile Spiral Customer Pain Point Business Model, SMART Goals: Financials, & Solution Health 1) Identify 10 Local Historical Societies, by Sept. 30. 2) Visit 10 Society Websites, by Oct. 15 3) Read 10 Society Newsletters, by Oct. 31. Team & Niche Target 4) Attend 10 Society Member Meetings, by Dec. 31.Market Delegation 5) Identify & Meet 1 Rainmaker at each Society, by Dec. 31. Value Chain Demo Processes Marketing & Sales
  • 12. Free QR Code Generator Generate Code QR code generator with added cool bits. Once you have generated your Quikqr is a free code you can save it, print it, email it, share it with your friends or make fun things like t-shirts and Moo cards. Quikqr is totally free and you don't need to sign in. Enter URL or Text
  • 13. Startup Agile Spiral Customer Pain Point Business Model, Financials, & Solution Health Critical Processes Team & 1) Order Taking Niche Target Delegation 2) Manufacturing Market 3) Quality Control 4) Installation 5) After-Sale Follow-Up Value Chain Demo Processes Marketing & Sales
  • 14.
  • 15. Startup Agile Spiral Customer Pain Point Business Model, Financials, & Solution Health Team Members - Marketing Team & - Administration Niche Target Delegation Market - Operations - Distribution Value Chain Demo Processes Marketing & Sales
  • 17. Startup Agile Spiral Customer Pain Point Bus. Model, Financials, & Solution Health - Initially One Person Team & - Web Orders & Niche Target Delegation Payments Market - Weekly Sales Goals Value Chain Demo Processes Marketing & Sales
  • 18. Here & Now provides instant & fun Art

Editor's Notes

  1. St. Petersburg Clearwater Airport has a number of historical aviation-related objects displayed throughout passenger terminal areas. I asked random passengers whether they knew the historical background of these pieces. Their responses ranged from, โ€œIโ€™m not interestedโ€ to โ€œI would like to know more about it sometime.โ€ A common complaint was that minimal info is provided with the displays, in short written format, and that they are scattered about the terminal, not grouped together. I asked those interested if additional information were available, via link to phones, I-pads, and laptops, including audio and video, would they access this? An overwhelming majority responded that if they were going to be in the terminal for an extended time, they would probably try this service. It seems, then, that a service could be created and marketed to enhance viewing of public displays and artwork, which would be similar to museum โ€˜walking tours.โ€™ Travelers in a strange airport or visitors to public spaces could enjoy additional information delivered conveniently to their hand-held devices.