Learning More About Saa S Strategy Tuneup

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Quick overview of our 1-day SaaS strategy service.

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Learning More About Saa S Strategy Tuneup

  1. 1. Learning More About The SaaS Strategy Tune-up Presented by Montclair Advisors October 2009 © 2009 Montclair Advisors, LLC Confidential Information
  2. 2. Where the Strategy Tune-up Can Be Beneficial • For existing SaaS companies:  Delivers a complete view of SaaS market and key industry segments  Unique tool for use in competitive and M&A analysis  Compare business plans against SaaS and non-SaaS players  SWOT diagnostic tool to aid in business planning and budgeting  Useful in communicating to boards and investors about business direction • For traditional SaaS companies:  Delivers view into SaaS market, key players and competitors  Compare planned performance against industry and SaaS players  Useful when building out SaaS migration or new business plan  Can help companies avoid making costly SaaS business mistakes © 2009 Montclair Advisors, LLC Confidential Information
  3. 3. Address Common SaaS Strategy Challenges The SaaS Strategy Tune-up provides actionable advice on a wide variety of areas that will help your business to be more productive, gain market share, better competitive positioning, generate more revenue and avoid costly mistakes. Win/Loss Analysis Pricing Global Enter New Markets Key Executives Profitability Churn M&A M&A Sell Side Buy Side Marketing Partnerships Strategies CAC © 2009 Montclair Advisors, LLC Confidential Information
  4. 4. SaaS Strategy Tune-up Process • Kickoff meeting • Interview key executives and stakeholders • Review of target industry players • Evaluate corporate presentation • Review financial, industry and background materials • Build out SaaS Market Scorecard • Deliver findings Typical evaluation takes less than 2 days, so results are delivered quickly and cost effectively. © 2009 Montclair Advisors, LLC Confidential Information
  5. 5. SaaS Strategy Tune-up Business Dimensions Complete market landscape, with useful drill downs © 2009 Montclair Advisors, LLC Confidential Information
  6. 6. Targeted Company Profiles Strategy Market Scan Partner of Interest: Saturn Software Background Information Saturn Corporate Information Management Team 999 German Lane, Suite 122 Randy McLeonard Founder, Chairman and CEO Phoenix, AZ 85001 Deepak Rah Chief Technology Officer Main: 1-602-652-7000 John Lord VP Business Operations Toll Free: 1-877-786-0001 Janet Sherman VP of Sales Fax: 1-602-652-0342 Arthur Cross VP of Marketing Email: info@Saturnsoftware.com Roger Mason GM of EMEA Saturn Facebook Profile Saturn LinkedIn Group Board of Directors Saturn on Twitter Wendy Warner Director Saturn Website William Glass Director Saturn Blog Bennett Shipley Independent Director Leo Schambeck Director Founded: 2004 Market: Small and Medium Business (SMB) Funding Partners: Salesforce.com - AppExchange Series A $5M in September 2008 Product Information Customer Information Est. Customers 110 Functional Comparison Some of these customers include: Saturn Express Saturn Enterprise Competitor #1 User Interface X X X Customer Name Industry Modeling X X X Pep Boys Automotive Reporting X X X DSG Canada Automotive Data Management X X X Oracle Technology Integration X X Accenture Business Services Partner Portal X X KB Homes Construction CBRE Construction API/Connector(s) AppExchange and custom through professional services Timmons Company Construction Technology: Java J2EE and Spring, Hibernate, Flex and Groove Wind Turbine, Inc. Manufacturing Callidus Technology Pricing Information Other Company Information Saturn Express $19/company/month No set up fee (self service) Est. Revenues >$5M Saturn Enteprise $30/user/month $349 set up fee Est. Employees 40 60 day money back guarantee QuickStart Services $495 2 hours of comp consulting and best practices advice Strategic Alignment Services $1,295 Build out a complete system Automation Set Up Services $1,200 Data cleaning and loading A La Carte Consulting Services $275/hour Phase 2 projects often involve specific company profiles © 2009 Montclair Advisors, LLC Confidential Information
  7. 7. Case Study Xactly Challenges: Successful SaaS business looking at broader market and key players for strategic business planning purposes. Solutions:  Detailed market scan by industry segment  Drill down into specific company profiles  Partnership recommendations Results: Information used for executive staff and board of directors strategic planning session © 2009 Montclair Advisors, LLC Confidential Information
  8. 8. SaaS Strategy Tune-up Benefits  Powerful planning tool for business strategy  More detailed view into competitive landscape  Useful communications tool for use with boards and investors  Develop understanding of key industry players  Solid tool for comparing company against industry peers and groups  Findings deliver actionable advice  Modest investment of time and resources  Uncover potential strategic business opportunities © 2009 Montclair Advisors, LLC Confidential Information
  9. 9. Companies Covered in 2009 Enterprise SMB Very Small Business Public Private Valuable SaaS Marketplace Relationships © 2009 Montclair Advisors, LLC Confidential Information
  10. 10. Contact Us Today Montclair Advisors provides personalized Software-as-a-Service advisory services designed to help SaaS-based and non-SaaS-based software companies to optimize their business models, improve revenues, control costs and deliver world-class software. Visit us at www.montclairadvisors.com, check out our Smart SaaS blog at www.montclairadvisors.com/blog and follow us on Twitter @Montclairadvrs. Kevin Dobbs, Owner - Managing Partner Office: 510-336-0019 Email: kevin@montclairadvisors.com © 2009 Montclair Advisors, LLC Confidential Information

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