Final pitch
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The document outlines a proposed magazine about musical theatre in Hertfordshire and surrounding areas. The magazine aims to inform people about local theatre shows and companies. It will include interviews with performers, reviews of shows and schools, and tickets or competitions. The target audience is those aged 17-25 interested in the industry, though a secondary audience aged 30-60 enjoys watching theatre. The magazine will be mainly online but also in stores. It will use social media, posters, and subscriptions to advertise and distribute to readers in Hertfordshire and beyond. A budget is needed for equipment, publishing, and advertising.
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pitch
This document outlines a proposed magazine about musical theatre in Hertfordshire and surrounding areas. The magazine will include interviews with performers, reviews of shows and theatre schools, and information about opportunities in the industry. The target audience is people aged 17-25 interested in working in theatre, as well as a secondary audience of casual theatre fans aged 30-60. The magazine will be distributed both online and in stores for £2.50. It will be advertised through social media as well as posters locally. The budget is modest due to its local focus. Legal and ethical issues around using images and copyrighted material will be addressed.
Initial magazine research
Look magazine is a high-street fashion magazine aimed at young women from working-class backgrounds. It focuses on affordable high-street fashion trends, celebrity styles, and shopping deals. Though not explicitly advertised as such, it combines elements of fashion and gossip coverage to appeal to its target audience's interests in celebrity culture. It is published by Time Inc. UK, a large media company, and priced at £1.50 to be accessible to its intended readers seeking bargain fashion options.
Original pitch
This document outlines a business plan for a magazine called Ruby Shefras that will focus on small music venues and performances in North London. The magazine will be printed monthly with online content and subscriptions. It will feature articles on venues and interviews with local artists. The target audience is 16-25 year olds interested in live music. Revenue will be generated through magazine sales, subscriptions, and a 5% partnership with featured venues. Distribution will be through monthly subscriptions and select music shops. The main competition is NME magazine but Ruby Shefras will have a broader indie music focus and printed content.
Magazine treatment
The magazine will focus on popular music, especially R&B artists, and will target 16-18 year-olds. It will cost £1.99 due to most respondents in a survey preferring a price between £1-2. The front cover will feature new up-and-coming artists to appeal to younger audiences interested in the latest music trends. In addition to music, the magazine will include a fashion element that complements music as research found this appeals to the target demographic. Extensive planning will ensure the name, colors, and overall design are ideal for young readers.
Sash pitch (1)
Sasha Nahum is pitching a new pop music magazine targeted at girls aged 14-21. The magazine will be published both in print and online, with 180 page print issues sold for £3.99 each or through an annual subscription of £45. It will feature exclusive interviews with up-and-coming artists from North London, charts of the top pop hits, competitions to win tickets to music festivals, and articles about pop music trends over the decades. The magazine aims to both entertain readers and promote new artists, while 10% of profits will go to music therapy charities.
Research into audience
The document provides demographic information about the target audience for a proposed indie/hipster magazine. It finds that the audience is primarily young people aged 17-21, with most being students. They have a roughly two-thirds male readership that spends between £40-200 per month on clothes, socializing, and food. The target readers live mostly in cities and towns, shop at stores like Topshop, and enjoy bands like White Lies. Most have attended a music festival and typically spend £40-60 per night on social outings.
Beth presngksgkis;og
The document considers several potential institutions for publishing a new classical music magazine aimed at younger audiences. It analyzes Rhinegold Publishing, which already publishes classical magazines for older audiences and has a similar niche focus. It also discusses the advantages and disadvantages of Seymour Distribution, Bauer Media, Team Rock Ltd, and the BBC as potential publishers. The document ultimately seems to favor Bauer Media as it attracts the target age range, uses similar conventions, and does not already have a classical music magazine.
Readership profile
The readership profile outlines the target demographic for a new alternative music magazine, with a monthly circulation goal of 80,000 initially and 130,000 after a couple years, a price of £3.50, and a readership that is 60% female, aged 16-25, spending on average £55 on clothes and £20 on music monthly. The magazine will feature bands such as Imagine Dragons, Alt-J, and Bastille and aims to eventually create an online magazine to expand its audience.
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pitch
This document outlines a proposed magazine about musical theatre in Hertfordshire and surrounding areas. The magazine will include interviews with performers, reviews of shows and theatre schools, and information about opportunities in the industry. The target audience is people aged 17-25 interested in working in theatre, as well as a secondary audience of casual theatre fans aged 30-60. The magazine will be distributed both online and in stores for £2.50. It will be advertised through social media as well as posters locally. The budget is modest due to its local focus. Legal and ethical issues around using images and copyrighted material will be addressed.
Initial magazine research
Look magazine is a high-street fashion magazine aimed at young women from working-class backgrounds. It focuses on affordable high-street fashion trends, celebrity styles, and shopping deals. Though not explicitly advertised as such, it combines elements of fashion and gossip coverage to appeal to its target audience's interests in celebrity culture. It is published by Time Inc. UK, a large media company, and priced at £1.50 to be accessible to its intended readers seeking bargain fashion options.
Original pitch
This document outlines a business plan for a magazine called Ruby Shefras that will focus on small music venues and performances in North London. The magazine will be printed monthly with online content and subscriptions. It will feature articles on venues and interviews with local artists. The target audience is 16-25 year olds interested in live music. Revenue will be generated through magazine sales, subscriptions, and a 5% partnership with featured venues. Distribution will be through monthly subscriptions and select music shops. The main competition is NME magazine but Ruby Shefras will have a broader indie music focus and printed content.
Magazine treatment
The magazine will focus on popular music, especially R&B artists, and will target 16-18 year-olds. It will cost £1.99 due to most respondents in a survey preferring a price between £1-2. The front cover will feature new up-and-coming artists to appeal to younger audiences interested in the latest music trends. In addition to music, the magazine will include a fashion element that complements music as research found this appeals to the target demographic. Extensive planning will ensure the name, colors, and overall design are ideal for young readers.
Sash pitch (1)
Sasha Nahum is pitching a new pop music magazine targeted at girls aged 14-21. The magazine will be published both in print and online, with 180 page print issues sold for £3.99 each or through an annual subscription of £45. It will feature exclusive interviews with up-and-coming artists from North London, charts of the top pop hits, competitions to win tickets to music festivals, and articles about pop music trends over the decades. The magazine aims to both entertain readers and promote new artists, while 10% of profits will go to music therapy charities.
Research into audience
The document provides demographic information about the target audience for a proposed indie/hipster magazine. It finds that the audience is primarily young people aged 17-21, with most being students. They have a roughly two-thirds male readership that spends between £40-200 per month on clothes, socializing, and food. The target readers live mostly in cities and towns, shop at stores like Topshop, and enjoy bands like White Lies. Most have attended a music festival and typically spend £40-60 per night on social outings.
Beth presngksgkis;og
The document considers several potential institutions for publishing a new classical music magazine aimed at younger audiences. It analyzes Rhinegold Publishing, which already publishes classical magazines for older audiences and has a similar niche focus. It also discusses the advantages and disadvantages of Seymour Distribution, Bauer Media, Team Rock Ltd, and the BBC as potential publishers. The document ultimately seems to favor Bauer Media as it attracts the target age range, uses similar conventions, and does not already have a classical music magazine.
Readership profile
The readership profile outlines the target demographic for a new alternative music magazine, with a monthly circulation goal of 80,000 initially and 130,000 after a couple years, a price of £3.50, and a readership that is 60% female, aged 16-25, spending on average £55 on clothes and £20 on music monthly. The magazine will feature bands such as Imagine Dragons, Alt-J, and Bastille and aims to eventually create an online magazine to expand its audience.
Task 3 v2
The document outlines a proposal for a magazine called "Artist's Attack" that would advertise upcoming events at the music venue KOKO in Camden Town, London. The magazine would have about 115 pages and focus on indie and rock music. It would target audiences ages 23-29 and include articles on upcoming performances as well as discounts on tickets. It proposes marketing the magazine through social media, festivals, and distributing copies at KOKO and local shops. The goal is to spread awareness of events at KOKO and give attendees exclusive perks through the magazine.
real amended rockman reality - film studio based magazine.pptx
Rockman Reality is a proposed film studio-based magazine aimed at attracting individuals interested in the London film industry. The magazine will inform readers about movies being filmed in new London studios and potential job opportunities. It will provide behind-the-scenes details, photos from film sets, and stories about actors' experiences. The target audience is ages 18-40 living in North London. It will be distributed locally at first and marketed through social media as the founder works to grow the business.
real amended rockman reality - film studio based magazine (1).pptx
Rockman Reality is a proposed film studio-based magazine aimed at attracting individuals interested in the London film industry. The magazine will inform readers about movies being filmed in new London studios and potential job opportunities. It will provide behind-the-scenes details, photos from film sets, and stories about actors' experiences. The target audience is ages 18-40 living in North London. It will be distributed locally at first and marketed through social media.
Magazine presentation.pptx
The document outlines a magazine focused on action films in North London. It will include information on upcoming productions, promote smaller local films and festivals, and entertain readers. The magazine will be available in print for £3.99 in stores and online in a £50 annual subscription. It will target a wide audience aged 10-70 across gender and lower-middle classes. Content will profile actors and filmmakers, include cinema maps and audition listings. The magazine aims to attract a new audience compared to major competitors like Empire and Sight and Sound.
Unit 15 - LO1
The document discusses advertising strategies for promoting music festivals, including print-based posters and audio-visual advertisements. It describes creating festival posters that attract readers with relevant event information and popular artists. Audio-visual ads allow potential attendees to experience what a festival will be like and encourage ticket purchases. Legal and ethical considerations are important to avoid targeting vulnerable groups or misusing personal data. The goal is to effectively promote events to the target audience of 16-30 year olds through engaging visuals and information across different advertising media.
Question 4 presentation
The target audience for the EDM magazine is 18-30 year old white males and females from middle-class socioeconomic backgrounds. The magazine focuses on popular male EDM artists like Martin Garrix and Hardwell that are similar in age and appeal to the target demographic. While mainly appealing to males due to EDM events being stereotypically masculine, the magazine also aims to attract females through featuring attractive male artists on the cover and in photos. The low price of £1.50 and wide availability in stores makes the magazine accessible.
Media – content analysis
the media content analysis file gives information about music magazines by showing pie charts and information on target audience
DiscoverHerts presentation 2.pptx
This document outlines a pitch for a new music magazine called DiscoverHertsMusic that will focus on small musicians in Hertfordshire, England. The magazine aims to promote local music events, inform readers about musicians, and educate people on different music genres. It will compete with other regional publications that have smaller music sections or focus only on classical music. The monthly magazine will be published both online and in print, featuring a variety of artists' genres through designs and fonts. It aims to support up-and-coming local musicians and will target readers ages 15-50 through social media marketing and local magazine distribution.
Evaluation
This document provides an evaluation of a student's media project creating a local newspaper. It discusses how the student incorporated several contemporary newspaper conventions, such as columns, mastheads, headlines, and photos, while also challenging some conventions. Specifically, the student included fewer and simpler ads than typical newspapers to avoid feeling advertising heavy. The evaluation covers the newspaper's audience, location, branding, journalistic style, and how its corresponding website expands access while focusing more on strictly local community stories.
Evaluation
This document provides an evaluation of a student's media project creating a local newspaper. It discusses how the student used conventions from existing newspapers, such as layout, use of color, branding, and journalistic writing style. However, it also challenged some conventions, such as using simpler advertising that does not detract from stories or photos. The evaluation covers the newspaper's target audience, coverage area, and how its corresponding website was used to further deliver news stories.
pitch.pptx
The document outlines a plan for a magazine about festivals in Hertfordshire. It will include interviews and reviews of various festivals, discussing the music, costs, and other activities. The purpose is to both inform readers about festival options and promote the festivals in the area. The target audience is music fans aged 20-40.
media presentation
Jessica Dunn is pitching a new rap magazine targeted at teenagers and young adults aged 14-25. The magazine will be priced affordably at £3.50 and distributed in shops across North London both physically and digitally online. It will include interviews, articles, and stories about up-and-coming rap artists as well as audience reviews. Jessica plans to market the magazine using social media and differentiate it from competitors by keeping costs low and maintaining a modern, clean design that appeals to her target audience.
Presenation media jess dunn
The document outlines a pitch for a new rap magazine targeted at youth in North London. Some key points:
1) The magazine will inform and entertain readers about trends in rap music, providing interviews and background on up-and-coming artists.
2) As rap is very popular but there are few rap magazines in North London, the author sees an opportunity to fill that market gap.
3) The magazine will be available both online and in print, with a low print subscription price of £3.50 to be affordable for the target audience of youth ages 14-25.
Research and planning and construction of ancillaries
1. The document discusses different types of newspapers and magazines as advertising platforms, including Metro newspaper and TV Listing magazines.
2. It provides details on advertisement sizes, pricing, and processes for placing ads in Metro newspaper, which targets 18-44 year old urban audiences.
3. The document also discusses reasons for choosing different advertising platforms to promote a documentary about teenagers' lifestyles in the UK.
Press Pack
This document provides information about Prototype magazine, including its mission, target demographics, distribution methods, contributors, submissions process, readers, advertisers, and rates. Prototype is an independent magazine based in Staffordshire that aims to provide a platform for creative arts in the region. It targets students and young creatives aged 18-24. The magazine is available for purchase at craft fairs and hopes to expand its outlets. [END SUMMARY]
FH Practice.pptx
This document outlines a plan for a magazine about festivals in Hertfordshire. It will include interviews and reviews of various festivals, discussing the acts and costs. The purpose is to both inform readers about festival options and promote the festivals. It provides details on content, target audience, marketing and distribution plans, needed resources, and a proposed budget.
Pitch
The document outlines a magazine pitch for a new technology and entertainment magazine targeted at males aged 16-24. The magazine will cover topics like music, film, TV and games. It will fill a gap by covering multiple technology topics rather than focusing on just one. The magazine must be financially self-sufficient through advertising and sales. Constraints include getting permission to feature children and ensuring accuracy and non-discrimination in content. Sample layouts and a financial plan are presented, with projected profits of £26,327.
Magazine planning
The magazine will target 16-24 year olds from all backgrounds interested in various music genres. It will have a clean design and focus on currently popular artists. The weekly magazine will cost £3 but the first issue will be half price. It will have a glossy format to seem high-quality and appeal to various socioeconomic groups. The debut cover will feature a 17-year-old indie pop artist. Sections will include upcoming concerts, fashion trends, and event insider details. The content and focus on current artists, concerts, and styles aim to appeal to the target audience. Bauer Media will publish the magazine due to their experience and focus on the target demographic.
Herts hip hop magazine final
The document outlines a plan for a new hip hop magazine called "Herts Hip Hop". It discusses the purpose of entertaining and informing readers about music events and artists. The main competitors are other hip hop magazines. The target audience is 18-35 year olds, mostly women. Content will include interviews, reviews of festivals and shows, and discussions of the music scene. Distribution will take place in stores and online, with marketing through social media. Personnel needed include a photographer, editor, and social media manager.
Focus group
The focus group provided feedback on their preferences for a regional magazine. They preferred a consistent color scheme over a broad range of colors. They also preferred an informal tone without pretentious language. Regarding pricing, most felt £2.49 was affordable but some argued it could be cheaper. When shown examples, they preferred the bold, simple designs of TimeOut over the complex wordy covers of KentLife. They did not want messy, unstructured layouts and felt TimeOut lacked regional identity. The conclusions were that the magazine should appeal to ages 25-50 with relevant content, consistent styling, reasonable pricing, and avoidance of pretentious text.
Introduction to digital capability - academic staff
This document provides an introduction to digital capabilities for teaching staff at Herts University. It outlines why digital capabilities are important, as most jobs will require digital skills in the future. It defines the key areas of digital capability according to Jisc and encourages staff to reflect on their skills using the Jisc Discovery Tool. Staff are then provided information on training opportunities available to develop their digital skills further.
Hello World - Introduction to coding.pptx
This document provides an introduction to coding. It begins with an overview of what coding is and how it can be used to solve problems by breaking them down into step-by-step algorithms. The three main programming concepts - sequencing, selection, and iteration - are then explained. Several commonly used programming languages and their applications are listed. The document concludes with details about an coding exercise and next steps for continuing to learn coding skills.
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Similar to Final pitch
Task 3 v2
The document outlines a proposal for a magazine called "Artist's Attack" that would advertise upcoming events at the music venue KOKO in Camden Town, London. The magazine would have about 115 pages and focus on indie and rock music. It would target audiences ages 23-29 and include articles on upcoming performances as well as discounts on tickets. It proposes marketing the magazine through social media, festivals, and distributing copies at KOKO and local shops. The goal is to spread awareness of events at KOKO and give attendees exclusive perks through the magazine.
real amended rockman reality - film studio based magazine.pptx
Rockman Reality is a proposed film studio-based magazine aimed at attracting individuals interested in the London film industry. The magazine will inform readers about movies being filmed in new London studios and potential job opportunities. It will provide behind-the-scenes details, photos from film sets, and stories about actors' experiences. The target audience is ages 18-40 living in North London. It will be distributed locally at first and marketed through social media as the founder works to grow the business.
real amended rockman reality - film studio based magazine (1).pptx
Rockman Reality is a proposed film studio-based magazine aimed at attracting individuals interested in the London film industry. The magazine will inform readers about movies being filmed in new London studios and potential job opportunities. It will provide behind-the-scenes details, photos from film sets, and stories about actors' experiences. The target audience is ages 18-40 living in North London. It will be distributed locally at first and marketed through social media.
Magazine presentation.pptx
The document outlines a magazine focused on action films in North London. It will include information on upcoming productions, promote smaller local films and festivals, and entertain readers. The magazine will be available in print for £3.99 in stores and online in a £50 annual subscription. It will target a wide audience aged 10-70 across gender and lower-middle classes. Content will profile actors and filmmakers, include cinema maps and audition listings. The magazine aims to attract a new audience compared to major competitors like Empire and Sight and Sound.
Unit 15 - LO1
The document discusses advertising strategies for promoting music festivals, including print-based posters and audio-visual advertisements. It describes creating festival posters that attract readers with relevant event information and popular artists. Audio-visual ads allow potential attendees to experience what a festival will be like and encourage ticket purchases. Legal and ethical considerations are important to avoid targeting vulnerable groups or misusing personal data. The goal is to effectively promote events to the target audience of 16-30 year olds through engaging visuals and information across different advertising media.
Question 4 presentation
The target audience for the EDM magazine is 18-30 year old white males and females from middle-class socioeconomic backgrounds. The magazine focuses on popular male EDM artists like Martin Garrix and Hardwell that are similar in age and appeal to the target demographic. While mainly appealing to males due to EDM events being stereotypically masculine, the magazine also aims to attract females through featuring attractive male artists on the cover and in photos. The low price of £1.50 and wide availability in stores makes the magazine accessible.
Media – content analysis
the media content analysis file gives information about music magazines by showing pie charts and information on target audience
DiscoverHerts presentation 2.pptx
This document outlines a pitch for a new music magazine called DiscoverHertsMusic that will focus on small musicians in Hertfordshire, England. The magazine aims to promote local music events, inform readers about musicians, and educate people on different music genres. It will compete with other regional publications that have smaller music sections or focus only on classical music. The monthly magazine will be published both online and in print, featuring a variety of artists' genres through designs and fonts. It aims to support up-and-coming local musicians and will target readers ages 15-50 through social media marketing and local magazine distribution.
Evaluation
This document provides an evaluation of a student's media project creating a local newspaper. It discusses how the student incorporated several contemporary newspaper conventions, such as columns, mastheads, headlines, and photos, while also challenging some conventions. Specifically, the student included fewer and simpler ads than typical newspapers to avoid feeling advertising heavy. The evaluation covers the newspaper's audience, location, branding, journalistic style, and how its corresponding website expands access while focusing more on strictly local community stories.
Evaluation
This document provides an evaluation of a student's media project creating a local newspaper. It discusses how the student used conventions from existing newspapers, such as layout, use of color, branding, and journalistic writing style. However, it also challenged some conventions, such as using simpler advertising that does not detract from stories or photos. The evaluation covers the newspaper's target audience, coverage area, and how its corresponding website was used to further deliver news stories.
pitch.pptx
The document outlines a plan for a magazine about festivals in Hertfordshire. It will include interviews and reviews of various festivals, discussing the music, costs, and other activities. The purpose is to both inform readers about festival options and promote the festivals in the area. The target audience is music fans aged 20-40.
media presentation
Jessica Dunn is pitching a new rap magazine targeted at teenagers and young adults aged 14-25. The magazine will be priced affordably at £3.50 and distributed in shops across North London both physically and digitally online. It will include interviews, articles, and stories about up-and-coming rap artists as well as audience reviews. Jessica plans to market the magazine using social media and differentiate it from competitors by keeping costs low and maintaining a modern, clean design that appeals to her target audience.
Presenation media jess dunn
The document outlines a pitch for a new rap magazine targeted at youth in North London. Some key points:
1) The magazine will inform and entertain readers about trends in rap music, providing interviews and background on up-and-coming artists.
2) As rap is very popular but there are few rap magazines in North London, the author sees an opportunity to fill that market gap.
3) The magazine will be available both online and in print, with a low print subscription price of £3.50 to be affordable for the target audience of youth ages 14-25.
Research and planning and construction of ancillaries
1. The document discusses different types of newspapers and magazines as advertising platforms, including Metro newspaper and TV Listing magazines.
2. It provides details on advertisement sizes, pricing, and processes for placing ads in Metro newspaper, which targets 18-44 year old urban audiences.
3. The document also discusses reasons for choosing different advertising platforms to promote a documentary about teenagers' lifestyles in the UK.
Press Pack
This document provides information about Prototype magazine, including its mission, target demographics, distribution methods, contributors, submissions process, readers, advertisers, and rates. Prototype is an independent magazine based in Staffordshire that aims to provide a platform for creative arts in the region. It targets students and young creatives aged 18-24. The magazine is available for purchase at craft fairs and hopes to expand its outlets. [END SUMMARY]
FH Practice.pptx
This document outlines a plan for a magazine about festivals in Hertfordshire. It will include interviews and reviews of various festivals, discussing the acts and costs. The purpose is to both inform readers about festival options and promote the festivals. It provides details on content, target audience, marketing and distribution plans, needed resources, and a proposed budget.
Pitch
The document outlines a magazine pitch for a new technology and entertainment magazine targeted at males aged 16-24. The magazine will cover topics like music, film, TV and games. It will fill a gap by covering multiple technology topics rather than focusing on just one. The magazine must be financially self-sufficient through advertising and sales. Constraints include getting permission to feature children and ensuring accuracy and non-discrimination in content. Sample layouts and a financial plan are presented, with projected profits of £26,327.
Magazine planning
The magazine will target 16-24 year olds from all backgrounds interested in various music genres. It will have a clean design and focus on currently popular artists. The weekly magazine will cost £3 but the first issue will be half price. It will have a glossy format to seem high-quality and appeal to various socioeconomic groups. The debut cover will feature a 17-year-old indie pop artist. Sections will include upcoming concerts, fashion trends, and event insider details. The content and focus on current artists, concerts, and styles aim to appeal to the target audience. Bauer Media will publish the magazine due to their experience and focus on the target demographic.
Herts hip hop magazine final
The document outlines a plan for a new hip hop magazine called "Herts Hip Hop". It discusses the purpose of entertaining and informing readers about music events and artists. The main competitors are other hip hop magazines. The target audience is 18-35 year olds, mostly women. Content will include interviews, reviews of festivals and shows, and discussions of the music scene. Distribution will take place in stores and online, with marketing through social media. Personnel needed include a photographer, editor, and social media manager.
Focus group
The focus group provided feedback on their preferences for a regional magazine. They preferred a consistent color scheme over a broad range of colors. They also preferred an informal tone without pretentious language. Regarding pricing, most felt £2.49 was affordable but some argued it could be cheaper. When shown examples, they preferred the bold, simple designs of TimeOut over the complex wordy covers of KentLife. They did not want messy, unstructured layouts and felt TimeOut lacked regional identity. The conclusions were that the magazine should appeal to ages 25-50 with relevant content, consistent styling, reasonable pricing, and avoidance of pretentious text.
Similar to Final pitch (20)
real amended rockman reality - film studio based magazine.pptx
real amended rockman reality - film studio based magazine.pptx
real amended rockman reality - film studio based magazine (1).pptx
real amended rockman reality - film studio based magazine (1).pptx
Research and planning and construction of ancillaries
Research and planning and construction of ancillaries
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The document outlines a proposal for a digital and print magazine called "Herts Festivals" that will promote festivals in Hertfordshire. The magazine will have around 50-60 pages and be distributed both online through a website and social media, as well as in print form. It will aim to inform an audience aged 14-60 about upcoming festivals. The magazine will have a consistent layout and color scheme matching each festival's branding. It will be produced in-house with a budget of £35,000 and sold for £3.99 to undercut competitors. The goal is to make information about Hertfordshire festivals more accessible and increase attention for events.
M2 (U20).pptx
The document justifies the planned components of an advertising campaign for a new drink called PhizzWizard targeted at the media sector. It explains the choice of title "PhizzWizard" and slogan "Go retro, Go PhizzWizard" to grab attention. Social media, billboards and video ads are chosen as the media due to their effectiveness. Popular actors and a director are selected to appeal to the target age group. Images of the drink can and logos are picked to promote the product. Colors like red, pink and purple are used to associate with strawberries and creativity. Layouts center the can image. The tone will have a retro feel but also be exciting to add depth.
proposal pitch.pptx
This document provides information about a proposed concert magazine, including its purpose, target audience, content, distribution, budget, and production company. The purpose is to educate and inform the music community about upcoming artists and concerts. The target audience is people aged 16-38 interested in music. The magazine will be 45 pages long, published every 4 weeks, with bright colors, photos, and interviews. It will be distributed in shops and online, and promoted on social media. The budget allocates salaries for editors, photographers, writers and costs for equipment. The production company is small and focuses on unique areas not covered by other music magazines.
Viral venues.pptx
This document outlines a proposal for a music magazine focusing on music festivals in Hertfordshire, England. The magazine aims to showcase the variety of music festivals in the county and provide readers information on events, lineups, dates, and prices. It will be a 50-page summer release targeting 18-25 year olds and music enthusiasts. The budget accounts for production costs like printing, photography equipment, writers, and distribution. Marketing will involve local shop distribution and a digital version to reach audiences outside the county via social media promotion. An in-house production company is proposed to keep costs low and make the magazine competitively priced.
Vibrant Venues Powerpoint.pptx
The document outlines a business plan for a magazine called Vibrant Venues that will promote music venues and festivals in Hertfordshire, England. It will feature information on upcoming artists, concerts, and events to connect local musicians with performance opportunities and audiences. The plan addresses the magazine's purposes, competition, design, personnel, budget, distribution, and production details. The target audience is people aged 17-32 interested in music events in their area.
Pitch.pptx
This document provides a summary of a proposed magazine about music festivals. It outlines the purpose and content of the magazine which is to inform readers about upcoming festivals in Herts and provide tips. The target audience is 16-25 year olds who enjoy music. It details the personnel, equipment, and budget needed for production. The magazine will be distributed at festivals and marketed through social media. It aims to be affordable and include giveaways like festival tickets.
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Final pitch
- 1. A musical theatre based magazine
- 2. Aim The aim for my magazine is to inform the people of Hertfordshire and surrounding areas of the local theatre shows and companies around. It covers all areas on the client brief, meaning it fits the required criteria. I hope that it will reach a wide audience that not only fits the target audience but also enjoy the theme of the magazine.
- 4. Content The magazine will include lots of things ranging from interviews with theatre performers already in the industry, to reviews of shows. However also including elements for people who inspire to enter such a big industry, these elements being reviews of schools or open day dates. Hopefully it will also include vouchers to get access to cheap tickets for shows and competitions to win free tickets. An international element may also be involved, talking of shows from other areas, including Broadway and the West End. It will be mainly musical theatre based however, it will feature other genres occasionally.
- 5. Target Audience 17-25 Mostly female but also male Interested in working in the industry Wants to join a school for talented Potentially a higher income
- 6. Secondary Audience My secondary audience will include people who don't want to get involved in creating theatre and shows however enjoy watching and experiencing live theatre. These will be people who cover an older age range of around 30-60.
- 7. Distribution The magazine will be mainly online base, making it easily accessible. However, still available in supermarkets and news agents. Relatively cheap at £2.50 as includes coupons and free competitions. It can be subscribed to online or posted to peoples houses.
- 9. Advertisement Adverts may be posters around Hertfordshire, this will be helpful because it allows people to see it when possibly travelling around town. However, the main source of advertising would be through social media, due to the magazine being mainly online based. The use of social media will help spread the word to not only the people of Hertfordshire but national and possibly international readers.
- 10. Budget Due to being a locally sourced magazine, the budget won't need to be astronomically high. Money needed for: Equipment eg cameras Editing software Publication Models, if needed Advertisment
- 11. Legal and Ethical Issues Solved Own sourced images Reccee and risk assessments Consent from all models No copyright material Safe environment for photoshoots
- 12. Competition The competition for this magazine is little. In the local area there isn’t any competition or magazine of the sort. However, there is a magazine called ‘The Show’ which is London based and only covers the West End news, not news for people applying for these schools.
- 13. Thank you for listening Any questions?