The document summarizes information about the weekly British music magazine NME, including its history since 1952, editors, typical readers, and comparisons to rival publications like Q and Mojo magazines. It also analyzes a sample front cover layout focusing on festivals and a popular band. The final section compares NME's content and target audience to those of Heat, a celebrity gossip magazine aimed at women ages 16-35.
The document discusses the results of a survey conducted to help determine the target audience and design of a new rock music magazine. The survey found that the audience is majority female but also significantly male, aged 15-24 years old, fans of rock/indie music, willing to pay £2-£3 for a monthly magazine, and interested in detailed articles and artist gossip stories. Key decisions were to make the magazine appeal to both males and females, focus on teenagers as the main audience, and include free posters as a popular bonus feature.
The survey results show that most respondents do not regularly read music magazines, but those who do tend to buy them every few months. The most popular magazines were NME and Kerrang. Respondents looked up to eccentric artists like Lady Gaga, Paramore, and Michael Jackson. Most had attended concerts before. Punk rock and indie were the most popular genres of music. The top reasons for buying magazines were well-known bands, gig information, and free posters. The majority of respondents were female aged 16-19.
The document contains the results from several surveys that provide information about the target audience for a magazine on alternative rock music. Key results include:
- The audience has a low budget and prefers more affordable and accessible shopping (e.g. H&M, Primark) and dining (e.g. McDonald's) options.
- Popular entertainment includes comedies, dramas, thrillers and horror films, as well as music discovered on YouTube, Spotify and the radio.
- Engagement is high on visual-based social media like Instagram and Snapchat.
- Most of the audience are students or part-time workers, so the magazine should have an affordable price.
- Att
The document summarizes the results of a survey of 20 people about their music preferences and magazine reading habits. Key findings include that most respondents preferred rock music, regularly bought Q or Kerrang magazines, and wanted a hypothetical new magazine to be published monthly and incorporate bands they like and social media interaction. This gives guidance on the target demographic and features to include in a new music magazine.
The survey results show that the target audience for the music magazine is younger than originally intended. Most respondents were aged 12-18 and female. The majority said the most important part of the cover is the artist's picture. Most preferred rock music and wanted to see a balance of articles and pictures in the magazine. Respondents were willing to pay £2-3 and wanted promotions like concert tickets. This summary provides the key findings and insights from the survey results.
The document discusses the results of several surveys and graphs. It shows that there are more males than females in the sample. Most people in the sample are between 17-21 years old. R&B and hip-hop are the most popular music genres. Most people would pay between £2.50-£2.99 for a music magazine. Gossip and fashion are the most viewed content in magazines. CDs and posters are the most appealing freebies. Streaming is the most popular way to consume music.
The document summarizes the results of a questionnaire about music magazine preferences. It found that the target audience is 11-20 year olds, who prefer magazines focused on R&B/pop and hip-hop/rap genres. Q Magazine was the most preferred magazine brand among respondents. Most respondents spend £5 or less per month on magazines and are attracted to distinctive magazine covers using bright colors and celebrity endorsements. The summary will focus on these key points about the target demographic and preferences revealed in the questionnaire.
The document summarizes information about the weekly British music magazine NME, including its history since 1952, editors, typical readers, and comparisons to rival publications like Q and Mojo magazines. It also analyzes a sample front cover layout focusing on festivals and a popular band. The final section compares NME's content and target audience to those of Heat, a celebrity gossip magazine aimed at women ages 16-35.
The document discusses the results of a survey conducted to help determine the target audience and design of a new rock music magazine. The survey found that the audience is majority female but also significantly male, aged 15-24 years old, fans of rock/indie music, willing to pay £2-£3 for a monthly magazine, and interested in detailed articles and artist gossip stories. Key decisions were to make the magazine appeal to both males and females, focus on teenagers as the main audience, and include free posters as a popular bonus feature.
The survey results show that most respondents do not regularly read music magazines, but those who do tend to buy them every few months. The most popular magazines were NME and Kerrang. Respondents looked up to eccentric artists like Lady Gaga, Paramore, and Michael Jackson. Most had attended concerts before. Punk rock and indie were the most popular genres of music. The top reasons for buying magazines were well-known bands, gig information, and free posters. The majority of respondents were female aged 16-19.
The document contains the results from several surveys that provide information about the target audience for a magazine on alternative rock music. Key results include:
- The audience has a low budget and prefers more affordable and accessible shopping (e.g. H&M, Primark) and dining (e.g. McDonald's) options.
- Popular entertainment includes comedies, dramas, thrillers and horror films, as well as music discovered on YouTube, Spotify and the radio.
- Engagement is high on visual-based social media like Instagram and Snapchat.
- Most of the audience are students or part-time workers, so the magazine should have an affordable price.
- Att
The document summarizes the results of a survey of 20 people about their music preferences and magazine reading habits. Key findings include that most respondents preferred rock music, regularly bought Q or Kerrang magazines, and wanted a hypothetical new magazine to be published monthly and incorporate bands they like and social media interaction. This gives guidance on the target demographic and features to include in a new music magazine.
The survey results show that the target audience for the music magazine is younger than originally intended. Most respondents were aged 12-18 and female. The majority said the most important part of the cover is the artist's picture. Most preferred rock music and wanted to see a balance of articles and pictures in the magazine. Respondents were willing to pay £2-3 and wanted promotions like concert tickets. This summary provides the key findings and insights from the survey results.
The document discusses the results of several surveys and graphs. It shows that there are more males than females in the sample. Most people in the sample are between 17-21 years old. R&B and hip-hop are the most popular music genres. Most people would pay between £2.50-£2.99 for a music magazine. Gossip and fashion are the most viewed content in magazines. CDs and posters are the most appealing freebies. Streaming is the most popular way to consume music.
The document summarizes the results of a questionnaire about music magazine preferences. It found that the target audience is 11-20 year olds, who prefer magazines focused on R&B/pop and hip-hop/rap genres. Q Magazine was the most preferred magazine brand among respondents. Most respondents spend £5 or less per month on magazines and are attracted to distinctive magazine covers using bright colors and celebrity endorsements. The summary will focus on these key points about the target demographic and preferences revealed in the questionnaire.
The primary audience for the magazine would be 18-34 year olds who enjoy hip hop music and learning about artists on a personal level. While males dominate the hip hop industry, the magazine aims to attract both male and female readers. The target demographic earns £11,000 or less annually and is made up mainly of African teenagers. A secondary audience includes those interested in hip hop aged 16-18 to encourage them to read more, as well as older readers to learn about new artists.
The survey results show that the target audience for the magazine is primarily young women under age 18 who enjoy pop music, especially indie pop. They are interested in artist interviews and exclusive stories rather than promotional content. Given their age and interests, online content would be useful. The magazine should be inexpensive, around £2-3, to appeal to the target audience. It will need to provide quality content at an affordable price.
The document analyzes the results of a survey conducted to research the target audience for a music magazine. Key findings include:
- The target age range is late teens to early 20s.
- Pop/R&B music is most popular among this group. Indie music also has appeal despite performing slightly worse in the survey.
- Respondents prefer the magazine to be released monthly to keep interested but not require too high of a commitment.
- Imagery is more interesting to respondents than articles and text, though text remains somewhat important.
- £2-3 is seen as a reasonable price point for the magazine among this audience.
The document summarizes the results of a questionnaire about music video preferences. It found that 67% of respondents were female aged 16-25. Pop and indie were the most popular genres. Most respondents watch music videos daily and prefer high budget, vibrant videos set in cities or outdoors that feature relatable storylines. Costumes and elements of fun were also important. This provides guidance for an indie/pop music video to appeal to the target audience.
The document discusses finding a model for a photoshoot for a magazine. The model is 22 years old, fitting the target audience age range. He enjoys indie/rock music and shopping at Topman, interests shared by 23.8% of the audience. These common interests in music and fashion will help make the photoshoot more successful by allowing the model to authentically represent the genre through familiar poses and outfits.
From survey responses, the assistant summarizes:
- Respondents were mainly 16-24 years old from Leeds and York, indicating the target audience.
- Rock, indie, and some pop music were most popular, suggesting the magazine should feature these genres.
- Pictures, interviews, and posters were the most wanted features, showing what content will appeal to readers.
- Most read magazines in spare time to relax and find information about bands, suggesting a casual, informative tone.
The magazine would be distributed through many traditional and digital channels to reach its target audience. It could be sold in shops, through subscriptions where issues are delivered monthly, or sponsored in programs like The X Factor to increase visibility. The magazine could also have an online website and YouTube channel to connect with audiences digitally. Like other music magazines, it could even have its own television channel playing music videos to gain more fans and drive magazine purchases across these various distribution platforms.
The document summarizes the results of a questionnaire given to a sample of 20 people between the ages of 14-17 to help inform decisions about a new music magazine. Key findings include:
- The majority of the target audience belongs to social class C1 based on household income.
- Pop music was most popular among females, leading to the decision to target the magazine towards females.
- 75% of respondents thought there was a gap in the market for a new music magazine.
- Based on willingness to spend and purchase frequency, the magazine will be priced at £1.50 and released weekly.
The document summarizes the results of a survey about the target audience for a new music magazine. The survey found that the target audience is mostly people aged 18-24 who enjoy rock and pop/rock music. They tend to spend little on music magazines, concerts, and music purchases. Many use illegal downloading to obtain music. Based on these findings, the magazine will aim to cost little while covering a wide variety of rock genres and including reviews of live music events.
This document summarizes the key findings from a questionnaire about preferences for a new music magazine. It found that the target audience is primarily 16-20 year olds and they enjoy R&B music the most. It also determined that the cover story and image are most important in grabbing readers' attention. Red was the most popular color. Pricing information suggested targeting 16-20 year olds.
The document summarizes research conducted to gain feedback on a proposed new magazine. A random sample and focus group provided input. The random sample provided large-scale primary research, while the focus group allowed for discussion. Most of the target audience is male, aged 16-21, students living in Harlow who enjoy music festivals and video games. Based on this, the magazine will feature these interests and be sold for £2.50 monthly in local shops, with promotions like iTunes gift cards. The chosen layout and features aim to appeal to this British, indie music-loving demographic.
The document summarizes information from various pie charts and bar charts related to a survey about music magazine preferences. Key findings include:
1) Most people get their music from online downloaders rather than stores like iTunes. The most popular age range for the survey was 11-18 years old.
2) The most popular existing magazines were Kerrang and NME. Most popular reader hobbies included going out with friends, using the internet, and shopping. The most popular music genre was R&B.
3) Readers preferred magazine covers that were busy with pictures, colors, fonts and bands over simpler designs. They also preferred to pay between $1-2 but some were willing to pay up to
Chloe Baker conducted a survey of her target market for a new music magazine. She found that most respondents were teenagers aged 14-16, so she will aim the magazine at this demographic. The most popular music genres were pop and indie, so she will feature indie pop artists. Both established and up-and-coming artists will be featured. While gossip was the most popular story type, she will include a mix of interviews, tour stories, and reviews to appeal to an older audience. Free concert/festival tickets will be offered as a competition prize. The magazine will be priced between £2-£2.99 based on survey responses. Black and red were popular color choices that will help the magazine stand out visually
My target audience for the music magazine would be young females between 12-16 years old who enjoy pop music. This audience listens to artists like One Direction, Justin Bieber, and Taylor Swift. They are dedicated fans of the pop genre and enjoy keeping up with celebrity gossip on social media and buying magazines with their pocket money. The magazine content and $1-2 price point would appeal to this audience of dedicated pop music fans.
The document contains the results of surveys asking people about their music preferences and habits. Key findings include:
- 66% of people do not buy music magazines.
- 50% of magazine readers prefer pop magazines.
- 29% see an opportunity for a chart music magazine.
- 29% want to see pictures in magazines and 25% want interviews.
- 89% would pay £3-£4 for a magazine.
- Popular brands included Apple, Adidas, H&M, and Nike.
- Most popular websites were social media (23%) and YouTube (23%).
The document summarizes the results of a 14 question questionnaire about music magazine preferences. Key findings include:
- The target audience is primarily females ages 11-15
- Most read pop magazines monthly and would pay £2.99, in line with competitors
- Pop music is the most popular genre among younger respondents
- Music plays an important role in most respondents' lives
- Photographs on the magazine cover are most likely to grab attention
- Respondents expect images, free gifts, and latest news/interviews from magazines
Questionnaire analysis - Media AS Coursework GKaur18
The document summarizes the results of a survey about music magazine preferences. It found that the target audience is primarily female ages 16-20 who listen to K-Pop. They are most interested in exclusive interviews and photos/images of artists. Based on the results, the magazine will include these features and be priced at £1-2.99 to appeal to its young audience. It will be distributed both physically and digitally online.
The document summarizes the results of a questionnaire given to the target audience of a new music magazine. It shows that the target audience is primarily 17-19 year olds who enjoy R&B and hip-hop music. They are willing to spend around £2.49 on a music magazine. They are most interested in free music releases rather than other freebies. Popular artists mentioned include Tupac, Beyonce, Rihanna, and Justin Timberlake. The responses will help the creator design the magazine content and features to match what the target audience prefers and find inspiration from other similarly focused popular music magazines and websites.
The target audience for this magazine is males aged 11-29 who enjoy masculine hobbies like mountain biking, rugby, and football. The magazine appeals to this audience by featuring content they care about, such as exclusive band interviews, information about guitars, and using language and designs they can relate to. Promotional deals, appealing cover designs with band names and "exclusive" text, and color palettes associated with rock music are also used to attract the target readership.
The survey results show that the target audience for the magazine should be white British teenagers and young adults aged 15 to 20, with a slightly higher female readership. The magazine should focus on rock, pop, and R&B music genres. Key features to include are new music, interviews, TV and celebrity reviews. Distribution should target supermarkets, where most magazines are purchased, and the price should be low, around £1, to appeal to students who frequently buy weekly music magazines.
The primary audience for the magazine would be 18-34 year olds who enjoy hip hop music and learning about artists on a personal level. While males dominate the hip hop industry, the magazine aims to attract both male and female readers. The target demographic earns £11,000 or less annually and is made up mainly of African teenagers. A secondary audience includes those interested in hip hop aged 16-18 to encourage them to read more, as well as older readers to learn about new artists.
The survey results show that the target audience for the magazine is primarily young women under age 18 who enjoy pop music, especially indie pop. They are interested in artist interviews and exclusive stories rather than promotional content. Given their age and interests, online content would be useful. The magazine should be inexpensive, around £2-3, to appeal to the target audience. It will need to provide quality content at an affordable price.
The document analyzes the results of a survey conducted to research the target audience for a music magazine. Key findings include:
- The target age range is late teens to early 20s.
- Pop/R&B music is most popular among this group. Indie music also has appeal despite performing slightly worse in the survey.
- Respondents prefer the magazine to be released monthly to keep interested but not require too high of a commitment.
- Imagery is more interesting to respondents than articles and text, though text remains somewhat important.
- £2-3 is seen as a reasonable price point for the magazine among this audience.
The document summarizes the results of a questionnaire about music video preferences. It found that 67% of respondents were female aged 16-25. Pop and indie were the most popular genres. Most respondents watch music videos daily and prefer high budget, vibrant videos set in cities or outdoors that feature relatable storylines. Costumes and elements of fun were also important. This provides guidance for an indie/pop music video to appeal to the target audience.
The document discusses finding a model for a photoshoot for a magazine. The model is 22 years old, fitting the target audience age range. He enjoys indie/rock music and shopping at Topman, interests shared by 23.8% of the audience. These common interests in music and fashion will help make the photoshoot more successful by allowing the model to authentically represent the genre through familiar poses and outfits.
From survey responses, the assistant summarizes:
- Respondents were mainly 16-24 years old from Leeds and York, indicating the target audience.
- Rock, indie, and some pop music were most popular, suggesting the magazine should feature these genres.
- Pictures, interviews, and posters were the most wanted features, showing what content will appeal to readers.
- Most read magazines in spare time to relax and find information about bands, suggesting a casual, informative tone.
The magazine would be distributed through many traditional and digital channels to reach its target audience. It could be sold in shops, through subscriptions where issues are delivered monthly, or sponsored in programs like The X Factor to increase visibility. The magazine could also have an online website and YouTube channel to connect with audiences digitally. Like other music magazines, it could even have its own television channel playing music videos to gain more fans and drive magazine purchases across these various distribution platforms.
The document summarizes the results of a questionnaire given to a sample of 20 people between the ages of 14-17 to help inform decisions about a new music magazine. Key findings include:
- The majority of the target audience belongs to social class C1 based on household income.
- Pop music was most popular among females, leading to the decision to target the magazine towards females.
- 75% of respondents thought there was a gap in the market for a new music magazine.
- Based on willingness to spend and purchase frequency, the magazine will be priced at £1.50 and released weekly.
The document summarizes the results of a survey about the target audience for a new music magazine. The survey found that the target audience is mostly people aged 18-24 who enjoy rock and pop/rock music. They tend to spend little on music magazines, concerts, and music purchases. Many use illegal downloading to obtain music. Based on these findings, the magazine will aim to cost little while covering a wide variety of rock genres and including reviews of live music events.
This document summarizes the key findings from a questionnaire about preferences for a new music magazine. It found that the target audience is primarily 16-20 year olds and they enjoy R&B music the most. It also determined that the cover story and image are most important in grabbing readers' attention. Red was the most popular color. Pricing information suggested targeting 16-20 year olds.
The document summarizes research conducted to gain feedback on a proposed new magazine. A random sample and focus group provided input. The random sample provided large-scale primary research, while the focus group allowed for discussion. Most of the target audience is male, aged 16-21, students living in Harlow who enjoy music festivals and video games. Based on this, the magazine will feature these interests and be sold for £2.50 monthly in local shops, with promotions like iTunes gift cards. The chosen layout and features aim to appeal to this British, indie music-loving demographic.
The document summarizes information from various pie charts and bar charts related to a survey about music magazine preferences. Key findings include:
1) Most people get their music from online downloaders rather than stores like iTunes. The most popular age range for the survey was 11-18 years old.
2) The most popular existing magazines were Kerrang and NME. Most popular reader hobbies included going out with friends, using the internet, and shopping. The most popular music genre was R&B.
3) Readers preferred magazine covers that were busy with pictures, colors, fonts and bands over simpler designs. They also preferred to pay between $1-2 but some were willing to pay up to
Chloe Baker conducted a survey of her target market for a new music magazine. She found that most respondents were teenagers aged 14-16, so she will aim the magazine at this demographic. The most popular music genres were pop and indie, so she will feature indie pop artists. Both established and up-and-coming artists will be featured. While gossip was the most popular story type, she will include a mix of interviews, tour stories, and reviews to appeal to an older audience. Free concert/festival tickets will be offered as a competition prize. The magazine will be priced between £2-£2.99 based on survey responses. Black and red were popular color choices that will help the magazine stand out visually
My target audience for the music magazine would be young females between 12-16 years old who enjoy pop music. This audience listens to artists like One Direction, Justin Bieber, and Taylor Swift. They are dedicated fans of the pop genre and enjoy keeping up with celebrity gossip on social media and buying magazines with their pocket money. The magazine content and $1-2 price point would appeal to this audience of dedicated pop music fans.
The document contains the results of surveys asking people about their music preferences and habits. Key findings include:
- 66% of people do not buy music magazines.
- 50% of magazine readers prefer pop magazines.
- 29% see an opportunity for a chart music magazine.
- 29% want to see pictures in magazines and 25% want interviews.
- 89% would pay £3-£4 for a magazine.
- Popular brands included Apple, Adidas, H&M, and Nike.
- Most popular websites were social media (23%) and YouTube (23%).
The document summarizes the results of a 14 question questionnaire about music magazine preferences. Key findings include:
- The target audience is primarily females ages 11-15
- Most read pop magazines monthly and would pay £2.99, in line with competitors
- Pop music is the most popular genre among younger respondents
- Music plays an important role in most respondents' lives
- Photographs on the magazine cover are most likely to grab attention
- Respondents expect images, free gifts, and latest news/interviews from magazines
Questionnaire analysis - Media AS Coursework GKaur18
The document summarizes the results of a survey about music magazine preferences. It found that the target audience is primarily female ages 16-20 who listen to K-Pop. They are most interested in exclusive interviews and photos/images of artists. Based on the results, the magazine will include these features and be priced at £1-2.99 to appeal to its young audience. It will be distributed both physically and digitally online.
The document summarizes the results of a questionnaire given to the target audience of a new music magazine. It shows that the target audience is primarily 17-19 year olds who enjoy R&B and hip-hop music. They are willing to spend around £2.49 on a music magazine. They are most interested in free music releases rather than other freebies. Popular artists mentioned include Tupac, Beyonce, Rihanna, and Justin Timberlake. The responses will help the creator design the magazine content and features to match what the target audience prefers and find inspiration from other similarly focused popular music magazines and websites.
The target audience for this magazine is males aged 11-29 who enjoy masculine hobbies like mountain biking, rugby, and football. The magazine appeals to this audience by featuring content they care about, such as exclusive band interviews, information about guitars, and using language and designs they can relate to. Promotional deals, appealing cover designs with band names and "exclusive" text, and color palettes associated with rock music are also used to attract the target readership.
The survey results show that the target audience for the magazine should be white British teenagers and young adults aged 15 to 20, with a slightly higher female readership. The magazine should focus on rock, pop, and R&B music genres. Key features to include are new music, interviews, TV and celebrity reviews. Distribution should target supermarkets, where most magazines are purchased, and the price should be low, around £1, to appeal to students who frequently buy weekly music magazines.
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of October 2016. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
TV advertising's killer charts: what every marketer should know Thinkbox TV
This deck brings together the killer evidence which explains how and why TV is the most effective form of advertising - and is in fact becoming more effective.
It's packed full of useful and inspiring stuff from advertising response and talkability to the power of emotion and fame.
TV INDUSTRY REPORT gives the overall picture of advertising on TV during the period Jan’14 to Dec’15. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes along with comparison with 2014. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots.
DATA SOURCE: MEDIA BANK PAKISTAN
BASE: Spot TVC’s
IMPORTANT: All the ranking are on the basis of minutes, which does not reflect the ranking on the basis of ad spend.
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of November 2016. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
The Outdoor media Ad Ex report offers you an in-depth and accurate estimate of annual spending by different advertisers in your category as well the overall market. The report is based on Top 10 cities namely Karachi, Lahore, Rawalpindi/Islamabad, Faisalabad, Multan, Hyderabad, Sukkur, Sialkot, Gujranwala and Peshawar. The value estimates do not include creative non-permanent branding like round-abouts etc. Pole Sign values are also shared separately.
Data Source: Winning Solution
JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of January 2017. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
This document defines key media planning terminology used in target audience definition, media metrics, and cost calculations. It explains concepts like target audience, reach, TV ratings (TVR), gross rating points (GRP), average frequency (AOTS), effective reach, and cost per thousand (CPT). Formulas are provided for calculating metrics like reach, GRPs, and cost per GRP. Examples illustrate how to apply the concepts and relationships between various metrics.
The document analyzes MixMag magazine to understand its target audience. From the types of advertisements, which mainly promote products, events, albums, concerts and festivals, the target audience can be assumed to be younger adults aged 18-30 who are very social and interested in going out. The magazine targets a wide audience without focusing on race or religion. It seems to target people who do not necessarily have full-time jobs and can afford to spend money on the events and products advertised.
This document analyzes and compares the target audiences of two music magazines, MixMag and NME, based on their content and advertisements. For MixMag, the target audience is identified as younger adults aged 18-30 based on advertisements for clubs, events and DJ equipment. NME's target audience is older, aged 21-30, as reflected in advertisements for concerts and albums. Both magazines aim their content at social, music-interested readers but target different demographic groups.
Audience profiles provide media producers with detailed demographic information about their target audiences. This allows them to tailor products and services to match audience interests. Some key ways audiences can be defined include by age, gender, socio-economic status, geographic location, and psychographic factors like values and attitudes. Magazines like Vogue and Chat have very different audience profiles - Vogue targets higher-income women in cities, while Chat readers are generally working-class women in rural areas. Understanding audience profiles is important for targeting advertising and content to increase sales and revenue.
The document discusses theories about the target audience of Q magazine. It analyzes the audience by age, gender, and class. The key audience is ages 16-25, as the content is aimed at younger working people. It is intended to appeal to both males and females. The magazine also uses uses and gratification theory to understand how readers identify with artists and genres featured. It discusses socio-economic factors and Maslow's hierarchy of needs to understand the magazine's target demographic. Psychographic analysis shows the audience is mainly "mainstreamers." Primary research in the form of face-to-face questionnaires was also conducted to learn more about the target reader.
This document discusses planning for a music magazine, including defining the target audience. Several target age ranges, genders, and socioeconomic classes are proposed. Weekly publication is suggested to keep customers engaged. Sample magazine titles are provided. The intended audiences are analyzed using Maslow's hierarchy of needs and psychographic segmentation to understand their motivations and interests. The document also discusses setting an appropriate price point based on the target audience's spending power.
This document contains an evaluation of a student's media coursework project to create a teen pop magazine. The student targeted the magazine at teenage girls aged 13-17 and designed it to match conventions of real teen magazines. Key aspects summarized include targeting stories and images towards popular boy bands and singers, including free posters and competitions to attract readers, and learning about using social media and mobile apps to promote the magazine. The student felt they progressed in understanding their target audience and magazine conventions from their preliminary task to the final magazine product.
The document discusses how a proposed hip-hop magazine, Urban Beatz, would target its market demographic. It analyzes factors like age (targeting 16-25 year olds), gender (mainly targeting males), ethnicity (targeting African, Caribbean, and Asian people), region (targeting North East, South East, and West Midlands of England due to large cities with hip-hop culture), and class (originally a working class genre but now targets various classes). Physical ability to read and social class are identified as more important factors than age alone in determining the target audience. An ideal reader is described as a 16-25 year old male classmate interested in hip-hop who regularly buys similar magazines and listens
The document analyzes the results of a survey about preferences for an indie music magazine. Key findings include:
- The survey respondents were mostly female, so the results are biased. More research is needed to appeal to both genders.
- Most respondents were ages 16-18, not reflecting the target age range of 16-35. Further research is needed.
- Few respondents regularly buy indie music magazines, so the new magazine should attract those who rarely do.
- The most popular existing magazine was NME; the differences from less popular magazines should be addressed.
- Respondents are attracted to magazine covers and artists featured. These elements will be considered.
The document discusses the results of a survey about music magazine audiences. The survey found that most respondents were students aged 18-25 who have low purchasing power. As a result, they prefer cheaper magazines priced between £2-3 and tend to buy Kerrang! magazine the most. While they expressed interest in magazines like NME, their actual purchasing is affected more by price than content preference. The survey also revealed that interviews are the most attractive section for readers compared to things like news, reviews or promotions.
This document summarizes the results of a survey about magazine preferences. Key findings include:
- The target audience is 15-18 year olds who prefer music genres like pop, indie, and R&B.
- Females have a higher interest in magazines than males.
- Features about artists and photos are most interesting to readers.
- Most prefer magazines be published monthly and purchased in stores rather than online.
Patrick Hogan - Audience & Evaluation PowerpointMaaZe
This document provides an audience profile for Sam Carter, a 19-year-old male who lives in Birmingham and works in a local bar. It notes his interests include the latest technology, social networking, and photography. It suggests targeting advertising toward apps for phones and tablets, as well as social media sites, given his interests. The document also states he listens to rock bands like Linkin Park and enjoys the colors red, blue, yellow, and black.
The document summarizes market research findings from a survey of teenagers regarding music magazine preferences. The research showed that indie and pop music were the most preferred genres. More boys than girls took the survey, but not by a large margin, so the magazine aimed to appeal to both genders. Most respondents said they would be willing to pay £1.50 for a monthly magazine, but it will be priced at £1.90 due to production costs. The survey also found that readers valued music content over visuals and wanted to learn about up-and-coming artists through interviews.
This survey of 23 people provided useful information for planning a new music magazine:
1) 96% of respondents were between ages 15-20, matching the target audience of 14-22.
2) 57% of respondents were female, so the magazine should appeal to both genders.
3) Changing the genre from country to pop-country would attract more of the 57% who prefer pop music.
The survey helped identify key elements for a successful magazine launch.
The target audience for the EDM magazine is 18-30 year old white males and females from middle-class socioeconomic backgrounds. The magazine focuses on popular male EDM artists like Martin Garrix and Hardwell that are similar in age and appeal to the target demographic. While mainly appealing to males due to EDM events being stereotypically masculine, the magazine also aims to attract females through featuring attractive male artists on the cover and in photos. The low price of £1.50 and wide availability in stores makes the magazine accessible.
Thomas McEnaney is a candidate for an OCR diploma in media studies. He discusses his plans to create a new magazine focused on indie/rock music. The magazine will aim to promote upcoming artists and help them gain exposure. It will start in London and hopes to expand its audience to Scotland within a year. The magazine takes inspiration from other publications like NME and Q that also cover indie rock genres and bands. McEnaney discusses the niche audience of indie rock fans and how his magazine can promote lesser known artists. He proposes a name and strapline for the magazine and discusses its potential content, dimensions, distribution and readership.
Media producers define their audience through research to understand consumer interests and behaviors. Quantitative research uses surveys and statistics to determine audience demographics like age, gender, and socioeconomic status. Qualitative research uses focus groups and interviews to understand audience psychographics, including hobbies, values and spending habits. Understanding the audience allows media to be tailored to attract specific consumer groups and maximize commercial and critical success. Key factors studied include age, gender, location, and socioeconomic classifications to help target advertising and content.
The document summarizes the results of a market research survey conducted to help design a new music magazine. Key findings include:
- The target demographic is 15-20 year olds, with rock, indie, and electronic music most popular genres.
- Social media and YouTube are primary ways readers find new music, rather than magazines.
- Readers would be encouraged to buy if the magazine included free extras like posters, and had exclusive content like new artist features.
The survey of college students showed that the most popular content interests for a college magazine were music, film, and gaming, indicating that readers are modern and tech-savvy. Readers would likely support digital copies of the magazine and would be willing to pay between £1-£2 for a monthly print magazine of 20 pages or less. Additionally, readers wanted the ability to contribute and for the magazine to be fully student-produced, showing their preference for independence. The target audience also favored coupon content relevant to the local college area.
The survey results show that the target audience for the magazine is primarily young women aged 18-34 who are interested in a variety of pop music genres. Price and quality content are very important to the audience. Most respondents said they would be willing to spend between £2-3 on the magazine. Online content and exclusives interviews would appeal to readers. Features on artists like Amy Winehouse that cross multiple genres would also be of interest. There appears to be a gap in the market for a music magazine focusing on nostalgia from the 1990s.
This document contains a crew contact list with 4 members including their positions, names, phone numbers, emails, mailing addresses and any notes. It lists Jock Charlie as the first contact, followed by victim Calum, Final girl Madison, and Killer Seyit, all with their respective contact details.
The document provides production information for a short film shoot, including contact information, locations, scenes, set requirements, schedule, and crew assignments. The production will film scenes at Acland Burghley school involving conversations between characters and a bleeding wrist. The crew includes a director, producer, 1st assistant director, and departments for camera, grip/electric, hair/makeup/wardrobe, sound, locations, and catering/craft.
This document contains a risk assessment form for filming a trailer at Acland Burghley school and public streets over 3 weeks. It lists the team members involved and potential hazards from the activities. These hazards include working with sharp props, tripping hazards, cold environments, slippery surfaces, and contact with cold liquids for makeup. Control measures are outlined to minimize the risks, such as being careful, aware of surroundings, prepared for conditions, and not littering. With the controls in place, the risks are assessed as low level.
This document contains a risk assessment form for a film trailer production. It lists the production team members and locations involved. It identifies potential hazards such as using sharp objects, tripping hazards, and cold environments. For each hazard, it evaluates the risk level before and after control measures are implemented. The control measures aim to minimize risks and involve safety precautions like being careful with props, awareness of environments, and preparation for weather.
The document contains a list of 4 people including their position, name, phone number, email, mailing address and any notes. The positions are listed as Jock, Victim, Final Girl and Killer with their contact details. No notes are included for any of the individuals.
The document contains a list of 4 people including their position, name, phone number, email, mailing address and any notes. The positions are listed as Jock, Victim, Final Girl and Killer with their contact details. No notes are included for any of the individuals.
This document summarizes the target audience for a horror film trailer. The target audience includes strugglers and explorers aged 18-30 who are thrill-seekers and seek sensation. They have an economic status of C2 and above and live in urban areas so they can relate to the trailer's settings and characters. The target audience is looking to be entertained and will find the thriller and adventure aspects of the horror genre appealing.
This document summarizes the target audience for a horror film trailer. The target audience includes strugglers and explorers aged 18-30 who are thrill-seekers and seek sensation. They have an economic status of C2 and above and live in urban areas so they can relate to the trailer's settings and characters. The target audience is looking to be entertained and lives in areas with access to cinemas.
1) The trailer begins with a popular girl receiving a suspicious Facebook message from someone who seems to know details about her life.
2) A news report then indicates that someone is killing people and uploading videos of the acts to social media, trying to identify the killer.
3) Multiple characters become targets of the killer, including the popular girl, a jock, and others, with brief shots showing their deaths intercut with shots of the killer stalking locations like a school and parks.
The document discusses how to use makeup to create a realistic look of injuries like bruises, cuts, and smeared mascara for a horror film depicting attacks by a killer. It provides instructions on applying different shades of eye shadow and blush to make fake bruises, and references online sources for making fake blood. The makeup effects will be used to show injuries sustained by the "final girl" character who survives an attack by the killer.
1) The trailer begins with a disclaimer and production logo, then states a Facebook statistic.
2) It shows two girls walking home from school, with the popular girl planning to meet some guys whose identities she does not know.
3) That night, the popular girl receives a Facebook message from someone who seems to know what she is wearing, frightening her.
The document lists common elements and tropes found in action and horror genre films, including protagonists, stock characters, themes of violence, weapons, deaths, relationships, locations, and paranormal occurrences. It touches on plot devices such as car chases, hostage situations, murders, deaths of loved ones, injuries, mental health issues, and supernatural phenomena like demonic possession and hauntings.
This document lists numerous elements that commonly appear in horror genre films, including plots, icons, backgrounds, themes, characters, and specific scenes involving violence, paranormal activity, relationships, and supernatural events. It then discusses Burton's theory of genre codes and conventions, noting that horror films successfully balance repetition of familiar elements with variation to engage audiences familiar with the genre's typical features. Key elements like weapons, isolated settings, and specific plot points are regularly repeated across horror movies according to Burton's theory.
The document lists common elements and tropes found in action and horror genre films, including protagonists, stock characters, themes of violence, weapons, deaths, relationships, locations, and paranormal occurrences. It touches on plot devices such as car chases, hostage situations, murders, deaths of loved ones, injuries, mental health issues, and supernatural phenomena like demonic possession and hauntings.
The document discusses the various technologies and skills the author has learned. The author has improved their skills in navigation using Google and become more familiar with the Mac operating system. The author has also learned skills in Photoshop such as using the magnetic lasso tool, importing images, and adding special effects to text. They have learned how to use InDesign to open double page spreads, add columns, and import images and files. Additional skills mentioned include creating questionnaires and analyzing results in Survey Monkey, importing and editing Prezi presentations, and uploading and embedding work from different programs onto their blog.
The document outlines the steps taken to design the front cover of a music magazine, including adding a masthead with effects, straplines above and below to grab attention, a slogan on the bottom, price, barcode, images reflecting the grime music genre, cover lines, and a website to make it look like a real magazine cover and appeal to the intended audience.
I used the magnetic lasso tool to select a person in an image and separate them from the background, then deleted the background to modify the image and leave only the person.
The document discusses modifying images. It likely covers how to edit or alter digital photos and graphics. The key topic is techniques for changing or updating visual content in order to customize or personalize images.
This magazine aims to inform its audience about live concerts and interviews with famous grime artists. It also intends to persuade its target readership to purchase the magazine by using attention-grabbing cover lines and headlines that communicate the compelling content inside.
An astonishing, first-of-its-kind, report by the NYT assessing damage in Ukraine. Even if the war ends tomorrow, in many places there will be nothing to go back to.
Here is Gabe Whitley's response to my defamation lawsuit for him calling me a rapist and perjurer in court documents.
You have to read it to believe it, but after you read it, you won't believe it. And I included eight examples of defamatory statements/
Essential Tools for Modern PR Business .pptxPragencyuk
Discover the essential tools and strategies for modern PR business success. Learn how to craft compelling news releases, leverage press release sites and news wires, stay updated with PR news, and integrate effective PR practices to enhance your brand's visibility and credibility. Elevate your PR efforts with our comprehensive guide.
El Puerto de Algeciras continúa un año más como el más eficiente del continente europeo y vuelve a situarse en el “top ten” mundial, según el informe The Container Port Performance Index 2023 (CPPI), elaborado por el Banco Mundial y la consultora S&P Global.
El informe CPPI utiliza dos enfoques metodológicos diferentes para calcular la clasificación del índice: uno administrativo o técnico y otro estadístico, basado en análisis factorial (FA). Según los autores, esta dualidad pretende asegurar una clasificación que refleje con precisión el rendimiento real del puerto, a la vez que sea estadísticamente sólida. En esta edición del informe CPPI 2023, se han empleado los mismos enfoques metodológicos y se ha aplicado un método de agregación de clasificaciones para combinar los resultados de ambos enfoques y obtener una clasificación agregada.
Acolyte Episodes review (TV series) The Acolyte. Learn about the influence of the program on the Star Wars world, as well as new characters and story twists.
3. • Content The target audience for this magazine
can be defined through demographics. The age of
the target audience for this magazine is 12 and
olders. This is evident through the use of
advertisement as well as the features. The
advertisements are to do with concerts, products
such as phones and games. The magazine is for
all races, religions and genders. The interest of
the target audience is music and information
about artists and concerts. This magazine is for
people that live in areas where there will be
concerts, such as London.
4. • The potential spending brackets of the target audience
are working class people and higher classes as they
would have money to spend in tickets of concerts and
music magazines. The advertisements also suggest that
this magazine is for working class and higher-class
people. This can be suggested, as one of the
advertisements was an expensive smartphone that
only these classes could afford. In addition to
that, advertisements like games would not be bought
by lower classes. Therefore the target audience, on the
JICNAR scale, in terms of disposable income would be
C2 (working class) and above.
5. • The uses and gratifications that are being
fulfilled through the features and articles are
diversion as people listen to music because
they are bored and want to do something.
Uses and gratification being fulfilled can also
be personal companionship as people may
want to spend time with their friends and a
concert can be a location to spend time with
friends.
6. • The type of people that would read this publication is
people who like music and listen to it a lot. In addition
to that, the people that would read this publication
would be teens that may go out late sometimes. The
advertisement alone gives us a clear indication of who
is reading this magazine. This is because the most of
the advertisement are about concerts and newly
released albums. The features of the magazine are
information about artists and newly released albums.
The purpose of them is to inform the audience about
what is going on in the music industry as well as what
will or could happen in the future.
7. Magazine ads
Full page
adverts
Half page
adverts
Quater page
adverts
Small page
adverts
We can see from the pie chart that
the majority of the adverts are full
page adverts as big franchises will
want their product to be on the
front page especially or if not
taking up a full page as it catches
the eye of the reader. Then half
page and quarter page takes up
50% (25%) being the second most.
And small adverts takes up the
least amount of pages of 13%
8. • The majority of adverts
are clothing adverts as
we can see from the pie
chart that 38%. Then
competition and
bathroom essentials are
the majority of
advertisements meaning
they make up 50% of
advertisements(25%
each) Then lastly
Gaming is 13%.
Types of advertisements
Clothing
Bathroom
essentials
Gaming
Competion
9. questions
1. The evidence suggests that the people reading this magazine are mainly
young people and majority being girls as they have adverts for
handbags(clothing) perfumes(bathroom essentials) but also they have
gaming adverts (games for PS3) which arguably people would say the
majority of game players are male so maybe this magazine is also aimed at
boys as well as girls even if the majority of readers are girls.
2. They have priced their magazine at a lower price than allot of rival
magazines as they realise that they are trying to attract mainly 16 year old
girls and under however the magazine is not cheap so it may have been
priced at the in-between stage in hopes that parents will pay for the kids
who cannot afford it and its the right price for the kids who can afford it.
3. It provides mainly escapism as people may go of into their own world when
reading this and as it is aimed at student schoolgirls they may be escaping
the pressures of exams.
4. The type of people reading it are young girls and the advertising backs it up
as all adverts except 2 are things aimed only at girls and majority are
especially younger girls