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Film poster analysis
By Aliou Janha
Title: Scream
Genre: Crime, Horror, Thriller, Mystery
The use of black and
white links in with
the theme of film
noir.
The eyes are the
main focus point on
the poster and give
of a sense of fear
which links within
the horror genre.
“new thriller from
Wes Craven” makes
fans who watched
pervious ‘Craven
films’ want to watch
this.
The titles are bold and
white which make them
stand out and the M is
pointy which reminds me
of a knife which could link
with murder.
the use of a
female on the
front cover
may insinuate
that the
protagonist in
the film is a
female
This tagline for
the movie
reveals what
the movies and
about and the
genre without
giving away to
much.
The poster
slightly
resembles the
iconic shot
from the
shower scene
in ‘Psycho’
Title: Tormented
Genre: Dark comedy, Horror
The title is big red and bold with a
gritty style which links with
conventions of a horror.
The tagline “A new class of
terror” this gives us a small
insight to what the movie may
be about and its theme e.g.
bullying, horror
The characters are
assembled into a hierarchy
of popularity or
importance. This may play
a big roll in the film
The characters are all dressed in
school uniform so its either based in
or around school.
Some of the
students look
as if their dead
which could
mean that
some of the
characters get
murdered
Title: Halloween
Genre: Horror, Thriller
The titles are big
bold and white to
attract attention and
the style of the font
is quite old and earry
The sharp knife with a
creepy veiny hand holding it
immediately makes us think
the plot has something to do
with murder
These inter-titles highlight
the words “HE” which
makes you insinuate that
this my be the antagonist
and the fact that its in
italic may insinuate that
there slightly
crazy/deranged
The use of a scary pumpkin face
tells us that the film may be
based around Halloween and
Halloween is usually the period
when monsters are about so the
antagonist may be a monster ?
The use of
black is a
typical colour
used in the
horror genre
codes and
conventions
Title: I know what you did last summer
Genre: Horror
the red light on this
character insinuates that
he is the antagonist and
the boat hat and long coat
insinuates that he
antagonist might be a
fisherman ?
The sharp hook in the O
is an implication that
this is his killing tool
These three
characters faces
give of the
emotion of fear
and seem rather
tense which could
imply that these
characters are in
danger.
These four
characters have a
blue tint which
implies that there
the antagonists.
The female is the most
prominent character
on the poster which
implicates that she is
the main role also the
fact that you can see
cleavage could imply
that this film is trying
to attract a male
audience
This helps bring a
guarenteed audience for
this film as it’s the same
style as scream which
was a big hit
The titles are also draw attention as there
are white so it stands out more also the
words “I KNOW” are in caps to highlight
that sense of suspicion and fear
The tag line is
short and sharp
but gives an
insight to what
the movie is
about.
Title: Love actually
Genre: Romance, Comedy
The use of red and
making the font bold
makes the titles stand
out the fact the word
love is the highlighted
indicates that love plays
a big part in the film.
The tag line for this movie
is short and sharp
highlighting that its going
to be a rom-com
A list of past films the
director has made to attract
a wider audience and fans of
his past films
All the character on the
poster indicate to us that
they will be the main roles
in the storyline.
The use of
the colour
red links in
with the
conventions
of a romance
as red is the
colour of
love.
each characters
photo is happy
and bright.
The use of the gift bow
links in with Christmas
which may insinuate that
in a Christmas
rom-com
Title: Kidulthood
Genre: Drama
The title is bold and
white which stands out
against the black.
The poster essentially is
very dark which may
indicate that this is a
dark drama.
The use of
tracksuits
and a
weapon
indicates
that the
film links
in with
gang
culture.
Skyline shows its based
in an urban city
The 5 stars and review
are very bold and
visible .
The use of synergy to
get more people to see
what the movies about.
The seven
people on the
poster are the
main
protagonists
All the characters are
young which means it
must link in with youth
culture too.

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Film poster analysis

  • 2. Title: Scream Genre: Crime, Horror, Thriller, Mystery The use of black and white links in with the theme of film noir. The eyes are the main focus point on the poster and give of a sense of fear which links within the horror genre. “new thriller from Wes Craven” makes fans who watched pervious ‘Craven films’ want to watch this. The titles are bold and white which make them stand out and the M is pointy which reminds me of a knife which could link with murder. the use of a female on the front cover may insinuate that the protagonist in the film is a female This tagline for the movie reveals what the movies and about and the genre without giving away to much. The poster slightly resembles the iconic shot from the shower scene in ‘Psycho’
  • 3. Title: Tormented Genre: Dark comedy, Horror The title is big red and bold with a gritty style which links with conventions of a horror. The tagline “A new class of terror” this gives us a small insight to what the movie may be about and its theme e.g. bullying, horror The characters are assembled into a hierarchy of popularity or importance. This may play a big roll in the film The characters are all dressed in school uniform so its either based in or around school. Some of the students look as if their dead which could mean that some of the characters get murdered
  • 4. Title: Halloween Genre: Horror, Thriller The titles are big bold and white to attract attention and the style of the font is quite old and earry The sharp knife with a creepy veiny hand holding it immediately makes us think the plot has something to do with murder These inter-titles highlight the words “HE” which makes you insinuate that this my be the antagonist and the fact that its in italic may insinuate that there slightly crazy/deranged The use of a scary pumpkin face tells us that the film may be based around Halloween and Halloween is usually the period when monsters are about so the antagonist may be a monster ? The use of black is a typical colour used in the horror genre codes and conventions
  • 5. Title: I know what you did last summer Genre: Horror the red light on this character insinuates that he is the antagonist and the boat hat and long coat insinuates that he antagonist might be a fisherman ? The sharp hook in the O is an implication that this is his killing tool These three characters faces give of the emotion of fear and seem rather tense which could imply that these characters are in danger. These four characters have a blue tint which implies that there the antagonists. The female is the most prominent character on the poster which implicates that she is the main role also the fact that you can see cleavage could imply that this film is trying to attract a male audience This helps bring a guarenteed audience for this film as it’s the same style as scream which was a big hit The titles are also draw attention as there are white so it stands out more also the words “I KNOW” are in caps to highlight that sense of suspicion and fear The tag line is short and sharp but gives an insight to what the movie is about.
  • 6. Title: Love actually Genre: Romance, Comedy The use of red and making the font bold makes the titles stand out the fact the word love is the highlighted indicates that love plays a big part in the film. The tag line for this movie is short and sharp highlighting that its going to be a rom-com A list of past films the director has made to attract a wider audience and fans of his past films All the character on the poster indicate to us that they will be the main roles in the storyline. The use of the colour red links in with the conventions of a romance as red is the colour of love. each characters photo is happy and bright. The use of the gift bow links in with Christmas which may insinuate that in a Christmas rom-com
  • 7. Title: Kidulthood Genre: Drama The title is bold and white which stands out against the black. The poster essentially is very dark which may indicate that this is a dark drama. The use of tracksuits and a weapon indicates that the film links in with gang culture. Skyline shows its based in an urban city The 5 stars and review are very bold and visible . The use of synergy to get more people to see what the movies about. The seven people on the poster are the main protagonists All the characters are young which means it must link in with youth culture too.