The document discusses the many changes impacting school libraries, including changes in students, books, media, mobility, and collections. It notes that everything connected to the library world is changing rapidly due to advances in technology and shifts in user behaviors and expectations. Some of the key changes mentioned include the rise of ebooks, mobile devices, social media, and blended learning. The document suggests that libraries must adapt to remain relevant by improving virtual services, understanding user needs and expectations, and focusing on critical skills like information literacy.

1. The Battered School LibraryStephen Abram, MLSFlorida Association of Media EducatorsOrlando, FL, Nov. 5, 2010

2. Me

3. WelcomeQuestions for Today:Is this the end of Libraries as we know them?Is this change in learning permanent?Where is all this change taking us?Do people still value the book? What’s next?What is the role for teacher-librarians in our info-future?

4. So, what exactly is changing? In a word:Everything connected to your world!BooksMediaMobilityCollectionsLibraries

5. News Flash #1Librarians play a vital role in building the critical connections between information , knowledge and learning.

6. Very Big SecretThe Elephant in the Room

7. Change can happen very fast

8. 6 Things have Changed . . A LOT! Learners, Students, Scholars, Researchers, Teachers, Professors, Cardholders, Users, Members, Patrons, Clients, CustomersBooksMediaMobilityCollectionsLibrariesThe History of Unintended Consequences & Unpredictability

9. “Choose . . .To be a victim and feel these changes are fated and blame stormORCreate the future we need and take collective responsibility for the conversation and development.”Find Reasons not Excuses.

11. As technology advances

12. Emboldened Librarians hold the key

13. GOOG

14. News Flash “The Internet and technology have now progressed to their infancy”

15. My son: Zachary

18. News FlashNews FlashShift Happens

19. E-Learning

20. E-Learning

27. People

29. What We Never Really Knew BeforeWe often believe a lot that isn’t true.27% of our users are under 18.

30. 59% are female.

31. 29% are college students.

32. 5% are professors and 6% are teachers.

33. On any given day, 35% of our users are there for the very first time!

34. Only 29% found the databases via the library website.

35. 59% found what they were looking for on their first search.

36. 72% trusted our content more than what they found on Google.

37. But, 81% still use Google.People are ChangingDemographic– Millennial, Boomer, Seniors

38. Increased educational attainment & engagement

39. eBooks outsell hard cover books, and will outsell paperbacks soon (2011)

40. Some libraries are crediting most cardholder growth to e-book accessibility

41. Personal device proliferation

42. Some sectors are very tech-dominated (farming, cattle, trucking, natural resources…)People Have ChangedTwitter & Facebook are dominated by the middle aged

43. Gaming too. . . Mothers in their 30’s

44. Social networks fastest growing populations are seniors and will be more international and less urban and English.

45. eBooks usage is largely middle-aged.

46. Mobile data usage is growing beyond youth very quickly, workplace use is huge Have Students Changed?

49. NextGen DifferencesIncrease in IQ - 15-25 Points

50. Brain & Developmental Changes

51. Eye Movement Changes

52. Massive Behavioural Changes

53. Major Decline in Crime Rates – 65%+

54. But still a 70% behavior overlap with Boomers (see Boomers & Beyond)Discovery & Ideas

55. Has the future changed?Has our future changed?

57. COWS, etc.

61. The Future DiscoveredStem Cells

62. fMRI and The Brain

63. Cloning

64. Trucking and GPS

65. Wind and other energy

66. Nanotechnology

67. Robotics

68. Massive Book Digitization

69. Music

70. Translation

71. Streaming Media

72. Seed Bank

73. A 1965 iPhone

74. Can libraries keep up with change?Can you recall buying a 45?Can you recall dials on TVs?Can you recall dialling?

76. Books

82. What does all this mean?The Article level universe

83. The Chapter and Paragraph Universe

84. Integrated with Visuals – graphics and charts

85. Integrated with ‘video’

86. Integrated with Sound and Speech

87. Integrated with social web

88. Integrated with interaction and not just interactivity

89. How would you enhance a book?

93. Borders Kobo, B&N Nook, Amazon Kindle, Apple iPad, Sony, etc. . . .

97. Mobility

98. BroadbandYou must clearly understand the latest US FCC Whitespace Broadband Decision – THIS IS TRANSFORMATIONAL and going global

99. Local wired, mobile access ‘everywhere’ to the home and workplace

100. Geo-awareness: GIS, GPS, GEO-IP, etc.

101. Wireless as a business strategy (Starbucks)

102. Mobile dominates

103. Largest generation

110. Emerging Tech that Drives Users to the LibraryEncyclopedia.comHighBeam & QuestiaWorldCat & GoogleAccessMyLibrary iPhone App for public, school and higher ed – iPhone, iPad, iTouch and Droid!Geo-IP features and measuresWatch for more . . .

111. Trans-Literacy: Move beyond reading & PC skills News literacy

112. Technology literacy

113. Information literacy

114. Media literacy

115. Adaptive literacy

116. Research literacy

117. Academic literacy

118. Reputation, Etc.

119. Reading literacy

120. Numeracy

121. Critical literacy

122. Social literacy

123. Computer literacy

124. Web literacy

125. Content literacy

126. Written literacy

127. Can we frame the e-book issue so that it can be addressed rationally?

128. MindMap: What is a book?ReadingLearningPedagogyScaffoldsResearchExplorationReferenceEngagementEnjoymentEvaluationReading

129. MindMap: What is a book?ReadingLearningPedagogyResearchExplorationReferenceEngagementEnjoymentEvaluation

131. Books

132. Fiction

133. Non-Fiction

134. Encyclopedia

135. Reference

136. Directories

137. Dictionaries

138. Textbooks

139. E-Learning

141. Steal This Idea

142. What are thegood and badthings aboute-books?

143. Library GoalsBe the BeeOr be the HiveCare

144. Strategic Thinking for LibrariesChoosing a FutureSetting Phased PrioritiesMaking ChoicesTaking ActionDoing the Next StepAdjusting Tactics with ExperienceSeeking Feedback and AdjustingMeasuring Progress

145. Choosing Top Priorities Suppose that in three years:

146. Majority of library use will be virtual – yes even rural!

147. Majority of Non-fiction Book circulation will be e-books and Fiction will split 50/50 – digital/print

148. All learning will be blended and continuous

149. DVD is circulation is dead and most other [physical formats in decline.

150. Majority of questions will be virtual

151. Use will be 20 / 40 / 40 (in house, virtual, mobile)

152. Every user will be socially networked, connected and engagedWhat do we need to know?What are we going to do next?

153. What do we need to know?How do library databases and virtual services compare with other web experiences?

154. Who are our core virtual users? Are there gaps?

155. Does learning happen?

156. What are user expectations for true satisfaction?

157. How does library search compare to consumer search like Google and retail or government?

158. How do people find and connect with library virtual services?

159. Are end users being successful in their POV?

160. Are they happy? Will they come back? Tell a friend?

161. Serve Everyone!

162. The power of libraries

164. It Takes A Team: Work Together & Pick Each Other Up

165. It Gets Better.Librarians can help.

166. Stephen Abram, MLS, FSLAVP strategic partnerships and marketsCengage Learning (Gale)Cel: 416-669-4855stephen.abram@cengage.comStephen’s Lighthouse Bloghttp://stephenslighthouse.comFacebook: Stephen AbramLinkedIn / Plaxo: Stephen AbramTwitter: sabramSlideShare: StephenAbram1