This document discusses the changing role of libraries in a digital world. It notes that everything connected to our world is changing, including books, media, mobility, collections and libraries themselves. It highlights that people are also changing, with shifts in demographics, education, technology use and more. The document argues that libraries must adapt strategically to stay relevant by focusing on discovery, ideas, learning, and serving all users through both physical and virtual services.

1. The Value of the Library Experience: PricelessStephen Abram, MLSDouglas County LibraryApril 27, 2011

2. EconomicChange and ChallengesThese slides are available at Stephen’s Lighthouse blog

3. We Only Get So Many Once-in-a-Lifetime Chances To Do Great Things

4. WelcomeQuestions for Today:Is this the end of libraries as we know them?Whither learning, community, support?What is actually changing?Do people still value the book? Where is all this change taking us?What is the role for librarians and all types of libraries in our info-future?

6. What Colour is the Sky?

7. So, what exactly is changing? In a word:Everything connected to your world!BooksMediaMobilityCollectionsLibraries

8. What has changed? Libraries at the heart of the campus

9. Students are focused at the lesson and event (essay, test, exam) level

10. Libraries at the heart of the community is no longer just physical

11. Libraries as whole school partners

12. Physical access and basic reading evolves to intellectual access with new competenciesSkip to the End: Why listen to me?School libraries raise standardized test scores 15-25%!

13. School library / Public library partnerships increase scores 5% plus!

14. Libraries and information content and technology leadership are critical to Higher Ed

15. Communities with libraries as an investment receive very high ROI – average 650%!

16. There are more libraries than McDonalds & Starbucks combined with better distribution and staffing models for government servicesGrocery Stores

17. Grocery Stores

18. Grocery Stores

20. Cookbooks, Chefs . . .

21. Cookbooks, Chefs . . .

22. Meals

23. Chefs, counsellors, teachers, magiciansLibrarians play a vital role in building the critical connections between information , knowledge and learning.

24. Very Big SecretThe Elephant in the Room

25. Change can happen very fast

26. Sensemaking

27. 5Things have Changed . . A LOT! Cardholders, Users, Members, Patrons, Clients, Customers, Learners, Students, Scholars, Researchers, Teachers, ProfessorsBooks & Media & CollectionsMobilityLearning & ResearchGovernmentThe History of Unintended Consequences & Unpredictability

28. “Strategy is a Choice. . .To be a victim and feel these changes are fated and blamestormORCreate the future we need and take collective responsibility for the conversation and development of the future.”Find Reasons not Excuses.

30. As technology advances

31. Emboldened Librarians hold the key

32. The nasty facts about Google & Bing and consumer search:SEOContent FarmsAdvertiser drivenGeotaggingGOOG

33. News Flash “The Internet and technology have now progressed to their infancy”

37. My son: Zachary

38. News FlashNews FlashTech Shift Happens

39. Culture

40. People

42. People are ChangingDemographic– Millennials, Boomers, Seniors

43. Overall IQ Increases

44. Increased educational attainment & engagement

45. eBooks outsell hard cover books & paperbacks

46. Reading is UP, way up.

47. Some libraries are crediting most cardholder growth to e-book accessibility

48. Personal device proliferation

49. Some sectors are very tech-dominated (oil, farming, cattle, trucking, mining, forestry, …)NextGen DifferencesIncrease in IQ - 15-20 Points

50. Brain & Developmental Changes

51. Eye Movement Changes

52. Massive Behavioural Changes

53. Major Decline in Crime Rates – down 65%

54. But still a 70% behavior overlap with Boomers (see my book chapter)People Have ChangedTwitter & Facebook are dominated by the middle-aged

55. Gaming too. . . Mothers in their 30’s

56. Social networks fastest growing populations are seniors and will be more international and less urban and English.

57. eBook reader usage is largely middle-aged.

58. Mobile data usage is growing beyond youth very quickly, workplace use is huge We often believe a lot that isn’t true.What We Never Really Knew Before (US/Canada)27% of our users are under 18.

59. 59% are female.

60. 29% are college students.

61. 5% are professors and 6% are teachers.

62. On any given day, 35% of our users are there for the very first time!

63. Only 29% found the databases via the library website.

64. 59% found what they were looking for on their first search.

65. 72% trusted our content more than Google.

66. But, 81% still use Google.2010 Eduventures Research on Investments58% of instructors believe that technology in courses positively impacts student engagement.

67. 71% of instructors that rated student engagement levels as “high” as a result of using technology in courses.

68. 71% of students who are employed full-time and 77% of students who are employed part-time prefer more technology-based tools in the classroom.

69. 79% of instructors and 86 percent of students have seen the average level of engagement improve over the last year as they have increased their use of digital educational tools.

70. 87% of students believe online libraries and databases have had the most significant impact on their overall learning.

71. 62% identify blogs, wikis, and other online authoring tools while 59% identify YouTube and recorded lectures.

72. E-books and e-textbooks impact overall learning among 50% of students surveyed, while 42% of students identify online portals.

73. 44% of instructors believe that online libraries and databases will have the greatest impact on student engagement.

74. 32% of instructors identify e-textbooks and 30% identify interactive homework solutions as having the potential to improve engagement and learning outcomes. (e-readers was 11%)

75. 49% of students believe that online libraries and databases will have the greatest impact on student engagement.

76. Students are more optimistic about the potential for technology.Have Students Changed?

79. YES (duh!)

80. So how must library and educator strategies change?

81. Discovery & Ideas

82. Has the future changed?Has our future changed?

84. COWS, etc.

88. The Future DiscoveredStem Cells

89. fMRI and The Brain

90. Cloning

91. Trucking and GPS

92. Wind and other energy

93. Nanotechnology

94. Robotics

95. Massive Book Digitization

96. Music

97. Translation

98. Streaming Media

99. Seed Bank

100. A 1965 iPhone

101. Can libraries keep up with change?Can you recall buying a 45?Can you recall dials on TVs?Can you recall dialling?

102. Formats have died before.

103. Books

104. We have a shallow understanding of the Codex – the book format(s)Transition from scrolls – illumination – codex – and beyond

105. How would you enhance the book without the compromises of the 1500’s?

110. What does all this mean?The Article level universe

111. The Chapter and Paragraph Universe

112. Integrated with Visuals – graphics and charts

113. Integrated with ‘video’

114. Integrated with Sound and Speech

115. Integrated with social web

116. Integrated with interaction and not just interactivity

117. How would you enhance a book?

124. Borders Kobo, B&N Nook, Amazon Kindle, Apple iPad, Sony, etc. . . .

128. Mobility

130. BroadbandYou must clearly understand the latest US FCC Whitespace Broadband Decision – THIS IS TRANSFORMATIONAL and going global

131. Net neutrality, kill switches . . .

132. Local wired, mobile access ‘everywhere’ to the home and workplace on a personal basis

133. Geo-awareness: GIS, GPS, GEO-IP, etc.

134. Wireless as a business strategy (Starbucks)

135. Mobile dominates the largest generation

139. The new bibliography and collection developmentKNOWLEDGEPORTALSKNOWLEDGE,LEARNING,INFORMATION &RESEARCHCOMMONS

142. Emerging Tech that Drives Users to the LibraryContent Farms, Mills (Demand Media, AOL, etc.)

143. Encyclopedia.com

144. HighBeam & Questia

145. WorldCat

146. AccessMyLibrary iPhone App for public, school and higher ed – iPhone, iPad, iTouch and Droid!

147. Geo-IP features and measures

148. Watch for more . . .Trans-Literacy: Move beyond reading & PC skills News literacy

149. Technology literacy

150. Information literacy

151. Media literacy

152. Adaptive literacy

153. Research literacy

154. Academic literacy