The document discusses the debate around private clouds versus public clouds. It presents perspectives from various industry experts and panelists on whether private clouds can truly be considered clouds and the advantages and disadvantages of private versus public clouds. Experts expressed mixed views, with some arguing private clouds are just data center modernization and not true clouds, while others saw potential benefits of private clouds for certain organizations.

1. The False Cloud Debate David S. Linthicum [email_address] www.bluemountainlabs.com

2. The False Cloud Debate Are private clouds clouds? Or is the third-party business model inherent in what makes a cloud a cloud? As the FUD flies on both sides, everyone's got a different opinion of what defines cloud computing. We're going to see if we can get to the bottom of it, sitting public cloud providers across from private cloud toolmakers.

3. The Panel Moderator - David Linthicum , CTO, Blue Mountain Labs Panelist - James Watters , Group Manager, Application Platforms Ecosystem, VMware Panelist - James Urquhart , Market Strategist, Cloud Computing Service Provider Systems Unit, Cisco Panelist - Peter Coffee , VP and Head of Platform Research, salesforce.com inc. Panelist - John Keagy , CEO, GoGrid

4. "Private Cloud is a false cloud!" “ Werner peddles his schpiel That's to be expected given where he gets his next meal” - Chris Hoff

5. ‘ Cloud’ is a noun that combines many virtues; ‘private’ is an adjective that addresses many fears. Unfortunately, they can’t be simply combined: the agility and connectivity of ‘cloud’ are unavoidably compromised by the inertia and isolation of on-premise infrastructure. Adopting the methods of the cloud in your data center is good practice, but it’s a ‘data center modernization’—not a ‘private cloud initiative’—and ‘private cloud’ buyers will soon realize that they’ve been tricked into turning the crank, one more time, on a cycle of buying and managing complexity that creates no competitive advantage. - Peter Coffee

6. “ The amount of hogwash out there in the cloud computing space is beginning to backfire. I've been talking to many people who just got off the phone with their large enterprise software provider, now selling private clouds, which told them a half a dozen things that just are not true.” - David Linthicum, InfoWorld

7. “ Most Fortune 1000 corporations indicated they won't be adopting public cloud storage for archive data. Private cloud adoption was a different story, however, with most saying they face virtually no obstacles or challenges when deploying it. Of the remaining respondents, 20 percent said they had some reliability problems with their private clouds, and 10 percent were equally divided among problems with 10GB/sec Ethernet core switching implementation, IP network issues, problems achieving compliance qualifications and issues with end-user education.” - By Lucas Mearian | Computerworld

8. “ In a recent survey, IDC asked IT executives about their preference for using a private versus a public cloud. Fifty-five percent said that a private cloud was more appealing than a public cloud, and 22 percent said they were equally appealing…” - By Nancy Gohring , IDG News

9. "In a nutshell, an enterprise that builds a private cloud will spend more, achieve less and increase its risk exposure, while progressing no further along the path towards building a cloud applications infrastructure... [P]rivate cloud is a diversion and a distraction from the task of embracing cloud computing in the enterprise. It can only make sense as a temporary staging post in the context of a systematically planned transition to public cloud infrastructure." Phil Wainewright | April 13, 2011 http://www.zdnet.com/blog/saas/private-cloud-discredited-part-2/1289

10. “ I would contend that, as far as most IT leaders are concerned, it doesn’t much matter what it’s called. Feel free to call it Fred, Thing #2 or represent it as an unpronounceable symbol—the IT service formally known as cloud. Just don’t suggest it doesn’t exist or doesn’t matter, because I can assure you that the market sentiment does not favor this conclusion.” - Jake Sorofman, RPath

11. thanks! Q & A David S. Linthicum [email_address]