This study aimed at describing the factors influencing consumers’ participation in the new normal. 100 respondents came from different cities and municipalities in the province of Nueva Ecija, Philippines participated in this research. The descriptive research design was utilized to explore the common factors that influence consumers’ participation in various e-commerce sites. Results revealed consumers' participation is influenced by the information quality, ease of use, product delivery, price affordability, and data privacy. Further results revealed consumers' participation in e-commerce requires trust and confidence in online shops. Lastly, this paper has significant associations with the business and commerce industries. and recommendations for further research along this vein.
International Journal of Engineering Research and Applications (IJERA) is an open access online peer reviewed international journal that publishes research and review articles in the fields of Computer Science, Neural Networks, Electrical Engineering, Software Engineering, Information Technology, Mechanical Engineering, Chemical Engineering, Plastic Engineering, Food Technology, Textile Engineering, Nano Technology & science, Power Electronics, Electronics & Communication Engineering, Computational mathematics, Image processing, Civil Engineering, Structural Engineering, Environmental Engineering, VLSI Testing & Low Power VLSI Design etc.
Consumers online purchase intention is significant guide for operating online organization in Bangladesh. The major purpose of this paper is to explore the key factors that influence consumers’ intention, satisfaction and loyalty towards online purchase in Bangladesh. This paper adopts quantitative analysis of possible factors that may influence consumers’ intention, satisfaction and loyalty towards online purchase. By using Convenient Sampling technique the data has been collected from 200 respondents. Data are analyzed using frequency, mean, standard deviation and regression analysis. From the results of regression analysis, this research is found that security, personal hobby, payment method, appropriate pricing, privacy, social media and reference groups as the significant factors, which considerably influence consumers’ intention towards online purchase. This investigation is revealed that online purchases intention, product quality and product brand as the important factors, which significantly influence consumers’ satisfaction. This paper is also demonstrated that satisfaction as the momentous factor, which notably influences consumers loyalty in Bangladesh.
This white paper examines e-tailing and its impact on customers in the US market. It discusses the definition of e-tailing as the transaction and payment of goods/services over the internet. It also explores the opportunities and challenges of e-tailing, such as security concerns, infrastructure issues, and cultural barriers. Customer surveys showed that many were afraid of credit card theft or personal information abuse online. The objective is to understand the pros and cons of e-retailing and its effect on customers versus offline retailers.
consumer attitude towards online shopping and their satisfactionRam Babu
This document provides a research project report on consumer attitudes towards online shopping and satisfaction in India. It includes an introduction to the growing field of e-commerce in India, objectives and methodology for the study, data collection and analysis, findings and conclusions. The study found that factors like information availability, perceived usefulness, ease of use, enjoyment and security/privacy influence Indian consumers' perceptions of online shopping. Online shopping is growing rapidly in India due to increasing internet access, computer users, and a large middle-class population with spending power looking for convenience.
IRJET- Online or Offline Shopping: Factors that Determine Customer BehaviorIRJET Journal
This document summarizes a research paper on factors that determine customer behavior for online versus offline shopping. It discusses how geography, type of country (developed vs developing), and urgency of delivery can impact customer preferences and behavior. The document also reviews past literature on how demographics like age, income, and location have been found to influence offline shopping behavior. A hypothesis is presented that geography still impacts economic activity and retail location choices due to goods delivery needs and face-to-face interactions stimulated by online interactions. The industrial and transportation impacts of increased e-retail are also briefly discussed.
What makes consumers buy from internetGiang Coffee
This document summarizes a research study that investigated factors affecting online shopping behavior. The study:
1) Developed a model based on the Theory of Planned Behavior to identify key factors influencing online shopping intentions and behavior, such as subjective norms, attitude, perceived behavioral control, and intentions.
2) Augmented the model with two additional constructs: personal innovativeness and perceived consequences of online shopping.
3) Empirically tested the model in a longitudinal study with two surveys to better understand how factors predict actual online purchasing over time.
International Journal of Engineering Research and Applications (IJERA) is an open access online peer reviewed international journal that publishes research and review articles in the fields of Computer Science, Neural Networks, Electrical Engineering, Software Engineering, Information Technology, Mechanical Engineering, Chemical Engineering, Plastic Engineering, Food Technology, Textile Engineering, Nano Technology & science, Power Electronics, Electronics & Communication Engineering, Computational mathematics, Image processing, Civil Engineering, Structural Engineering, Environmental Engineering, VLSI Testing & Low Power VLSI Design etc.
Consumers online purchase intention is significant guide for operating online organization in Bangladesh. The major purpose of this paper is to explore the key factors that influence consumers’ intention, satisfaction and loyalty towards online purchase in Bangladesh. This paper adopts quantitative analysis of possible factors that may influence consumers’ intention, satisfaction and loyalty towards online purchase. By using Convenient Sampling technique the data has been collected from 200 respondents. Data are analyzed using frequency, mean, standard deviation and regression analysis. From the results of regression analysis, this research is found that security, personal hobby, payment method, appropriate pricing, privacy, social media and reference groups as the significant factors, which considerably influence consumers’ intention towards online purchase. This investigation is revealed that online purchases intention, product quality and product brand as the important factors, which significantly influence consumers’ satisfaction. This paper is also demonstrated that satisfaction as the momentous factor, which notably influences consumers loyalty in Bangladesh.
This white paper examines e-tailing and its impact on customers in the US market. It discusses the definition of e-tailing as the transaction and payment of goods/services over the internet. It also explores the opportunities and challenges of e-tailing, such as security concerns, infrastructure issues, and cultural barriers. Customer surveys showed that many were afraid of credit card theft or personal information abuse online. The objective is to understand the pros and cons of e-retailing and its effect on customers versus offline retailers.
consumer attitude towards online shopping and their satisfactionRam Babu
This document provides a research project report on consumer attitudes towards online shopping and satisfaction in India. It includes an introduction to the growing field of e-commerce in India, objectives and methodology for the study, data collection and analysis, findings and conclusions. The study found that factors like information availability, perceived usefulness, ease of use, enjoyment and security/privacy influence Indian consumers' perceptions of online shopping. Online shopping is growing rapidly in India due to increasing internet access, computer users, and a large middle-class population with spending power looking for convenience.
IRJET- Online or Offline Shopping: Factors that Determine Customer BehaviorIRJET Journal
This document summarizes a research paper on factors that determine customer behavior for online versus offline shopping. It discusses how geography, type of country (developed vs developing), and urgency of delivery can impact customer preferences and behavior. The document also reviews past literature on how demographics like age, income, and location have been found to influence offline shopping behavior. A hypothesis is presented that geography still impacts economic activity and retail location choices due to goods delivery needs and face-to-face interactions stimulated by online interactions. The industrial and transportation impacts of increased e-retail are also briefly discussed.
What makes consumers buy from internetGiang Coffee
This document summarizes a research study that investigated factors affecting online shopping behavior. The study:
1) Developed a model based on the Theory of Planned Behavior to identify key factors influencing online shopping intentions and behavior, such as subjective norms, attitude, perceived behavioral control, and intentions.
2) Augmented the model with two additional constructs: personal innovativeness and perceived consequences of online shopping.
3) Empirically tested the model in a longitudinal study with two surveys to better understand how factors predict actual online purchasing over time.
The effect of online shopping orientation on perceived behavioural control Aida Santos
This study seeks to investigate the effect of nine constructs of online shopping orientation on perceived behavioural control and attitude toward purchase. The results suggest that in-home shopping tendency, convenience consciousness, and impulsive purchase are the most significant constructs in forming online shopping orientation.
Keywords: online purchasing orientations, online intention, TPB
Customer attitudes and Perceptions of their Rights in Online Transactions- An...EECJOURNAL
In the era of globalization online transaction or online banking is a countless revolution. Over the last decade supreme business are running with technological change. Online transaction or online banking is the use of technology for improved business outcome. And bankers are devising approaches to meet the demand of online bankers; they are busy in reviewing customer attitude in the field of online banking or online transaction, to understand the customer attitudes towards online banking or online transaction. Quantitative method employed to analyze the relationship between customer attitude and right of online transaction in Kurdistan region of Iraq. The researcher attempted to gather data from customers in Erbil, however 100 surveys distributed in different banks located in Erbil, but only 79 questionnaires have been completed successfully. The findings revealed that previous Online banking or online transaction experience and frequency and time length of transaction use have significant influence on trusting and the intention to use online banking. Perceived convenience had a positive effect on perceived usefulness and continuance intention. The findings demonstrated that intention to use online banking can be predicted by attitudinal and perceived behavioral convenience factors. The findings from this research have also exposed that the perceived security has a marginal impact on the customers' tendency to trust online banking. And while the study assumed that with cybercriminals targeting banking devices, securing online transaction is more important than ever, and would impact trust in Online transaction, but the week relationship sounds as if the customer evaluates “each situation” and compare the levels of trust versus the perceived level of security.
The document examines consumer online behavior across several countries including the US, China, India, South Korea, Germany, and the UK. It finds that decision-making and online behaviors are influenced by cultural factors. In China, high perceived risk is a primary barrier to online shopping. Chinese consumers worry about product quality, returns, and security of transactions. Cultural norms emphasizing collectivism and uncertainty avoidance also impact risk perceptions. Indian e-commerce is growing rapidly but consumers remain unwilling to purchase expensive products online. Cultural differences must be considered to develop successful cross-cultural online retail strategies.
An assessment of the factors affecting the consumer satisfaction on online pu...Alexander Decker
This document summarizes a study on factors affecting consumer satisfaction with online purchases in Dhaka, Bangladesh. The study involved surveying 75 consumers in Dhaka on their online shopping behaviors and perceptions. Key findings from the survey include: most respondents were male, aged 21, and educated to the graduate level; over half had been using the internet for over 3 years; the most popular sites for online purchases were Priyoshop, Bikroy, and Akhoni; and factors like price, product quality, and website usability were found to influence consumer satisfaction levels. The document discusses the methodology and limitations of the study, and presents results of the survey in tables and graphs.
Transformation to electronic purchasing: an empirical investigationTELKOMNIKA JOURNAL
The main objective of this study is to determine the factors influence consumers in Oman to switch from in-store to electronic purchasing. Therefore, four constructs (perceived ease of use (PEU), perceived usefulness (PU), facilitating conditions (FC), and social influence (SI)) have been employed in this study which are adopted through the integration between UTUAT and TAM models. The respondent in this study were students from Sultan Qaboos University and Dhofar University, 537 cases have been analysed. Exploratory, confirmatory, and structural equation modelling techniques have been employed in this research using SPSS 25, AMOS 25 software.The study revealed that (PU), (FC), and (SI) have a positive and significant influence on the consumers’ behavioural intention in Oman to switch into electronic purchasing. While, the findings demonstrated that there is no significant effect by (PEU) on the consumers’ behavioural intention to transform from traditional to electronic purchasing.The study provides business and consumers, a good interpretation about the factors influence the transformation to e-purchasing. In addition, this paper encourages companies to shift to interaction e-purchasing portals which help businesses to target different marketplace inside and outside of country to increase sell ratio to sustain their business. However, up to the researchers’ knowledge this study considered to be among the first studies which provide another clearer view of e-purchasing in Oman by incorporating selected factors from two different theories. i.e. incorporating two factors related to the use of technology with other two variables about the required technical resources, and the social effect on individuals to use new technology, thereby being unique and original.
This study examines factors influencing online shopping behavior among postgraduate students in Tiruvalla, Kerala, India. An online survey of 75 students found that gender and certain website factors correlated with preference for online shopping. Males had a more positive attitude than females. Privacy of personal information and availability of offers on websites had a significant positive correlation with online shopping preference, but variety of products did not influence preference. The study provides implications for how online retailers can target different demographic groups and priorities privacy and offers to influence consumer behavior.
Online Shopping vs Offline Shopping : A Comparative StudyRaja Sarkar
The retail sector is one of the fastest growing sector in India. It is one of the backbones of the economy and accounts for about 10 percent of the country’s GDP. The Indian retail market is estimated to be valued at US$ 600 billion and one of the top five retail markets in the world by economic value. The growth of retail sector in India is one of the fastest globally. Indian consumers are very particular about their products. The consumer choices vary based upon their preference towards online shopping versus offline shopping. The internet and traditional shopping both have their own advantages and disadvantages.Online shopping doesn’t require traveling long distances, offers more variety, remains functional 24*7, offers huge discounts and extend the facility of customer reviews. On the other hand, traditional shopping allows customers to physically examining products which otherwise online shopping lacks. Consumers may be use both the online and traditional mode of shopping depending on their preferences at a particular moment, which results in fundamentally different behaviours across the two mode of shopping. This article attempts to throw some light on the differences emerging out of online shopping behaviour and offline shopping behaviour.
Effects of Online Marketing on the Behaviour of Consumers in Selected Online ...inventionjournals
The study examined the influence of efficient online marketing, effective communication, and on-time delivery on the regularity of visits and consumer patronage of the three selected online stores in Owerri, Imo State. It was guided by six research questions and six hypotheses. The sample size was 300 respondents two sets of structured questionnaire were used for data collection. Mean statistics was used to analyze the responses of the research questions, while Z-test analysis was applied to test the hypotheses for this study. A Statistical Package for Social Sciences (SPSS) software was used to analyse the data. The findings of the study showed that online marketing is a viable marketing communication channel which has significant effect on the regularity of visits and consumer patronage of online stores. Based on the findings, it was recommended that companies should ascribe to market their goods and services via online shopping stores and/or develop and launch indigenous websites where customers can make purchases. For further testing of the impact of shopping websites on behaviour of electronic devices buyers, further studies should replicate the theory and methodology used in this study, with other products and websites
The effects of online marketing and consumer buying behaviour of electronic products in the north
central region of Nigeria was examined. The population of this study consist of 490 consumers and marketers in
the selected states in the study area using a structured questionnaire
This document summarizes a study on factors influencing online shopping in Ahmedabad, India. The study analyzed consumer perceptions of online shopping through surveys and statistical analysis. It found that ease/attractiveness of websites, service quality of websites, and website security are the three dominant factors influencing consumer online shopping experiences. Additionally, the study found that regular buyers are most influenced by ease/attractiveness of websites and service quality, while occasional buyers value website security more than other types of consumers.
Effects of Online Marketing on the Behaviour of Consumers in Selected Online ...inventionjournals
The study examined the influence of efficient online marketing, effective communication, and on-time delivery on the regularity of visits and consumer patronage of the three selected online stores in Owerri, Imo State. It was guided by six research questions and six hypotheses. The sample size was 300 respondents two sets of structured questionnaire were used for data collection. Mean statistics was used to analyze the responses of the research questions, while Z-test analysis was applied to test the hypotheses for this study. A Statistical Package for Social Sciences (SPSS) software was used to analyse the data. The findings of the study showed that online marketing is a viable marketing communication channel which has significant effect on the regularity of visits and consumer patronage of online stores. Based on the findings, it was recommended that companies should ascribe to market their goods and services via online shopping stores and/or develop and launch indigenous websites where customers can make purchases. For further testing of the impact of shopping websites on behaviour of electronic devices buyers, further studies should replicate the theory and methodology used in this study, with other products and websites.
This document summarizes research on online customer reviews in the United States and China. It finds that both American and Chinese customers increasingly rely on online reviews when making purchases. However, fraudulent online reviews threaten to undermine trust in reviews. The document reviews literature on the size of the US and Chinese online retail markets, regulations around reviews, and issues with fake reviews. It then proposes research questions on how frequently customers read and post reviews, whether trust in reviews differs between the two countries, and how fraudulent reviews may impact attitudes and purchasing.
Internet shopping allows consumers to directly purchase goods and services from sellers online without an intermediary. It provides consumers with convenience by allowing shopping 24/7 from anywhere. Customers have more choices and can often find less expensive products and services online through quick comparisons. However, some consumers are concerned about security, privacy, and the inability to physically see products. There are also some unresolved legal issues surrounding internet shopping.
(9) a study on consumer buying behaviour ppt hari master pieceHariMasterpiece
The document discusses a study on consumer buying behavior towards online shopping in Dindigul district, India. It aims to analyze factors influencing consumer purchases online and identify trends. 1000 samples were collected using purposive sampling and analyzed using percentage analysis and Chi-square tests. Key factors examined include awareness of online shopping sites, motivations for purchase like price, quality, and demographics of respondents. Preliminary results found online shopping awareness differed by gender, age, education level and occupation. Motivations for purchase also varied by education level and gender.
To study young consumer preference towards online shopping for mobile phonesChandan Srivastava
This document discusses a research project report on studying young consumer preferences towards online shopping for mobile phones. It includes a declaration, acknowledgements, executive summary, table of contents, and introduction. The introduction provides background on how mobile phones have become an integral part of communication and discusses trends in mobile phone usage and features. It also discusses the growth of e-commerce in India and how the internet has changed consumer shopping behaviors.
Crux of the study was to investigate the influence of risk perception dimensions such as perceived
financial risk, perceived performance risk, perceived time risk, perceived psychological risk and perceived
social risk on internet users’ online shopping intention. The study aims to fill the gap that exists in literature on
reasons why Nigerian internet users, who are able to shop online, still refrain from doing so. The study adopted
descriptive research design with the aid of survey method in obtaining the needed data. The population
comprises all the internet users in the study area.
This document discusses research on the relationship between consumer satisfaction and online shopping behavior. It presents a hypothesized relationship model between consumer satisfaction and online consumer behavior. The model is based on theories of customer satisfaction, consumer behavior, technology acceptance, and innovation diffusion. The researchers conducted statistical analyses to test the model using SPSS software. The results showed that web service quality, security, interaction and other factors influence consumer satisfaction. Higher consumer satisfaction, positive attitudes toward online shopping, and higher perceived usefulness were found to increase shopping intentions, and satisfaction had a positive relationship with intentions to shop online.
Analysis of e tail sector in pakistan and drivers for changeAmin Lalani
This document analyzes the state of e-tailing (online retail) in Pakistan and identifies factors that hinder its growth. It finds that while Pakistan has some key enabling factors for e-tailing like infrastructure, internet users, and workforce, e-tailing transactions and financial turnover remain low. This is partly due to an undocumented cash-based economy and stores operating through Facebook instead of dedicated e-commerce platforms. The document evaluates Pakistan's readiness for e-tailing based on a digital economy rating and finds strengths in connectivity and business environment but weaknesses in social/cultural factors and consumer/business adoption of e-tailing.
This document discusses the impact of online shopping on different income groups. It begins by introducing online shopping and some of its advantages such as convenience of shopping 24/7 without visiting physical stores. It then discusses some literature reviewing the different factors that attract higher and lower-income consumers to online shopping. Higher-income groups value the time savings more, while lower-income groups are attracted more by money savings. The document outlines a proposed longitudinal research study to examine how focus and marketing methods differ based on income groups, and differences in purchasing preferences and expenditures based on income and gender. A structured questionnaire with both open and closed questions would be used.
Customer’s buying behavior for online shoppingKetan Rai
It is era of Online Shopping every Age Group is using internet now these days , So i have research report on topic Customer’s buying behavior for online shopping ... it is based upon delhi based company " CITYWEB"
This dissertation report examines consumer perception towards online shopping in India. The report includes an acknowledgement, declaration, introduction and literature review sections. The introduction provides background on the growth of e-commerce and how companies are leveraging the internet. The literature review covers national and international studies on topics like online consumer behavior, trust, and factors influencing online purchases. The report also describes the significance and objectives of the study, as well as the research methodology used which involved collecting primary data through questionnaires. Key findings indicate that efficiency, time savings and affordability are main drivers for online shopping in India. The conclusion is that online shopping has a promising future in India as attitudes improve and various payment options expand access.
The effect of online shopping orientation on perceived behavioural control Aida Santos
This study seeks to investigate the effect of nine constructs of online shopping orientation on perceived behavioural control and attitude toward purchase. The results suggest that in-home shopping tendency, convenience consciousness, and impulsive purchase are the most significant constructs in forming online shopping orientation.
Keywords: online purchasing orientations, online intention, TPB
Customer attitudes and Perceptions of their Rights in Online Transactions- An...EECJOURNAL
In the era of globalization online transaction or online banking is a countless revolution. Over the last decade supreme business are running with technological change. Online transaction or online banking is the use of technology for improved business outcome. And bankers are devising approaches to meet the demand of online bankers; they are busy in reviewing customer attitude in the field of online banking or online transaction, to understand the customer attitudes towards online banking or online transaction. Quantitative method employed to analyze the relationship between customer attitude and right of online transaction in Kurdistan region of Iraq. The researcher attempted to gather data from customers in Erbil, however 100 surveys distributed in different banks located in Erbil, but only 79 questionnaires have been completed successfully. The findings revealed that previous Online banking or online transaction experience and frequency and time length of transaction use have significant influence on trusting and the intention to use online banking. Perceived convenience had a positive effect on perceived usefulness and continuance intention. The findings demonstrated that intention to use online banking can be predicted by attitudinal and perceived behavioral convenience factors. The findings from this research have also exposed that the perceived security has a marginal impact on the customers' tendency to trust online banking. And while the study assumed that with cybercriminals targeting banking devices, securing online transaction is more important than ever, and would impact trust in Online transaction, but the week relationship sounds as if the customer evaluates “each situation” and compare the levels of trust versus the perceived level of security.
The document examines consumer online behavior across several countries including the US, China, India, South Korea, Germany, and the UK. It finds that decision-making and online behaviors are influenced by cultural factors. In China, high perceived risk is a primary barrier to online shopping. Chinese consumers worry about product quality, returns, and security of transactions. Cultural norms emphasizing collectivism and uncertainty avoidance also impact risk perceptions. Indian e-commerce is growing rapidly but consumers remain unwilling to purchase expensive products online. Cultural differences must be considered to develop successful cross-cultural online retail strategies.
An assessment of the factors affecting the consumer satisfaction on online pu...Alexander Decker
This document summarizes a study on factors affecting consumer satisfaction with online purchases in Dhaka, Bangladesh. The study involved surveying 75 consumers in Dhaka on their online shopping behaviors and perceptions. Key findings from the survey include: most respondents were male, aged 21, and educated to the graduate level; over half had been using the internet for over 3 years; the most popular sites for online purchases were Priyoshop, Bikroy, and Akhoni; and factors like price, product quality, and website usability were found to influence consumer satisfaction levels. The document discusses the methodology and limitations of the study, and presents results of the survey in tables and graphs.
Transformation to electronic purchasing: an empirical investigationTELKOMNIKA JOURNAL
The main objective of this study is to determine the factors influence consumers in Oman to switch from in-store to electronic purchasing. Therefore, four constructs (perceived ease of use (PEU), perceived usefulness (PU), facilitating conditions (FC), and social influence (SI)) have been employed in this study which are adopted through the integration between UTUAT and TAM models. The respondent in this study were students from Sultan Qaboos University and Dhofar University, 537 cases have been analysed. Exploratory, confirmatory, and structural equation modelling techniques have been employed in this research using SPSS 25, AMOS 25 software.The study revealed that (PU), (FC), and (SI) have a positive and significant influence on the consumers’ behavioural intention in Oman to switch into electronic purchasing. While, the findings demonstrated that there is no significant effect by (PEU) on the consumers’ behavioural intention to transform from traditional to electronic purchasing.The study provides business and consumers, a good interpretation about the factors influence the transformation to e-purchasing. In addition, this paper encourages companies to shift to interaction e-purchasing portals which help businesses to target different marketplace inside and outside of country to increase sell ratio to sustain their business. However, up to the researchers’ knowledge this study considered to be among the first studies which provide another clearer view of e-purchasing in Oman by incorporating selected factors from two different theories. i.e. incorporating two factors related to the use of technology with other two variables about the required technical resources, and the social effect on individuals to use new technology, thereby being unique and original.
This study examines factors influencing online shopping behavior among postgraduate students in Tiruvalla, Kerala, India. An online survey of 75 students found that gender and certain website factors correlated with preference for online shopping. Males had a more positive attitude than females. Privacy of personal information and availability of offers on websites had a significant positive correlation with online shopping preference, but variety of products did not influence preference. The study provides implications for how online retailers can target different demographic groups and priorities privacy and offers to influence consumer behavior.
Online Shopping vs Offline Shopping : A Comparative StudyRaja Sarkar
The retail sector is one of the fastest growing sector in India. It is one of the backbones of the economy and accounts for about 10 percent of the country’s GDP. The Indian retail market is estimated to be valued at US$ 600 billion and one of the top five retail markets in the world by economic value. The growth of retail sector in India is one of the fastest globally. Indian consumers are very particular about their products. The consumer choices vary based upon their preference towards online shopping versus offline shopping. The internet and traditional shopping both have their own advantages and disadvantages.Online shopping doesn’t require traveling long distances, offers more variety, remains functional 24*7, offers huge discounts and extend the facility of customer reviews. On the other hand, traditional shopping allows customers to physically examining products which otherwise online shopping lacks. Consumers may be use both the online and traditional mode of shopping depending on their preferences at a particular moment, which results in fundamentally different behaviours across the two mode of shopping. This article attempts to throw some light on the differences emerging out of online shopping behaviour and offline shopping behaviour.
Effects of Online Marketing on the Behaviour of Consumers in Selected Online ...inventionjournals
The study examined the influence of efficient online marketing, effective communication, and on-time delivery on the regularity of visits and consumer patronage of the three selected online stores in Owerri, Imo State. It was guided by six research questions and six hypotheses. The sample size was 300 respondents two sets of structured questionnaire were used for data collection. Mean statistics was used to analyze the responses of the research questions, while Z-test analysis was applied to test the hypotheses for this study. A Statistical Package for Social Sciences (SPSS) software was used to analyse the data. The findings of the study showed that online marketing is a viable marketing communication channel which has significant effect on the regularity of visits and consumer patronage of online stores. Based on the findings, it was recommended that companies should ascribe to market their goods and services via online shopping stores and/or develop and launch indigenous websites where customers can make purchases. For further testing of the impact of shopping websites on behaviour of electronic devices buyers, further studies should replicate the theory and methodology used in this study, with other products and websites
The effects of online marketing and consumer buying behaviour of electronic products in the north
central region of Nigeria was examined. The population of this study consist of 490 consumers and marketers in
the selected states in the study area using a structured questionnaire
This document summarizes a study on factors influencing online shopping in Ahmedabad, India. The study analyzed consumer perceptions of online shopping through surveys and statistical analysis. It found that ease/attractiveness of websites, service quality of websites, and website security are the three dominant factors influencing consumer online shopping experiences. Additionally, the study found that regular buyers are most influenced by ease/attractiveness of websites and service quality, while occasional buyers value website security more than other types of consumers.
Effects of Online Marketing on the Behaviour of Consumers in Selected Online ...inventionjournals
The study examined the influence of efficient online marketing, effective communication, and on-time delivery on the regularity of visits and consumer patronage of the three selected online stores in Owerri, Imo State. It was guided by six research questions and six hypotheses. The sample size was 300 respondents two sets of structured questionnaire were used for data collection. Mean statistics was used to analyze the responses of the research questions, while Z-test analysis was applied to test the hypotheses for this study. A Statistical Package for Social Sciences (SPSS) software was used to analyse the data. The findings of the study showed that online marketing is a viable marketing communication channel which has significant effect on the regularity of visits and consumer patronage of online stores. Based on the findings, it was recommended that companies should ascribe to market their goods and services via online shopping stores and/or develop and launch indigenous websites where customers can make purchases. For further testing of the impact of shopping websites on behaviour of electronic devices buyers, further studies should replicate the theory and methodology used in this study, with other products and websites.
This document summarizes research on online customer reviews in the United States and China. It finds that both American and Chinese customers increasingly rely on online reviews when making purchases. However, fraudulent online reviews threaten to undermine trust in reviews. The document reviews literature on the size of the US and Chinese online retail markets, regulations around reviews, and issues with fake reviews. It then proposes research questions on how frequently customers read and post reviews, whether trust in reviews differs between the two countries, and how fraudulent reviews may impact attitudes and purchasing.
Internet shopping allows consumers to directly purchase goods and services from sellers online without an intermediary. It provides consumers with convenience by allowing shopping 24/7 from anywhere. Customers have more choices and can often find less expensive products and services online through quick comparisons. However, some consumers are concerned about security, privacy, and the inability to physically see products. There are also some unresolved legal issues surrounding internet shopping.
(9) a study on consumer buying behaviour ppt hari master pieceHariMasterpiece
The document discusses a study on consumer buying behavior towards online shopping in Dindigul district, India. It aims to analyze factors influencing consumer purchases online and identify trends. 1000 samples were collected using purposive sampling and analyzed using percentage analysis and Chi-square tests. Key factors examined include awareness of online shopping sites, motivations for purchase like price, quality, and demographics of respondents. Preliminary results found online shopping awareness differed by gender, age, education level and occupation. Motivations for purchase also varied by education level and gender.
To study young consumer preference towards online shopping for mobile phonesChandan Srivastava
This document discusses a research project report on studying young consumer preferences towards online shopping for mobile phones. It includes a declaration, acknowledgements, executive summary, table of contents, and introduction. The introduction provides background on how mobile phones have become an integral part of communication and discusses trends in mobile phone usage and features. It also discusses the growth of e-commerce in India and how the internet has changed consumer shopping behaviors.
Crux of the study was to investigate the influence of risk perception dimensions such as perceived
financial risk, perceived performance risk, perceived time risk, perceived psychological risk and perceived
social risk on internet users’ online shopping intention. The study aims to fill the gap that exists in literature on
reasons why Nigerian internet users, who are able to shop online, still refrain from doing so. The study adopted
descriptive research design with the aid of survey method in obtaining the needed data. The population
comprises all the internet users in the study area.
This document discusses research on the relationship between consumer satisfaction and online shopping behavior. It presents a hypothesized relationship model between consumer satisfaction and online consumer behavior. The model is based on theories of customer satisfaction, consumer behavior, technology acceptance, and innovation diffusion. The researchers conducted statistical analyses to test the model using SPSS software. The results showed that web service quality, security, interaction and other factors influence consumer satisfaction. Higher consumer satisfaction, positive attitudes toward online shopping, and higher perceived usefulness were found to increase shopping intentions, and satisfaction had a positive relationship with intentions to shop online.
Analysis of e tail sector in pakistan and drivers for changeAmin Lalani
This document analyzes the state of e-tailing (online retail) in Pakistan and identifies factors that hinder its growth. It finds that while Pakistan has some key enabling factors for e-tailing like infrastructure, internet users, and workforce, e-tailing transactions and financial turnover remain low. This is partly due to an undocumented cash-based economy and stores operating through Facebook instead of dedicated e-commerce platforms. The document evaluates Pakistan's readiness for e-tailing based on a digital economy rating and finds strengths in connectivity and business environment but weaknesses in social/cultural factors and consumer/business adoption of e-tailing.
This document discusses the impact of online shopping on different income groups. It begins by introducing online shopping and some of its advantages such as convenience of shopping 24/7 without visiting physical stores. It then discusses some literature reviewing the different factors that attract higher and lower-income consumers to online shopping. Higher-income groups value the time savings more, while lower-income groups are attracted more by money savings. The document outlines a proposed longitudinal research study to examine how focus and marketing methods differ based on income groups, and differences in purchasing preferences and expenditures based on income and gender. A structured questionnaire with both open and closed questions would be used.
Customer’s buying behavior for online shoppingKetan Rai
It is era of Online Shopping every Age Group is using internet now these days , So i have research report on topic Customer’s buying behavior for online shopping ... it is based upon delhi based company " CITYWEB"
This dissertation report examines consumer perception towards online shopping in India. The report includes an acknowledgement, declaration, introduction and literature review sections. The introduction provides background on the growth of e-commerce and how companies are leveraging the internet. The literature review covers national and international studies on topics like online consumer behavior, trust, and factors influencing online purchases. The report also describes the significance and objectives of the study, as well as the research methodology used which involved collecting primary data through questionnaires. Key findings indicate that efficiency, time savings and affordability are main drivers for online shopping in India. The conclusion is that online shopping has a promising future in India as attitudes improve and various payment options expand access.
The Effectiveness of Internet Marketing in Increasing the Reach and Awareness...Dr. Amarjeet Singh
The present research seeks to expound the effective
of Internet marketing in increasing the read and awareness of
consumers. Impatient the research conducted a good review
about the privies literature related to the study. It leads a brief
idea of the study before articulating the statement of the
problem. From the statement of the problem deducting the
researcher found that the social media , mobile apps and
internet marketing have Promina impact with the
effectiveness and in cornering the awareness of the consumer
.hence the research subdivided the research problem into four
different objective such translates the formation of the study
states that these is no significant relationship between level of
effectiveness and level of utilization of internet marketing on
consumer in kingdom of Bahrain . Further the research
employs multiple methodologies to a new conclusion on the
particular issue, the study used convening sampling method
combined with the spss software for data analyse.
The study aims to assess the Effectiveness of Internet
in Business to increase reach and awareness among consumers
in Bahrain. Data and correspondence innovation has changed
quickly in the previous 20 years with a key advancement being
the development of online networking. Business, which does
not utilize internet-based life, tends to lose on key client
base. The rise of social media means it’s unusual to find an
organization that does not reach its customers and prospects
through one social media platform or another. Companies see
the importance of using social media to connect with
customers and build revenue.
Businesses have realized they can use social media to generate
insights, stimulate demand, and create targeted product
offerings. This is important in traditional brick-and-motor
businesses, and, obviously, in the world of e-commerce.
In this research, to adequately address the research questions
a variety of data collection methods and instruments were
used such as questionnaire survey and t-test.
From the study, the researcher concluded that there is no
significant relationship between the Level of utilization &
Effectiveness of Internet marketing among consumers in
Bahrain. Therefore, the researchers accept the null
hypothesis.
The problems faced by the respondents on the Level
of utilization & Effectiveness of Internet marketing among
consumers in Bahrain is privacy, censorship and online
security. The Internet, social media, online advertising, mobile
apps etc. as a whole, can be seen as technology that has greatly
enhanced our lives but should be done responsibly.
3 online shopping research paper hari masterpiece HariMasterpiece
This document summarizes a study on consumer buying behavior towards online shopping in Dindigul district, India. It analyzes factors that influence consumer purchases online such as price, quality, brand, and discounts. The study used surveys of 1000 consumers and statistical analysis to test hypotheses. Key findings were that the majority of online shoppers were male, aged 16-25, and purchase from websites like Flipkart, Amazon, and Olx. Educational attainment and gender were found to impact the factors influencing consumer online purchases. The study aims to help online retailers better understand customer preferences.
The growing use of Internet in India provides varied opportunities for online shopping from both customer and seller perspective. If Electronic marketers (E-Marketers) know the factors affecting online Indian behavior, the relationships between these factors and the type of online buyers, they can further develop their marketing strategies to convert potential buyers into active buyerswhile retainingits original customer base. This study focuses on the factors which online buyers takes into consideration while shopping online. This research will help in finding the impact of e-market on customers’ purchasing patterns and how their security and privacy concerns about online marketinginfluences their online buying behavior. The study will further encompass the various important inputs which will equip the marketers for creating online marketing more lucrative and assured by adding value to the existing services.
3 onlinne shioping research paper publishedin international journalmaaranhari
This document summarizes a research study on consumer buying behavior towards online shopping in Dindigul district, India. It begins with an abstract stating the study explores consumer buying patterns and examines factors like service quality, expectations, and preferences regarding online shopping. The methodology section outlines a descriptive research design using purposive sampling of 1000 respondents. Statistical analysis methods like percentage analysis and chi-square tests will be used to analyze the data and test hypotheses regarding characteristics influencing online shopping awareness and motivations. The study aims to provide insights into consumer preferences for online shopping versus traditional stores and emerging trends in the industry.
This document summarizes a research study on consumer buying behavior towards online shopping in Dindigul district, India. It begins with an abstract stating the study explores consumer buying patterns and examines factors like service quality, expectations, and preferences regarding online shopping. The methodology section outlines a descriptive research design using purposive sampling of 1000 respondents. Statistical analysis methods like percentage analysis and chi-square tests will be used to analyze the data and test hypotheses regarding characteristics influencing online shopping awareness and motivations. The study aims to better understand consumer preferences for online shopping versus traditional stores and emerging trends in the industry.
This document summarizes a research study on consumer buying behavior towards online shopping in Dindigul district, India. It used a sample of 1000 respondents and collected both primary and secondary data. The study found that most online shoppers were male (557), between the ages of 16-25 (289), and purchased from sites like Olx (98) and Flipkart (98). Gender and educational status influenced factors for online purchases like price, quality, and discounts. The study aims to analyze consumer preferences for online shopping and identify trends in the district.
The study examined the effects of digital marketing on consumer behaviour in selected states in
Nigeria. The sample for the study is made up of 378 purposively selected consumers and marketers in the study.
The data for the study was obtained using a structured questionnaire. Inferential statistics such as multiple
regression among others
A Study of Customer Behaviour towards Online Shopping in Hyderabadijtsrd
Electronic commerce, commonly known as e-commerce, refers to the buying and selling of products or services over electronic systems such as internet and other computer networks. Internet is the growing media during the past decade. Especially, online shopping is a rapidly growing ecommerce area. Online stores are usually available 24 hours a day, and many consumers have internet access both at work and at home. An online shopping system is that permits a customer to submit online orders for items or services from a store that serves both walk-in customers and online customers. This study aims to establish a preliminary assessment, evaluation and understanding of the characteristics of online shopping. An effort has been made to investigate online consumer behaviour, in Kukatpally, Hyderabad which in turn provides E-marketers with a constructional frame work for their E-businesses strategies. The major objectives are To study attitude of consumers towards online shopping. To identify the issues faced by customers while online shopping. To identify the main factors that affect the online consumer when considering and making a purchase over the Internet. And also to find out which age group of people use frequently online shopping. Dr. E. Murali Dharshan | Japa Asritha Reddy "A Study of Customer Behaviour towards Online Shopping in Hyderabad" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-2 , February 2019, URL: https://www.ijtsrd.com/papers/ijtsrd21407.pdf
Paper URL: https://www.ijtsrd.com/management/consumer-behaviour/21407/a-study-of-customer-behaviour-towards-online-shopping-in-hyderabad/dr-e-murali-dharshan
CUSTOMER PERCEPTION TOWARDS INTERNET MARKETINGChitra Dwivedy
The document provides an overview of internet marketing and e-commerce in India. It discusses how internet and technology have transformed business globally and led to the rise of e-commerce. It notes that internet marketing allows for simpler, faster transactions. The objectives and scope of the project are to study customer perceptions of internet marketing and determine factors influencing online purchases. The methodology includes collecting both primary and secondary data through surveys and existing sources. In the conceptual framework section, it defines internet marketing and discusses how it utilizes digital technologies and platforms like websites, search, social media, and email to promote products and services to customers.
This document appears to be a student project report on a study of consumer perception and satisfaction towards online food delivery systems in Chennai, India. The report includes an introduction outlining the scope and objectives of the study. It also includes sections on literature review, methodology, data analysis, findings, conclusions and recommendations. The overall aim seems to be understanding factors that influence consumer decisions and satisfaction levels regarding online food ordering platforms in Chennai.
A STUDY ON THE CUSTOMER SATISFACTION TOWARDS ONLINE SHOPPING IN CHENNAI CITYSara Alvarez
This document summarizes a study on customer satisfaction with online shopping in Chennai, India. The study used a questionnaire to collect data from 105 respondents with online shopping experience. Statistical analysis was conducted on the data to understand factors influencing online shopping decisions and their effect on satisfaction. The results may help businesses expand or enter the online shopping environment in India. Key factors examined included product categories, quality and availability, delivery speed and methods, pricing and offers, payment options, and website design, information, and usability.
A DISSERTATION REPORT ON CONSUMER’S PERCEPTION AND AWARENESS ON ONLINE SHOPPING\MARKETING IN INDIA.
Including research methodology, data analysis, findings, conclusions, and survey questionnaire.
Analysis of Customer Satisfaction during Online Purchase.pdfLinda Garcia
1) The document analyzes factors that influence customer satisfaction with online purchases. It conducted a survey of students and professionals to understand perceptions of online shopping.
2) The study found that website design, payment security, ease of shopping, accurate product information, price, and delivery services all had a positive impact on customer satisfaction. Delivery services and payment security had the strongest influence.
3) A multiple regression analysis determined that all the factors were statistically significant predictors of customer satisfaction and together explained 54% of satisfaction. The study concludes these factors should be considered by retailers to improve performance and customer satisfaction.
Over the last decade and a half, the idea of online loyalty has been studied highly
in the literature, and still it endures to be a topic of persistent inquiry for both
researchers and companies. The incredible development of the Internet for both
marketing and online environment, in combination with the increasing desire of
customers to purchase online, has helped the development of diverse e-loyalty research
models. Literature on online shopping suggests trust on a brand and online shopping
as two main drivers for evolving effective long-term relationship but astonishingly a
complete model describing all major antecedents and consequences of trust on a brand
and online shopping is not available in the existing body of knowledge. All independent
factors in the model were individualistically predictive of intent to shop online and
supported the theoretical model by demonstrating the predicted direction of the
relationship
This E-commerce (electronic commerce or EC) is the buying and selling of goods and services, or the
transmitting of funds or data, over an electronic network, primarily the internet. These business transactions occur
either as business-to-business, business-to-consumer, consumer-to-consumer or consumer-to-business. The term
e-tail is also sometimes used in reference to transactional processes for online shopping. E-commerce is conducted
using a variety of applications, such as email, online catalogs and shopping carts, EDI, File Transfer Protocol, and
web services. The benefits of e-commerce include its around-the-clock availability, the speed of access, the wide
availability of goods and services for the consumer, easy accessibility, and international reach. The presented
paper is an outcome of a review of various research studies carried out on e-commerce. The paper examines
various opportunities of e-commerce. It raises the key challenges that are being faced by consumers relating to ecommerce.
The Role of E Commerce in Improving Customer Satisfactionijtsrd
The cut throat competition in E commerce has forced the companies to focus on providing customer satisfaction and gain customer loyalty. Thus, putting up long term customer relationships through customer satisfaction is one of the pivotal foundation key factors for successful marketing, including online marketing. This research work makes an attempt to examine the role of e commerce in building customer satisfaction and its importance to maintain loyalty in consumers. However, the study indicates that there is a progressive trend in increasing awareness and its utilities. By the study we can understand that global access, 24 hours availability, convenience, increase product information are some of the ways to enhance customer satisfaction as well as the drawback experienced by the respondents is the fear of payment sin security in e commerce. The paper was with objectives of knowing the awareness, loyalty and the attitude towards online marketing. H. Bhaskar Shetty | Ms. Sowmya L ""The Role of E-Commerce in Improving Customer Satisfaction"" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-4 , June 2019, URL: https://www.ijtsrd.com/papers/ijtsrd23904.pdf
Paper URL: https://www.ijtsrd.com/management/accounting-and-finance/23904/the-role-of-e-commerce-in-improving-customer-satisfaction/h-bhaskar-shetty
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