Downloaded 37 times
![Invitation Email
Email Features
Networking Luncheon
Join us this December!
Will you be attending this
year’s convention?
When:
Where:
Attire:
December 14 11:00 AM - 3:00 PM
Hotel Macatuno
1101 4th Avenue
Seattle, WA 98101
Business Casual
YES NO
Message (HTML)
From: Amanda Katz
To: Adam Newmaker
Subject: Invitation - You’re Invited! Join us at this year’s event
Customizable
“From” name
Apply your
branding
Personalize with
mail merge fields
Highlight key
event information
Clear call to action
Showcase key
sponsors
{[C-FIRST NAME]},
It was great to see you at {[C-EVENT PARTICIPATED]} back in
{[C-EVENT PARTICIPATED MONTH]}.
I hope things are going well at {[C-COMPANY]}. We are having our
networking lunch at {[E-LOCATION]} from {[E-START TIME]} through
{[E-END TIME]}. This year promises to be one of the best ever. We
have gathered experts in various fields to discuss the latest trends in
eMarketing, technology, and managing customer relationships in the
digital age.
I know you’re based in {[C-CITY]}, which is within driving distance
from {[E-LOCATION]} - the venue this year. We have many fabulous
sessions specifically for professionals in your industry. Additionally,
given that you have been a loyal patron, we are further reducing the
fee to just $100.](https://image.slidesharecdn.com/od-event-management-160305101559/75/event-management-8-2048.jpg)
More Related Content
event-management
- 1. Successful Event Planning: The Poweris in the Platform www.cvent.com
- 2. Events are... important After acompany’s website, tradeshows & events are the most effective B2B marketing tactic Top reasons for events websites tradeshows & events printed publications webinars & webcasts email support forums virtual events networking sites blogs online videos LinkIn Facebook Twitter 10% 20% 30% 40% 50% 60% 70% 80% 90% Source: Forrester Research, Inc. Source: BtoB Magazine 1.2 generate leads engage customers build the brand educate attendees drive demand customer upsell 1.0 0.8 0.6 0.4 0.2
- 3. Events are... an investment Source:Aberdeen Group, 2012 Source: Forrester Research, Inc. 1.1% 24%of the average B2B marketing budget is spent on customer events of a corporation’s total revenue is spent on meetings and events webinars 6% events 9% tradeshows 15% print 12% print 12% website 19% data sources 10% telemarketing 6% PPC 8%syndication 6% display ads 9%
- 4. Events are... stressful Source: CareerCast MilitaryPersonnel Military General Firefighter Airline Pilot Event Planner 1. 2. 3. 4. 5. Most stressful jobs of 2014
- 5. Meetings Management Supplier Network Event Marketing Social Media Event Registration Housing and Travel Onsite Tools Mobile Apps Data Analytics 20%Increase in Attendance 27%Increasein Productivity 30%Decrease in Cost Source: Frost & Sullivan
- 6. Usage metrics calculatedthough 12/31/2013 Transforming Meetings and Events 215,000+ worldwide users 1,450+ worldwide employees 750,000+ events managed 3 billion+ emails sent $1 billion+ market capitalization
- 7.
- 8. Invitation Email Email Features NetworkingLuncheon Join us this December! Will you be attending this year’s convention? When: Where: Attire: December 14 11:00 AM - 3:00 PM Hotel Macatuno 1101 4th Avenue Seattle, WA 98101 Business Casual YES NO Message (HTML) From: Amanda Katz To: Adam Newmaker Subject: Invitation - You’re Invited! Join us at this year’s event Customizable “From” name Apply your branding Personalize with mail merge fields Highlight key event information Clear call to action Showcase key sponsors {[C-FIRST NAME]}, It was great to see you at {[C-EVENT PARTICIPATED]} back in {[C-EVENT PARTICIPATED MONTH]}. I hope things are going well at {[C-COMPANY]}. We are having our networking lunch at {[E-LOCATION]} from {[E-START TIME]} through {[E-END TIME]}. This year promises to be one of the best ever. We have gathered experts in various fields to discuss the latest trends in eMarketing, technology, and managing customer relationships in the digital age. I know you’re based in {[C-CITY]}, which is within driving distance from {[E-LOCATION]} - the venue this year. We have many fabulous sessions specifically for professionals in your industry. Additionally, given that you have been a loyal patron, we are further reducing the fee to just $100.
- 9. Select a template Choosefrom more than 175 professional templates Easy to customize Change graphics and colors to make it your own Design your own email Built-in HTML editor makes it easy to edit or build from scratch Invitation Email Email Design
- 10. Registration Registration Form Personal Information FirstName: Last Name: Email Address: Adam Newmaker anewmaker@abccorp.com *CC Email Address: Prefix: Title: Company: Profile Image: Add File jsmith@abccorp.com Mr. Executive VP ABC Corp Registration Information What do you hope to gain from this event? What topic would you like our speaker to address? Globalization Industry Trends Economy Customers Guest Information Use this section to enter the names of your guests that are in addition to your registration. You have not added any guests. Add Guest Send this Invitation to Others Thank you for providing names of your colleagues below! Add a should message to the invitation Add You should attend this event as well. It was amazing last year! Mary Jones mjones@abs.net John Smart john.smart@wnc.com Next ►Cancel Pre-population of known information Ask questions to get to know your audience Attendees can easily register guests Forward invitation to reach more attendees
- 11. Registration Confirmation Personal Information Confirmation MyAgenda My Travel My RegistrationSpeakersInformation Modify Unregister Schedule Appointments Manage Travel & Housing More Options ▼ Print Options ▼ Name: Title: Address: Adam Newmaker Executive VP Event Title: Location: Networking Lunch Hotel Macatuno, Seattle WA Date: Time: December 14 11:00 AM Add to my calendar 200 Water Way Suite 503 Washington DC, 22033 Number of People Registered: 5 Confirmation Number: KC43NH8LR8V (needed to modify your registration) Adam Newmaker @ANewmaker Looking forward to New Frontiers in Interventional Cardiology #newfrontiers2014 Sign up here: NewFrontiers.cvent.com/events/new-fr... Reply 6:58 AM - 11 Mar Delete Favorite More Adam Newmaker 2 minutes ago Looking forward to New Frontiers in Interventional Cardiology New Frontiers in Interventional Cardiology NewFrontiers.cvent.com The workshop offers the latest information on industry best practices and techniques for allied health professionals. Be in the know with lectures and workshops that showcase advancement and innovati... Like - Comment - Share Adam Newmaker Looking forward to New Frontiers in Interventional Cardiology New Frontiers in Interventional Cardiology NewFrontiers.cvent.com - The workshop offers the latest information on industry best practices and techniques for allied health professionals. Be in the know with lectures and workshops that showcase advancement and... Like - Comment - Share - 1hr ago Add a comment... Encourage social sharing Modify registration Directly add event to calendar
- 12.
- 13. Embed video, flash, tweets, maps,etc. Built-in social Sharing Create pages for agenda, sponsors, venue, attendees, and more Mobile optimized 175+ templates to choose from Easily customize using built-in tools Event Websites Features Advanced Event Management Event Website
- 14. Easily reuse previousevents as templates for new events and save hours of work Advanced Event Management Event Cloning 2014 2015
- 15. Web Widget Highlight keyevent information and drive registration from any website Calendar Always updated, searchable view of your public events Advanced Event Management Website Tools 96 11 51 Days Hours Minutes Register on or by the 15th of May 78 seats remaining REGISTER NOW Home Company Products Events Contact search... GO Keyword Search Business Events Events Calendar Meeting Type ZIP Code Events Within Show All Business Events Customer Events Open Events Social Events Show All Region Show All View By Month (Mon-Fri) Month December December Monday Tuesday Wednesday Thursday Friday 29 6 13 20 27 30 7 14 21 28 1 8 15 22 29 2 9 16 23 30 3 10 17 24 31 Company Lunch 9:30am Board Meeting 9:00am Midwest Annual Conference 10:30am Customer Appreciation Event 11:00am Company Happy Hour 5:30pm Networking Happy Hour 5:30pm Customer Events Social Events Open Events Year 2014 Starting On: ClearGo
- 16. Multi-day, track, and sessionregistration Differentiated pricing Set session capacity and allow waitlists Ask questions based on session selection Dynamic paths for different types of registrations Advanced Event Management Robust Registration Registration Items 1 Day Package Come join us for a welcome event that includes a cocktail hour, dinner party, and casino night. 250 capacity $80.00 2 Day Package Come join us for a welcome event that includes a cocktail hour, dinner party, and casino night. 250 capacity $150.00 Session Registration Learn how to build your email database - session includes OrangeCorp software training plus case studies and a special guest speaker. 250 capacity One to One Email Marketing (add to waitlist) 9:00 AM 11:00 AM Enjoy lunch and a chance to network with your colleagues at Portofino’s, an elegant Italian restaurant located a block from Hotel Macatuno in downtown. 50 capacity Lunch at Portofino’s $20.001:00 PM - 2:30 PM Included in Registration During this interactive session, learn from OrangeCorp’s Director of Marketing Helen Rait how to ramp up registrations and excitement about your events. Marketing Your Events Online 2:00 PM - 3:30 PM Optional Items Book - “eMarketing Trends” Award-winning book by our keynote speaker, David D. Seagal Quantity @ $20.00/each Registration Items Conference Co-Sponsor Includes insert in complimentary bag, full-page color ad in conference notebook and logo on website. $9,000.00 Evening Main Session Sponsor Includes insert in complimentary bag, half-page color ad in conference notebook. $5,000.00 Breakout Session Sponsor Includes insert in complimentary bag. $1,000.00 Session Registration Included in Registration Energize your morning with a treatment of your choice from Luxur MedSpa. Spa Treatment 9:00 AM 11:00 AM Enjoy lunch and a chance to network with your colleagues at Portofino’s, an elegant Italian restaurant located a block from Hotel Macatuno in downtown. 50 capacity Lunch at Portofino’s $20.001:00 PM - 2:30 PM Optional Items Mobile App Banner Ad Advertise your brand in our conference mobile app with a banner ad. $1,000.00 Logo on Conference Website Advertise your brand on our main conference website. $500.00 Client Sponsor
- 17. Collect housing and traveldetails during registration Manage room block inventory Automated roommate matching Send reports or alerts to hotel or travel manager Travel integrations Advanced Event Management Housing & Travel Hotel Macatuno Address: Website: Group Rate Name: Hotel Macatuno 1101 4th Avenue Seattle, WA 98101 Hotel Macatuno is located on Seattle’s waterfront, with dramatic views of Elliott Bay. Hotel Macatuno has been recognized in many prestigious industry publications and has been honored by some of the most elite hospitality and travel industry associations. Hotel Macatuno is an eco-friendly, smoke-free hotel. http://www.hotelmacatuno.com/wU23Fg8 OrangeCorp Travel Information Add Request Available Rooms Rate Per Night Available Dates Actions Double $145.00 12 Dec - 15 Dec Add Request Executive Suite $195.00 12 Dec - 15 Dec Add Request OrangeCorp is happy to help you with your air travel needs. Please click on “add request” to provide us with your arrival and departure information. OrangeCorp Travel representatives will confirm your reservation based on your preferences and contact you. Departure Flight * Departure Date: 13 Dec Time: Morning * Departing From: Foley International Airport (FIA) * Arriving At: Seattle-Tacoma International (SEA) Return Flight * Departure Date: 15 Dec Time: Evening * Departing From: Seattle-Tacoma International (SEA) * Arriving At: Foley International Airport (FIA) Flight Preferences Ticket Type: Economy/coach Seating: Aisle Age Category: Adult Special Requirements: Hotel Request Name: Address: Website: Group Rate Name: 1101 4th Avenue Seattle, WA 98101 Hotel Macatuno http://www.hotelmacatuno.com/wU23Fg8 OrangeCorp Room Type: Rates & Availability: Double Date Room Rate Available 12 Dec $145.00 13 Dec $145.00 Yes Yes 14 Dec $145.00 Yes 15 Dec $145.00 Yes Room Request Details * Name: Adam Newmaker * Check-In Date: 13 Dec * Check-Out Date: 15 Dec Smoking Preference: Non-smoking Smoking ADA Accessible: No Yes Rewards Code: * Roommate: Select a Rooommate Special Needs:
- 18. Checks Credit CardsInvoices Purchase Orders Advanced Event Management Payments Payment Services Your Account Early bird rates, coupon codes, and group discounts Automatic time-based refunds Offer credit for future event in lieu of refund International currencies One of only 1,200 PCI DSS Validated Service Providers $3.5 Billion Event Fees Processed Source: Visa.com as of 2/18/2014 Calculated through 12/31/2013
- 19. Contact/Database Management Integrations API Support Hookinto virtually any system your company uses Direct Integrations Out of the box integrations with several popular software suites
- 20. Contact/Database Management Utilize YourData Import your existing contact data Use your data to group your contacts Communicate with targeted messaging MS Excel MS Access Clients Staff Sponsors from: Amanda Katz VP Sales from: James Galford CEO from: Susan Walker VP Marketing
- 21. Contact/Database Management Customer Experience UNDECIDED Invitation Reminder NONO Regret Email Regret Questions Pre-populated Form Registrant Questions Confirmation Email Reminder Email PostEvent Email/Questions YES Payment Abandoned Reminder Email Ticket Badge Certificate Website Email Forward Email Marketing Partner Sites Annual Convention Join us this December! Dear Adam, Your registration has been confirmed for the OrangeCorp Annual Convention event. Please save this email for future reference. Confirmation Code: GWUTND46JKE89 When: Where: Attire: December 14-16 11:00 AM - 7:00 PM Hotel Macatuno 1101 4th Avenue Seattle, WA 98101 Business Casual Print Badge Download Mobile App Message (HTML) From: Amanda Katz To: Adam Newmaker Subject: Confirmation - OrangeCorp Annual Convention & Lunch Registrants per day Invitation Sent 1st Reminder Sent 2nd Reminder Sent Invitee Response Rate We’re sorry to hear that you won’t be attending. Please tell us your reason for declining: Location Schedule Conflict No interest in the topic Event is too expensive Other Are you interested in receiving invites for future OrangeCorp events? Yes No
- 22. Success Story Behavioral ScienceTechnology Behavioral Science Technology is a global safety consulting firm that helps organizations create injury free workplaces. Safety in Action Conference BST’s major client conference 3 day event with many breakouts and exhibitors US and EMEA versions Executive Forum Smaller event for C-Suite professionals “I like how we don’t have to build a completely new event landing page and registration page each year. We use old events as templates, saving between 10 and 15 hours for every event.” - Kyle Ellingsberg Events Administrator at BST From a legacy in-house registration system to a modern system with separate, flexible paths From manually updating data in multiple systems to two-way CRM integration that maintains data integrity From manually handled payments and refunds to Secure, automated payments with refunds 10.2%increase in conference attendence 39%increase in Executive Forum participation 2Xdoubled number of conferences
- 23.
- 24. Event Metrics Reporting General Information Title: StartDate: Location: Totals OrangeCorp Annual Convention 12/12/2014 Hotel Macatuno Event Code: End Date: Planner: 7S0HOG5UFA Accepted Invitees: 129 Records Next ► Total: 107 129 Accepted Guests: 22 12/12/2014 Events Team Invitee Name ▲ Email Address Company Title Work Phone Address Registered Adams, David d.adams@mcul.org Materbuck Credit Union League President 291-316-8315 356 Mattuck Rd, Plymouth MI 2/9/2014 9:42am Adkins, Elaine eadkins@drar.com Down River Association of Realtors Exec Officer 594-267-5612 2349 Superior Rd, Taylor WI 5/12/2014 9:49am Adler, Steve adlers@pmai.org Photo Marketing Association Int’l Director of Association Marketing 657-125-4495 1134 Picture Pl, Jackson MA 4/1/2014 9:35am Afton, Mary mafton@grange.com Grange & Associates Director of Marketing 214-364-4411 7800 Regent Ln, Turney ID 5/1/2014 10:24am ExportAdd/Edit Contact GroupEmail InviteesSave Report ClosePrinter Friendly Registrants 100+ built-in reports Unlimited custom reports Easily analyze key event data Demonstrate event ROI to stakeholders Drill down to the individual level Easily email all contacts returned in each report Easily export any report David Adams Invitee Information View Registration View Agenda View Itinerary View Survey Manage Payments Order Adjustments Actions: Modify Registration Unregister Add/Modify Travel Resend Confirmation Email Substitute Registration Print Name Badge Modify Registration
- 25. Event Metrics Dashboards Customizable, dragand drop data visualization
- 26. Event Metrics Parked Reports Sharea link Login Email Address: Password: View Reports Your Reports Registration Summary by Contact Budget by Category Budget by Vendor Hotel Summary Registrants Air Travel Requests Provide links to private reports Stakeholders always have up to date information No need to repeatedly send out new reports
- 27. Mobile Mobile is Here 2Billion+smartphones/tablets will be sold in 2014 The average smartphone user... 7Xthe number of PCs expected to be sold that’s checks 150times per day spends 127minutes using apps has 65apps installed Source: Gartner
- 28. Mobile CrowdCompass 2:52 PM 4:36 Ultimate apps forconferences and business events Your events are about to get smarter
- 29. Personal schedule with bookmarks and sessionratings View floor maps and speaker presentations Mobile Mobile Experience
- 30. Feature sponsors and getfollowers Use social sign in and post to all social media at once Spotlight speakers Mobile Mobile Experience
- 31. Mobile Benefits of Mobile NativeApp iPhone, Android, iPad HTML5 Blackberry, Windows Phone GE Software Events Further with Ford Schroders Events Honeywell Momentum 2013 John Deere 2013 Product Launch VMUG User Conferences Works on every device Integrated with event registration New revenue opportunities with sponsors
- 32. Cvent Supplier Network OneStop Shop for Sourcing A free service for finding the perfect event venue at the best price Manual event sourcing is slow Google searches retrieve millions of results - and very few of them are for planners. Finding that perfect venue for your event is difficult, frustrating, and time consuming. The Cvent Supplier Network makes it easy to find the best fit.
- 33. Cvent Supplier Network FindVenues Find hotels, restaurants, caterers, photographers, audio-visual, etc. Filter by location, total meeting space and other criteria Search over 200,000+ venues & services worldwide
- 34. Cvent Supplier Network VenueProfiles Property-wide image galleries Capacity per floor plan configuration Exclusive offers and promotions Venue profiles built for event planning
- 35. Cvent Supplier Network RFPsand Bids Step by step RFP design process with industry standard fields Submit RFP to multiple suppliers at once Send RFPs directly to National Sales Offices and Convention & Visitors Bureaus Easily compare bids side by side to make an informed decision Grand Hyatt Washington 1000 H Street NW, Washington DC, 20001 Website Link Chain Affiliation: Hyatt Hotels Year Built: 1987 Venue Type: Luxury Hotel Room Cost: Rental Cost: Resource Cost: Beverage Cost: Food Cost: Other Costs: Total Cost: Meeting Space Need: Sleep Room Need: $18,900.00 $2,500.00 $874.00 $500.00 $3,100.00 $314.00 $26,188.00 Fully Met Partially Met The Melrose Hotel 2430 Pennsylvania Avenue NW, DC, 20037 Website Link Chain Affiliation: Independent Year Built: 1945 Venue Type: Luxury Hotel Room Cost: Rental Cost: Resource Cost: Beverage Cost: Food Cost: Other Costs: Total Cost: Meeting Space Need: Sleep Room Need: $17,900.00 $2,000.00 $652.00 $480.00 $2,900.00 $89.00 $24,021.00 Fully Met Partially Met The Mayflower Renaissance 1127 Connecticut Avenue NW, DC, 20001 Website Link Chain Affiliation: Mariott Hotels Year Built: 1925 Venue Type: Luxury Hotel Room Cost: Rental Cost: Resource Cost: Beverage Cost: Food Cost: Other Costs: Total Cost: Meeting Space Need: Sleep Room Need: $17,500.00 $1,900.00 $502.00 $380.00 $2,900.00 $81.00 $23,263.00 Fully Met Partially Met The Fairfax at Embassy Row 2100 Massachusetts Ave NW, DC, 20008 Website Link Chain Affiliation: Starwood Hotels Year Built: 1924 Venue Type: Luxury Hotel Room Cost: Rental Cost: Resource Cost: Beverage Cost: Food Cost: Other Costs: Total Cost: Meeting Space Need: Sleep Room Need: $18,500.00 $1,800.00 $552.00 $390.00 $3,000.00 $71.00 $24,313.00 Fully Met Partially Met
- 36. Cvent Supplier Network PromotionsHub Become a Planner With Privileges The opportunity for bonus Starpoints® is better than ever, plus there’s still great value to provide for your company. Book a meeting by March 31, 2014, at The Westin Mission Hills Golf Resort & Spa and hold it by December 31, 2014, to receive: • Up to 100,000 Starpoints® signing bonus • 2% rebate on master-billed rooms • An added benefit of your choosing Venue Information The Westin Mission Hills Rancho Mirage, California March 14 - Dec 31 Venue Type Northstar Rating Sleeping Rooms Meeting Rooms Largest Mtg Rm Meeting Space Resort 512 75 17,800 sq. ft. >100,000 sq. ft. Claim Promotion +1 Eligible Dates Exclusive offers on Wi-Fi, room rates, and more
- 37. Insert any contactfield or personal selection Profile images Double-sided badges Insert barcodes or QR codes Enable dynamic resizing allowing long text to fit Onsite Event Management Custom Badges Stock Avery 5095, 2.33” x 3.38” Dynamic Resizing Components Properties - Text Data Tags Background Transparent None Grid Hide Actions Text Profile Image Image Barcode QR Code Conditional Text Font Arial Format As Entered Size 12 pt Color #000000 Style Justification B I U Yes No Design Badge Adam Newmaker Government Attendee: ABC Corp Washington, DC Award Luncheon: Table 9 Adam Newmaker Government Attendee ABC Corp Adam Newmaker ABC Corp - Washington, DC Award Luncheon: Table 9 Adam Newmaker ABC Corp - Washington, DC Design Custom Badges
- 38. Native app to manageall onsite event needs Check in for the event or any sessions Search or scan QR code Live payment processing Onsite badge printing Onsite Event Management OnArrival Use the OnArrival card swiper to process live payments
- 39. Onsite Event Management SocialWall Thelive social media display for eventsThe live social media display for events Aggregate Users Post Moderate Display Pulls in posts and photos from Twitter and Instagram Apply filters to moderate content or select each post with the Curated Gallery Use our widget to embed SocialWall on your website Build Pre-Event Buzz Inspire On-Site Event Engagement Extend Post-Event Excitement
- 40.
- 41. The Cvent Advantage OurClients Corporate Association Third Party Non-Profit Education Government
- 42. Data Security Strict privacypolicy – you own your data Top tier data center – no unscheduled downtime Highest security standards and PCI Level 1 Compliant The Cvent Advantage Customer Care Support and Training 24/7 live customer support Daily live training classes, recordings and user guides Self-help customer portal Assigned Relationship Manager
- 43. The Cvent Advantage WhyCvent? Robust marketing and communication tools Most professional – fully match your brand/website Sophisticated reporting module Award-winning 24/7 service The only complete event platform 20%Increase in Attendancesource: Frost and Sullivan 27%Increase in Productivitysource: Frost and Sullivan VP of Events A more efficient team has more time to be strategic CMO Get more attendees and a larger database CIO Nothing installed and Cvent supports the users CIO Auditable transactions that can integrate to accounting system VP of Sales More attendees lead to more sales C-Level Impact
- 44. The Cvent Advantage Pricing Event Management Priceper registrant - Volume scalable Two Versions - Professional - Enterprise: Budget Module, Calendars, Travel Module, Parked Reports and more… Mobile Apps: CrowdCompass Price per event All device types included Cvent Supplier Network Free - Search the Supplier Network at www.cvent.com - Register for a free account