Evaluation[1]
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This document is an evaluation for a media studies coursework project. It contains questions about how the opening sequence uses or challenges film conventions, how it represents social groups, what type of institution would distribute it, who the target audience is, how the audience was addressed, what was learned about technologies, and what was learned from the preliminary task. The target audience is identified as teenagers ages 13 to 21 of both genders, with a focus on female audiences, as the opening sequence follows the journey of a 16-year-old female character experiencing schizophrenic behaviors.
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Evaluation 4 and 5, MEDIA AS
The main audience for the media product is people aged 15 and above due to violent and psychological thriller content. The author aimed to attract this audience through social media advertising and posters on college campuses since the target audience is students. A questionnaire was used to learn what type of content the target audience prefers, such as young female protagonists and cliffhanger death scenes. Music and sound effects were used to build suspense as the audience said this impacts them most. The opening challenges conventions by having female representations as victim and villain.
Evaluation question 2
The target audience for the media product is teenagers aged 15 and older. This is because research on similar supernatural/horror films like The Woman in Black and Paranormal showed they appealed most to teenagers. A questionnaire also found 75% of respondents thought horror/thrillers should be rated 15+. The filmmaker used dark colors, catchy music, and actors similar in age to subtly address this older teenage audience while avoiding attracting younger children who may find it disturbing. Distribution online provides an opportunity for an international audience.
Media quesiton 3
This document discusses market research and targeting audiences for a horror film. It defines market research as finding demand and determining how to sell a product. For horror films, the main audience is ages 15-25 who are seeking thrills. Horror films also appeal to working class communities due to being inexpensive. The document outlines primary research conducted through surveys to understand audiences' preferences. Feedback from the target demographic helped improve the film's teaser trailer. Overall, the marketing campaign is deemed successful because the poster, trailer, and other materials maintained a consistent style and branding that audiences would recognize.
"Who would be the audience for your media product?”
The document discusses research conducted to determine the target audience for a psychological thriller film. Primary research in the form of an online survey distributed through social media and email received 79 responses. The results found that the target audience is mostly female, between the ages of 16-50, and prefers psychological thrillers. Common psychological thriller films like The Silence of the Lambs and Black Swan attract similar audiences. Based on this research and conventions of other thriller films, the author determined their film would likely be rated 15+ or 18+ and created an opening sequence aimed at attracting the target audience through relatable British characters and settings, bright lighting, and intriguing musical and sound choices.
Media studies question 4
The document discusses a film project about a character in a mental institution who escapes. The film would tell the story of how she escaped and lived. The author proposes giving the film a 15+ age rating. This would allow teenagers to understand the storyline while still building empathy for the main character. A lower rating could scare younger viewers, while a higher rating could restrict the film's audience and require changes to the narrative. The 15+ rating reaches a wide demographic and allows older viewers to relate to the character.
Media studies question 4
The document discusses a film project about a character in a mental institution who escapes. The film would tell the story of how she escaped and lived. The author proposes giving the film a 15+ age rating. This would allow teenagers to understand the storyline while still building empathy for the main character. A lower rating could scare younger viewers, while a higher rating could restrict the film's audience and require changes to the narrative. The 15+ rating reaches a wide demographic and allows older viewers to relate to the character.
Question 4
The document discusses the target audience for a media product. The author notes that their research showed thriller films typically target young adults aged 18-25. However, audiences can vary - for example, the film "Gone Girl" appealed more to females aged 18-24 while "Seven" appealed more to older males. The author decided to target young adults as they fall in this age range and could relate more to this demographic. Research including a questionnaire of over 40 people aged 11-17 supported this choice. Elements like young actors, modern costumes and music style were incorporated to appeal to this audience.
The Pitch
This document outlines the details of an upcoming thriller film including the budget, target audience, genre, and release date. It discusses that the genre of thriller was chosen after research found it to be enjoyable and able to target different audiences. The film will focus on a 13-year-old elective mute girl who draws mysterious pictures related to a conspiracy theory. Marketing will include using social media and releasing teasers during production to generate buzz.
Recommended
Evaluation 4 and 5, MEDIA AS
The main audience for the media product is people aged 15 and above due to violent and psychological thriller content. The author aimed to attract this audience through social media advertising and posters on college campuses since the target audience is students. A questionnaire was used to learn what type of content the target audience prefers, such as young female protagonists and cliffhanger death scenes. Music and sound effects were used to build suspense as the audience said this impacts them most. The opening challenges conventions by having female representations as victim and villain.
Evaluation question 2
The target audience for the media product is teenagers aged 15 and older. This is because research on similar supernatural/horror films like The Woman in Black and Paranormal showed they appealed most to teenagers. A questionnaire also found 75% of respondents thought horror/thrillers should be rated 15+. The filmmaker used dark colors, catchy music, and actors similar in age to subtly address this older teenage audience while avoiding attracting younger children who may find it disturbing. Distribution online provides an opportunity for an international audience.
Media quesiton 3
This document discusses market research and targeting audiences for a horror film. It defines market research as finding demand and determining how to sell a product. For horror films, the main audience is ages 15-25 who are seeking thrills. Horror films also appeal to working class communities due to being inexpensive. The document outlines primary research conducted through surveys to understand audiences' preferences. Feedback from the target demographic helped improve the film's teaser trailer. Overall, the marketing campaign is deemed successful because the poster, trailer, and other materials maintained a consistent style and branding that audiences would recognize.
"Who would be the audience for your media product?”
The document discusses research conducted to determine the target audience for a psychological thriller film. Primary research in the form of an online survey distributed through social media and email received 79 responses. The results found that the target audience is mostly female, between the ages of 16-50, and prefers psychological thrillers. Common psychological thriller films like The Silence of the Lambs and Black Swan attract similar audiences. Based on this research and conventions of other thriller films, the author determined their film would likely be rated 15+ or 18+ and created an opening sequence aimed at attracting the target audience through relatable British characters and settings, bright lighting, and intriguing musical and sound choices.
Media studies question 4
The document discusses a film project about a character in a mental institution who escapes. The film would tell the story of how she escaped and lived. The author proposes giving the film a 15+ age rating. This would allow teenagers to understand the storyline while still building empathy for the main character. A lower rating could scare younger viewers, while a higher rating could restrict the film's audience and require changes to the narrative. The 15+ rating reaches a wide demographic and allows older viewers to relate to the character.
Media studies question 4
The document discusses a film project about a character in a mental institution who escapes. The film would tell the story of how she escaped and lived. The author proposes giving the film a 15+ age rating. This would allow teenagers to understand the storyline while still building empathy for the main character. A lower rating could scare younger viewers, while a higher rating could restrict the film's audience and require changes to the narrative. The 15+ rating reaches a wide demographic and allows older viewers to relate to the character.
Question 4
The document discusses the target audience for a media product. The author notes that their research showed thriller films typically target young adults aged 18-25. However, audiences can vary - for example, the film "Gone Girl" appealed more to females aged 18-24 while "Seven" appealed more to older males. The author decided to target young adults as they fall in this age range and could relate more to this demographic. Research including a questionnaire of over 40 people aged 11-17 supported this choice. Elements like young actors, modern costumes and music style were incorporated to appeal to this audience.
The Pitch
This document outlines the details of an upcoming thriller film including the budget, target audience, genre, and release date. It discusses that the genre of thriller was chosen after research found it to be enjoyable and able to target different audiences. The film will focus on a 13-year-old elective mute girl who draws mysterious pictures related to a conspiracy theory. Marketing will include using social media and releasing teasers during production to generate buzz.
The pitch
This document outlines the details of a proposed thriller film targeted at teenagers aged 15-21. The film has a budget of £16 million and will be released in spring 2014 with an age rating of 15. It will follow a quiet teenage girl who becomes convinced she is being watched and drives herself to insanity trying to warn others. Ultimately it is revealed the government has been controlling people through the internet. The protagonist, 16-year-old Christina, is a shy girl who keeps to herself and spends much of her time online. The filmmaker plans to promote the movie through social media and release teasers during production to build awareness leading up to the release date.
AS Media Evaluation Question 5
We conducted a questionnaire to understand our audience's interests in the horror genre and what they want to see in a horror film opening. We also held a focus group with 16-18 year olds to get their feedback on our horror opening sequence and how elements like mise-en-scene affected their reactions. The focus group confirmed that 16-18 year olds were the right target audience as they pay close attention to details and react positively to changes, even though they are more active.
Question 5
The document discusses how the creator addressed their target audience for their thriller film project. They conducted pre-production and post-production surveys using Survey Monkey to understand preferences of their potential audience. The pre-survey asked about favorite genres and character roles to get insight into the target audience, which was mainly females aged 16-22. After production, another survey was done of their media group about what they enjoyed in the film. Feedback was also gathered from social media posts to a similar aged group. One positive comment on their Wordpress blog from a member of the target audience reinforced that lighting and characters attracted the audience. Overall, the surveys showed a female protagonist in a psychological thriller set in a rural area would be most appealing to the target
The Pitch
This document outlines the details of a proposed thriller film targeted at teenagers aged 15-21. The film has a budget of £16 million and will be rated 15 by the BBFC. It is scheduled for summer 2014 release. The protagonist is a quiet 16-year-old girl named Christina who becomes convinced she is being watched. She finds herself obsessed with drawing eyes, especially the Eye of Providence symbol. It is revealed that the government has been controlling people through the internet, particularly targeting teenagers. The marketing campaign will focus on social media promotion to generate buzz among the target teen audience.
Audience research
The document reports on audience research conducted by a group for a school project. It discusses the demographics of the research participants, including that 72% were female due to attending an all-girls school. It also examines the film viewing preferences and habits of different age groups. Finally, it analyzes the research findings to identify effective techniques for building suspense in a thriller film opening that will appeal to teenagers.
Target audience research for A2 Media production Film Poster
In this task I conducted a questionnaire in to what people within my target audience think about films posters so I have a greater of what I need to do within my own poster for it to be conventional.
Audience research
The document discusses different audience research methods used by a student group to inform their film opening. They created a Facebook page to survey their target age range, and one member made a questionnaire that was turned into pie charts. The group asked 20 boys and girls ages 14 to 18 about their favorite genres and if they would see films outside their preferences. They also included an open question about expectations for a horror film, with responses about wanting tension, something to happen, and feeling sorry for introduced characters that get killed.
Question 4 & 5
Question 4: Who would be the audience for your media product?
Question 5: How did you attract/address your audience?
Question 4 & 5.
Question 4: Who would be the audience for your media product?
Question 5: How did you attract/address your audience?
Question 4&5
The target audience for the media product is 15-24 year olds who enjoy thrillers. Research shows thrillers appeal to this age group because they like excitement. Successful thrillers like Blair Witch and Paranormal Activity targeted this same audience. The document discusses attracting this audience through social media like Facebook and Twitter, which this age group uses heavily. Posters were also made for those not on social media. The thriller genre in gaming was researched to understand what this target audience enjoys, and elements from successful thriller films and games were incorporated into the planning of the media product.
Evaluation question 5
The document discusses how the filmmakers attracted their target audience of 15-25 year olds, particularly 15-18 year olds, to their horror film opening. They used a teenage female actor to appeal to both males and females. Research showed horror appeals to both genders. The opening both followed and challenged horror conventions to attract audiences familiar with the genre but also offer some originality. Social media, particularly Facebook, was used to promote the film and engage audiences by sharing production updates and images. An engaging opening sequence with unanswered questions was important to attracting audiences to watch the full film.
Audience Profile
The document analyzes the target audience for a horror film. A survey was conducted of males and females ages 12-24 in Hartlepool, England. The survey results showed that 87.5% of respondents were male and most were between ages 12-17 or 18-24. All respondents enjoyed watching films and their preferred genre was horror. Therefore, the target audience for the film is males ages 12-24, as they have spare time and money as students and showed interest in horror films based on the survey results. The film will need a well-written script and storylines to appeal to this audience.
Question 4
The document discusses research conducted to determine the target audience for a media product. A questionnaire was distributed to 20 people and the results showed that most respondents were aged 16-17. It was therefore decided that the target audience would be ages 15 and older. Many respondents also said their favorite subgenre was psychological thrillers. Taking this research into account, the media group decided to create a 15+ rated psychological thriller opening sequence aimed at audiences ages 15 to 25, with the goal of attracting a wide audience and commercial success.
How will i attract my audience
The document discusses attracting a teenage audience to a new psychological thriller film called "the roses are red". It notes that teenagers are the target audience as the film will confuse them about what happens to the main character, a girl. Feedback from teenagers showed they like films that surprise them and build suspense through jumpy scenes. They also critiqued that the film introduced the girl character too quickly in early marketing.
Audience research
This document summarizes the key findings from a questionnaire about audience preferences for a psychological thriller film trailer. Some of the main points gathered are: the target audience is 17-21 years old, both male and female. Comedies and horror are popular genres but the audience wants something interesting and gripping. Plot twists and revealing who is driving the story are important. Music that builds tension and hints at blood/mystery without giving everything away are desired. Online advertisements on platforms like Snapchat and Instagram would be effective marketing strategies. The trailer should hook viewers and make them feel anxious without revealing the entire plot.
Horror trailer premiere (PARASOCIAL)
This document contains details about distributing tickets and notices to invite people to view a trailer, magazine, and film poster. A questionnaire with open and closed questions was created and distributed to 12 people from the target audience after they viewed the materials. The questions were intended to collect feedback on perceptions and opinions of the promotional materials. Data from the questionnaires was analyzed to identify the most common responses.
Question 3 - WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?
The audience feedback for the soap opera "Hollowside" showed that the target audience is teenagers and young adults aged 14 to 25. This is because the themes of revenge appeal to both males and females of that age range. The feedback from younger audiences, aged 15-19, was particularly impactful as the characters in the soap opera are similar in age. Having a variety of opinions from different age groups in the target range provided useful insights for developing the poster, magazine cover, and other promotional materials to most effectively attract viewers. The questionnaire solicited feedback that will help exploit conventions and imagery to promote the stars and generate more views of the trailer and the full soap opera once released.
Evaluation Five
The document discusses how the filmmakers addressed their target audience of 12-18 year olds for their short film "Imperceptible". They analyzed the similar film "Taken" to understand appropriate content and intensity levels. They also carefully chose subtle thriller music that built tension without becoming cheesy. A key selling point of the film is the connection between the two girls who are kidnapped. Additionally, the filmmakers engaged their target audience through social media like Instagram and Twitter, using polls and updates to involve viewers in the filmmaking process.
Evaluation Question 3
The document discusses audience feedback methods used for a romantic film project. A questionnaire distributed through Google Docs received over 50 responses that identified the target audience as teenagers interested in romance genres. A focus group was conducted where teenagers viewed and discussed trailers for reference films. They responded most positively to "A Walk to Remember" which influenced the project. The film was also posted on Facebook, where comments indicated the story was well-crafted while some disliked the unconventional sad ending. Overall, the feedback methods provided useful insight into targeting the film to teenagers and assessing audience reception.
Evaluation question 4
This document discusses the target audience for a horror media product aimed at ages 15-24. It reasons that this age group will feel obligated to watch and relate to a main character their own age. It also notes that the horror genre creates fear and adrenaline, which younger viewers may enjoy experiencing. In contrast, older audiences like those ages 30-45 prefer more relaxing genres, and elderly viewers' bodies may not be able to handle the adrenaline of a horror film.
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Resumen gestion 2010
El documento resume las actividades realizadas por el Centro Metropolitano de Diseño (CMD) durante el año 2010, incluyendo su participación en ferias y eventos internacionales de diseño, programas de capacitación y asesoramiento a empresas, y la organización del primer Festival Internacional de Diseño de Buenos Aires. El CMD buscó promover el diseño argentino a nivel global y fortalecer su industria local a través de distintas iniciativas.
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The pitch
This document outlines the details of a proposed thriller film targeted at teenagers aged 15-21. The film has a budget of £16 million and will be released in spring 2014 with an age rating of 15. It will follow a quiet teenage girl who becomes convinced she is being watched and drives herself to insanity trying to warn others. Ultimately it is revealed the government has been controlling people through the internet. The protagonist, 16-year-old Christina, is a shy girl who keeps to herself and spends much of her time online. The filmmaker plans to promote the movie through social media and release teasers during production to build awareness leading up to the release date.
AS Media Evaluation Question 5
We conducted a questionnaire to understand our audience's interests in the horror genre and what they want to see in a horror film opening. We also held a focus group with 16-18 year olds to get their feedback on our horror opening sequence and how elements like mise-en-scene affected their reactions. The focus group confirmed that 16-18 year olds were the right target audience as they pay close attention to details and react positively to changes, even though they are more active.
Question 5
The document discusses how the creator addressed their target audience for their thriller film project. They conducted pre-production and post-production surveys using Survey Monkey to understand preferences of their potential audience. The pre-survey asked about favorite genres and character roles to get insight into the target audience, which was mainly females aged 16-22. After production, another survey was done of their media group about what they enjoyed in the film. Feedback was also gathered from social media posts to a similar aged group. One positive comment on their Wordpress blog from a member of the target audience reinforced that lighting and characters attracted the audience. Overall, the surveys showed a female protagonist in a psychological thriller set in a rural area would be most appealing to the target
The Pitch
This document outlines the details of a proposed thriller film targeted at teenagers aged 15-21. The film has a budget of £16 million and will be rated 15 by the BBFC. It is scheduled for summer 2014 release. The protagonist is a quiet 16-year-old girl named Christina who becomes convinced she is being watched. She finds herself obsessed with drawing eyes, especially the Eye of Providence symbol. It is revealed that the government has been controlling people through the internet, particularly targeting teenagers. The marketing campaign will focus on social media promotion to generate buzz among the target teen audience.
Audience research
The document reports on audience research conducted by a group for a school project. It discusses the demographics of the research participants, including that 72% were female due to attending an all-girls school. It also examines the film viewing preferences and habits of different age groups. Finally, it analyzes the research findings to identify effective techniques for building suspense in a thriller film opening that will appeal to teenagers.
Target audience research for A2 Media production Film Poster
In this task I conducted a questionnaire in to what people within my target audience think about films posters so I have a greater of what I need to do within my own poster for it to be conventional.
Audience research
The document discusses different audience research methods used by a student group to inform their film opening. They created a Facebook page to survey their target age range, and one member made a questionnaire that was turned into pie charts. The group asked 20 boys and girls ages 14 to 18 about their favorite genres and if they would see films outside their preferences. They also included an open question about expectations for a horror film, with responses about wanting tension, something to happen, and feeling sorry for introduced characters that get killed.
Question 4 & 5
Question 4: Who would be the audience for your media product?
Question 5: How did you attract/address your audience?
Question 4 & 5.
Question 4: Who would be the audience for your media product?
Question 5: How did you attract/address your audience?
Question 4&5
The target audience for the media product is 15-24 year olds who enjoy thrillers. Research shows thrillers appeal to this age group because they like excitement. Successful thrillers like Blair Witch and Paranormal Activity targeted this same audience. The document discusses attracting this audience through social media like Facebook and Twitter, which this age group uses heavily. Posters were also made for those not on social media. The thriller genre in gaming was researched to understand what this target audience enjoys, and elements from successful thriller films and games were incorporated into the planning of the media product.
Evaluation question 5
The document discusses how the filmmakers attracted their target audience of 15-25 year olds, particularly 15-18 year olds, to their horror film opening. They used a teenage female actor to appeal to both males and females. Research showed horror appeals to both genders. The opening both followed and challenged horror conventions to attract audiences familiar with the genre but also offer some originality. Social media, particularly Facebook, was used to promote the film and engage audiences by sharing production updates and images. An engaging opening sequence with unanswered questions was important to attracting audiences to watch the full film.
Audience Profile
The document analyzes the target audience for a horror film. A survey was conducted of males and females ages 12-24 in Hartlepool, England. The survey results showed that 87.5% of respondents were male and most were between ages 12-17 or 18-24. All respondents enjoyed watching films and their preferred genre was horror. Therefore, the target audience for the film is males ages 12-24, as they have spare time and money as students and showed interest in horror films based on the survey results. The film will need a well-written script and storylines to appeal to this audience.
Question 4
The document discusses research conducted to determine the target audience for a media product. A questionnaire was distributed to 20 people and the results showed that most respondents were aged 16-17. It was therefore decided that the target audience would be ages 15 and older. Many respondents also said their favorite subgenre was psychological thrillers. Taking this research into account, the media group decided to create a 15+ rated psychological thriller opening sequence aimed at audiences ages 15 to 25, with the goal of attracting a wide audience and commercial success.
How will i attract my audience
The document discusses attracting a teenage audience to a new psychological thriller film called "the roses are red". It notes that teenagers are the target audience as the film will confuse them about what happens to the main character, a girl. Feedback from teenagers showed they like films that surprise them and build suspense through jumpy scenes. They also critiqued that the film introduced the girl character too quickly in early marketing.
Audience research
This document summarizes the key findings from a questionnaire about audience preferences for a psychological thriller film trailer. Some of the main points gathered are: the target audience is 17-21 years old, both male and female. Comedies and horror are popular genres but the audience wants something interesting and gripping. Plot twists and revealing who is driving the story are important. Music that builds tension and hints at blood/mystery without giving everything away are desired. Online advertisements on platforms like Snapchat and Instagram would be effective marketing strategies. The trailer should hook viewers and make them feel anxious without revealing the entire plot.
Horror trailer premiere (PARASOCIAL)
This document contains details about distributing tickets and notices to invite people to view a trailer, magazine, and film poster. A questionnaire with open and closed questions was created and distributed to 12 people from the target audience after they viewed the materials. The questions were intended to collect feedback on perceptions and opinions of the promotional materials. Data from the questionnaires was analyzed to identify the most common responses.
Question 3 - WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?
The audience feedback for the soap opera "Hollowside" showed that the target audience is teenagers and young adults aged 14 to 25. This is because the themes of revenge appeal to both males and females of that age range. The feedback from younger audiences, aged 15-19, was particularly impactful as the characters in the soap opera are similar in age. Having a variety of opinions from different age groups in the target range provided useful insights for developing the poster, magazine cover, and other promotional materials to most effectively attract viewers. The questionnaire solicited feedback that will help exploit conventions and imagery to promote the stars and generate more views of the trailer and the full soap opera once released.
Evaluation Five
The document discusses how the filmmakers addressed their target audience of 12-18 year olds for their short film "Imperceptible". They analyzed the similar film "Taken" to understand appropriate content and intensity levels. They also carefully chose subtle thriller music that built tension without becoming cheesy. A key selling point of the film is the connection between the two girls who are kidnapped. Additionally, the filmmakers engaged their target audience through social media like Instagram and Twitter, using polls and updates to involve viewers in the filmmaking process.
Evaluation Question 3
The document discusses audience feedback methods used for a romantic film project. A questionnaire distributed through Google Docs received over 50 responses that identified the target audience as teenagers interested in romance genres. A focus group was conducted where teenagers viewed and discussed trailers for reference films. They responded most positively to "A Walk to Remember" which influenced the project. The film was also posted on Facebook, where comments indicated the story was well-crafted while some disliked the unconventional sad ending. Overall, the feedback methods provided useful insight into targeting the film to teenagers and assessing audience reception.
Evaluation question 4
This document discusses the target audience for a horror media product aimed at ages 15-24. It reasons that this age group will feel obligated to watch and relate to a main character their own age. It also notes that the horror genre creates fear and adrenaline, which younger viewers may enjoy experiencing. In contrast, older audiences like those ages 30-45 prefer more relaxing genres, and elderly viewers' bodies may not be able to handle the adrenaline of a horror film.
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Target audience research for A2 Media production Film Poster
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Question 3 - WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?
Question 3 - WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?
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The document discusses research conducted into the target audience for a horror film production. It found that the ideal age range is 15-35 years old for both males and females. Both genders enjoy horror films. The research also found that social class C2, consisting of skilled working class with below average incomes, most enjoys horror films. A focus group on Facebook of teenage media students with an interest in horror films was assembled. The focus group results showed a preference for supernatural horror films, which will inspire the production to be a supernatural horror.
Audience theory
The document discusses research conducted into the target audience for a horror film production. It found that the ideal age range is 15-35 years old for both males and females. Both genders enjoy horror films. The research also found that social class C2, consisting of those with below average incomes, most enjoys horror films. The group put together a focus group on Facebook of teenage media students interested in horror. The focus group results found supernatural horror films to be the favorite and will inspire the group to create a supernatural horror film opening that incorporates common fears mentioned.
Who would the audience be for your media
Our target audience for the horror film was teenagers aged 15-20 based on market research. We aimed to attract both male and female viewers by including female protagonists and addressing the typically male-dominated genre. Additionally, the film was targeted towards an urban, middle-class social group by featuring appropriately dressed young actors, setting the story in a rural house typical of middle-class families, and including a storyline about a teenage girl returning from university that this demographic could relate to.
Who would the audience be for your media
Our target audience for the horror film was teenagers aged 15-20 based on market research. We aimed to attract both male and female viewers by including a female protagonist and antagonist, as the genre is typically male-dominated. Additionally, we addressed a middle class social group by setting the film in a rural area with a large house and including a storyline about a teenage girl returning from university that this demographic could relate to.
Edited powerpoint
Our target audience for the horror film was teenagers aged 15-20 based on market research. We aimed to attract both male and female viewers by including a female protagonist and antagonist, as the genre is typically male-dominated. Additionally, we addressed a middle class audience by setting the film in a rural area with a large house and including a storyline about a teenage girl returning from university that this social group could relate to.
Edited powerpoint
Our target audience for the horror film was teenagers aged 15-20 based on market research. We aimed to attract both male and female viewers by including female protagonists and addressing the typically male-dominated genre. Additionally, the film was targeted towards an urban, middle-class social group by featuring appropriately dressed young actors, setting the story in a rural house typical of middle-class families, and including a storyline about a teenage girl returning from university that this demographic could relate to.
Target audience evaluation
The document discusses research conducted to understand the target audience for a thriller film opening. A survey was created using SurveyMonkey and distributed on the filmmakers' blogs and social media to gather feedback from their target 16-40 year old audience. The survey asked about thriller genre and element preferences. Research also included sharing a draft film online to engage the target digital native audience and gather feedback through social media interactions.
Media Evaluation Question 5
This is my AS level media evaluation question 5 answer.
How did you attract/appeal your audience?
By Abigail Gower
Audience Research
The document summarizes the results of a survey conducted to understand the target audience for a new film. The survey asked questions about gender, age, preferences for themes and genres, and other topics. Key findings include that the main audience is females aged 12-16 and 36-45, with a preference for humor over themes like mental illness. Most were familiar with gritty realism genres but some were not. Mental illness and gender identity were the most popular issues to focus on in the opening sequence. Music and an intriguing narrative will also be important to engage the audience. The research provided valuable insight into crafting an opening sequence that appeals to this target group.
question 3
The document discusses the target audience for a horror film opening sequence. The target age is people aged 16-18, as the film contains frightening scenes and the main characters are teenagers. Both males and females are targeted, as questionnaires showed both genders enjoy horror movies, though females scored higher. The target social demographic is working class people and students, as the genre and opening sequence suit characters that would be working class and the demographic is most likely to watch a horror film. Research through questionnaires supported targeting this age, gender, and social group.
AS Media Opening Scene Evaluation
The document discusses the student's media production project of a psychological thriller film titled "The Run". It summarizes the key stages of development from initial ideas to a completed opening scene. It analyzes how the opening scene uses conventions of the thriller genre including plot twists and uses of sound and color. Feedback found the opening scene engaging and that conventions were successfully implemented. The student learned new skills in filming, editing, and presenting their work over the course of the project.
Target audience
The document discusses research conducted to determine the target audience for a film opening. A questionnaire found that ages 16-18 was the main target age group. However, the document notes that a wider audience from ages 16-26 would be better to appeal to more people. Characteristics of teen and young adult males are described, including liking action and loud music. The film opening was designed with these traits in mind using bass music, bold graphics, and a plot with tension. The final decision was to target ages 16-26 males who typically enjoy action and violence.
Evaluation Question 4
This document discusses the target audience for a thriller media product. The audience would be teenagers and young adults ages 15 to 25, as they would be able to most closely relate to the young characters and activities in the thriller. Both males and females could enjoy the thriller, as the three main characters consist of two males and one female. The thriller would also appeal to working class viewers who could relate to how the characters act, as well as some middle class viewers interested in their behaviors. Feedback from teenagers and young adults confirmed this should be the target demographic.
Who are your audience and what have you learned from your audience feedback?
The document discusses researching a target audience for a student film production. It was found that most people surveyed preferred the horror genre with a female hero. The production team decided to create a trailer with this theme, targeting males and females aged 15-25. Research showed this age group particularly liked horror films. Feedback on the completed trailer was positive, with most focus group members saying they would want to see the full film.
EVALUTTION FOR PRODUCTION OF X
The document discusses the representation of social groups in the media product, potential distributors, target audience, and lessons learned from a preliminary continuity task. The media work represents teenagers aged 16-20 through the main female character, and subverts stereotypes by portraying the female as authoritative over the male. A potential distributor is Pathe for independent films or Working Title for commercial success due to connections to the American film industry. The target audience is teenagers who can relate to the young love story. Completing the preliminary continuity task provided valuable lessons about continuity, editing, scheduling, and the difficulty of getting into character.
Who are your audience and what have you learned from your audience feedback?
The document discusses research conducted into the target audience for a student film production. It was found that females aged 15-25 preferred the horror genre. The production team developed a trailer with a female hero in the horror genre to target this audience. Feedback from a focus group of the target demographic was positive, correctly identifying the genre and expressing interest in a potential film.
How does your media product represent particular social groups?
This document discusses how a media product represents social groups. It defines a social group as people who share expectations, responsibilities, and characteristics. Teenagers are identified as a broad social group that forms other subgroups based on interests. The media product focuses on teenagers aged 15-19 because the creators are in that age group. It represents teenagers through a quiet, depressed actor, portraying them stereotypically as grumpy and unhappy. While not all teenagers fit this label, it is a common stereotype. In evaluating the representation, the document notes it widened the audience by appealing to those who can relate to teenage experiences and stress.
Q4 – who would be the audience for our media product
The document discusses selecting a target audience for a thriller film about schizophrenia. It analyzes research showing that 15-21 year olds would be most suitable, as younger viewers may find the disability unsuitable and those over 21 less interested in this genre. Primary research including surveys indicated this age group watches similar films the most and would enjoy the suspense and action of a psychological thriller.
Evaluation 4 and 5
This document discusses strategies for targeting and attracting a young adult audience aged 15-28 to a media production. The target audience enjoys thrillers, comics, and books with plot twists. To attract this audience, the production uses techniques from films like Taken, including low lighting and POV shots to build suspense. It also discusses promoting the production through related apps, music soundtracks, and by gathering feedback from a target audience focus group.
Target Audience Research
This is my target audience research presentation, it include my questionnaire and analysis of results.
Similar to Evaluation[1] (20)
Who are your audience and what have you learned from your audience feedback?
Who are your audience and what have you learned from your audience feedback?
Who are your audience and what have you learned from your audience feedback?
Who are your audience and what have you learned from your audience feedback?
How does your media product represent particular social groups?
How does your media product represent particular social groups?
Q4 – who would be the audience for our media product
Q4 – who would be the audience for our media product
Evaluation[1]
- 1. Evaluation Contents Page In what ways does your media product use, develop or challenge forms of conventions of existing thriller film openings? How does your film opening sequence represent particular social groups? What kind of media institution might distribute your film and why? Who would be the audience for your film? How did you address/attract your audience ? What have you learnt about technologies from the process of constructing this product? Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? AS Media Studies Coursework Evaluation Vithujan Arumugam
- 2. Question 1
- 3. Question 2
- 4. Question 3
- 6. The audience for our media production is for teenagers of both males and females. The age group would be between 13 years old to 21 year olds. Due the reason that our production is based on a female teenager
- 7. Question 5
- 8. Question 6
- 9. Question 7