The document discusses the use of various media technologies and software applications for creating a music video project. Google Docs was used to create a questionnaire for audience research, but it was not effective as no one completed it. Final Cut Pro was essential for editing the music video, evaluation videos, and analyzing another video. Photoshop was used to design the digipak and magazine advert, though the author recognizes room for improvement. Both the internet and YouTube provided vital research resources and were used to upload and share the project videos. The Haverstock Media blog was used to document the entire process through photos, blog posts, and embedded videos and presentations.