Bauer Media and TimeInc would be good options to distribute the classical music magazine because neither company currently has a classical music magazine, so it could expand their audience and introduce them to more mature and intelligent readers. Rhinegold Publishing already publishes several classical magazines and other music magazines on this topic, so a new classical magazine likely would not generate profit for them.

1. EVALUATION
QUESTION 3
What kind of Media Institution might
distribute your media product and
why??

2. Bauer Media
– I think Bauer Media would take on my magazine, because they don’t have a
classical music magazine. I think this would open up a wider audience and
introduce the company to a more mature and intelligent buyer.

3. TimeInc
– I think TimeInc would take on my magazine, because they don’t have a classical
music magazine. I think this would open up a wider audience and introduce the
company to a more mature and intelligent buyer.
– TimeInc also does not have a lot of music magazines so this would be, I think,
the best option for me.

4. Rhinegold Publishing
– I don’t think this media institution will produce my magazine because they
already have a few classical magazines and many other music magazines
relating to this topic, so it would not make them any profit at all.