This document provides technical details and analysis for three movie poster designs for a fictional independent film. Each poster aims to convey mystery and intrigue through its imagery and composition while drawing from conventions of drama and romance genres. Technical specifications are given for the photography used, including lighting, equipment, and framing choices. For each poster, the document explains how its visual elements and style fit the brief of promoting an independent drama and subvert typical poster tropes to pique audience interest ahead of the film's release.
- The document provides an evaluation of print campaign materials created for the fictional film "Terry and May" produced by British film studio Film4 Productions.
- The creator designed three posters - a theatrical poster, teaser poster, and landscape poster - to promote the romantic drama film within the brief and conventions provided by Film4.
- The posters feature the main characters in intimate poses to convey the romance genre while also creating a sense of mystery and intrigue through ambiguous imagery and a dark, unsettling tone in line with drama conventions.
- The evaluation argues the posters met Film4's requirements to attract diverse audiences through representation and an R rating while staying appropriate for public display.
Codes and conventions of trailers, posters, magazine coversKevinsanity1400
This document discusses the codes and conventions of film trailers, film posters, and magazine covers. It provides examples of several common elements of film trailers, including including production company logos, film titles, social media integration, duration, release dates, age ratings, sound/music, voiceovers, and character introductions. For film posters, it examines typography, taglines, photographs/illustrations, lighting/color schemes, and camera angles. Magazine cover conventions discussed include the main image, masthead, giveaways/buzz words, barcodes, cover lines, and content strips.
The document compares posters for the films Shutter Island, The Departed, and The Silence of the Lambs to illustrate how poster design has changed over time and influence their own poster design. The 2010 Shutter Island poster uses shadows and ominous imagery to convey suspense and hint at the thriller genre. The 2006 Departed poster features recognizable actors and uses filters to age the images while also subtly indicating the crime genre. In contrast, the 1991 Silence of the Lambs poster provides little information about the film or actors and will not be used as an influence due to its lack of clues about the genre.
Film Studies 3 - Relationship between Producers and AudiencesNatalie-Lynch
The document summarizes aspects of the marketing and promotion for the film Harry Potter and the Deathly Hallows Part 2, including:
The movie poster focuses on the three main characters working together against a backdrop of the iconic Hogwarts. Muted blue tones on the poster contrast with the dark storyline.
The trailer uses short clips from the climactic Battle of Hogwarts accompanied by recognizable Harry Potter music to heighten emotion without revealing spoilers.
An interview features two of the main stars, Emma Watson and Rupert Grint, discussing their excitement for the final film and an anticipated kiss, appealing to their shared young fanbase.
The trailer uses various techniques to attract audiences to the new Batman film. It shows intense action shots and explosions to convey the film's genre as an action thriller. Famous actors Christian Bale and the late Heath Ledger are featured prominently as the hero and villain. The trailer cuts between short clips at a rapid pace to generate excitement without revealing too much of the plot. Intense music and sound effects heighten the tension. Through these techniques, the trailer effectively promotes the film and generates interest in its target audience.
The document provides an evaluation of a media product called "Rebirth" by Sophie Cornelius. It includes a synopsis of the film, which follows Callum, a troubled teen released from prison who spirals into depression after being rejected from his old gang. He seeks comfort in Maisie, a former flame, who finds herself becoming entangled in Callum's dangerous lifestyle. Inspiration and conventions used in the poster, trailer, and website are then discussed. Location choices, camera work, editing, sound, and characterization in the trailer are analyzed. Finally, audience feedback on early drafts of the trailer is presented, highlighting improvements made.
Codes and conventions of trailers, posters, magazine coversKevinsanity1400
This document discusses the codes and conventions of film trailers, film posters, and magazine covers. It provides examples of several common elements found in film trailers, including displaying the production company logo, title of the film, inclusion of social media links, typical duration of 1-2 minutes, release date, age rating, use of music/sound, introduction of characters, and highlighting popular actors. For film posters, it discusses conventions like typography, use of photographs/illustrations, lighting/color schemes, and camera angles. Magazine covers typically feature a main image in medium close-up or mid-shot of the main article's subject.
This document discusses the conventions commonly used in film trailers. It begins by explaining the purpose of trailers is to attract audiences to the full film in order to make a profit. Trailers aim to hint at the main storylines without revealing too much. The document then analyzes several specific elements of trailers that follow conventions, including the title design, logos, music, age ratings, social media tags, credits and release dates. Elements are often modified to fit the genre or tone of the film being advertised. Overall, the document examines how trailers employ standard conventions to effectively promote films and intrigue potential viewers.
- The document provides an evaluation of print campaign materials created for the fictional film "Terry and May" produced by British film studio Film4 Productions.
- The creator designed three posters - a theatrical poster, teaser poster, and landscape poster - to promote the romantic drama film within the brief and conventions provided by Film4.
- The posters feature the main characters in intimate poses to convey the romance genre while also creating a sense of mystery and intrigue through ambiguous imagery and a dark, unsettling tone in line with drama conventions.
- The evaluation argues the posters met Film4's requirements to attract diverse audiences through representation and an R rating while staying appropriate for public display.
Codes and conventions of trailers, posters, magazine coversKevinsanity1400
This document discusses the codes and conventions of film trailers, film posters, and magazine covers. It provides examples of several common elements of film trailers, including including production company logos, film titles, social media integration, duration, release dates, age ratings, sound/music, voiceovers, and character introductions. For film posters, it examines typography, taglines, photographs/illustrations, lighting/color schemes, and camera angles. Magazine cover conventions discussed include the main image, masthead, giveaways/buzz words, barcodes, cover lines, and content strips.
The document compares posters for the films Shutter Island, The Departed, and The Silence of the Lambs to illustrate how poster design has changed over time and influence their own poster design. The 2010 Shutter Island poster uses shadows and ominous imagery to convey suspense and hint at the thriller genre. The 2006 Departed poster features recognizable actors and uses filters to age the images while also subtly indicating the crime genre. In contrast, the 1991 Silence of the Lambs poster provides little information about the film or actors and will not be used as an influence due to its lack of clues about the genre.
Film Studies 3 - Relationship between Producers and AudiencesNatalie-Lynch
The document summarizes aspects of the marketing and promotion for the film Harry Potter and the Deathly Hallows Part 2, including:
The movie poster focuses on the three main characters working together against a backdrop of the iconic Hogwarts. Muted blue tones on the poster contrast with the dark storyline.
The trailer uses short clips from the climactic Battle of Hogwarts accompanied by recognizable Harry Potter music to heighten emotion without revealing spoilers.
An interview features two of the main stars, Emma Watson and Rupert Grint, discussing their excitement for the final film and an anticipated kiss, appealing to their shared young fanbase.
The trailer uses various techniques to attract audiences to the new Batman film. It shows intense action shots and explosions to convey the film's genre as an action thriller. Famous actors Christian Bale and the late Heath Ledger are featured prominently as the hero and villain. The trailer cuts between short clips at a rapid pace to generate excitement without revealing too much of the plot. Intense music and sound effects heighten the tension. Through these techniques, the trailer effectively promotes the film and generates interest in its target audience.
The document provides an evaluation of a media product called "Rebirth" by Sophie Cornelius. It includes a synopsis of the film, which follows Callum, a troubled teen released from prison who spirals into depression after being rejected from his old gang. He seeks comfort in Maisie, a former flame, who finds herself becoming entangled in Callum's dangerous lifestyle. Inspiration and conventions used in the poster, trailer, and website are then discussed. Location choices, camera work, editing, sound, and characterization in the trailer are analyzed. Finally, audience feedback on early drafts of the trailer is presented, highlighting improvements made.
Codes and conventions of trailers, posters, magazine coversKevinsanity1400
This document discusses the codes and conventions of film trailers, film posters, and magazine covers. It provides examples of several common elements found in film trailers, including displaying the production company logo, title of the film, inclusion of social media links, typical duration of 1-2 minutes, release date, age rating, use of music/sound, introduction of characters, and highlighting popular actors. For film posters, it discusses conventions like typography, use of photographs/illustrations, lighting/color schemes, and camera angles. Magazine covers typically feature a main image in medium close-up or mid-shot of the main article's subject.
This document discusses the conventions commonly used in film trailers. It begins by explaining the purpose of trailers is to attract audiences to the full film in order to make a profit. Trailers aim to hint at the main storylines without revealing too much. The document then analyzes several specific elements of trailers that follow conventions, including the title design, logos, music, age ratings, social media tags, credits and release dates. Elements are often modified to fit the genre or tone of the film being advertised. Overall, the document examines how trailers employ standard conventions to effectively promote films and intrigue potential viewers.
The document discusses the effectiveness of a promotional package for the film "The Basement" that includes posters, a magazine cover, and a trailer. It analyzes how successful each piece is individually and together at appealing to the target audience. Key strengths included establishing symbiosis between the pieces through consistent visual themes and evolving the narrative from one piece to the next. Feedback from focus groups was influential in shaping elements of the package to better align with the preferences of the target audience.
The poster for Shaun of the Dead subverts zombie horror conventions through its comedic elements. It features Simon Pegg as the lone human surrounded by zombies on a tube train, but he looks concerned rather than terrified, suggesting this will be a parody. Pegg is brightly colored compared to the dull zombies, making him the central focus. The text reinforces the comedic tone, describing it as a "Romantic Comedy. With Zombies" and mocking how zombies move. Through Pegg's expression, colorful style, and humorous text, the poster establishes this film will parody the zombie genre in a lighthearted way.
A film campaign is used to promote and advertise a film through various platforms like magazine covers, posters, trailers and interviews. The Inception film campaign consisted of teaser posters that hinted at the thriller genre without revealing much. Character posters and the full theatrical poster then revealed more about the cast and plot. Magazine covers on Empire and Total Film promoted the film further. Teaser and official trailers pieced together clues from the posters to generate interest. Interviews with the cast and director provided insight into the film. Together these elements created a recognizable brand and built hype for the film's release.
This document discusses conventions used in horror film posters. It notes that posters allow films to be advertised in many public spaces to reach a large audience. Effective posters engage viewers and entice them to see the film. Common conventions discussed include using ominous images that represent the genre, bold colors schemes, distinctive fonts for the title, and taglines that create tension and hint at the plot. The analysis of horror poster conventions provides insights that can be applied to creating a poster for a short horror film.
Film posters aim to catch people's attention and promote films in public places like cinemas, buses and billboards. Effective posters clearly communicate the genre through icons and themes to attract the intended audience. Key elements of posters include the title, imagery, taglines, quotes, release dates, and credits for directors, producers and actors. Color schemes, character placements, and other compositional choices also convey a film's genre and tone to entice viewers.
Film posters are a form of promotion that catch people's eyes in various public places. They usually contain the film's main image, title, director/producers, and main actors to attract audiences. Other common elements are taglines, quotes, awards/nominations, and indications of genre. Effective posters match these elements to the film's themes through images, fonts, colors and other design features. This document discusses these poster elements and provides examples to illustrate how they promote films.
The document provides an analysis of the film poster and DVD cover for the movie "Submarine". The 3 sentence summary is:
The film poster and DVD cover for "Submarine" represent the film as a coming-of-age story focused on the struggles of young people, as suggested by the central image of a confused teenage boy and references to issues facing 1980s UK youth. Semiotic analysis finds that visual elements and text are used to construct representations of the characters and narrative, provide clues about the plot, and target the marketing at audiences interested in independent coming-of-age films.
This document discusses conventions used in horror film posters. It notes that posters use striking images, bold colors, and cryptic taglines to intrigue audiences and convey the genre. Common visual elements analyzed include a central person's face to create intrigue, icons to represent key plot points, and dark colors like red and black to suggest blood and fear. Well-known typefaces imply an eerie tone, while "teaser" posters without much text build mystery. The document also examines how media theories around codes and symbolism help audiences interpret the meaning behind poster design elements.
Units 2, 3, 22: Task 3: Analysing Trailer conventionsGJTP
In these tasks we look at and analyse the conventions of trailers and use actual trailers as examples. (Trailers: Kong, Rings, Home Alone, Fast and Furious, Transformers 5)
The poster features a teddy bear and man using a urinal, drawing attention through its comedic shock value. This establishes the film as a comedy. It is produced by the creators of Family Guy, signalling controversial humor. Popular comedic actors Mark Wahlberg and Mila Kunis are featured and may attract their fans. The poster communicates well with its target 16-21 year old audience who will appreciate Seth Macfarlane's humor, while others may find the content offensive.
The DVD cover and film poster for the coming-of-age film Submarine construct representations of troubled youth through visual codes and narrative details. The marketing targets an audience interested in realistic portrayals of adolescence and 1980s Britain by employing genre conventions and nostalgia. As an independent film, Submarine relied on below-the-line advertising and word-of-mouth to build success, distributed by a company experienced in independent films.
The document provides an analysis of conventions commonly seen in drama film posters. It discusses the use of extreme close-ups of protagonists to draw audiences in and invite intimacy. Mid/long shots that keep audiences at a distance are also examined. Solid color backdrops are described as allowing focus on the foreground images while also setting the film's tone. Iconography through symbolic objects is highlighted as a way to represent themes. Examples are given of posters that employ these conventions effectively.
This document provides information and examples about film posters and their conventions. It discusses how film posters are used to promote films and attract audiences. Key elements that are typically included on film posters are discussed, such as images relating to the film, the film title, names of actors and directors, ratings, and release dates/seasons. Psychological thriller film posters specifically are then analyzed, with examples highlighting common visual conventions like intense facial expressions and symbolic images that pique audience curiosity without revealing full plots.
The document analyzes codes and conventions used in film trailers. It discusses several key elements trailers typically include such as character introductions, use of sound, introducing production companies and cast/crew, and including the film title and release date. It provides examples from trailers for several films to illustrate these different elements and how they help attract audiences and convey information about the film's genre and narrative.
Connor Barbors analyzes how his short film "Narco Snatch" challenges conventions of real media products. His film includes 5 characters rather than the typical few. It also leaves the narrative ending open rather than resolving simply. While challenging some conventions, the film maintains others like a low budget through inexpensive props. Barbors believes the combination of his film and ancillary texts like a poster and magazine review are effective through their consistent style and adherence to genre conventions.
Teaser posters are created earlier than info posters to announce upcoming films. Teaser posters do not reveal the storyline and keep locations and protagonists hidden. Info posters contain actor names and taglines, while teasers usually omit this. Teasers for Friday the 13th showcase the antagonist since it's synonymous with the franchise. Final Destination 5 and The Dark Knight Rises teasers follow this format- hinting at the franchise/location but omitting details. Deepwater Horizon shows the setting and destruction while crediting the lead actor to generate interest without prior recognition. Based on this, the document concludes a teaser poster for an original short film should showcase the location and props but not characters to maintain mystery.
The document analyzes the opening title sequences of the horror films Friday the 13th (2009) and Sinister (2012) based on uses and gratifications theory. It discusses how the titles provide subtle hints about the plot and convey information about the production companies. Both films manipulate colors, fonts, and positioning of titles to suit the horror genre and build suspense. Friday the 13th uses red imagery and delays revealing the main title, while Sinister incorporates found footage into its titles to reflect the plot. The analysis concludes the titles are an important way to impact audiences and will inform the opening titles of the author's own media project.
This document analyzes advertising posters for several documentary and fictional films. It discusses design elements like fonts, colors, images, and text placement used to convey each film's tone and target audience. For the Iraq documentary poster, a grim war photo with soldiers in clown makeup evokes emotion. Blackfish uses a threatening orca image and quotes to portray its dangerous subject. Borat mimics Eastern European propaganda to fit its comedic protagonist. Man Bites Dog hints at dark comedy through a silly blood-splattered dummy in an otherwise serious graphic design. Overall, the document examines how poster design effectively markets different films.
We watched both the theatrical trailers for Kong Skull Island, and Rings. We were then asked to create a report on the 7 key conventions of movie trailers. My report is shown below.
The trailer for Gangster Squad effectively targets its intended audience through its use of intense violence, family themes, and historical context. It shows mainly action shots to engage adrenaline-seeking viewers aged 15-23. Similarly, the Legend trailer appeals to this demographic through its quick pacing, ambiguous violence, and exploration of family loyalty themes. Both films' trailers convey the crime genre well and target audiences through historical facts without revealing full plots. Warner Bros is responsible for producing and distributing both gangster films, with a history of successful crime genres films.
The document discusses potential advertisements for the Vesi Water brand. It proposes three different types of ads: a print ad, a visual and audio ad, and an audio ad.
The proposed print ad features a woman standing on a cliff overlooking water as the sun sets, with whooper swans flying in the distance. A bottle of Vesi water is shown in the foreground.
The visual and audio ad follows a group of young adults hanging out on a dock above a lake in Finland. After one drinks Vesi, he is able to walk on water, astonishing his friends. It ends with whooper swans flying over a vast body of water at sunset.
The audio ad aims to transport the listener
Terry and May had a one-night stand after meeting at a club but then lost touch. A week later, May unexpectedly runs into Terry at a funeral reception she is attending. Terry confronts May about why she has not contacted her but May refuses to answer. Their argument escalates until May walks away. Terry follows her outside and continues to demand answers, without success. It is then revealed that the funeral was for Terry, who had died. The story explores May dealing with her feelings for Terry after her death.
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Similar to Evaluating Posters (Blown Up Image Of Billing Block).pdf
The document discusses the effectiveness of a promotional package for the film "The Basement" that includes posters, a magazine cover, and a trailer. It analyzes how successful each piece is individually and together at appealing to the target audience. Key strengths included establishing symbiosis between the pieces through consistent visual themes and evolving the narrative from one piece to the next. Feedback from focus groups was influential in shaping elements of the package to better align with the preferences of the target audience.
The poster for Shaun of the Dead subverts zombie horror conventions through its comedic elements. It features Simon Pegg as the lone human surrounded by zombies on a tube train, but he looks concerned rather than terrified, suggesting this will be a parody. Pegg is brightly colored compared to the dull zombies, making him the central focus. The text reinforces the comedic tone, describing it as a "Romantic Comedy. With Zombies" and mocking how zombies move. Through Pegg's expression, colorful style, and humorous text, the poster establishes this film will parody the zombie genre in a lighthearted way.
A film campaign is used to promote and advertise a film through various platforms like magazine covers, posters, trailers and interviews. The Inception film campaign consisted of teaser posters that hinted at the thriller genre without revealing much. Character posters and the full theatrical poster then revealed more about the cast and plot. Magazine covers on Empire and Total Film promoted the film further. Teaser and official trailers pieced together clues from the posters to generate interest. Interviews with the cast and director provided insight into the film. Together these elements created a recognizable brand and built hype for the film's release.
This document discusses conventions used in horror film posters. It notes that posters allow films to be advertised in many public spaces to reach a large audience. Effective posters engage viewers and entice them to see the film. Common conventions discussed include using ominous images that represent the genre, bold colors schemes, distinctive fonts for the title, and taglines that create tension and hint at the plot. The analysis of horror poster conventions provides insights that can be applied to creating a poster for a short horror film.
Film posters aim to catch people's attention and promote films in public places like cinemas, buses and billboards. Effective posters clearly communicate the genre through icons and themes to attract the intended audience. Key elements of posters include the title, imagery, taglines, quotes, release dates, and credits for directors, producers and actors. Color schemes, character placements, and other compositional choices also convey a film's genre and tone to entice viewers.
Film posters are a form of promotion that catch people's eyes in various public places. They usually contain the film's main image, title, director/producers, and main actors to attract audiences. Other common elements are taglines, quotes, awards/nominations, and indications of genre. Effective posters match these elements to the film's themes through images, fonts, colors and other design features. This document discusses these poster elements and provides examples to illustrate how they promote films.
The document provides an analysis of the film poster and DVD cover for the movie "Submarine". The 3 sentence summary is:
The film poster and DVD cover for "Submarine" represent the film as a coming-of-age story focused on the struggles of young people, as suggested by the central image of a confused teenage boy and references to issues facing 1980s UK youth. Semiotic analysis finds that visual elements and text are used to construct representations of the characters and narrative, provide clues about the plot, and target the marketing at audiences interested in independent coming-of-age films.
This document discusses conventions used in horror film posters. It notes that posters use striking images, bold colors, and cryptic taglines to intrigue audiences and convey the genre. Common visual elements analyzed include a central person's face to create intrigue, icons to represent key plot points, and dark colors like red and black to suggest blood and fear. Well-known typefaces imply an eerie tone, while "teaser" posters without much text build mystery. The document also examines how media theories around codes and symbolism help audiences interpret the meaning behind poster design elements.
Units 2, 3, 22: Task 3: Analysing Trailer conventionsGJTP
In these tasks we look at and analyse the conventions of trailers and use actual trailers as examples. (Trailers: Kong, Rings, Home Alone, Fast and Furious, Transformers 5)
The poster features a teddy bear and man using a urinal, drawing attention through its comedic shock value. This establishes the film as a comedy. It is produced by the creators of Family Guy, signalling controversial humor. Popular comedic actors Mark Wahlberg and Mila Kunis are featured and may attract their fans. The poster communicates well with its target 16-21 year old audience who will appreciate Seth Macfarlane's humor, while others may find the content offensive.
The DVD cover and film poster for the coming-of-age film Submarine construct representations of troubled youth through visual codes and narrative details. The marketing targets an audience interested in realistic portrayals of adolescence and 1980s Britain by employing genre conventions and nostalgia. As an independent film, Submarine relied on below-the-line advertising and word-of-mouth to build success, distributed by a company experienced in independent films.
The document provides an analysis of conventions commonly seen in drama film posters. It discusses the use of extreme close-ups of protagonists to draw audiences in and invite intimacy. Mid/long shots that keep audiences at a distance are also examined. Solid color backdrops are described as allowing focus on the foreground images while also setting the film's tone. Iconography through symbolic objects is highlighted as a way to represent themes. Examples are given of posters that employ these conventions effectively.
This document provides information and examples about film posters and their conventions. It discusses how film posters are used to promote films and attract audiences. Key elements that are typically included on film posters are discussed, such as images relating to the film, the film title, names of actors and directors, ratings, and release dates/seasons. Psychological thriller film posters specifically are then analyzed, with examples highlighting common visual conventions like intense facial expressions and symbolic images that pique audience curiosity without revealing full plots.
The document analyzes codes and conventions used in film trailers. It discusses several key elements trailers typically include such as character introductions, use of sound, introducing production companies and cast/crew, and including the film title and release date. It provides examples from trailers for several films to illustrate these different elements and how they help attract audiences and convey information about the film's genre and narrative.
Connor Barbors analyzes how his short film "Narco Snatch" challenges conventions of real media products. His film includes 5 characters rather than the typical few. It also leaves the narrative ending open rather than resolving simply. While challenging some conventions, the film maintains others like a low budget through inexpensive props. Barbors believes the combination of his film and ancillary texts like a poster and magazine review are effective through their consistent style and adherence to genre conventions.
Teaser posters are created earlier than info posters to announce upcoming films. Teaser posters do not reveal the storyline and keep locations and protagonists hidden. Info posters contain actor names and taglines, while teasers usually omit this. Teasers for Friday the 13th showcase the antagonist since it's synonymous with the franchise. Final Destination 5 and The Dark Knight Rises teasers follow this format- hinting at the franchise/location but omitting details. Deepwater Horizon shows the setting and destruction while crediting the lead actor to generate interest without prior recognition. Based on this, the document concludes a teaser poster for an original short film should showcase the location and props but not characters to maintain mystery.
The document analyzes the opening title sequences of the horror films Friday the 13th (2009) and Sinister (2012) based on uses and gratifications theory. It discusses how the titles provide subtle hints about the plot and convey information about the production companies. Both films manipulate colors, fonts, and positioning of titles to suit the horror genre and build suspense. Friday the 13th uses red imagery and delays revealing the main title, while Sinister incorporates found footage into its titles to reflect the plot. The analysis concludes the titles are an important way to impact audiences and will inform the opening titles of the author's own media project.
This document analyzes advertising posters for several documentary and fictional films. It discusses design elements like fonts, colors, images, and text placement used to convey each film's tone and target audience. For the Iraq documentary poster, a grim war photo with soldiers in clown makeup evokes emotion. Blackfish uses a threatening orca image and quotes to portray its dangerous subject. Borat mimics Eastern European propaganda to fit its comedic protagonist. Man Bites Dog hints at dark comedy through a silly blood-splattered dummy in an otherwise serious graphic design. Overall, the document examines how poster design effectively markets different films.
We watched both the theatrical trailers for Kong Skull Island, and Rings. We were then asked to create a report on the 7 key conventions of movie trailers. My report is shown below.
The trailer for Gangster Squad effectively targets its intended audience through its use of intense violence, family themes, and historical context. It shows mainly action shots to engage adrenaline-seeking viewers aged 15-23. Similarly, the Legend trailer appeals to this demographic through its quick pacing, ambiguous violence, and exploration of family loyalty themes. Both films' trailers convey the crime genre well and target audiences through historical facts without revealing full plots. Warner Bros is responsible for producing and distributing both gangster films, with a history of successful crime genres films.
Similar to Evaluating Posters (Blown Up Image Of Billing Block).pdf (20)
The document discusses potential advertisements for the Vesi Water brand. It proposes three different types of ads: a print ad, a visual and audio ad, and an audio ad.
The proposed print ad features a woman standing on a cliff overlooking water as the sun sets, with whooper swans flying in the distance. A bottle of Vesi water is shown in the foreground.
The visual and audio ad follows a group of young adults hanging out on a dock above a lake in Finland. After one drinks Vesi, he is able to walk on water, astonishing his friends. It ends with whooper swans flying over a vast body of water at sunset.
The audio ad aims to transport the listener
Terry and May had a one-night stand after meeting at a club but then lost touch. A week later, May unexpectedly runs into Terry at a funeral reception she is attending. Terry confronts May about why she has not contacted her but May refuses to answer. Their argument escalates until May walks away. Terry follows her outside and continues to demand answers, without success. It is then revealed that the funeral was for Terry, who had died. The story explores May dealing with her feelings for Terry after her death.
May is the film's protagonist who is initially reserved and guilt-ridden due to her strict upbringing. She suppresses her personality and sexuality to please her parents. Throughout the film, she learns to accept herself as she takes risks and explores life with Terry's influence. By the end, May realizes she can grow independently and moves on from Terry's ghost. Terry also grew up in a toxic environment but was more self-assured in her identity. When May leaves her, Terry falls apart but later learns to be alone. Paul is May's nice guy love interest, but she ultimately rejects him. He learns self-respect. May's father represents the generation stuck in the past and provides a burden for May to
The document summarizes annotations for the script of a film:
- The opening scene uses the song "Let's Stay Together" to set the tone and introduce the relationship between the main characters.
- A black screen cut will capture the audience's attention as they are brought straight to the main character at a small, sparsely attended funeral reception that establishes her small social circle.
- Details are given on the mise-en-scene, costume, setting, and other guests to help visualize and build the world of the story. The opening scene also introduces an early plot point that will be explored further in the film.
Unit 20 how technical and aesthetic choices meet briefClaraHennig
The advertisement uses sounds of a busy beach to establish a feeling of sensory overload before introducing Vesi water. A narrator describes wanting to escape the summer chaos, transitioning to the calming sounds of nature after someone drinks Vesi. It concludes by urging listeners to "do summer your way" with Vesi. The ad grabs attention through an upbeat track and relatable beach noises before contrasting it with the serenity of Vesi. It promotes Vesi as allowing an escape from sensory overload and control over one's summer experience.
UNIT 20 how adverts comply with codes and conventions ClaraHennig
The document provides an evaluation of a print ad for the brand Vesi. Key points:
- The model, a young woman, reflects the target demographic and promotes inclusion.
- The setting and clothing were chosen to represent the brand's colors and target age range.
- The product is prominently featured to make a lasting impression on viewers.
- Graphics were included to allow viewers to easily find the brand on social media.
- The overall design aims to appeal to a younger demographic as specified in the brief.
The audio ad opens with a hip hop instrumental and busy beach sounds to convey the overwhelming experience of summer at the beach. It then transitions smoothly to the sound of a bottle opening. A young woman's voice describes feeling tired and overwhelmed before drinking Vesi water. After drinking, her voice takes on a refreshed and energetic tone as she describes feeling ready to enjoy the rest of her day. Birds chirping and waves crashing are then heard, representing the natural elements of Vesi water. The ad closes with a call to "spread your wings" and find refreshment with Vesi.
The document provides mood boards and details for developing marketing materials for the water brand Vesi. It includes:
1) A mood board and details for a print ad campaign focusing on themes of dreams, nature, and empowerment featuring an image of a woman on a cliff overlooking water with wings growing from her back.
2) Concepts and mockups for two logo designs - one featuring a whooper swan silhouette and the other combining the brand name with whooper swan images. Extensive color experiments are discussed.
3) Details and assets for a visual and audio ad, including a mood board focusing on themes of freedom, luxury, and friendship. The ad would feature young adults by a lake to
The document discusses several theories of mass media influence and how they could apply to an advertising campaign for a water brand called Vesi. It discusses the hypodermic needle theory, two step flow theory, and uses and gratifications theory. It explains how the advertising campaign could utilize each theory through message simplicity, targeting opinion leaders, and appealing to the desires of the target demographic. The document also addresses legal and ethical issues to consider, such as avoiding unrealistic representations, ensuring diversity and inclusion, and following regulations from organizations like the ASA and OFCOM.
The document provides a schedule and details for a summer campaign production for Vesi Water. It includes activities such as researching other campaigns, creating proposals, mood boards, and producing print, audio, and visual ads. Location shoots were conducted at Riverside Park and included talent, props, costumes, and safety precautions. Assets like images, audio files and graphics were planned, obtained and logged for use in creating the final advertisements.
This document outlines proposals for an advertising campaign for the water brand Vesi. It proposes print, audio/visual, and audio advertisements. The print ad would feature a young woman on a cliff overlooking a lake, with wings and Vesi water in the foreground. The audio/visual ad would show a group having fun by a lake and one person gaining abilities after drinking Vesi. The audio ad aims to transport listeners from a busy beach to a natural setting using sounds. Overall, the campaign aims to portray Vesi as a natural, refreshing product that provides benefits and allows consumers to break free.
This proposal outlines an advertising campaign for Vesi Water that aims to promote its probable health benefits and capture audiences' attention. The campaign will include a logo, print ad, audio/visual ad, and audio ad. The key message is that Vesi's water helps maintain a happy and healthy lifestyle. The ads will feature visual and audible references to Vesi's Finnish origins and maintain a "sunny" motif to promote the product's summer launch. Actors and models will reflect the target audience of teenagers and young adults.
Evian is a premium French mineral water brand that produces roughly 2 billion plastic bottles per year and generates over $1 billion in annual revenue, targeting health-conscious young adults. Lucozade is a UK-originated brand of energy and sports drinks that produces 1 billion bottles annually and generates $445 million in revenue, targeting a younger male demographic. Both brands have undertaken large advertising campaigns, such as Evian's "Roller Babies" and Lucozade's "Energy Beats Everything", to promote their products and increase sales.
Evian's "Live Young" campaign featured babies mimicking adult activities like swimming and rollerblading to market their water as unlocking youth. Ads like "Roller Babies" were hugely successful online. Despite sales drops during recessions, the campaign remained effective by capturing audiences' attention through humor. Lucozade's "Energy Beats Everything" campaign's first ad, depicting David drinking Lucozade before fighting Goliath, offended religious viewers. Collaboration with Tomb Raider helped attract new demographics but representation issues remained. Evian's baby-focused humor proved consistently popular and profitable compared to Lucozade's more controversial religious mockery.
The document evaluates the writer's script for Film4 based on their brief. The script tells an original story of two queer women, Terry and May, learning to love themselves after Terry's death. It draws from romantic tragedies but provides a new perspective on queer relationships. The opening scene effectively sets up the characters and central conflict. Overall, the script meets Film4's requirements of representing diversity and pushing boundaries while staying within their 15 rating and avoiding harmful stereotypes. Minor revisions were made to better show characters' internal conflicts through expression rather than telling. The writer believes the script successfully explores its themes around self-discovery and meets Film4's standards.
Terry and May are a couple who have a fight after meeting at a club. A week later, May attends a funeral reception and is confronted by Terry, who is upset that May has been ignoring her. However, it is revealed that the funeral is for Terry. The story then follows May as she falls in love with Terry's ghost and comes to terms with her sexuality and self-acceptance with Terry's support. The film uses flashbacks to show both May and Terry's childhoods and the influences that led them to who they are, with the goal of having diverse representation and tackling LGBTQ themes respectfully.
The script is for a 6-10 minute scene from a romantic drama film called "Terry and May". It follows the newly deceased Terry's ghost confronting her ex-girlfriend May at Terry's funeral. Through flashbacks, it's revealed they had a tumultuous relationship and May blames herself for Terry's death. The scene and film aim to subvert romantic comedy tropes by having the main characters be a same-sex couple who don't end up together. It explores themes of internalized homophobia, toxic family dynamics, and learning to accept oneself. The black-and-white film noir-inspired style is meant to feel dreary and soulful to match the somber queer love story and
May is distraught at a social club after ending things with Terry. When Terry shows up looking for answers, May ignores her. Paul comforts May as she breaks down. May explains to Terry outside that Terry is dead, having died suddenly weeks ago. May brings Terry to a cemetery where Terry's grave is being dug. Terry realizes she is a ghost, as people have been ignoring her. Though startled by the revelation, Terry maintains her upbeat attitude. May invites Terry to join her at a cafe, seeking an escape and a proper conversation with Terry.
This document provides information on script formatting and layout conventions for different media, including television, film, video games, radio, and news. It discusses the typical format for a television script, including use of sluglines, dialogue, parentheticals, and a three-act structure divided into teaser, acts one through three, and sometimes acts four and five. For television, elaborate code is used to convey information clearly within a restricted time frame. Radio script conventions include guidelines for dialogue pacing, scene numbering, and use of triple-spaced cues and paragraphs. Writing for radio news also prioritizes and summarizes information for listeners who cannot re-read or re-watch a segment.
UNIT 22 LO1 worksheet- Clara Hennig .docxClaraHennig
The document provides information on scripts for different media types, including a film script for Parasite, a TV news script for a BBC piece on outdoor learning, a radio drama script called Tony Teardrop, and a video game script for Tomb Raider. For each script example, the summary discusses the format, conventions, narrative structure, target audience, and whether it is fiction or non-fiction.
Thinking of getting a dog? Be aware that breeds like Pit Bulls, Rottweilers, and German Shepherds can be loyal and dangerous. Proper training and socialization are crucial to preventing aggressive behaviors. Ensure safety by understanding their needs and always supervising interactions. Stay safe, and enjoy your furry friends!
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
How to Fix the Import Error in the Odoo 17Celine George
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
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Assessment and Planning in Educational technology.pptxKavitha Krishnan
In an education system, it is understood that assessment is only for the students, but on the other hand, the Assessment of teachers is also an important aspect of the education system that ensures teachers are providing high-quality instruction to students. The assessment process can be used to provide feedback and support for professional development, to inform decisions about teacher retention or promotion, or to evaluate teacher effectiveness for accountability purposes.
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
Physiology and chemistry of skin and pigmentation, hairs, scalp, lips and nail, Cleansing cream, Lotions, Face powders, Face packs, Lipsticks, Bath products, soaps and baby product,
Preparation and standardization of the following : Tonic, Bleaches, Dentifrices and Mouth washes & Tooth Pastes, Cosmetics for Nails.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
2. When looking at posters under Film4's
catalogue, it became apparent that most
were funded by numerous companies
and organizations due to the film being
independently produced, with this in
mind, I decided to include a couple
sponsors to legitimize the poster such
as; Protagonist Pictures (who produced
films like; The Lobster (2015), Cold War
(2018) and The Double (2013)) and the
UK Film Council (who produced Films
like; The King's Speech (2010), Shame
(2011), Fish Tank (2009))
I chose to use the Restricted age logo
rather than the BBFC'S 15 (that will be
displayed on the film's DVD covers) as I
believe it looks more sophisticated and
doesn’t take too much attention of the
subject matter. More so when looking at
posters of films produced by Film4, this
logo is commonly utilized in them as its
used-on posters globally (Submarine
(2010), Trainspotting (1996), Slumdog
Millionaire (2008))
Included a copyright symbol to
cement the poster as Film4's
property and to avoid problems
with fair use and legal ownership
Billing block: in my billing block I
included a variety of British artists
within the film industry (who have
collaborated with film4 in the past)
to once again legitimize the poster
and the film; for example I utilized
musician Cristobal Tapia de Veer as
his style of music emulates the
narrative well and as he has
collaborated with channel four
previously with shows like Utopia
(2013) and National Treasure
(2016).
Had title in the middle to grab
attention, actresses credited at the
top (call back to romance genre
posters style) billing block and logos
at bottom (fits universal poster
conventions) had tagline running
along below- aesthetically pleasing
Utilized pairs colours for consistent
theme
Had near kiss to reflect pairs intimate
relationship but showing restraint or
coldness between the two
White backdrop to
enforce lonely
isolated theme
3. Technical information and equipment
ISO Aperture Shutter Speed
3200 F/16 49mm 1/15
Equipment used to take the photography- Canon EOS 4000D / tripod
Technical aspects
I have used high key lighting to make certain highlights and shadows of the model's faces, by utilizing white light to define depth, as
well as using the lens to focus in on each model's performance. I have purposely framed them in an extreme close up shot so that
their presence is being felt as they fill up the entirety of frame to almost intimate audiences into looking at the poster.
Fitness for purpose
The image fits the brief as it creates a sense of enigma/ mystery around the characters which is a classic drama convention as by
having it framed in an extreme close up the pairs identities are kept a secret (discluding the actresses names) whilst pertaining to
the romance genre convention by having them blocked so close to one another and performance wise having the pair in a 'near
kiss'. More so the fact that they are the main protagonists and are centered in my image conforms to general poster conventions.
The extreme close up (hidden faces) fits both drama and romance conventions (The King's speech (2010), Blue's The Warmest Color
(2013), Love (2015) ) as is the colour coordination- representing each character (Breathless (1960), Talk To Her (2002), City On
Fire (1987)) whilst having subvert the romance genre conventions by having the character's undisclosed and vague with the pairs
relationship towards each other.
Meaning intended
The meaning I intended to convey was the unreliable narrative through the pair's performance, having them never really kiss and
emotions vague by the extreme close-up framing cutting of the model's full performance. Whilst also being telling of the two's
characters through the colour scheme. I think my lighting achieves my aim too as I have clearly defined light and dark areas which
give the connotations of a serious, intense story. having the character's identity ambiguous allows the audience to speculate what's
going on in the upcoming months before the film's release.
Poster one: ONE SHEET THEATRICAL POSTER (PORTRAIT)- image one
4. When looking at posters under Film4's
catalogue, it became apparent that most
were funded by numerous companies and
organizations due to the film being
independently produced, with this in mind,
I decided to include a couple sponsors to
legitimize the poster such as;
Protagonist Pictures (who produced
films like; The Lobster (2015), Cold War
(2018) and The Double (2013)) and the UK
Film Council (who produced Films like; The
King's Speech (2010), Shame (2011), Fish
Tank (2009))
I chose to use the Restricted age logo
rather than the BBFC'S 15 (that will be
displayed on the film's DVD covers) as I
believe it looks more sophisticated and
doesn’t take too much attention of the
subject matter. More so when looking at
posters of films produced by Film4, this
logo is commonly utilized in them as its
used-on posters globally (Submarine
(2010), Trainspotting (1996), Slumdog
Millionaire (2008))
Included a copyright symbol to
cement the poster as Film4's property
and to avoid problems with fair use
and legal ownership
Billing block: in my billing block I
included a variety of British artists
within the film industry (who have
collaborated with film4 in the past) to
once again legitimize the poster and the
film; for example I utilized musician
Cristobal Tapia de Veer as his style of
music emulates the narrative well and
as he has collaborated with channel fou
previously with shows like Utopia (2013
and National Treasure (2016).
Had title at top to grab
attention, billing block and logos at
bottom (fits universal poster
conventions) actresses not yet credited
to keep audiences in suspense
Used thin but bold font to grab
attention, title and actresses text
shifted and overlayed for ghostly
and memorable effect
Billing block scrawny and thin to not
distract from poster (as it link to
website and socials/ release date)
tagline running along title-
aesthetically pleasing
Utilized pairs colours for consistent
theme
Black backdrop dark
threating intense theme
Pair missing mysterious and costume iconography
for couple
5. Technical information and equipment
ISO Aperture Shutter Speed
3200 F/16 30mm 1/13
Equipment used to take the photography- Canon EOS 4000D / tripod
Technical aspects
I have used high key lighting to make certain highlights and shadows on the costumes to stand out . I utilized white light to define
depth within the crinkles and stretch marks on both jackets as well as the lens to show how hard the pair and holding onto one
another without the need of the model's performance. I have purposely framed them in a mid/ long shot so that their presence is
being felt as they centrally fill up the majority of the frame whilst keeping us as the audience at a distance.
Fitness for purpose
The image fits the brief as it creates a sense of enigma/ mystery around the characters which is a classic drama convention, by
having the characters missing, it allows me to show not all is as it seems and by having the models blocked to be hugging firmly, it
shows the characters intimate relationship pertaining to the romance genre convention. More so the fact that they are the main
protagonists and are centered in my image conforms to general poster conventions. The solid backdrop more over conforms to
drama- character/relationship studies- conventions (Nebraska (2013), Donnie Darko (2001), Ex Machina (2015)) as is the vague
imagery with missing/ hidden protagonists (Carlito's Way (1993), Beau Travail (1999), Blind Chance (1987)) whilst having subvert
the romance genre conventions by having unsettling imagery with the lack of characters and ominous black background and by
having the characters not disclosed.
Meaning intended
The meaning I intended to convey was the unreliable narrative through 'uneasy imagery' with the models being removed from their
costumes, as well as the unsettling aspect of poster having no setting, emulating an isolated and ghostly tone. I think my lighting
achieves my aim too as I have clearly defined light and dark areas which give the connotations of a serious, intense story. having
the character's identity ambiguous allows the audience to speculate what's going on in the upcoming months before the film's
release.
POSTER TWO: ONE SHEET TEASER POSTER (PORTRAIT)- IMAGE TWO
6. When looking at posters under Film4's
catalogue, it became apparent that
most were funded by numerous
companies and organizations due to
the film being
independently produced, with this in
mind, I decided to include a
couple sponsors to legitimize
the poster such as;
Protagonist Pictures (who produced
films like; The Lobster (2015),
Cold War (2018) and The
Double (2013)) and the UK
Film Council (who produced
Films like; The King's Speech
(2010), Shame (2011), Fish
Tank (2009))
I chose to use the Restricted age
logo rather than the BBFC'S 15
(that will be displayed on the
film's DVD covers) as I believe it
looks more sophisticated and
doesn’t take too much attention of
the subject matter. More so when
looking at posters of films produced
by Film4, this logo is commonly
utilized in them as its used-on
posters globally (Submarine (2010),
Trainspotting (1996), Slumdog
Millionaire (2008))
Included a copyright symbol to
cement the poster as Film4's
property and to avoid problems with
fair use and legal ownership
Billing block: in my
billing block I included a
variety of British artists
within the film industry
(who have collaborated
with film4 in the past) to
once again legitimize
the poster and the film;
for example I utilized
musician Cristobal Tapia
de Veer as his style of
music emulates the
narrative well and as he
has collaborated with
channel four previously
with shows like Utopia
(2013) and National
Treasure (2016).
Had title in the middle to grab attention, actresses
credited at the top (call back to romance genre
posters style) billing block and logos at bottom (fits
universal poster conventions)
Used thin but bold font to grab attention, title and actresses text
shifted and overlayed for ghostly and memorable effect
Billing block scrawny and thin to not distract from poster (as it link to
website and socials/ release date) tagline above title to come off
clear- aesthetically pleasing
Utilized pairs colours for consistent theme
White backdrop to
enforce lonely isolated
theme
Paint disturbing comes off
looking like they've been
vandalized
7. Technical information and equipment
ISO Aperture Shutter Speed
3200 F/16 30mm 1/15
Equipment used to take the photography- Canon EOS 4000D / tripod
Technical aspects
I have used high key lighting to make my models to stand out (more so complimented by the white background). I utilized white
light to define depth within both models faces so they stick out. Moreover, I have used a lens that allows me to capture the detail on
both models faces to show the harrowing nature of events that have affected the pair. I have purposely framed them in a mid/ close
up so that their presence is being felt as they centrally fill up the majority of the frame.
Fitness for purpose
The image fits the brief as it creates a sense of enigma/ mystery around the characters which is a classic drama convention, whilst
by having the models blocked to have their heads on each other's shoulders shows the characters intimate relationship pertaining to
the romance genre convention. It also allows me to show not all is as it seems through the performance of the models by having
Terry's model's eyes open looking at the audience telling us she knows something that May doesn’t (her eyes peacefully shut) this
should hopefully intrigue audiences to want to uncover what's really going on. More so the fact that they are the main protagonists
and are centered in my image conforms to general poster conventions. The desaturated colour scheme is also conventional to
drama/ romance conventions (Silver Linings Playbook (2012), The Lobster (2015), Malcolm & Marie (2021)) as is the white backdrop
(Jules And Jim (1962), Persona (1966), Punch-Drunk Love (2002)) whilst having subvert the romance genre conventions by having
unsettling imagery with the 'open eyes' and the paint strokes going over the two.
Meaning intended
The meaning I intended to convey was the unreliable narrative through 'uneasy imagery' with the model of Terry staring at the
camera whilst May's model's eyes are shut, as well as the unsettling aspect of poster having no setting, emulating an isolated
and ghostly tone. More so the paint strokes that run across the pair's eyes help create unease as it comes off like they have been
vandalized. I think my lighting achieves my aim too as I have clearly defined light and dark areas which give the connotations of a
serious, intense story. The pair's expressions are more over ambiguous which could suggest not all is as it seems and allows the
audience to speculate what's going on in the upcoming weeks before the film's release.
POSTER THREE: QUAD CROWN THEATRICAL (LANDSCAPE) - IMAGE THREE