The document discusses the student's research process for their media studies music video production project. They analyzed examples of successful music videos across genres to understand common forms and conventions. They also looked at how some videos challenged conventions. The student focused on analyzing techniques used to create an appealing star persona. For their own video, the student's group aimed to be creative while also conforming to some pop music video conventions, such as emphasizing the artist's image over narrative. They developed ideas from their research through spontaneous filming decisions and innovative editing and camera techniques.
The document discusses the research and planning process for a student media production group's music video. [1] They analyzed exemplary music videos across genres to understand conventions and what makes videos successful. [2] While some conventions were followed, like focusing on the artist's image over narrative, others were challenged, like using abstract camera angles and editing. [3] Through their research and creative filming choices, the group aimed to both develop conventions and put their own innovative spin on the music video form.
Our music video follows conventional forms and techniques of real media products but with some postmodern elements. It references other artists' videos through intertextuality, borrowing shots and ideas from videos by Hot Chip and Cave Painting. While it includes a minor narrative, as do many music videos, ours aims to be more conceptual through its abstract visuals and surreal storytelling. By applying Barthes' theory of symbolic codes, our video constructs meaning through traditional filmmaking techniques even without dialogue.
The document discusses the student's opening sequence project for a media production. It summarizes how the opening sequence develops conventions of British social realism by contrasting two characters and documenting the present rather than the past. It represents different social groups through the characters' ages, social classes, and lifestyles. The student learned new skills in editing software, sound mixing, and logo design through completing the project.
The document summarizes how the student's media project followed conventions of real documentaries. It produced a 5 minute opening to a TV documentary on cuts to the UK's Education Maintenance Allowance. It used voiceovers, archival footage, interviews, and cutaways like real documentaries. It aimed to simplify complex topics, included opinions of students and experts, and focused on aesthetics and storytelling like the poetic mode of documentaries. Background music and appropriate visuals/settings were used to make the documentary look professional. The project scored highly and demonstrated understanding of documentary conventions.
The document discusses how various media technologies were used at different stages of a media production project. Google, Blogger, and Survey Monkey were used for research to understand genre conventions and audience expectations. A Canon 600D camera and tripod were the main technologies used for construction, to film the music video, take photos for advertising, and the digipack cover. Blogger was also used to archive research and for project submission. Overall, different technologies supported different stages from planning to execution to evaluation.
The document discusses the production of a music video by Scarlett Divas for their song "No Scrubs". It covers various aspects of production including research, planning, filming, editing, and evaluation. New media technologies played an important role throughout the process, from initial research online to editing the final video using software like Photoshop and Final Cut Pro. Audience feedback was positive and helped improve the video, especially by adding more cuts during the chorus. The combination of the video and ancillary materials like the poster and album art created a unified brand identity for the girl band.
The document discusses the research and planning process for a student media production group's music video. [1] They analyzed exemplary music videos across genres to understand conventions and what makes videos successful. [2] While some conventions were followed, like focusing on the artist's image over narrative, others were challenged, like using abstract camera angles and editing. [3] Through their research and creative filming choices, the group aimed to both develop conventions and put their own innovative spin on the music video form.
Our music video follows conventional forms and techniques of real media products but with some postmodern elements. It references other artists' videos through intertextuality, borrowing shots and ideas from videos by Hot Chip and Cave Painting. While it includes a minor narrative, as do many music videos, ours aims to be more conceptual through its abstract visuals and surreal storytelling. By applying Barthes' theory of symbolic codes, our video constructs meaning through traditional filmmaking techniques even without dialogue.
The document discusses the student's opening sequence project for a media production. It summarizes how the opening sequence develops conventions of British social realism by contrasting two characters and documenting the present rather than the past. It represents different social groups through the characters' ages, social classes, and lifestyles. The student learned new skills in editing software, sound mixing, and logo design through completing the project.
The document summarizes how the student's media project followed conventions of real documentaries. It produced a 5 minute opening to a TV documentary on cuts to the UK's Education Maintenance Allowance. It used voiceovers, archival footage, interviews, and cutaways like real documentaries. It aimed to simplify complex topics, included opinions of students and experts, and focused on aesthetics and storytelling like the poetic mode of documentaries. Background music and appropriate visuals/settings were used to make the documentary look professional. The project scored highly and demonstrated understanding of documentary conventions.
The document discusses how various media technologies were used at different stages of a media production project. Google, Blogger, and Survey Monkey were used for research to understand genre conventions and audience expectations. A Canon 600D camera and tripod were the main technologies used for construction, to film the music video, take photos for advertising, and the digipack cover. Blogger was also used to archive research and for project submission. Overall, different technologies supported different stages from planning to execution to evaluation.
The document discusses the production of a music video by Scarlett Divas for their song "No Scrubs". It covers various aspects of production including research, planning, filming, editing, and evaluation. New media technologies played an important role throughout the process, from initial research online to editing the final video using software like Photoshop and Final Cut Pro. Audience feedback was positive and helped improve the video, especially by adding more cuts during the chorus. The combination of the video and ancillary materials like the poster and album art created a unified brand identity for the girl band.
The document discusses how a media project used and challenged conventions of the indie music genre. Research was conducted on fashion trends, camerawork, narratives, and album designs of other indie artists. The project incorporated many conventions like simple clothing styles and camera movements but also challenged conventions through techniques like slow motion shots. Audience feedback was positive and confirmed the project fit genre expectations. New media technologies were used at all stages, including online research, planning tools like PowerPoint, video cameras for production, and online surveys and blogs for evaluation.
The document provides an evaluation of a short film project created for the London borough of Redbridge. The project aimed to address an issue affecting the local area or a charity through a 8-10 minute film appealing to youths aged 14-19. The group chose to focus on recycling after conducting research. They developed a comedic script featuring the character "Mr Captain Recycle" to educate viewers on recycling in an engaging way. The evaluation discusses the film's technical qualities like camerawork, editing, and sound. It also addresses constraints faced and overcome, such as financial and legal issues, as well as project management through time management and teamwork.
The document discusses audience feedback received during the production of a music video. Pre-production surveys found that the target audience was interested in viewing videos on smartphones and YouTube. Interviews revealed they expected artists to address the camera directly. Raw footage was shown for feedback, which encouraged using more moving camera shots. Peer feedback on the finished video praised the camera work, location, and lighting, while noting it was sometimes too dark and lacked narrative. Overall, audience feedback helped guide production decisions and ensured the video appealed to the target demographic.
The document provides information about the media evaluation of a music video, digipak, and magazine advert created by the author. It discusses how the products used and developed conventions of the genre through elements like filming in a dark tunnel, using black and white, and focusing on the main artist. Audience feedback helped improve the works, noting positives like interesting camerawork but also negatives like parts being too dark. A variety of media technologies were used at different stages, including YouTube to research other videos, Survey Monkey for market research, Photoshop for ancillary text design, and Premier Pro for video editing.
The student evaluated their media product which included a music video, CD cover, and advert they created in a group. They researched conventions of real media products to develop their own work, gained feedback through surveys which they learned from, and used new media technologies throughout the process for construction, research, planning, and evaluation. The feedback was mixed but showed room for improvement in areas like lighting and locations to make the video more representative of the genre.
The document provides an analysis of a music video created by the student. It summarizes how the video challenges conventions by not including an audience and using longer takes rather than rapid cuts. It also describes how the video was filmed in a hotel music room to provide an "underplayed grandeur." Feedback from audiences was positive about the colors, camerawork, music, and cartoon effects used in the narrative portions. New media technologies like Photoshop, Final Cut Pro, and After Effects were used to create graphics and edit the video.
The document provides an analysis of a music video created by the student. It summarizes how the video challenges conventions by not including an audience and using longer takes rather than rapid cuts. It also describes how the video was filmed in a hotel music room to provide an "underplayed grandeur." Feedback from audiences was positive about the colors, camerawork, music, and cartoon effects used in the narrative portions. New media technologies like Photoshop, Final Cut Pro, and After Effects were used to create graphics and edit the video.
Throughout the project, audience feedback was essential and helped improve the video and ancillary tasks. Initial feedback from target audience interviews influenced planning by showing a preference for realistic, personal narratives over performance-only videos. Formative feedback improved early ideas, suggesting an introduction be added. Later feedback enhanced editing and introduced an enigmatic ending. Feedback also guided development of ancillary tasks like the digipak and poster. Wider feedback validated that the narrative and themes were clear and emotionally impactful, meeting audience needs, while also identifying areas for improvement. Overall, feedback at all stages from professionals and audiences was invaluable for constantly honing ideas and designs.
Our video fits within the genre of indie/light rock videos by portraying a sense of teenage rebellion through drinking and staying out late with friends in a lighthearted manner. The video is styled as a video diary, allowing viewers to get to know the band members. This style is not overly common but adds artistic flair. Feedback helped us improve the tempo matching between footage and music through faster cuts. Viewers understood the video's portrayal of the band's tour experiences and having fun on and off stage. The positive feedback shows our video can entertain without needing shocking content.
The group developed their media product by challenging conventions and applying various media theories. They used synaesthesia to imagine visuals from listening to music and incorporated symbolic and iconic signs. They also utilized Eisenstein's montage technique and Dyer's concepts of utopia and star quality to portray their artist. Goodwin's theory of promoting the romantic star image through music videos also influenced their production. Intertextual references from other media informed their creative process. Overall, the group strove to produce an original jazzy performance video by strategically applying relevant media concepts.
The document provides an evaluation of a media project creating a music video. It discusses:
1) How the video drew upon conventions of indie/alternative music videos in its editing techniques, shot types, locations, and clothing of the band.
2) How the music video, digital pack, and advertisement formed an effective marketing package with consistent branding.
3) How feedback improved aspects of video quality and syncing clips to the music.
4) The use of technologies like YouTube, blogs, cameras, editing software, and social media in researching, planning, filming, and promoting the project.
The styling in the music video challenged Mulvey's theory of dressing females according to the male gaze by choosing more casual outfits instead of revealing costumes. The outfits were influenced by Katy B's videos and related better to the target young adult audience.
The video followed Goodwin's concepts of illustration by showing the storyline of the lyrics and amplification by adding extra meaning. Editing techniques like cuts on the beat and base tracks helped the video flow to the music.
Influences included framing shots like in Neyo's "So Sick" video and the young stylings of Little Mix's "Wings". While going against conventions of dubstep videos by choosing outdoor locations instead of live performance settings
Our group developed a jazz music video that challenged conventions of real media products. We applied several media theories to our production, including synaesthesia, signs, montage editing, star quality, and intertextuality. Synaesthesia involved imagining visuals from listening to the song, which informed our storyboard. We used iconic and symbolic signs but not indexical signs. Montage editing with quick cuts was implemented to create excitement. Star quality and a romantic image of the artist were portrayed based on Dyer's theory. Intertextual references from real music videos informed our locations, shots, and overall production approach.
From audience feedback on their music video concept, the document summarizes that they learned to:
1) Keep makeup and costumes natural to make characters more relatable to indie genre conventions.
2) Favor a mixed narrative over including diegetic sound which could be distracting.
3) Film entirely outside to create atmosphere and meet indie genre conventions rather than including indoor scenes.
In what ways does your media product use , develop or challenge forms and con...Rory Taplin
Our group researched conventions of hip hop music videos to both implement established conventions and add our own style. We analyzed videos like "Multiply" by A$AP Rocky to understand common editing techniques. Examples of conventions we included are scenes of artists surrounded by groups, skateboarding, and driving scenes. We also left our narrative ambiguous to challenge expectations and allow audience interpretation. While conforming to genres expectations, we avoided objectifying women at odds with dated theories. Research informed our technical choices like lighting for mood.
The student created ancillary texts including a CD digipack and magazine advertisement to accompany their main music video production. They conducted research on conventions for print promotions and incorporated successful techniques while adding their own creative ideas. Photos taken during filming were used for the ancillary texts. Through experimentation in Photoshop, the student developed designs for the CD cover that reflected themes from the video while maintaining the artist's image. Their designs aimed to stand out amongst other pop genre works and appeal to audiences. Similarly, the magazine advertisement promoted continuity with the video and CD cover through consistent themes, images and motifs.
El documento resume la historia de la hipnosis desde sus orígenes en la antigua Grecia hasta el desarrollo del mesmerismo en el siglo 18. Menciona que el término "hipnosis" proviene del griego y se refiere al dios del sueño Hypnos. Explica que Franz Mesmer propuso la teoría del "magnetismo animal" y su enfoque tuvo éxito pero también controversia. Finalmente, comisiones encontraron que carecía de base científica aunque admitieron los efectos observados.
The document discusses how a media project used and challenged conventions of the indie music genre. Research was conducted on fashion trends, camerawork, narratives, and album designs of other indie artists. The project incorporated many conventions like simple clothing styles and camera movements but also challenged conventions through techniques like slow motion shots. Audience feedback was positive and confirmed the project fit genre expectations. New media technologies were used at all stages, including online research, planning tools like PowerPoint, video cameras for production, and online surveys and blogs for evaluation.
The document provides an evaluation of a short film project created for the London borough of Redbridge. The project aimed to address an issue affecting the local area or a charity through a 8-10 minute film appealing to youths aged 14-19. The group chose to focus on recycling after conducting research. They developed a comedic script featuring the character "Mr Captain Recycle" to educate viewers on recycling in an engaging way. The evaluation discusses the film's technical qualities like camerawork, editing, and sound. It also addresses constraints faced and overcome, such as financial and legal issues, as well as project management through time management and teamwork.
The document discusses audience feedback received during the production of a music video. Pre-production surveys found that the target audience was interested in viewing videos on smartphones and YouTube. Interviews revealed they expected artists to address the camera directly. Raw footage was shown for feedback, which encouraged using more moving camera shots. Peer feedback on the finished video praised the camera work, location, and lighting, while noting it was sometimes too dark and lacked narrative. Overall, audience feedback helped guide production decisions and ensured the video appealed to the target demographic.
The document provides information about the media evaluation of a music video, digipak, and magazine advert created by the author. It discusses how the products used and developed conventions of the genre through elements like filming in a dark tunnel, using black and white, and focusing on the main artist. Audience feedback helped improve the works, noting positives like interesting camerawork but also negatives like parts being too dark. A variety of media technologies were used at different stages, including YouTube to research other videos, Survey Monkey for market research, Photoshop for ancillary text design, and Premier Pro for video editing.
The student evaluated their media product which included a music video, CD cover, and advert they created in a group. They researched conventions of real media products to develop their own work, gained feedback through surveys which they learned from, and used new media technologies throughout the process for construction, research, planning, and evaluation. The feedback was mixed but showed room for improvement in areas like lighting and locations to make the video more representative of the genre.
The document provides an analysis of a music video created by the student. It summarizes how the video challenges conventions by not including an audience and using longer takes rather than rapid cuts. It also describes how the video was filmed in a hotel music room to provide an "underplayed grandeur." Feedback from audiences was positive about the colors, camerawork, music, and cartoon effects used in the narrative portions. New media technologies like Photoshop, Final Cut Pro, and After Effects were used to create graphics and edit the video.
The document provides an analysis of a music video created by the student. It summarizes how the video challenges conventions by not including an audience and using longer takes rather than rapid cuts. It also describes how the video was filmed in a hotel music room to provide an "underplayed grandeur." Feedback from audiences was positive about the colors, camerawork, music, and cartoon effects used in the narrative portions. New media technologies like Photoshop, Final Cut Pro, and After Effects were used to create graphics and edit the video.
Throughout the project, audience feedback was essential and helped improve the video and ancillary tasks. Initial feedback from target audience interviews influenced planning by showing a preference for realistic, personal narratives over performance-only videos. Formative feedback improved early ideas, suggesting an introduction be added. Later feedback enhanced editing and introduced an enigmatic ending. Feedback also guided development of ancillary tasks like the digipak and poster. Wider feedback validated that the narrative and themes were clear and emotionally impactful, meeting audience needs, while also identifying areas for improvement. Overall, feedback at all stages from professionals and audiences was invaluable for constantly honing ideas and designs.
Our video fits within the genre of indie/light rock videos by portraying a sense of teenage rebellion through drinking and staying out late with friends in a lighthearted manner. The video is styled as a video diary, allowing viewers to get to know the band members. This style is not overly common but adds artistic flair. Feedback helped us improve the tempo matching between footage and music through faster cuts. Viewers understood the video's portrayal of the band's tour experiences and having fun on and off stage. The positive feedback shows our video can entertain without needing shocking content.
The group developed their media product by challenging conventions and applying various media theories. They used synaesthesia to imagine visuals from listening to music and incorporated symbolic and iconic signs. They also utilized Eisenstein's montage technique and Dyer's concepts of utopia and star quality to portray their artist. Goodwin's theory of promoting the romantic star image through music videos also influenced their production. Intertextual references from other media informed their creative process. Overall, the group strove to produce an original jazzy performance video by strategically applying relevant media concepts.
The document provides an evaluation of a media project creating a music video. It discusses:
1) How the video drew upon conventions of indie/alternative music videos in its editing techniques, shot types, locations, and clothing of the band.
2) How the music video, digital pack, and advertisement formed an effective marketing package with consistent branding.
3) How feedback improved aspects of video quality and syncing clips to the music.
4) The use of technologies like YouTube, blogs, cameras, editing software, and social media in researching, planning, filming, and promoting the project.
The styling in the music video challenged Mulvey's theory of dressing females according to the male gaze by choosing more casual outfits instead of revealing costumes. The outfits were influenced by Katy B's videos and related better to the target young adult audience.
The video followed Goodwin's concepts of illustration by showing the storyline of the lyrics and amplification by adding extra meaning. Editing techniques like cuts on the beat and base tracks helped the video flow to the music.
Influences included framing shots like in Neyo's "So Sick" video and the young stylings of Little Mix's "Wings". While going against conventions of dubstep videos by choosing outdoor locations instead of live performance settings
Our group developed a jazz music video that challenged conventions of real media products. We applied several media theories to our production, including synaesthesia, signs, montage editing, star quality, and intertextuality. Synaesthesia involved imagining visuals from listening to the song, which informed our storyboard. We used iconic and symbolic signs but not indexical signs. Montage editing with quick cuts was implemented to create excitement. Star quality and a romantic image of the artist were portrayed based on Dyer's theory. Intertextual references from real music videos informed our locations, shots, and overall production approach.
From audience feedback on their music video concept, the document summarizes that they learned to:
1) Keep makeup and costumes natural to make characters more relatable to indie genre conventions.
2) Favor a mixed narrative over including diegetic sound which could be distracting.
3) Film entirely outside to create atmosphere and meet indie genre conventions rather than including indoor scenes.
In what ways does your media product use , develop or challenge forms and con...Rory Taplin
Our group researched conventions of hip hop music videos to both implement established conventions and add our own style. We analyzed videos like "Multiply" by A$AP Rocky to understand common editing techniques. Examples of conventions we included are scenes of artists surrounded by groups, skateboarding, and driving scenes. We also left our narrative ambiguous to challenge expectations and allow audience interpretation. While conforming to genres expectations, we avoided objectifying women at odds with dated theories. Research informed our technical choices like lighting for mood.
The student created ancillary texts including a CD digipack and magazine advertisement to accompany their main music video production. They conducted research on conventions for print promotions and incorporated successful techniques while adding their own creative ideas. Photos taken during filming were used for the ancillary texts. Through experimentation in Photoshop, the student developed designs for the CD cover that reflected themes from the video while maintaining the artist's image. Their designs aimed to stand out amongst other pop genre works and appeal to audiences. Similarly, the magazine advertisement promoted continuity with the video and CD cover through consistent themes, images and motifs.
El documento resume la historia de la hipnosis desde sus orígenes en la antigua Grecia hasta el desarrollo del mesmerismo en el siglo 18. Menciona que el término "hipnosis" proviene del griego y se refiere al dios del sueño Hypnos. Explica que Franz Mesmer propuso la teoría del "magnetismo animal" y su enfoque tuvo éxito pero también controversia. Finalmente, comisiones encontraron que carecía de base científica aunque admitieron los efectos observados.
La intención de este artículo no es centrarme en si la depresión es o no es, un trastorno mental. Algo que aún continua en investigación y discusión. Eso es tema para psiquiatras.
This appears to be an instruction manual or guide for using a CD. It instructs the user to insert the included CD into their device and provides the website www.kikisworld.com for additional information. The document also includes standard copyright information for the recording company that produced the content on the CD.
Throughout their media studies project, the student and their group faced challenges in keeping up with trends in media technologies. During research, they knew their video needed special effects like those seen in popular dance music videos. They storyboarded and planned shots, transferring work between software programs. Equipment limitations included some lower quality footage from a standard camera. On location, they improvised lighting and shooting techniques with available resources. Overall, the group worked creatively within constraints to produce their music video.
The student created ancillary materials including a CD digipack and magazine advertisement to accompany a main music video production. For the ancillary materials, the student researched color schemes, fonts, and layouts for the pop genre. Photos taken during filming incorporated ideas for the ancillary materials. Through experimenting with Adobe Photoshop, the student found effects that portrayed the artist's image and genre representation while avoiding being a cliché. The combination of the video and ancillary materials effectively portrayed a consistent image of the artist through themes, motifs, and genre representation.
This appears to be an instruction manual or guide for a CD. It instructs the user to insert the included CD into their device and provides the website www.kikisworld.com for additional information. The document also includes standard copyright information for the recording company that produced the CD's content.
Estrategia en Enfermedades Neurodegenerativas del Sistema Nacional de Salud -...Fundacion Alzheimer España
Este documento presenta la Estrategia en Enfermedades Neurodegenerativas del Sistema Nacional de Salud. Incluye las enfermedades de Alzheimer, Parkinson, Huntington, Esclerosis Lateral Amiotrófica y Esclerosis Múltiple. El objetivo es mejorar la prevención, detección precoz, atención integral, apoyo social y coordinación de servicios para pacientes y cuidadores. Se establecen ocho líneas estratégicas y once objetivos generales para mejorar la atención a estas enfermedades, que están aumentando debido al envejec
A continuación, vamos a comentar algunas técnicas de PNL, que pueden ser utilizadas para uso propio, para comprensión de la PNL y para Coaches con experiencia y que trabajan respetando los códigos de ética del coaching. El trabajo de submodalidades es una de las herramientas más poderosas de PNL para Coaching.
Que hay relaciones de pareja, de toda clase, nadie tiene duda. Nunca terminamos de sorprendernos del tipo de parejas que conocemos, estemos involucrados o lo veamos en otros. Desde relaciones patológicas pasando por círculos amorosos hasta esa relación que todos quisiéramos tener.
The document discusses how the student's music video project both conformed to and challenged conventions of music videos in the alternative rock genre. It conformed by including elements like performance shots of the band and using typical camera angles, as well as incorporating a subtle narrative about a boy trying to impress a girl. However, it also challenged conventions by including conceptual shots of London throughout to link scenes, which is more common in pop music videos. The project demonstrated an understanding of conventions by researching other examples in the genre.
Our media products used typical conventions of dance music videos through bright colors and effects. We developed the convention of including the DJ in the video, which is uncommon. During production, we researched conventions but unintentionally challenged displaying scantily clad women, instead focusing on expression and fun. New media technologies helped at all stages, from research on YouTube and Wikipedia to construction using Final Cut Pro and evaluation through Facebook.
The document discusses a music video created for an indie band called The Wolvves. It seeks to promote the band in a style similar to real indie music videos on YouTube. Audience feedback was incorporated which led to adding more off-stage footage of the band to break up the performance clips. The print product and music video were designed to have a consistent scruffy, rebellious style through illustrations and color schemes to effectively promote the band across mediums. New media technologies facilitated efficient online research, planning, distribution and evaluation.
The document discusses a music video created for an indie band called The Wolvves. It summarizes the following:
1) The music video was created in the style of a video diary or documentary to promote the band. Shots were handheld to give it a homemade, authentic feel.
2) Research on similar indie music videos informed the style and composition of the video. Conventions like close-ups, performances, and behind-the-scenes footage were used.
3) Audience feedback helped improve the video by adding more off-stage footage and varying shots to avoid repetition. Shots were manipulated to better match the tempo of the music.
The styling in the group's music video challenged Mulvey's theory of dressing female figures according to the male gaze. They chose casual outfits like jeans and jumpers that were influenced by Katy B's videos and felt more appropriate for their target audience. Their editing followed conventions discussed by Vernallis, using edits in time with the fast beat and base tracks to help the video flow. While their video incorporated elements of the dubstep genre like urban locations and young styling, it diverged from conventions by not filming a live performance in a club. Their album design was influenced by Katy B's simpler style but featured close-up shots to promote the artist.
The media product is a music video that challenges several conventions of typical music videos. It uses a conceptual approach rather than a clear narrative, including odd and psychedelic images to blur the viewer's understanding. While most music videos feature the band's frontman and have a structured beginning-middle-end story, this video has no frontman and purposefully leaves the protagonist's story unresolved. It follows the conventions of only one shot showing the guitarist playing, to give the video a musical element amid the otherwise distorted narrative. The goal was to create something unconventional that stimulates the mind rather than clearly conveying a message.
The audience feedback on the media product was mixed. 4 out of 6 people said they liked the music video, praising the locations and effects, while 2 disliked that some areas were too dark or blurry. Most felt the video was representative of other hip-hop music videos. All agreed the imagery matched the lyrics well. However, disappointingly, none said the video made them want to explore the artist's other work.
The document discusses the planning, filming, and production of the music video shot in Camden Town, London to match the song's theme. It also covers the creation of promotional materials like a digipak and print ads, which were designed to represent the artist's style and brand consistently across formats. Feedback from surveys and online views was positive, showing that the video entertained audiences and encouraged further exploration of the artist's work.
The document discusses the conventions of music videos and how the student's media project challenged some conventions while maintaining others. It explains that the student researched different music genres to understand conventions. The project featured a solo artist with occasional backup dancers, unique makeup, and choreography that was not fully synchronized to make it more original. While focusing on the artist like pop videos, it challenged conventions through its distinctive style elements to make the video stand out.
The document discusses the production of a music video for the song "Jungle" by Professor Green. It summarizes the ways the music video develops and challenges conventions of the emerging dubstep genre. Research on existing dubstep music videos found they were performance-driven without narrative. The produced video included a distinct storyline and narrative structure to challenge conventions. Audience feedback was positive about the video's technical quality, locations, and how the music suited the narrative. The ancillary texts of the digipack and magazine ad effectively maintained branding elements from the video. Media technologies like YouTube, Final Cut Pro, and digital cameras were used effectively in the production process.
Our music video was based on the artist Professor Green and his song "Jungle". As dubstep music video conventions are still emerging, we had creative freedom in our production style. We used editing techniques like fade to black to emphasize the dark nature of the song and a non-linear narrative to intrigue audiences. While some dubstep videos focus only on performances, our video included a distinct storyline to increase audience interest. Feedback showed that audiences responded positively to our near-professional camerawork, editing, and appropriate urban locations, though one location could have been more authentic. We learned audiences preferred narrative-driven videos over performance-based ones.
The media product uses, develops, and challenges several conventions of real music videos.
The opening was influenced by Jay-Z and Kanye West's "N****s in Paris" video to make a strong statement. Fashion and imagery drew from artists like Little Mix, Stooshe, and Janelle Monae to promote the new artists.
Shots and editing were influenced by Kanye West's "All of the Lights" to match beats to colored backgrounds. Camera shots focused on the artists to promote them, as is a music video convention.
The video also challenged conventions by dressing the female artists in unconventional clothing to avoid the "male gaze" and focus on lyrics over appearance.
In what ways does your media product useclairewall
The media product takes inspiration from the cinematography of the TV show "Skins" to appeal to a similar target audience, using some conventions like close-ups and shots from above. However, it challenges conventions by setting the dance scenes in a woodland rather than a club. It also develops the idea of a character having flashbacks through close-ups showing his lonely and thoughtful moments. The music video supports theories that audiences enjoy genre conventions through a balance of repetition and difference.
The document summarizes a student's media project creating an opening sequence for a psychological thriller film. The student worked with two classmates and was responsible for costume and makeup. They aimed the sequence at ages 15-25 and tested it on audiences. Feedback showed the mysterious elements intrigued viewers and the genre and visuals were appealing. The student learned filmmaking skills like camera positioning and smooth editing. They concluded the project was generally successful in attracting audiences but could have made the storyline clearer.
This document discusses how the student's music video project was influenced by real music videos they viewed online. It summarizes how they took ideas from Shontelle's "Impossible" video for lighting and using a relationship storyline. They also drew on flashback techniques from Rihanna videos. The student aimed to follow conventions like close-ups and slow motion shots that make music videos feel professional. While not completely original, they brought their own style through the performer and tried to balance familiar elements with some new creative risks. Audience research helped shape the project to appeal to viewers expecting typical music video tropes.
The document discusses how the media group challenged conventions and applied media theories in their music video project. They used synesthesia to develop visuals from listening to the song. Sign theories and montage editing were also applied to make the video unique. Richard Dyer's star quality theory and intertextuality were referenced to enhance the performer's image and draw from other music videos. Overall, the group strived to produce an original performance-based video through theoretical research and challenging real media conventions.
The document discusses how the media product uses and challenges conventions of real media. It summarizes that the music video takes inspiration from the TV show "Skins" in its shots of a woodland setting and portrayal of drug use. It uses cinematography conventions like close-ups but aims to create its own style. It challenges the convention of the woods setting by using a club with dance routines. It also develops the idea of a lonely male character having flashbacks through close-ups and shots showing his thoughts. Overall, it supports Steve Neale's theory that audiences enjoy genre repetition and differences.
The document discusses a media project analyzing Andrew Goodwin's theory on the key aspects of music videos. It summarizes how the project both adhered to and challenged different elements of Goodwin's theory through the development of an ambiguous narrative music video for the song "Billie Holiday" by Warpaint. Some conventions were followed, such as using costumes and locations that amplified the song's themes, while other aspects were challenged, like adding cuts when the beat did not change or disregarding the concept of disjuncture between song and visuals. Overall, the project aimed to develop Goodwin's theory into a more innovative, thought-provoking work.
Our group developed and challenged conventions of real media products in our music video. We created a jazzy performance-based video with original visuals. We applied several media theories to our video production, including synaesthesia, signs, montage editing, stars, and intertextuality. By referencing other music videos, we gathered ideas to develop shots and visuals that would make our video engaging while pushing the boundaries of typical music video conventions. Our video aimed to challenge expectations by having well-synced lip movements, unique locations, and an original indie song. We strove to match or surpass existing media products through vibrant editing, varied camerawork, and a romantic visual style enhanced by feedback.
Our group developed and challenged conventions of real media products in our music video. We created a jazzy performance-based video with original visuals. We applied several media theories to our video production, including synaesthesia, signs, montage editing, stars, and intertextuality. By referencing other music videos, we gathered ideas to develop shots and visuals that would make our video engaging while pushing the boundaries of typical music video conventions. Our video aimed to challenge expectations by having well-synced lip movements, unique locations, and an original indie song. We strove to match or surpass existing media products through vibrant editing, varied camerawork, and a romantic visual style enhanced by feedback.
The document contains a 7 question questionnaire about a music video by Elikem and Nerissa. It asks about the genre, favorite camera angles and their reasons, if the settings, costumes and makeup fit the genre, potential additions or changes, who the video would appeal to most, an overall rating out of 10, and room for additional comments.
Nerissa evaluated audience feedback on her media studies project by having viewers complete a questionnaire after watching the video. Mostly, feedback was positive about the professional quality of the final production. Viewers responded well to the creative props, makeup, and costuming, especially the memorable "box idea". However, some noted that the syncing was slow at times. Younger audiences focused on the star's physical portrayal, while older viewers commented less on appearance. Overall, the feedback helped Nerissa identify strengths and areas for improvement if doing the project again.
Microsoft word questionnaire- nerissa and elikemNerissa
The document contains a 7 question questionnaire about a music video by Elikem and Nerissa. It asks about the genre, favorite camera angles and their reasons, if the settings, costumes and makeup fit the genre, potential additions or changes, who the video would appeal to most, an overall rating out of 10, and room for additional comments.
Throughout their media project, the student used various technologies during the research, planning, production and evaluation stages. During research, they studied promotional videos in their genre to incorporate techniques like split screening and color modification. For planning, they created a storyboard and animatic. They filmed using an HD camera when possible for quality, and a standard camera when needed. Location filming required improvisation with lighting and stabilization. Overall, they aimed to produce a music video that met industry conventions while expressing their artistic vision.
This appears to be an instruction manual or guide for a CD. It instructs the user to insert the included CD into their device and provides the website www.kikisworld.com for additional information. The document also includes standard copyright information for the recording company that produced the CD's content.
Microsoft word questionnaire- nerissa and elikemNerissa
The document contains a 7 question questionnaire about a music video by Elikem and Nerissa. It asks about the genre, favorite camera angles and their reasons, if the settings, costumes and makeup fit the genre, potential additions or changes, who the video would appeal to most, an overall rating out of 10, and room for additional comments.
Throughout their media project, the student and their group faced challenges in keeping up with new media trends to make their music video production as realistic as possible. During research and planning, they studied promotional videos in their genre to incorporate special effects like split screening. Principal filming utilized two cameras, though only one was HD quality. Additional lighting was improvised on location using street lamps and car headlights. Extensive editing in Adobe Premiere Pro included special effects, color correction, and cropping to disguise flaws. A blog was chosen to professionally present the final work online.
Nerissa evaluated audience feedback on her media studies project by having viewers complete a questionnaire after watching the video. The feedback was mostly positive, praising the professionalism and creativity shown in props, makeup, and costuming. However, some noted issues with syncing and lighting. Younger viewers focused on the star's physical portrayal, while older viewers commented less on appearance. The feedback provided insight into both successful elements and areas for improvement if doing the project again.
The student created ancillary texts including a CD digipack and magazine advertisement to accompany their main music video production. They conducted research on conventions for print promotions while also incorporating their own ideas. Photos taken during filming were considered for use in the ancillary texts. Various designs were created and tested for the CD cover before deciding on a final version. Efforts were made to ensure consistency across the pieces in representing the pop genre and artist image through themes, motifs, and creative techniques. The combination of the main video and ancillary texts was deemed effective in portraying a continuous star persona for promotional purposes.
1) Throughout their project, the group faced obstacles keeping up with new media trends to make their music video production as realistic as possible.
2) During planning and research, they studied promotional videos in their genre to incorporate special effects like split screening and color modification.
3) They storyboarded, created an animatic, and tested editing software to plan shots and ensure their lyrics matched the song length.
The document discusses feedback received from viewers of a media studies project. Viewers completed a questionnaire after watching the final production. Feedback was mostly positive, praising the professionalism and creativity in props, makeup, and costuming. However, some noted issues with syncing and lighting. Younger viewers focused on the star's appearance while older viewers commented more on performance and relatability. The feedback highlighted strengths and areas for improvement, helping the students better understand how to appeal to audiences.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
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Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UPRAHUL
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
ESSAY QUESTION 1
1. Media Studies
Question 1 of 4
In what ways does your media product use, develop or challenge
forms and conventions of real media products?
Before we even began to start the production plan of our main task,
we had to do an extensive amount of research. A music video is
essentially a short film, used as a marketing device to promote an artist,
becoming more and more prominent since the 1980’s. By looking at
luminary examples of music videos in all genres, we were able to
gather what specific forms and conventions belonged to certain
genres, and why they were successful. However, we also found that
Madonna- Erotica
going against
typical
expectations could
also lead to
success, much like
Madonna, who is
Our Production now a star in the
industry, but is also
CAPTION: Here, we have used a major convention of an the artist most
extremely successful artist, an extreme close up, to
unveil specific persona ideals. associated with
music video
censorship. In our group, we then decided to work with ‘pop’ as our
chosen genre of music, and find out where the social demographic
interest came from, plus whether to challenge or conform to traditional
conventions of the genre.
In addition to research on the Internet and in books, I also analysed
case studies, focusing in detail on the ideas that interested me, and
what we could recreate as part of our coursework production. Through
the in depth breakdown of each video, I learned the features included
which made it recognisable to the audience as a ‘pop’ video. I also
studied
the
camera
angles,
shot
types Livvi Frank- Now
I’m That Chick Our Production
and the
mise-en-
scene, in CAPTION: The mise-en-scene in this video really stood out to me, as its
order to simplicity looked professional and allowed the artist’s persona to be the
see how focus of the clip, without being too busy or taking any visual quality
away from the frame.
the
director created a relevant ‘star persona’, and how the techniques are
used in order to make it a success. At first, my group struggled with
creating a realistic idea for our production, as we started out being a
bit too ambitious, considering that we had practically no budget.
Nerissa Edwards
2. Media Studies
Question 1 of 4
Despite this, we knew that we wanted to be very creative and
innovative in terms of the way in which we would shoot the footage, in
order to
Cheryl Cole- 3 Words
avoid the
cliché
‘candyfloss
pop’ feel.
We also had
to make the
star persona
Our Production of our
actress
really stand
CAPTION: As well as looking at American productions, I also
analysed promotional techniques used for British artists. With
out,
much smaller budgets, I took particular interest in some of Cheryl however,
Cole’s videos, with simple sets, putting all the viewer’s attention not so much
onto her image and performance. Above, an attempt of this so that the
idea was also used in our production. target
audience could no longer relate to her. We also used a piece of her
costume, the chain, as a recurring theme to help create a sense of
familiarity between the audience and our artist.
Throughout the research process, we discovered that pop videos do
not normally have a narrative, instead, focus more on the image of the
artist. So that we could ensure a professional finish to our production,
we decided to conform to this feature, especially since the lyrics of our
1 2 3
CAPTION: Here are examples of Bjornberg’s theory, and how we
4
went around the idea of a narrative:
1. With the inclusion of dancers and props, a performance
element was added, and there was no direct need for a
storyline
2. Creative, abstract camera angles were used so that the viewer
is always kept intrigued and interested in how the video would
continue
3. Bold make-up made the artist’s persona clear to the viewer,
chosen song did meaning the absence of a narrative did not affect the video
not have a 4. Quick cutaways were used on specific beats in the song to help
particular meaning, the visuals flow with the audio and help to link the two
for example ‘drop
your socks and grab your mini-boom-box…’. Kaplan, a music video
theorist, felt that some music videos ‘reproduced the classic narrative
Nerissa Edwards
3. Media Studies
Question 1 of 4
forms found in films, whilst others emphasised performance and the
montage of imagery’. Similarly, another theorist Alf Bjornberg states
that ‘narrative structure’ is ‘much less common’ in pop videos,
replacing it rather with a ‘linear narrative’. Therefore, instead of trying
to interpret the lyrics and creating a visual parallel to the words in a
process of synaesthesia, we decided to concentrate on the beat of
song, and make the video a bit more abstract. Firth concluded that
conceptual videos do not tell a story, but the metaphorical sequence
creates a mood or a feeling to be evoked by the viewer.
Consequently, we centred our attention on inventive shot types, props,
makeup, and costumes in order to create a believable image, as
abstract videos are all about emphasising colour and movement whilst
showcasing the star, then during the post-production stage we could
show our creativity by utilising the software.
When it came around to filming, my group stuck to the story board
quite well, however spontaneous decisions were frequently made, as
1 2 3 4
5
CAPTION: Here are some examples of how we used and developed
conventions of typical pop music videos:
1. The split screen techniques has been used in conjunction with Goodwin’s
theory of fast paced cutting to the rhythm of the song
2. Developments made to average dance sequences by incorporating the
idea of mirror reflections
3. A normal clip was transformed with an inventive twist by speeding up the
we time frame
developed 4. This frame depicts our ideology of the glamorous star trapped with urban
environments by obstructing the view with metal bars
ideas, or
5. Innovative shot types with various camera positions enabled us to
changed demonstrate our creative flair
them if they
did not work.
Our primary concern was to be original, and not just copy ideas of
videos that we had seen. Our group had so many problems which
meant that most things were decisions made on impulse. Screenwriter
William Goldman stated that directors were able to ‘transform the
ordinary into their vision just by where they put the camera’. We went
about this by trying out novel camera angles, or putting our own twist
on shot types we had seen during research. For example, an ordinary
mid shot was distorted during the editing process by speeding it up,
developing traditional music video techniques. This gave an erratic yet
quirky effect to the frame, conforming with the fact that we wanted to
Nerissa Edwards
4. Media Studies
Question 1 of 4
keep to a theory by Goodwin on pop videos. He explains that whilst
songs such as ballads would include a narrative, pop videos include,
‘fast pace of the cutting, much of it happening on the beat,
representing the pulse or rhythm of the soundtrack’.
Additionally, instead of shooting a normal long shot of the artist doing a
routine with the background dancers, which is a feature present in
most pop videos, we challenged the convention by transforming it into
extreme close ups and cutaways of their movements. We did this in
order to achieve an abstract feel, develop her star persona, and link to
1 3
2 CAPTION: Costume ideas conforming to
the ideals of most pop artists. Circled
above are the some references to sexual
innuendos in terms of the outfits,
connecting to voyeuristic themes.
However, each costume is designed to
draw the viewers’ attention to specific
objects:
1. Focus on the chain- her trademark
2. The short dress brings out the angles in
her body shape- relating to the
abstract ideals of our video
the demands of record labels 3. Simple leotard allows her face and the
including the need for lots of extravagant makeup to take centre
close ups. Likewise, we tried to stage
have a wide variety of locations and costume changes, so the actress
would seem as realistic as possible. Professional productions normally
portray a sense of glamour, charisma, and ‘sex appeal’, especially in
women, with frequent reference to the notion of voyeuristic treatment
of the female body. We tried to incorporate the same design, with
‘scantily clad’ costume ideas, however without doing it so much so
that the target audience would be limited.
Music videos show the viewer mechanisms with which a character
fulfils a social role, therefore possessing many features that engage the
audience. For example, the representation of character ‘reveals the
body bit by bit’, an idea which we tried to recreate in our production,
allowing the viewer to feel involved in the video, rather than just being
passive. Furthermore, for the same reason, the use of partial views, a
Nerissa Edwards
5. Media Studies
Question 1 of 4
wandering
camera,
abrupt
editing and
post
production
techniques,
brings out
particular
aspects of the song, and extends the iconography of the popstar.
CAPTION: These two snapshots show some of the cutaways and Overall, I feel
that my
partial views included in our production. This, along with the use
group have
of discontinuous editing at certain points, facilitated the artistic
nature of our video, whilst adding to the abstract theme tried to
throughout.
integrate
many key
forms and conventions of pop music videos into our own production
and demonstrated genre characteristics, as well as giving our own
personal touch to develop some of the usual ideals. By studying real
media products we were able to take advantage of some of the
techniques that we analysed, and I feel that we have applied our
‘style in vision’ to our work, creating an original and innovative video
which reflects the artist.
Nerissa Edwards