TARGIT CTO Dr. Morton Middelfart has professionally devoted himself to one thing: turning DECISIONS into ACTION faster, more efficiently, and more intelligently than ever. He continues to develop patented features that zero in on solving the challenges that companies face every day. One of those challenges is harnessing the massive amounts of external data relevant to your company. Big data is … well … big. And companies that don’t learn from it and adapt will be quickly left in the dust. Join Morton for his session “Make BIG DATA work for you” and discover how to get the most out of your big data through Business Intelligence. What you’ll learn: - Why external data is increasingly important to today’s businesses - Exciting new technologies developed to help you make sense of the growing amount of Big Data - How to measure and monitor consumers’ sentiments about your company - What your external data says about your internal data - What you need to take action to constantly stay ahead of the curve