ELHAM SELIM PAGE 1 of 4 UPDATED NOV 2016
PERSONAL DATA
Full Name
Date of Birth
Address
Phone
E-mail
Marital Status
Elham Abdel Alim Ibrahim Selim
January 10th, 1969
Current Residency: Hurghada, Moubarak 2
Building 48 – Appt. 42
Cairo: 103, El Eebaq St., Roxi - Heliopolis
+2 0122 326 84 18 / +2 065 344 8225
+2 02 2240 70 60
Elhamselim4@gmail.com
Married – No Children
EXPERIENCES & CARRIER HISTORY
May 2014
February 2016
Director of Sales & Marketing
Harmony Makadi Bay Hotel & Resort
552 Rooms / Makadi Bay
Hurghada, Red Sea
December 2012
Oct 2013
Director of Sales & Marketing
La Residence Des Cascades
Golf, Spa & Thalasso Resort
250 Deluxe rooms & suites
Soma Bay
August 2009
November 2012
Director of Sales & Marketing
Sonesta International Hotel Corporation
Sonesta Pharaoh Beach Resort *****
360 rooms / Hurghada, Red Sea
January 2008
July 2009
Assistant Regional Director of Sales & Marketing
Sol Meliá Hotels & Resorts – Egypt
- Meliá Sinai Hotel***** (197 rooms)
- Sol Sharm Hotel**** (214 rooms)
- Sol Cyrene Hotel**** (207 room)
- Sol Verginia Hotel**** (156 rooms)
- Meliá Sharm***** (438 rooms) opening Nov. 2009
August 2007
December 2007
Director of Sales & Marketing
Sol Meliá Hotels & Resorts – Egypt
Meliá Pharaoh Hotel***** (360 rooms / Hurghada, Red Sea)
September 2005
July 2007
Assistant Director of Sales & Marketing
Sol Meliá Hotels & Resorts – Egypt
Meliá Pharaoh Hotel***** (360 rooms / Hurghada, Red Sea)
N.B.: Completely in charge of the Sales and Marketing
Department as of January 2006
September 2004
September 2005
Senior Sales Manager
Sol Meliá Hotels & Resorts – Egypt
Meliá Pharaoh Hotel***** (360 rooms)
ELHAM SELIM PAGE 2 of 4 UPDATED NOV 2016
August 2003
September 2004
Sales Manager
Sol Meliá Hotels & Resorts – Egypt
Meliá Pharaoh Hotel (HRG) & Sol Sharm Hotel (SSH)
November 2000
August 2003
Contracting Manager
In charge of Administration Department
Scandia Egyptian Travel Group
Travel Agent – Scandinavian Market
December 1998
November 2000
Personal Assistant
To the Director of Operations – Egypt
Hostmark Hotels & Resorts Management
January 1997
December 1998
Office Manager
Regional Sales & Marketing Office
Swiss Inn Hotels International
January 1991
April 1995
Front Office Supervisor
Cairo Sheraton Hotel Casino & Tower
In Charge of Reservation Department
August 1988
January 1991
Front Office Agent
Cairo Sheraton Hotel Casino & Tower
PROFESSION SKILLS & BASIC RESPONSIBILITIES
- Produces the annual Business Plan in conjunction with General Manager and other Hotel
Management.
- Produces, implements and monitors action plans to ensure Business Plan objectives are achieved.
- Develops the annual Marketing Plan as per corporate guidelines including marketing activities and
corresponding budgets aiming to achieve the hotel’s business plan.
- Analyses current and potential markets/trends, co-ordinates all activities to maintain and increase
revenue through added business volume and increased rates.
- Procures new and repeat business for the hotel by monitoring contact with airlines, travel agencies,
commercial accounts, private clubs & professional associations within national & international
markets.
- Maintains contact with planners, corporate accounts, incentive buyers, airlines and wholesalers,
through personal sales calls, telephone contacts and written communications.
- Creates and implements special programs to achieve greater productivity through:
 Increasing average rate
 Increasing occupancy
 Increasing business volume during difficult periods
 Increasing local food and beverage banqueting sales
- Monitors new accounts and monthly productivities and report back.
- Ensures the hotel is represented as an active member of the local community through association
membership and social media different channels.
- Directs all sales activities for Sales team members to ensure they meet the goals of the Revenue Plan.
- Conducts weekly reviews of sales team activities to ensure targets and sales objectives are being met.
- Meets with guests from major producers/organizers of big events staying in the hotel to ensure guest
satisfaction.
- Review the daily business levels, anticipate critical situations and plan effective solutions in
conjunction with the department heads, to best expedite these situations.
- Produces monthly Sales Report and forecasts.
- Organizes and attends major sales/PR related functions within the hotel.
- Establishes and continuously updates mailing lists.
- Attend yearly planned international Trade Shows, Travel Fair and conducts Sales Blitzes, every year in
the local market.
- To demonstrate the “12-Service Excellence Basics” and ensures the whole of the Sales & Marketing
department continually follows the same.
- Keeps updated with new products in the market.
ELHAM SELIM PAGE 3 of 4 UPDATED NOV 2016
TRAVELING EXPERIENCE
- Attended Trade Shows:
 MITT – Moscow:
2004 / 2005 / 2006 / 2007 / 2008 / 2009 / 2010 / 2011 / 2012 / 2013 / 2014 / 2015
 Leisure – Moscow:
2003/ 2004/ 2005/ 2006/ 2007 / 2008 / 2009/ 2010 / 2011 / 2012 / 2013 / 2014 / 2015
 WTM – London:
2006 / 2007 / 2009 / 2010 / 2011 / 2012 / 2013 / 2014 / 2015
 Utrecht Vacation – Amsterdam:
2006 / 2007
 Fitur – Madrid:
2005 / 2006 / 2007 / 2008
 BIT – Milan:
2006 / 2007 / 2008 / 2010
 ITB – Berlin:
2007 / 2008 / 2010 / 2011 / 2012 / 2013 / 2014 / 2015
 Matka Travel Fair – Helsinki:
2010
 TT – Warsaw – Poland:
2014
- Conducted Sales Trips:
 2015: Der Touristik Brochure Presentation & Exhibition – Hamburg
 2014: Sun & Fun Road Show Brochure Presentation – Poland
 Tunis 2007 (regional S&M training)
 Madrid 2007 (training at the head office in Spain on reporting system)
TRAINING & PRIVATE COURSES
1988 English Language Course
Sadat Academy – Maadi
1996 Ticketing Course – Basic / Advanced / Automated
Egypt Air
1997 Ticketing Training Course – Practical
6 Months – Misr Travel
1997 Fidelio (Hotel Management System) Front office & back office package
1999 Full training in hotel’s accounting department “American Accounting System”
(credit, income auditor, accounts payable and general cashier) – Howard Johnson
Resort managed by Hostmark Hotels & Resorts.
2001 Marketing Techniques.
2003 Guest relation training.
2003 Handling Complaints Workshop.
Motivating Staff / Train the trainer.
Pro- Active leadership skills.
2004 Quality control and guest satisfaction complete training
program (Sol Meliá International Program, implemented in
370 properties worldwide).
ELHAM SELIM PAGE 4 of 4 UPDATED NOV 2016
EDUCATIONAL BACKGROUND
1988 Diploma of Tourism & Hotels Management
Helwan University
Institute of Tourism and Hotels
(Degree of Graduation: Very Good)
1985 Maadi Secondary Language School
TECHNICAL SKILLS
- Computer skills
 WinWord (English & Arabic)
 Excel
 Power point
 Adob photo shop
 Surveys and Internet researches
- Fidelio (Property Management Systems)
- Communication skills
PERSONAL SKILLS
- Strong leadership, team building & motivational skills developed through working on many projects
based tasks.
- Ability to perform under stressful conditions.
- Ability to perform in ambiguous situations
- Ability to modify personal behavior to reach a goal.
- Ability to adapt at finding ways of overcoming weaknesses.
- Ability to work well in cooperation with others.
- Ability to create & apply different strategies to promote my product whenever needed among other
competitors.
- Ability to be versatile, flexible, manage criticism, and manage conflicts effectively.
- Participating in training opportunities.
- Ability to maintain a professional appearance at all times.
- Self motivated, and always like new challenges as they always help explore myself & know more
about my personal capabilities.
CONFIDENTIAL REFERENCES
Mr. Sherief Abu El Magd – Director of Operations Egypt & Middle East
Sol Meliá Hotels & Resorts
Mobile: +2 0100 300 3343
Mr. Felix Madera – Executive Vice President
Sonesta Collection Egypt & Middle East
Tel.: +1 0786 395 1056
Mr. Ihab Wahdan – General Manager
TEZ Tour – Egypt
Mobile: +2 01111 005 9555
Mr. Ali Okda – CEO
Meeting Point Egypt
Mobile: +2 0100 000 5664
Mr. Khaled Taha – General Manager
Sonesta Pharaoh Beach Resort
Mobile: +2 0122 214 6794
Mr. Abdel Halim – General Manager
OTI Holding – Odeon Tours Egypt
Mobile: +2 0 111 111 1682

Elham Selim CV - NOV 16

  • 1.
    ELHAM SELIM PAGE1 of 4 UPDATED NOV 2016 PERSONAL DATA Full Name Date of Birth Address Phone E-mail Marital Status Elham Abdel Alim Ibrahim Selim January 10th, 1969 Current Residency: Hurghada, Moubarak 2 Building 48 – Appt. 42 Cairo: 103, El Eebaq St., Roxi - Heliopolis +2 0122 326 84 18 / +2 065 344 8225 +2 02 2240 70 60 Elhamselim4@gmail.com Married – No Children EXPERIENCES & CARRIER HISTORY May 2014 February 2016 Director of Sales & Marketing Harmony Makadi Bay Hotel & Resort 552 Rooms / Makadi Bay Hurghada, Red Sea December 2012 Oct 2013 Director of Sales & Marketing La Residence Des Cascades Golf, Spa & Thalasso Resort 250 Deluxe rooms & suites Soma Bay August 2009 November 2012 Director of Sales & Marketing Sonesta International Hotel Corporation Sonesta Pharaoh Beach Resort ***** 360 rooms / Hurghada, Red Sea January 2008 July 2009 Assistant Regional Director of Sales & Marketing Sol Meliá Hotels & Resorts – Egypt - Meliá Sinai Hotel***** (197 rooms) - Sol Sharm Hotel**** (214 rooms) - Sol Cyrene Hotel**** (207 room) - Sol Verginia Hotel**** (156 rooms) - Meliá Sharm***** (438 rooms) opening Nov. 2009 August 2007 December 2007 Director of Sales & Marketing Sol Meliá Hotels & Resorts – Egypt Meliá Pharaoh Hotel***** (360 rooms / Hurghada, Red Sea) September 2005 July 2007 Assistant Director of Sales & Marketing Sol Meliá Hotels & Resorts – Egypt Meliá Pharaoh Hotel***** (360 rooms / Hurghada, Red Sea) N.B.: Completely in charge of the Sales and Marketing Department as of January 2006 September 2004 September 2005 Senior Sales Manager Sol Meliá Hotels & Resorts – Egypt Meliá Pharaoh Hotel***** (360 rooms)
  • 2.
    ELHAM SELIM PAGE2 of 4 UPDATED NOV 2016 August 2003 September 2004 Sales Manager Sol Meliá Hotels & Resorts – Egypt Meliá Pharaoh Hotel (HRG) & Sol Sharm Hotel (SSH) November 2000 August 2003 Contracting Manager In charge of Administration Department Scandia Egyptian Travel Group Travel Agent – Scandinavian Market December 1998 November 2000 Personal Assistant To the Director of Operations – Egypt Hostmark Hotels & Resorts Management January 1997 December 1998 Office Manager Regional Sales & Marketing Office Swiss Inn Hotels International January 1991 April 1995 Front Office Supervisor Cairo Sheraton Hotel Casino & Tower In Charge of Reservation Department August 1988 January 1991 Front Office Agent Cairo Sheraton Hotel Casino & Tower PROFESSION SKILLS & BASIC RESPONSIBILITIES - Produces the annual Business Plan in conjunction with General Manager and other Hotel Management. - Produces, implements and monitors action plans to ensure Business Plan objectives are achieved. - Develops the annual Marketing Plan as per corporate guidelines including marketing activities and corresponding budgets aiming to achieve the hotel’s business plan. - Analyses current and potential markets/trends, co-ordinates all activities to maintain and increase revenue through added business volume and increased rates. - Procures new and repeat business for the hotel by monitoring contact with airlines, travel agencies, commercial accounts, private clubs & professional associations within national & international markets. - Maintains contact with planners, corporate accounts, incentive buyers, airlines and wholesalers, through personal sales calls, telephone contacts and written communications. - Creates and implements special programs to achieve greater productivity through:  Increasing average rate  Increasing occupancy  Increasing business volume during difficult periods  Increasing local food and beverage banqueting sales - Monitors new accounts and monthly productivities and report back. - Ensures the hotel is represented as an active member of the local community through association membership and social media different channels. - Directs all sales activities for Sales team members to ensure they meet the goals of the Revenue Plan. - Conducts weekly reviews of sales team activities to ensure targets and sales objectives are being met. - Meets with guests from major producers/organizers of big events staying in the hotel to ensure guest satisfaction. - Review the daily business levels, anticipate critical situations and plan effective solutions in conjunction with the department heads, to best expedite these situations. - Produces monthly Sales Report and forecasts. - Organizes and attends major sales/PR related functions within the hotel. - Establishes and continuously updates mailing lists. - Attend yearly planned international Trade Shows, Travel Fair and conducts Sales Blitzes, every year in the local market. - To demonstrate the “12-Service Excellence Basics” and ensures the whole of the Sales & Marketing department continually follows the same. - Keeps updated with new products in the market.
  • 3.
    ELHAM SELIM PAGE3 of 4 UPDATED NOV 2016 TRAVELING EXPERIENCE - Attended Trade Shows:  MITT – Moscow: 2004 / 2005 / 2006 / 2007 / 2008 / 2009 / 2010 / 2011 / 2012 / 2013 / 2014 / 2015  Leisure – Moscow: 2003/ 2004/ 2005/ 2006/ 2007 / 2008 / 2009/ 2010 / 2011 / 2012 / 2013 / 2014 / 2015  WTM – London: 2006 / 2007 / 2009 / 2010 / 2011 / 2012 / 2013 / 2014 / 2015  Utrecht Vacation – Amsterdam: 2006 / 2007  Fitur – Madrid: 2005 / 2006 / 2007 / 2008  BIT – Milan: 2006 / 2007 / 2008 / 2010  ITB – Berlin: 2007 / 2008 / 2010 / 2011 / 2012 / 2013 / 2014 / 2015  Matka Travel Fair – Helsinki: 2010  TT – Warsaw – Poland: 2014 - Conducted Sales Trips:  2015: Der Touristik Brochure Presentation & Exhibition – Hamburg  2014: Sun & Fun Road Show Brochure Presentation – Poland  Tunis 2007 (regional S&M training)  Madrid 2007 (training at the head office in Spain on reporting system) TRAINING & PRIVATE COURSES 1988 English Language Course Sadat Academy – Maadi 1996 Ticketing Course – Basic / Advanced / Automated Egypt Air 1997 Ticketing Training Course – Practical 6 Months – Misr Travel 1997 Fidelio (Hotel Management System) Front office & back office package 1999 Full training in hotel’s accounting department “American Accounting System” (credit, income auditor, accounts payable and general cashier) – Howard Johnson Resort managed by Hostmark Hotels & Resorts. 2001 Marketing Techniques. 2003 Guest relation training. 2003 Handling Complaints Workshop. Motivating Staff / Train the trainer. Pro- Active leadership skills. 2004 Quality control and guest satisfaction complete training program (Sol Meliá International Program, implemented in 370 properties worldwide).
  • 4.
    ELHAM SELIM PAGE4 of 4 UPDATED NOV 2016 EDUCATIONAL BACKGROUND 1988 Diploma of Tourism & Hotels Management Helwan University Institute of Tourism and Hotels (Degree of Graduation: Very Good) 1985 Maadi Secondary Language School TECHNICAL SKILLS - Computer skills  WinWord (English & Arabic)  Excel  Power point  Adob photo shop  Surveys and Internet researches - Fidelio (Property Management Systems) - Communication skills PERSONAL SKILLS - Strong leadership, team building & motivational skills developed through working on many projects based tasks. - Ability to perform under stressful conditions. - Ability to perform in ambiguous situations - Ability to modify personal behavior to reach a goal. - Ability to adapt at finding ways of overcoming weaknesses. - Ability to work well in cooperation with others. - Ability to create & apply different strategies to promote my product whenever needed among other competitors. - Ability to be versatile, flexible, manage criticism, and manage conflicts effectively. - Participating in training opportunities. - Ability to maintain a professional appearance at all times. - Self motivated, and always like new challenges as they always help explore myself & know more about my personal capabilities. CONFIDENTIAL REFERENCES Mr. Sherief Abu El Magd – Director of Operations Egypt & Middle East Sol Meliá Hotels & Resorts Mobile: +2 0100 300 3343 Mr. Felix Madera – Executive Vice President Sonesta Collection Egypt & Middle East Tel.: +1 0786 395 1056 Mr. Ihab Wahdan – General Manager TEZ Tour – Egypt Mobile: +2 01111 005 9555 Mr. Ali Okda – CEO Meeting Point Egypt Mobile: +2 0100 000 5664 Mr. Khaled Taha – General Manager Sonesta Pharaoh Beach Resort Mobile: +2 0122 214 6794 Mr. Abdel Halim – General Manager OTI Holding – Odeon Tours Egypt Mobile: +2 0 111 111 1682