EIA2019Portugal - How to Pitch - Tomas Bento
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The document provides tips and best practices for pitching a business idea or product. It discusses the importance of structure, including clearly outlining the problem, solution, and call to action. It recommends practicing and refining vocal delivery, verbal messaging, and non-verbal body language. Specifically, it suggests speaking with a confident tone and pace, maintaining eye contact with the audience, and using emphatic hand gestures to enhance the pitch. The tips emphasize keeping messages simple, focusing on one key idea per slide, and listening to all questions. The goal is to engage the audience and influence their feelings and decisions through a well-structured and skillfully delivered presentation.
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EIA2019Portugal - How to Pitch - Tomas Bento
- 1. How to Pitch
- 3. Why do we Pitch? to pass information
- 4. to pass information to influence feelings Why do we Pitch?
- 5. to pass information to influence feelings to influence decisions Why do we Pitch?
- 6. what’s the of a pitch? structure
- 7. Unbabel’s Pitch at Y Combinator Click here for
- 8. what’s the of a pitch? structure
- 9. what’s the structure of a pitch? PROBLEM 1
- 10. what’s the structure of a pitch? PROBLEM SOLUTION 21
- 11. what’s the structure of a pitch? PROBLEM SOLUTION CALL TO ACTION 21 3
- 12. • New Internet Users Will Not Speak English; • Businesses Will Need Translation; • Current Options Are Unsatisfactory. PROBLEM1
- 13. • “The Solution Is To Combine The Two” • “Machine Translation + Human Editors To Fix Mistakes” SOLUTION2
- 14. • EDITOR GROWTH %13 • 4400 HUMAN EDITORS • UNBABEL EDITORS ARE 5X FASTER • CHARGE $0.02 PER WORD, 5X LESS • EARLY ADOPTERS • 34 BILLION $ MARKET CALL TO ACTION3
- 15. • EDITOR GROWTH %13 • 4400 HUMAN EDITORS • UNBABEL EDITORS ARE 5X FASTER • CHARGE $0.02 PER WORD, 5X LESS • EARLY ADOPTERS • 34 BILLION $ MARKET CALL TO ACTION3 you should invest in me
- 17. what can in a pitch? go wrong
- 18. 1. WHAT’S YOUR GOAL? 2. WHO’S YOUR AUDIENCE? 3. HOW SHOULD THE AUDIENCE FEEL? 4. WHAT ARE THEIR PAINS? 5. HOW DO THEY THINK? 6. DO I HAVE TOTAL TOPIC DOMINATION? 7. RIGHT CONTENT + RIGHT DESIGN? 8. AM I PROFICIENT? 8 Things to Know Before
- 19. DURING
- 20. VOCAL VERBAL NON VERBAL TONE VOLUME SPEED STRUCTURE CONTENT POSITION SMILE HANDS EYES
- 25. 1. Well structured 2. Simple storyline 3. Simply worded 4. No added sugars (7%) VERBAL DURING STRUCTURE CONTENT
- 26. 1. Slow, methodical 2. Crisp, confident pace Examples: 1. “WE KNOW machine translation” 2. “Five times LESS! than the average…” (38%) VOCAL DURING TONE VOLUME SPEED
- 27. 1. Power pose 2. Direct visual contact 3. Emphatic hand movements Examples: 1. Smiles when says “for 5x less, selling is easy” (55%) NON-VERBAL DURING POSITION SMILE HANDS EYES
- 28. TOP 10 TIPS ON DELIVERING A PITCH
- 33. WHEN IN DOUBT, STAND YOUR GROUND #FIVE
- 35. KEEP IT CLEAN & SIMPLE 1. ONE THOUGHT PER SLIDE 2. NO HEAVY TEXT, EVER 3. NO BUZZWORDS #SEVEN
- 37. PITCHING IS A ONE MAN/WOMAN SHOW #NINE
- 38. LISTEN TO QUESTIONS UNTIL THE END #TEN
- 41. Target audience has this problem THE PROBLEM Current solutions are insufficient or non-existent
- 42. Our solution solves this problem by THE SOLUTION We are better than current existing solutions because
- 43. A Clear and Compelling Quote That Conveys Your Unique Value Proposition Vasco’s “Machine Translation that actually works.”
- 44. COMPETITOR ONE THE COMPETITION / MARKET COMPETITOR TWO
- 46. 1000 MONTHLY USERS MARKET VALIDATION 5M€ IN REVENUE 50% PROFIT MARGINS 30% MONTHLY GROWTH
- 49. Our Team Tomás Bento Head of Events PhD in wtv Tomás Bento Head of Events PhD in wtv Tomás Bento Head of Events PhD in wtv Tomás Bento Head of Events PhD in wtv