Editing record
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The document discusses various video editing techniques used to maintain an eerie tone for a music video. These include: 1) Overlapping footage and reducing opacity to create a "jittery" transition effect between scenes. 2) Muting all audio tracks except the song track to ensure only the music was heard. 3) Using the "Leave Color" effect to focus shots on a single color while making other areas grayscale, maintaining an eerie tone. 4) Applying fast blur to blur characters/landscapes and somewhat hide them, furthering the eerie tone. 5) Using fast color correction to give clips a colder, blue tint when the artist was lip syncing
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Editing process
The document discusses the various editing techniques used in Adobe Premiere Pro to create a music video. Audio tracks were used for the song and talking segments. Video clips were filtered with black and white and tints, split into four sections on the screen using key frames, and transitioned from corners to the center. Key frames were also used to fade clips from black and white to color. Speed adjustments changed the pace of some clips. Overlapping shapes and double exposure effects were added to clips.
Post production log
The document summarizes various post-production techniques used to edit a video project, including color balancing footage to create a moody look, cutting animated images to fit the music using speed and duration alterations, and adding effects like fades, dissolves, and grain to reinforce the dreamlike pace of the song and create cohesive transitions between sequences.
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3. production experiments
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Editing
The document discusses three aspects of the editing process:
1. Colour correction was needed to adjust shots that were too bright, dark, blue or yellow by dragging the colour scale pointer. Scenes were corrected to fit the time period and mood.
2. It was challenging to fit all shots into the three minute runtime, so harsh cuts were made to reduce footage while keeping the storyline flowing. The short film was edited down to three minutes exactly.
3. Outdoor shooting conditions included high wind noise that was adjusted in editing. Music could not be added due to dialogue throughout and only brief dialogue-free shots, which would not flow with added score.
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The document discusses the various editing techniques used in Adobe Premiere Pro to create a music video. Audio tracks were used for the song and talking segments. Video clips were filtered with black and white and tints, split into four sections on the screen using key frames, and transitioned from corners to the center. Key frames were also used to fade clips from black and white to color. Speed adjustments changed the pace of some clips. Overlapping shapes and double exposure effects were added to clips.
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2. It was challenging to fit all shots into the three minute runtime, so harsh cuts were made to reduce footage while keeping the storyline flowing. The short film was edited down to three minutes exactly.
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- Applying color corrections and speed/duration adjustments to clips.
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- For the famous helicopter scene in Apocalypse Now, Murch prioritized dialogue and effects over music to drive the intensity. He conceived of a spectrum from encoded sounds like dialogue to embodied sounds like music.
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The document summarizes techniques used to edit a music video in Adobe Premier Pro. It describes using split screens and color effects, as well as adjusting speed and saturation. Key frames and layers were duplicated to create a split screen effect showing a character from different angles to engage audiences. Color titles were overlaid on split screen images to match pop music conventions.
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- Importing footage and splitting clips to desired lengths.
- Adding transitions like dip to black and cross fades between scenes.
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- Applying color corrections and speed/duration adjustments to clips.
- Creating title cards and credits using fading opacity keyframes.
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Question 4 how have you used media technologies in the planning, research, ...
The student utilized a variety of media technologies throughout the different stages of their media project. During the research stage, they relied on online tools like YouTube and Google to study conventions in music videos, digipaks, and magazine ads. Hardware like a Sony camcorder and Canon DSLR were used to film footage for the music video during production. Adobe Premiere Pro and Photoshop were the primary software for editing the video and creating the digipak and ad during post-production. The completed project was published online using Blogger and SlideShare.
In what ways does your media product use
This document discusses how the media product uses and develops conventions of real indie pop music products. It analyzes the conventions found in digipaks, magazine ads, and music videos of indie pop artists like Lana Del Rey and Florence and the Machine. For the digipak, conventions like color schemes, positioning of the artist, and inclusion of synced images from the music video were developed. The magazine ad follows conventions of font styles and positioning of text. The music video develops conventions of conceptual themes, grayscale color schemes, inclusion of the artist, and conservative costumes to establish the indie pop genre.
Video conventions
This document compares and contrasts the typical characteristics of music video styles across several genres, including pop, indie, rock, hip-hop, and electronic. Some key points discussed include:
- Pop videos usually feature the artist singing and have direct links between lyrics and visuals. Voyeurism and revealing costumes are common.
- Indie videos symbolically represent lyrics through visuals and do not emphasize voyeurism. Artists have a casual style and focus on their music.
- Rock videos illustrate lyrics through close-ups of singing and instrument playing. Artists maintain eye contact with audiences and avoid overt sexuality.
- Hip-hop videos amplify lyrics through symbolic visuals and references to other media. Artists
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Question 4 how have you used media technologies in the planning, research, ...
Question 4 how have you used media technologies in the planning, research, ...
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The document summarizes various post-production techniques used to edit a video project, including color balancing footage to create a moody look, cutting animated images to fit the music using speed and duration alterations, and adding effects like fades, dissolves, and grain to reinforce the dreamlike pace of the song and create smooth transitions between sequences.
Editing process
The audio editing involved separating the soundtrack from clip audio onto different tracks. Clips were muted or deleted and the soundtrack was cut to sync with the lyrics. Many clips were edited to be black and white to match an indie music video aesthetic. Transitions between black and white and color were added using keyframes to gradually fade. Some clips were sped up or slowed down by adjusting the percentage. Double exposures were made by overlaying two clips at 50% opacity. Tints of different colors and brightness/contrast were applied to clips. Split screens divided the screen into four resized clips. Shapes in the video were added and colored with adjusted opacity to provide continuous color throughout.
Editing process
The document describes various editing techniques used in Premiere Pro to edit a music video. Audio tracks were used for the song and diegetic sounds. Colored circles were overlaid on band members by adjusting opacity. Black and white filters were added and colors were tinted. Clips were split into a four-pane layout by scaling and freezing frames. Keyframes were used to move and fade clips and colors. Clip speeds were adjusted and double exposure was created by overlapping clips at 50% opacity.
Editing
The document discusses various aspects of the editing process for a short film. It describes colour correcting shots that were too bright, dark, blue or yellow. It was challenging to fit all the footage into the three minute runtime and required harsh cuts while keeping the storyline flowing. Outdoor shots had to be adjusted in editing to reduce ambient wind sound due to windy filming conditions, and music could not be added due to dialogue throughout the film.
Bigtime 160413140245-160418224635
The document summarizes the editing process for a music video. Various editing techniques were used, including cutting clips in sync with the audio, grouping clips together, fading transitions between clips, and overlaying titles. Shots included driving footage synced to passing over the camera, a vocalist being filmed singing while rotating in a chair, and extreme close-ups of a rear view mirror showing a driver's expression. Overall the editing was aimed at creating a cohesive narrative and appealing visuals to match the genre and concept of the song.
Bigtime 160413140245-160418224635
The document summarizes the editing process for a music video. Various editing techniques were used, including cutting clips in sync with the audio, grouping clips together, fading transitions between clips, and overlaying titles. Shots included driving footage synced to passing over the camera, a vocalist being filmed singing while rotating in a chair, and extreme close-ups of a rear view mirror showing a driver's expression. Overall the editing incorporated different techniques to transition between clips and enhance the fluency and aesthetics of the video.
Jhjhjhjh
The document summarizes the process of editing a music video. It describes how the editors gathered footage and created a checklist to plan shots. Transitions like fading and changes in opacity were used to blend clips. Special effects like blurring and transforming clip sizes created intriguing visuals. Close-ups, rotations, and zooms were implemented to draw attention and portray meanings like a character's life spiraling. The editors collaborated, with some having more experience teaching techniques to create a unique music video.
Bigtime 160413140245-160418224635
The document summarizes the process of editing a music video. It describes how the editors gathered footage and created a checklist to plan shots. Transitions like fading and changes in opacity were used to blend clips. Special effects like blurring and transforming clip sizes created intriguing visuals. Shots of the singer rotating and driving were incorporated, and different techniques like zooming and flashbacks told the narrative. Harry and Tyler helped guide the editing process using their Photoshop knowledge.
Bigtime 160413140245
The document discusses the editing process for a music video. Various editing techniques were used, including cutting clips in sync with the audio, grouping clips together, fading transitions, overlaying titles, and adjusting clip opacity. Shots included driving footage captured with a GoPro, filming a singer rotating on a chair, and extreme close-ups of a rear view mirror to show a memory. Different effects like Gaussian blur and transform settings were applied to enhance shots and create metaphors.
Big time
The document discusses the editing process for a music video. Various editing techniques were used, including cutting clips in sync with the audio, grouping clips together, fading transitions, overlaying titles, and adjusting clip opacities to blend transitions. Shots included driving footage captured with a GoPro, street lights filmed with a 50mm lens and blurred, and a rotating shot of the vocalist singing. Effects like Gaussian blur and ghosting multiple clips were used to reinforce themes and create intriguing visuals. Close-ups of the driver's expression showed memories through manipulation of fading and a dream effect. The video was given uniqueness through a final zooming clip transition using Ken Burns crop.
Editing the music video
To summarize, the document describes various video editing techniques used to create special effects for a music video, including:
1) Creating a split screen effect by resizing and positioning two videos on separate timeline layers.
2) Creating a rewind effect by reversing and speeding up a video clip and overlaying still images of actors.
3) Adding transitions like cross dissolves and dips to black/white to smoothly transition between clips.
4) Brightening dark night scenes and adjusting curves, brightness, and contrast of some clips to improve video quality.
Jhjhjhjh
The document discusses the editing process for a music video. It describes how different shots were taken and edited together, including cutting clips in and out of sync with the audio, overlaying clips, and adding transitions like fading. Effects like blurring and stabilizing were used to reinforce themes and make the shots flow smoothly. Close-ups, rotations, and zooming techniques were employed to develop concepts and metaphors in intriguing ways. The editing gave the video uniqueness compared to others in the genre.
Edius 7
The document discusses editing techniques used in the production of a short film called PROMISE. It was edited in Edius 7 software, which allowed color and audio correction as well as effects like dissolves between shots. Specific techniques used included adjusting the YUV color curve for a cinematic look, matching colors between shots, using Quick Titler for titles and text, adjusting audio levels between dialogue and music, and varying clip speed to alter pacing. Dissolves were mainly used for smooth scene transitions. Three-way color correction in Edius 7 also allowed saturation and contrast adjustments for different color tones.
Edius 7 techniques
The document discusses various editing techniques in Edius 7 that were used when editing a short film. Colour balance and colour correction were used to adjust contrast, brightness, and colour levels to achieve a consistent "film look" across clips. Image cropping was done to eliminate unnecessary space and transform shots. Editing sound levels allowed layering of different visuals and sounds. Strobe and dissolve effects were used to convey confusion/disorientation and add to the natural atmosphere/pace of the film.
Using Edius 7
The document discusses various editing and color correction techniques used to produce a short film called PROMISE. It summarizes that the filmmakers used the YUV curve tool to heighten light and dark tones for a cinematic look. They used Edius 7 editing software to adjust lighting, color, and sound to string footage together fluently and add cinematic elements. Color balancing tools were used to match colors between shots and fix issues like windows appearing too bright or continuity errors with clothing colors. Dissolve transitions between shots were used extensively to create a clean cut between scenes.
Editing on edius
The document discusses various editing and color correction techniques used to produce a short film called PROMISE. It summarizes that the filmmakers used the YUV curve tool to heighten light and dark tones for a cinematic look. They used Edius 7 editing software to adjust lighting, color, and sound to string footage together fluently and add cinematic elements. Color balancing tools were used to match colors between shots and fix issues like windows appearing too bright or continuity errors with clothing colors. Dissolve transitions between shots were used extensively to create a clean cut between scenes.
Editing 'Tarot'
The document discusses the editing process of a film project titled 'Tarot'. It describes how various transitions, music, shots, sounds, and effects were used and edited. Specific techniques included fading music in and out to match the narrative, lowering sound volumes, adding text overlays, moving and overlaying shots, splitting and adjusting music, adding distortion effects to shots, and distorting audio to match. The goal was to create a dark and unsettling tone through these editing choices.
Mv4
On the last part of the music video, the editors sped up and slowed down footage to match the tempo of the song. They adjusted the speed of footage, particularly fireworks, to sync with the beat. Color effects were added to the fireworks to intensify them and fit the theme. A heart animation was created by taking pictures of a drawn heart at different stages and importing them into the video editor to form the animation on the timeline. Transitions and effects were tested, with a fade transition chosen to connect images naturally. The video was published and converted to mp4 format for importing into the final video editing software. There, clips were cut and rearranged between flashbacks.
Using final cut pro
This document discusses the post-production process for editing a music video using Final Cut Pro, including capturing over 150 clips, editing shots to the beat of the music by keeping longer shots during intros and faster cuts when beats drop, superimposing shots to create a reflective feeling as if the singer is narrating, and applying color correction filters to add contrast and color that is more visually pleasing while cutting to the beat visually guided by visible sound waves on the audio track.
Appleby street final draft changes
The document summarizes changes made to a film project. It describes adding a time lapse shot to the middle section to indicate passage of time and address lighting continuity issues. It also details altering the ending by extending the background piano music. Problems encountered like rain ruining cloud footage or sizing issues were addressed through multiple takes and editing techniques.
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Risk assessment
Bad weather, sea rocks, and mud pose dangers of dropping or damaging equipment during an outdoor film shoot. To reduce these risks, the document recommends securely holding all cameras and gear, supervising equipment at all times, maintaining distance from hazards like water, and being cautious when traveling or moving through potentially hazardous areas like roads or mud.
Indie pop album covers
Indie pop album covers typically feature the artist in the center, wearing conservative clothing. Black and white imagery is commonly used. The name of the artist and album are always included, often in a consistent font to identify the artist's works. Common elements include centered artists not facing the camera, dark or bright but not overly revealing images, and an emphasis on consistent branding through color schemes and fonts.
Hip hop album covers
This document analyzes hip-hop album cover trends over time. It notes that pre-2000, covers more commonly featured the artist, whereas now they tend to have more conceptual artwork instead of just the artist. Some modern covers do not include the album or artist name. It also states that hip-hop album covers often incorporate conventions seen in music videos, such as people smoking, dark clothing, baggy clothes, and sunglasses.
Hip hop music
Hip-hop began in the late 1960s as a cultural movement within African American communities in New York City, centered around four elements: rap music, turntablism, breakdancing, and graffiti art. Pioneering artists like DJ Kool Herc and Afrika Bambaataa would play mixed music at block parties to bring people together across racial and social barriers. Hip-hop culture introduced the concept of sampling older records to create new music. As a genre, hip-hop is also known as rap and involves rhyming speech over rhythmic beats, and can incorporate beatboxing and sampling. The 1980s saw the genre's development and the emergence of subgenres like gangsta rap and G
Rock music
Rock music originated in the United States in the 1950s before spreading to Britain, where it developed further in the 1960s. It combines elements of genres like jazz, blues, and country and is characterized by the use of drums and electric guitar. In the 1960s, various subgenres emerged as artists experimented by blending rock with other styles. Rock has greatly influenced Western culture, especially youth subcultures in the 1960s-1980s that protested through music. New genres like punk and subgenres emerged but rock remained influential through iconic artists like the Rolling Stones, Elvis Presley, and Pink Floyd.
R&b music
R&B music originated in the 1940s as a term to describe popular African American urban music known previously as "race music." R&B was coined to mean "rhythm and blues" and was sourced in the USA, becoming a recognizable genre that developed from the 1940s to today. Though still dominated by black artists, contemporary R&B utilizes a mixture of electric blues, gospel, and soul styles to create a distinctive sound different from original R&B. Popular contemporary R&B artists include Stevie Wonder, Rhianna, Whitney Houston, Beyoncé, Michael Jackson, Drake, and Mariah Carey.
Pop music
Pop music began as a term used in the 1950s-1960s to describe popular music groups like The Rolling Stones that appealed widely to national and global audiences, rather than referring to a unique genre. Originally, pop music contrasted with art music which drew from classical traditions and narrower audiences. Over time from the 1960s onward, pop evolved into its own genre inspired by popular culture and other genres like soul and rock, prevalent in Britain and the US with icons like Michael Jackson and Madonna achieving widespread acclaim.
Media to do list
The document contains a to-do list for a media analysis project, which includes tasks such as analyzing album covers, videos, inserts and lyrics across various genres like rock, pop, R&B, hip-hop and indie. It also involves researching conventions, camera angles, color schemes and origins for different genres, as well as creating mood boards, storyboards, filming, editing footage and designing album covers, inserts and magazine ads to get audience feedback.
Modern indie pop artists
This document provides information on several modern indie pop artists including Lana Del Rey, Florence & The Machine, Tom Odell, Fun., London Grammar, Lorde, Vampire Weekend, and Foster The People. It lists their career periods, record labels, and release dates of several albums for each artist from 2005 to 2015.
Indie music
Indie music originally referred to music created independently from major record labels in the 1950s. It allowed artists to create and distribute their own music without interference. Over time, indie evolved from just meaning independent to becoming a genre in its own right, like indie rock and indie pop. Indie rock emerged in the 1980s in the UK and tends to have an angsty, guitar-driven sound. Indie pop also originated in the UK and lacks angst, being more melodic in style.
Analysis of snoop dogg album covers
The document analyzes several of Snoop Dogg's album covers from 1993 to 2015. It notes key elements of each cover such as whether Snoop Dogg is pictured, imagery related to him like dogs, inclusion of the album and artist name, color schemes, and warnings for explicit content. Symbolic representations of the artist through imagery and styles that connect to his music videos are also discussed for some of the earlier album covers.
Snoop dogg
This document lists Snoop Dogg's albums from 1993 to 2015, including the release date and some of the songs on each album. It shows that Snoop Dogg has released 15 albums over the past 22 years, with his debut album Doggystyle being released in 1993 and his most recent album Bush being released in 2015. The albums demonstrate the wide range of musical styles Snoop Dogg has explored, from G-funk to reggae to hip hop.
How does your media product represent particular social groups
The document summarizes how two main characters, a mysterious woman and a dark figure, are represented in the opening of a psychological horror film. The mysterious woman is established as the vulnerable first victim through close-ups and body language. Her appearance fits stereotypes of pale, dark-haired, pretty female victims commonly seen at the start of horror films. The dark figure is only briefly shown at the end to build mystery as to its identity, wearing dark colors and looking away from the camera consistently with the antagonist role. Both characters fit conventions of representing the vulnerable female and mysterious threat typically seen in psychological horror openings.
Question 4
The document summarizes the target audience for a media production of a psychological horror genre. Through surveys and research, the target audience is identified as 18-25 year olds of both genders, who enjoy crime, drama and mystery genres. This age group showed the most interest in psychological horror and ability to appreciate the complex plots. A secondary target audience is 25-35 year olds, who also showed interest but to a lesser extent than the primary 18-25 group.
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Editing record
- 2. Overlapping Footage I overlapped our footage in some places to create a ‘jittery’ effect which suited the tone of the music and the video. Overlapping some stock footage was also a good way to create a transition with which to move between scenes in a manner which suited the footage. The ‘jittery’ effect was achieved by reducing the opacity of one of the video files which are overlapping.
- 3. Mute To ensure that only the audio track featuring the song was audible (Audio 1), it was necessary to mute the other audio tracks which featured audio content from our recorded footage. Muted
- 4. Leave Colour The ‘Leave Colour’ effect was used to focus the shot on only one colour, allowing the remainder of the shot to be featured in grayscale and low key colours. This effect helped to maintain the eerie tone of our video. We increased the decolour on each shot to 99% Focused on all green colour in the shot Switched ‘Match Colors’ to ‘Using Hue’
- 5. Fast Blur I used the ‘Fast Blur’ effect to blur the image of some shots, maintaining the eerie tone of the video by somewhat hiding the characters or landscape in individual shots. ‘Blurriness’ increased to 26 ‘Blur Dimensions’ changed to ‘Horizontal’
- 6. In shots featuring the artist lip syncing, fast colour corrector was used to give a colder saturation to the clip, tinting the image blue. This maintains the tone of the video. Fast Colour Correction ‘Output’ to ‘Composite’ The ‘Hue Balance and Angle’ dial is turned to the blue section of the dial
- 7. Slow Motion/Speed and Duration I increased the duration of and lowered the speed of some clips to add to the suspense of the video and maintain time with the music track itself in an atmospheric way. Speed reduced from 100% to 30%