On the last part of the music video, the editors sped up and slowed down footage to match the tempo of the song. They adjusted the speed of footage, particularly fireworks, to sync with the beat. Color effects were added to the fireworks to intensify them and fit the theme. A heart animation was created by taking pictures of a drawn heart at different stages and importing them into the video editor to form the animation on the timeline. Transitions and effects were tested, with a fade transition chosen to connect images naturally. The video was published and converted to mp4 format for importing into the final video editing software. There, clips were cut and rearranged between flashbacks.

1. On the last part of our music video we played a large amount of attention on the speed of our
footage, as we wanted each main aspect, Narrative features, ‘Fireworks and heart animation’ to fit in
with the tempo. As at the end of the video, the music speed up at first, and then slowed down we
wanted to resemble the audio. We had to adjust the speeding of our footages, so they would fit in with
the beat of the track. We did this mainly with the fireworks as we wanted them to go disperse at beat
of the song, in which was a form of syncing. This technique therefore giving our video a more
professional finish to the audience. During this we also added colouring effects to intensify the
firework, in either black and white, or in colour to fit into the theme’s to represent the intenseness of
the break up. A

2. Getting the footage of the heart on the final cut was done through windows movie
maker. Firstly , we drew the heart then took pictures of it at each stage of completing
it. Then we imported the images onto the programme, and put each individual heart
on the storyboard, shown to the right. However, playing the footage we realised that
the length of heart was too long so we didn’t get the desired each. To shorten the
duration of each heart we had to change the storyboard to timeline, on here we
could shorten or widen the clip by moving the arrows.

3. At this stage we wanted to test different
transitions and effects and see which achieved
the best suited look for our music video. The
transition that we ended up using was the
fade as it connected which image together
and made it seem as though the footage was
originally that way, to add the fade we had to
put it on the arrow. After doing this we added
a effect, because in our music video he had
fireworks, as well as black and white footage,
we trialled greyscale, however the filter did
not feel suited to the video, this lead us to
finding an effect that emulated the fireworks In order to put the video on final cut it had
because of the bright explosion of colours. to be published by clicking this option
above.

4. After publishing the movie, we had to covert it to an mp4 file in order for us to import it
on Final Cut express. When the video was placed on final cut, we cut the footage into
different sections to position them in between different clips which included flash backs
etc.

5. In the last part of our music video we interlink abstract themes to the narrative feature’s to create a
more upbeat approach to our video. By this we used different effects to give our video a more up
tempo appearance. By this I mean we added, a contrast in colours this was shown through several
aspects, 1) the fireworks (representing the girls heart break), Whilst editing this we used the glow
effect to intensify the colour of the fireworks, we also slowed down/Speeded up the timing of the
fireworks to make them react to the beat of the song giving a connection between the audio and the
imagery and also creating a contrast between the past ‘Black and white footage’. 2) We used stop
animation to create a heart breaking, on this we edited the image to flash various colours which again
contrast on the black and white footage and also with the fireworks as the heart was given the effect
on which it continuously changed colour, this also connecting to the tempo of the music.

6. The text message saying “it’s over” plays a large role in our music video as it symbols the themes
of the break up. As shots of the phone are cleverly plotted amongst several clips of our music
video. At the end of the music video, we though we should express the theme head on to the
audience, by this we put the phone showing the text message right at the end of our video.
Although the shot may have been similar to this featured before in our video we changed the edit
so that the zoom was reversed to create a sense of a backwards storyline.