In these slides we will see how to take advantage of firebase and AdMob in order to increase your revenue stream. We will explore the major ways to monetize your apps with AdMob.

1. Earn More
Revenue With

2. Ido Green@greenido
ido-green.appspot.com

3. Introducing
With x-platform mobile SDKs
to help developers build better apps, and more
successful businesses
for iOS, Android and Web
Google’s unified platform

4. Firebase at a glance

5. Advertising
Pay per download
Consumable and
non-consumable
app purchases
e-Commerce (physical
and digital goods)
Subscriptions
0
% of developers
10 20 30
Revenue models among developers targeting
consumers and interested in revenues
40 50
Source: Developer Economics research by VisionMobile, April 2015≈

6. Value of in-app advertising market by 2017
Source: VisionMobile, App Economy Forecasts 2014–17, December 2014

7. Richer
brand experiences
Seamless
app integration
User-driven
brand experiences
AdMob ads provide engaging experiences

8. The largest
developers
use AdMob
ads
Trivia Crack
has over 150M
users globally
Google Confidential and Proprietary
Maximo Cavazzani
CEO
Etermax

9. AdMob is used by publishers of all kinds
apps use AdMob to
monetize each month
Worldwide, thousands of developers
across all app categories are building
businesses with AdMob
1M +

10. Smart platform:
for major types of
monetization
Direct
deals
In-app purchases
Mediation
Network ads
AdMob helps you with
the major ways to
monetize your apps

11. AdMob is cross platform,
with plugins for
specialized app
development tools

12. Banner Ad Interstitial Ads

13. Integrating with AdMob

14. The App
Request Ads

15. The Implementation
Xcode Project
CocoaPods
Storyboard
ViewController.swift

16. The Resources
Example apps on GitHub
AdMob with Firebase
developer guides
API reference docs that
provide full
documentation of the
Mobile Ads SDK

17. Interstitial Ads

18. Interstitial
Implementation
Preload the interstitial
Show interstitial at natural
stopping point

19. Ad Events
Did my ad load?

20. Ad Events
Ad received Ad failed to load

21. Ad Events
Ad received
Ad presented
an overlay
Ad dismissed
an overlay
Ad will leave
application
Ad failed to load

22. Ad Events
Implementation
Conform to GADInterstitialDelegate
Set interstitial.delegate
Implement ad event methods

23. App Install Interstitial Ads

24. Interactive Interstitial Ads

25. Create a great user experience with native and
rewarded ads

26. Thank You!
@greenido
ido-green.appspot.com

27. Resources
AdMob iOS Developer Site
firebase.google.com/docs/admob/ios/quick-start
AdMob Android Developer Site
firebase.google.com/docs/admob/android/quick-start
Google Mobile Ads iOS GitHub Repo
github.com/googleads/googleads-mobile-ios-examples/releases
Google Mobile Ads Android GitHub Repo
github.com/googleads/googleads-mobile-android-examples/releases
Google Ads Developer Blog
googleadsdeveloper.blogspot.com

28. Ad Formats