The past few years, the buzz about conversational experiences and digital assistants has increased dramatically. According to a recently issued report by eMarketer, 87% of B2C marketers in the US believe that chatbots and digital assistants will play a significant role in marketing before 2021.
In these slides we will cover the Google Assistant and learn why you wish to build an action for it.
2. 87% of B2C marketers in the US believe
chatbots and digital assistants will play a
significant role in marketing before 2021.
—eMarketer
3. Conversational
computing is
here to stay
Technology breakthroughs enable
a more natural conv. experience
Popular platforms have made
engaging with assistants mainstream
Empowered users required
customized support
15. Helping you get things done
Enjoy music & movies
Listen to news
Control devices around your home
Communicate with others
And more use cases through
Actions on Google
Order goods & services
27. Reach new users across
100M+ devices
Benefit from first-mover advantage
on a new uncrowded platform
Authentically connect through a
conversation with new and existing users
Develop technical know-how
and help shape the platform
The time is
right to build
apps for the
Assistant