this slide describes how to e shop well and various current inflationary points in the field of e shopping . i have tried my best . even i presented this slide to one of my seminar , and the result was appreciation i hope to get that from you all . THANK YOU :)

1. PRESENTED BY:
Purnima
3833
M.COM 1ST SEMESTER

2.  It is known as e-tail from
“electronic Retail” or e-shopping.
 It is a form of electronic
commerce which allows
consumers to directly buy goods
or services from seller over the
internet without an intermediary
service.
 Online shopping has become a
popular trend in India now.
people have been enjoying the
convenience of having their order
shipped right to their doorstep.

3.  Over the past two years, 22% of people have
increased their online shopping habits.
 More people are shopping online due to
better deals,no need to travel and easy to
make comparison.
 The biggest time of the year that people shop
online is the holiday season.

4. Sites Founders Taglines Founded in headquarters
Jeff Bezos Aur dikhao July
6,1994
Seattle,
washington
Sachin Bansal,
Binny bansal
Ab har
wish hogi
puri
2007 Bangalore,
karnataka
Rohit Bansal ,
Kunal Bahl
Dil ki deal 2010 New delhi,
India
Arun Chandra
Mohan,
Parveen Sinha
Be You ! 2012 Gurgaon,India

6. Meaning
•Amazon is the largest river
in the world,which reflected
his hopes that company
would be biggest in the
world.
•The company’s website logo
explains,where the bright
arrow between “a” and “z”
represents their ability to
provide every product from
“a to z”.
websites
•Amazon.com
•Separate retail websites for
United States , United
Kingdom, Ireland, France,
Canada, Spain, Italy, Brazil,
Japan, China , India and
Mexico.
•June 2013 Amazon
launches India website
amazon.in
Other facts
•Started as an online book
store.
•Diversified by selling DVDs ,
Blu-rays, CDs, video games,
electronics.
•Amazon.in has over 12000
movie and television titles
and 7 million titles for
purchase.
•India was Amazon’s tenth
marketplace.
•Hold the record of
employing maximum
number of employees.

7.  “Our vision is to become a trusted and
meaningful sales channel for retailers of all sizes
across India,enabling them to succeed and
efficiently grow their business Online”.
-Amit Agarwal
(Vice president,Amazon India)

10.  Amazon has picked 3 Vibha’s projects-vidyarambam,
Bhagvatula Chairtable trust and Sikshana for their CSR initiative
“GIFT A SMILE”.
 The Amazon gift a smile foundation has launched an initiative
by which 25 NGOs with various social causes can create
“wishlist” of items they need.
 Amazon customers can make purchases at smile.amazon.com
and Amazon will donate 0.5% of customer purchase to Vibha.

12. Frustration –free packaging : it is a multi –year
initiative designed to make it easier for customers to liberate
products from their packages. It is easy to open,100 % recyclable
and products ship in their own packages without additional
shipping boxes- it eliminates hard plastic “clamshell” cases.
Through Amazon frustration-free packaging certification intiative
,manufactures can send their packaged products to labs for free
analysis and feedback for how their packaging can become certified.
This program has certified over 2,00,000 items globally from over
2000 leading brands like amazon kindle ,amaznon basics.

13.  Sustainable Amazon : it offers eco-friendly products from the Amazon
region .it is a new mission-driven brand created by brazilian eco-preneurs.
The sale of sustainable Amazon products helps to support non-profit
organizations.
 Kaizen program : it is a japanese term meaning “change for the better”.
Through this,Amazon employees at all levels dive deep into every nook and
cranny of process to identify waste and design alternatives solutions that are
more energy efficient

15. •Product range “Digiflip”
with products including
tablets ,USBs & laptop bags
.first was pro XT 712.
•Sachin bansal got entrepreneur
award 2012-2013 from Economic
Times .
•It was awards YOUNG TURK of the
year at CNBC’S leading business
leader awards 2012.
•Nominated for India MART leaders
for tomorrow awards 2011.
•2007,registered in
Singapore & operates in
India. Headquarters in
Bangalore & Singapore.
•WeRead , Mime360 ,
Chakpak.com ,
letsbuy.com, Myntra ,
AdiQuity , Appiterate.
Acquisitions
Founded
Launchedawards

16.  Sign up for FLIPKART STUDENTS and get
discounts like never before.
Offers : Rs.150 off on your first purchase + extra 5% off on
mobiles like motorola (moto g,moto E, moto X)
SONY,blackberry +minimum Rs.1299 off on laptops etc. 1%
cashback on electronics and 4% cashback on non-electronics.
Who can subscribe: anyone with an official college student ID
card can subscribe to these exclusive student only offers.

17. The Flipkart affiliate program is a great way for you to earn
commissions by placing product banners or links on your
website to refer users to the Flipkart.com website. You can earn
up to 15% every time a user clicks on the banner/link and
makes a purchase on Flipkart site.

20.  Flipkart, the e-commerce portal has announced an allowance of Rs.
50,000 for employees looking to adopt children so that they can use
it”towards legal agency, regulatory costs or any other expenses”.
 They also announced that women employees who adopt children
younger than 12 months will get 6 months of paid leave along with 4
months flexible working hours.

22.  CSR campaign Shiksha has collaborated
with e-commerce portal Flipkart.by this
,customers can buy P&G products from
Flipkart and support the P&G Shiksha
initiative that helps underprivileged
children in india to get access to education.

23.  On 6 October, 2014 launched a
promotion called “Big Billion Day”
with an intention to create
popularity.
 Even though flipkart achieved
the target, led to public outcry
and widespread criticism among
consumers,competitors results
in heavily damaged its
reputation.
 Many users could not place
orders because of high server
load and errors& some who
placed orders received emails
stating their orders were
cancelled.
 Major competitors filed
complaints to the commerce
ministry against flipkart because
they were selling products less
than cost prices was against
commerce policy.

25. Sites
1. Starts operations In 2013 In 2007
2.Products 17 million products 30 million products
3. Categories 28 70
4.Sellers 9,000 3,000
5.Employees Over a lakh 13,000

26. 1.Price comparison ( compares prices from over 140
shopping portals and tells you where the price is the
lowest)
2.Price alerts
3.Automatic coupon application.

28.  Shop 24/7
 Usability and easy access
 Better deals and savings rewards
 Many retail stores offer promotion
 Convenience
 Larger stock to choose from
 Product reviews
 Comparison shopping easier
 Comfort of own home
 Privacy
 no lines

29.  Can only see items one page at a time
 Takes forever if you have a slow connection
 Not able to touch or try on
 Returns more diffcult
 Credit card insecurity
 Shipping and handling cost