This document analyzes Didi Taxi using several strategic frameworks. It identifies key strengths like the popularity of smartphones and e-payment, as well as opportunities such as cheaper prices and better service. Weaknesses include high initial costs and security issues, while threats are competition and regulation. Porter's Five Forces analysis found competition, suppliers, buyers and substitutes to pose low-to-medium threats. The business model canvas and blue ocean strategy identify ways Didi Taxi can create value by reducing traditional elements and creating new benefits around convenience, flexibility and customer service.
2. SWOT ANALYSIS
• The popularity of smart phone
• E-payment
• GPS
Opportunity
• Cheaper Price
• Convenience
• Better service
• Rating system
Strength:
• High cost in earlier stage
• Security and privacy issues
Weakness
S W
O T• Censorship and regulation
• Industry competition
Threat
