This document provides homework assignments for Devry University's HOSP 320 Full Course, covering 7 weeks of material. The weekly homework assignments include discussion questions from each chapter, focusing on topics like lodging demand factors, hotel departments, human resources laws, food and beverage operations, and a final hotel project. The homework aims to help students learn about and demonstrate their understanding of key concepts in hotel and lodging management.
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Chapter 6 Yield ManagementTheworst thing that the hotel indus.docxchristinemaritza
Chapter 6 Yield Management
“Theworst thing that the hotel industry did was to teach their guests to expect discounts”.
Chapter Objectives
On completion of this chapter the reader will understand:
· The environment required for the use of yield management.
· The definition of yield management.
· The way in which yield management is used in today’s management environment.
· The impact that aggressive use of yield management can have in the long term on sustainability.
· The way in which the internet has influenced yield management, and how management can control the negatives of the electronic environment.
· The relationship between yield management and guest satisfaction.
Key Word Definitions
Yield management
Electronic environment
Occupancy
Economy of scale
Rack rates
Price inelastic
SARS: Severe Acute Respiratory Syndrome
Chapter Review
For a hotel manager the understanding, implementation and use of yield management is an important issue as it can greatly influence both the short and long term success and even survival of a hotel (Okumus, 2004). Although yield management has been used for many years in the aviation industry, its use in the hotel industry is still reasonably new and in many respects is not well understood. The purpose of this chapter is to define and give examples of the use of yield management along with emphasising current issues that influence the decision-making surrounding yield management. The discussion emphasises the impact that a pricing strategy has on the sustainability of a business, along with such issues as the impact that yield management has on hotel guest perception and satisfaction and how the internet has influenced the way managers deal with the pricing issue. In addition, emphasis is placed on the over-use of price variation to control occupancy and the pitfalls of such action. The chapter also emphasises that a culture of yield management needs to be developed in a hotel for it to succeed (Higley, 2003). The discussion covers the positive aspects of the use of yield management, and also gives emphasis to the negatives.
It must be noted that in parts of the world “revenue management” is used in place of “yield management” and has the same meaning. For the purpose of this book “yield management” will be used exclusively. Many hotels have revenue managers, either individuals or whole departments whose job is to analyse and make recommendations on pricing strategies.
Introduction
Yield management in a hotel is a technique allowing managers to focus on obtaining the maximum return or yield for the investment in the space in the hotel (Berman, 2005). It can be defined as selling the right inventory (the room or space in the hotel) to the right customer for the right price at the right time (Smith, Leimkuhler and Darrow, 1992), and yield management is about doing exactly that. However, it is a much more complex issue for managers than this definition may suggest. The objective is to focus manage ...
Overview of my Experience on the group project. My role was to b.docxalfred4lewis58146
Overview of my Experience on the group project.
My role was to be the The chief human capital officer (CHCO) . Overall I was not a very good experience working in the group project. We had 2 weeks to get the assisgment done. One day one I posted in the group chat to establish roles between me and my team which was the green team. It was four of us in the group. Me and another classmate was on it and the other 2 was slacking and waited until the last week to try to get the project done. On Sunday 3 of us waited all night before the deadline to get the rest of the project put together and never heard from the fourth member. It was really an experience working with a group that I really did not enjoy.
Role Play - Group Project please read over so you can kind of see what the project was about so you can know what to put in the paper.
In this mock executive team meeting, you will assume the role and responsibility for a specific function (for example, human resources, marketing, finance, legal, and operations). The team will be given a scenario in which strategic decisions are to be made for rapid global expansion. The purpose of the meeting is to reach decisions that will then be shared with the chief executive officer. The decisions made by the executive team will affect the future success of the organization and will address risks and opportunities of the expansion. You will summarize your decisions in a memo to the CEO.
Group Role-Play Specifics
Use the Conference area or chat room of the study group for your team discussion as you develop your role play assignment. Be sure to save the dialogue thread.
1. The Players
Players: Chief financial officer (CFO), chief human capital officer (CHCO), chief marketing officer (CMO), and chief operating officer (COO).
Role of the executive team: Executive teams comprising the top executives of the disciplines of finance, human resources, marketing, and operations, all reporting to the chief executive officer, make or influence major decisions and strategies for the organization. The positions all report to the chief executive officer. Most often, the chief of information technology and the general counsel are also members of the executive team, but for purposes of this role play, these two positions are not included.
Professional focus of each position: While all positions have responsibility for achieving the business goals of the organization, each has a unique expertise and lens.
The chief marketing officer (CMO) is tasked with advertising, sales, and the image of the product or service, and is concerned with increasing revenues and expanding the market. The CMO's mantra could be, "The more products we can sell, the better!"
The chief financial officer (CFO) has a focus on the bottom line of the organization, the profit margin. He or she will not only look at revenues, but also at how much of the revenue is converted into profit dollars. The CFO's mantra could be, "It doesn't matter how much we.
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Mf0010 & security analysis and portfolio managementsmumbahelp
Dear students get fully solved assignments
Send your semester & Specialization name to our mail id :
“ help.mbaassignments@gmail.com ”
or
Call us at : 08263069601
Chapter 6 Yield ManagementTheworst thing that the hotel indus.docxchristinemaritza
Chapter 6 Yield Management
“Theworst thing that the hotel industry did was to teach their guests to expect discounts”.
Chapter Objectives
On completion of this chapter the reader will understand:
· The environment required for the use of yield management.
· The definition of yield management.
· The way in which yield management is used in today’s management environment.
· The impact that aggressive use of yield management can have in the long term on sustainability.
· The way in which the internet has influenced yield management, and how management can control the negatives of the electronic environment.
· The relationship between yield management and guest satisfaction.
Key Word Definitions
Yield management
Electronic environment
Occupancy
Economy of scale
Rack rates
Price inelastic
SARS: Severe Acute Respiratory Syndrome
Chapter Review
For a hotel manager the understanding, implementation and use of yield management is an important issue as it can greatly influence both the short and long term success and even survival of a hotel (Okumus, 2004). Although yield management has been used for many years in the aviation industry, its use in the hotel industry is still reasonably new and in many respects is not well understood. The purpose of this chapter is to define and give examples of the use of yield management along with emphasising current issues that influence the decision-making surrounding yield management. The discussion emphasises the impact that a pricing strategy has on the sustainability of a business, along with such issues as the impact that yield management has on hotel guest perception and satisfaction and how the internet has influenced the way managers deal with the pricing issue. In addition, emphasis is placed on the over-use of price variation to control occupancy and the pitfalls of such action. The chapter also emphasises that a culture of yield management needs to be developed in a hotel for it to succeed (Higley, 2003). The discussion covers the positive aspects of the use of yield management, and also gives emphasis to the negatives.
It must be noted that in parts of the world “revenue management” is used in place of “yield management” and has the same meaning. For the purpose of this book “yield management” will be used exclusively. Many hotels have revenue managers, either individuals or whole departments whose job is to analyse and make recommendations on pricing strategies.
Introduction
Yield management in a hotel is a technique allowing managers to focus on obtaining the maximum return or yield for the investment in the space in the hotel (Berman, 2005). It can be defined as selling the right inventory (the room or space in the hotel) to the right customer for the right price at the right time (Smith, Leimkuhler and Darrow, 1992), and yield management is about doing exactly that. However, it is a much more complex issue for managers than this definition may suggest. The objective is to focus manage ...
Overview of my Experience on the group project. My role was to b.docxalfred4lewis58146
Overview of my Experience on the group project.
My role was to be the The chief human capital officer (CHCO) . Overall I was not a very good experience working in the group project. We had 2 weeks to get the assisgment done. One day one I posted in the group chat to establish roles between me and my team which was the green team. It was four of us in the group. Me and another classmate was on it and the other 2 was slacking and waited until the last week to try to get the project done. On Sunday 3 of us waited all night before the deadline to get the rest of the project put together and never heard from the fourth member. It was really an experience working with a group that I really did not enjoy.
Role Play - Group Project please read over so you can kind of see what the project was about so you can know what to put in the paper.
In this mock executive team meeting, you will assume the role and responsibility for a specific function (for example, human resources, marketing, finance, legal, and operations). The team will be given a scenario in which strategic decisions are to be made for rapid global expansion. The purpose of the meeting is to reach decisions that will then be shared with the chief executive officer. The decisions made by the executive team will affect the future success of the organization and will address risks and opportunities of the expansion. You will summarize your decisions in a memo to the CEO.
Group Role-Play Specifics
Use the Conference area or chat room of the study group for your team discussion as you develop your role play assignment. Be sure to save the dialogue thread.
1. The Players
Players: Chief financial officer (CFO), chief human capital officer (CHCO), chief marketing officer (CMO), and chief operating officer (COO).
Role of the executive team: Executive teams comprising the top executives of the disciplines of finance, human resources, marketing, and operations, all reporting to the chief executive officer, make or influence major decisions and strategies for the organization. The positions all report to the chief executive officer. Most often, the chief of information technology and the general counsel are also members of the executive team, but for purposes of this role play, these two positions are not included.
Professional focus of each position: While all positions have responsibility for achieving the business goals of the organization, each has a unique expertise and lens.
The chief marketing officer (CMO) is tasked with advertising, sales, and the image of the product or service, and is concerned with increasing revenues and expanding the market. The CMO's mantra could be, "The more products we can sell, the better!"
The chief financial officer (CFO) has a focus on the bottom line of the organization, the profit margin. He or she will not only look at revenues, but also at how much of the revenue is converted into profit dollars. The CFO's mantra could be, "It doesn't matter how much we.
Hello Sir
We are a premier academic writing agency with industry partners in UK, Australia and Middle East and over 15 years of experience. We are looking to establish long-term relationships with industry partners and would love to discuss this opportunity further with you.
Thanks & Regards
visit our website.
www.onlineassignmenthelp.com.au
www.freeassignmenthelp.com
www.btechndassignment.cheapassignmenthelp.co.uk
www.cheapassignmenthelp.com
www.cheapassignmenthelp.co.uk/
FOO101 Assessment 4 Brief.Docx Page 1 of 5 ASSESSMEN.docxkeugene1
FOO101 Assessment 4 Brief.Docx Page 1 of 5
ASSESSMENT BRIEF
Subject Code and Title FOO101 Front Office Operations
Assessment Assessment 4: Case Study Report
Individual/Group Individual
Length 2000 words (+/-10%)
Learning Outcomes a) Describe the relationship between the front
office and the other hotel departments, and the
tools required to facilitate this relationship
b) Analyse the key success factors in relation to
guest satisfaction
c) Apply the full range of Front Office operations
including preparation for guest arrivals,
welcoming and registering guests, and organising
guest departures
d) Apply the full range of Front Office operations
including preparation for guest arrivals,
welcoming and registering guests, and organising
guest departures.
Submission By 11:55pm AEST/AEDT Sunday of Week 11
Weighting 40%
Total Marks 100
Context:
People travel for a variety of reasons requiring different facilities and levels of luxury to suit
their needs and budgets. To target specific consumer markets, hotel organisations have
diversified their portfolios by opening a range of brands. These organisations have developed
specific structures and operations that align to each brand’s purpose to allow consumers to
clearly define the differences between each brand. The Rooms Division and Front Desk
departments play a key role in the success of each hotel’s operations, quality of service and
guest satisfaction. This assessment will allow students to develop an understanding of the
facilities, operations and services that differentiate a luxury brand from a budget brand.
Students will also investigate the different responsibilities of the Rooms Division for each
brand and the strategies used to communicate with other departments within a hotel to allow
the property to meet and exceed guest expectations.
FOO101 Assessment 4 Brief.Docx Page 2 of 5
Instructions:
Marriott International Inc. and Accor are two global hotel organisations that have successfully
developed multiple brands in an effort to address the needs and expectations of different
types of travellers. In this assessment, students are required to discuss the different strategies
used by hotel organisations to meet and exceed guest expectations.
Students are required to choose one (1) hotel organisation (either Marriott International Inc.
or Accor) and select one (1) luxury and one (1) budget brand from within the organisation.
Students will compile a report in which they analyse the differences between the two chosen
brands. The report should address the following:
• Provide a brief background on the chosen hotel organisation and each of the two (2)
chosen brands
• Explain the differences between the responsibilities of the Rooms Division
department in luxury and budget brands.
• Outline the Front Office operations executed at luxury hotels that differentiate these
properties from budget hotels. B.
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FOO101 Assessment 4 Brief.Docx Page 1 of 5 ASSESSMEN.docxkeugene1
FOO101 Assessment 4 Brief.Docx Page 1 of 5
ASSESSMENT BRIEF
Subject Code and Title FOO101 Front Office Operations
Assessment Assessment 4: Case Study Report
Individual/Group Individual
Length 2000 words (+/-10%)
Learning Outcomes a) Describe the relationship between the front
office and the other hotel departments, and the
tools required to facilitate this relationship
b) Analyse the key success factors in relation to
guest satisfaction
c) Apply the full range of Front Office operations
including preparation for guest arrivals,
welcoming and registering guests, and organising
guest departures
d) Apply the full range of Front Office operations
including preparation for guest arrivals,
welcoming and registering guests, and organising
guest departures.
Submission By 11:55pm AEST/AEDT Sunday of Week 11
Weighting 40%
Total Marks 100
Context:
People travel for a variety of reasons requiring different facilities and levels of luxury to suit
their needs and budgets. To target specific consumer markets, hotel organisations have
diversified their portfolios by opening a range of brands. These organisations have developed
specific structures and operations that align to each brand’s purpose to allow consumers to
clearly define the differences between each brand. The Rooms Division and Front Desk
departments play a key role in the success of each hotel’s operations, quality of service and
guest satisfaction. This assessment will allow students to develop an understanding of the
facilities, operations and services that differentiate a luxury brand from a budget brand.
Students will also investigate the different responsibilities of the Rooms Division for each
brand and the strategies used to communicate with other departments within a hotel to allow
the property to meet and exceed guest expectations.
FOO101 Assessment 4 Brief.Docx Page 2 of 5
Instructions:
Marriott International Inc. and Accor are two global hotel organisations that have successfully
developed multiple brands in an effort to address the needs and expectations of different
types of travellers. In this assessment, students are required to discuss the different strategies
used by hotel organisations to meet and exceed guest expectations.
Students are required to choose one (1) hotel organisation (either Marriott International Inc.
or Accor) and select one (1) luxury and one (1) budget brand from within the organisation.
Students will compile a report in which they analyse the differences between the two chosen
brands. The report should address the following:
• Provide a brief background on the chosen hotel organisation and each of the two (2)
chosen brands
• Explain the differences between the responsibilities of the Rooms Division
department in luxury and budget brands.
• Outline the Front Office operations executed at luxury hotels that differentiate these
properties from budget hotels. B.
Ignou mba december 2019 solved assignments PRADEEP SHARMA
IGNOU SOLVED ASSIGNMENTS
SMUSOLVEDASSIGNMENTS.COM
GET SOLVED ASSIGNMENTS
VISIT WWW.SMUSOLVEDASSIGNMENTS.COM
Or Mail us at solvemyassignments@gmail.com
YOU MAY CALL US ON - 7506193173
WHATSAPP NUMBER- 9967480770
(HANDWRITTEN ASSIGNMENTS ALSO AVAILABLE)
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
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It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
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Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
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Devry hosp 320 full course
1. Devry HOSP 320 Full Course
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HOSP 320 Homework Assignments Week 1-7
HOSP 320 Homework Assignment Week 1 .
Chapter 1:
1. There are three factors that influence lodging demand. What are they and discuss in detail how
they affect the demand?
2. At what time in history did the modern hotel industry emerge? What were the three
contributing factors and how did they impact the industry today?
Chapter 2:
1. Define and describe the difference between work teams and quality circles and how they each
might impact the motivation of employees.
2. Compare centralization and decentralization and give examples of types of hotels that might
employ each.
3. List the principal functions of each major department, as well as key personnel, in a full
service hotel.
Preview:
One of the factors that majorly influence lodging would be airline prices. Increased prices or
rather overpriced airline rates would be a deal breaker. These have a direct influence in the
number of people that are travelling especially by air. The lodging demand would…
HOSP 320 Homework Assignment Week 2 .
Chapter 3:
1. Name the functions of the front office department along with job titles and specific
responsibilities of each.
2. How are housekeeping and front desk dependent upon each other for customer satisfaction and
what types of communication are used to ensure that this occurs?
Chapter 4:
1. Name the functions of the housekeeping department along with job titles and specific
responsibilities of each.
2. Outline the ten areas that a guest room attendant needs to cover to properly clean each
guestroom.
3. List and discuss 5 ways that might be used to control loss of linens.
Preview:
2. Front office departments are a sub-department of room department. The main aim of this
department is to provide the guest the best services possible. It entails various departments such
as telecommunications department, and registration, mail, and key desk. Every…
HOSP 320 Homework Assignment Week 3 .
Chapter 5:
1. Describe and discuss the importance of the duties of the Director of Sales in a full service
hotel.
2. Discuss why a one-stop contact is important for an association executive.
3. Discuss what is entailed in the job of a convention manager.
4. Discuss why communication is important between the sales department and other department
and what type of communications occur.
Chapter 6:
1. Describe some actions or activities that might be classified as sexual harassment. What are the
essential elements of a sexual harassment allegation?
2. List and discuss four state or federal laws that impact human resources in hotels today.
Preview:
The duties of a director of sales in full service hotel are outlined below. Primarily, they are the
heads of sales department and, therefore, the overseers of processes and activities that take place
in hotels and conferences in which they work. As such, they…
HOSP 320 Homework Assignment Week 4 .
Chapter 7:
1. Identify and discuss in detail three challenges and three opportunities from each of the five
areas of the food and beverage departments. (hint: the easiest format is in a chart)
2. Choose three food and beverage management positions and discuss and describe three unique
challenges and three managerial characteristics of each. (hint: the easiest format is in a chart)
Preview:
Many hotels overlap shift changes to avoid the problems that invariably occur. This can also
offset the problem of the earlier shift not cleaning or preparing for the…
HOSP 320 Homework Assignment Week 5 .
Chapter 8:
1. Define and discuss the role of the director of security in maintaining hotel security.
2. A guest has just slipped on wet tile in the lobby, and fallen and hit her head, surrounded by
other patrons. She appears to be just shaken up, but she is bleeding slightly from a cut on her
forehead. Describe in detail the steps you would take to handle this situation.
Chapter 9:
1. Describe in detail the short, intermediate and long term demands on a general manager’s time.
2. Discuss the differences in the time demands of a general manager between a full service large
3. hotel and a small limited-service hotel.
Preview:
Hotel security makes sure that the customers’ belongings are safe and also that the customers are
safe in the hotel premises. Among the many individuals who regularly travel worldwide, hotel
security has been considered as a very important aspect when one is selecting a place to stay.
Whether an individual…
HOSP 320 Homework Assignment Week 6 .
Chapter 10:
1. How are RevPar, ADR and Occupancy are calculated and describe in detail what each tells the
general manager about the success of the sales and front office department in effectively
managing inventory?
2. What are allocation controls? What are availability controls? What are the benefits and
disadvantages of each? (Note: disregard the side labels in the book, they are reversed. Use the
actual written paragraphs for information) (hint: chart format may be easier to use)
Chapter 11:
1. Describe and discuss the difference in a management company and a franchise company.
Discuss the advantages and disadvantages of each. (hint: chart format may be easier to use)
Discussions
o Hotel management companies (graded)
o Franchising (graded)
Preview:
Average Daily Rate, abbreviated as ADR, is calculated by dividing Room Avenue by rooms
sold. On the other occupancy is define by Stutts and Wortman (2005) is the percentage of
existing rooms that were sold in the course of certain period of time. Specifically, occupancy…
HOSP 320 Homework Assignment Week 7 .
Chapter 12:
1. Discuss the key demographics of potential buyers of timeshares as well as in detail what
elements of timeshares would entice them to buy timeshare weeks over vacationing on their own
in traditional lodging facilities.
2. How is management of a timeshare different from management of traditional hotels? Be
specific regarding operating procedures and guest characteristics.
Chapter 13:
1. Compare and contrast in detail the lodging and facility characteristics of activity-based
facilities vs. themed facilities. What geographic areas are most conducive to each?
Preview:
The key demographics of the potential buyers of timeshares include the middle to high-income
people over twenty years of age. These people would like to and can afford to pay an annual
4. timesharing fees. The most common are the…
HOSP 320 Midterm Exam Answers
(TCO 2) How might the establishment of quality circles in hotel staff improve morale? Please
provide at least 2 examples.
(TCO 3) How do group arrivals differ from individual arrivals? What are the basic procedures
for group arrivals on the day of arrival?
(TCO 4) A person with which type of characteristics should be recruited for the position of
housekeeper? Please provide examples.
(TCO 5) What factors would you utilize to determine whether a Sales Department in a full
service hotel was organized for success? Please provide an example for each.
(TCO 7) What is the Americans with Disabilities Act? What might be some reasonable
accommodations for different types of disability?
(TCO 1) Per the textbook, which of these hotel employees is NOT a part of the Guest Services
Staff?
Baggage Porter
Concierge
Door staff
Front Desk Clerk
(TCO 2) In a large-scale full-service convention hotel, convention services and catering is
usually under:
Its own department
Resort services
Rooms
Sales and marketing
(TCO 2) Which of the following is not one of the key organizational trends that affect the
lodging industry?
Diversity
Globalization
Customer focus
Job specifications
(TCO 2) In a smaller limited-service hotel, night audit, front desk, housekeeping, maintenance,
and sales might all report directly to:
Rooms division manager
The hotel engineer
The general manager
The controller
(TCO 3) The following are symbols used on the availability board except a:
Black X
Blue triangle
Red square
Green circle
(TCO 3) The following are part of the four direct reservations sources:
Mail
5. Telephone
Central Reservation System
All of the above
(TCO 4) A normal time to clean a standard room is:
15 minutes
30 minutes
45 minutes
60 minutes
(TCO 4) A housekeeping department has 30 employees and hired 2 new and rehired 2
housekeepers in one month. What would the turnover percentage be for the month?
8.33%
13.33%
16.67%
18.33% ( )
(TCO 5) __________ is a document that outlines all information that departments need to
contribute to the overall success of the convention.
Cancellation memo
Convention instruction memo
Function book
Follow up report
(TCO 5) The monthly forecast is the basis of the following reports except:
Report representing the month’s business that has been confirmed and that which still remains
tentative
Cumulative report showing all bookings for the year, including those of the past month
Month by month listing of all definite bookings for the next three years
All cancelled business that deposits have been made on
(TCO 6) Room service normally exists in:
Full-service hotels
Limited-service hotels
Budget hotels
All of the above
(TCO 7) Oftentimes, _________ is needed to match the employees’ qualifications to the needs of
the organization.
Matching
Training
Recruiting
Selecting
(TCO 7) The five parts of a job description include the following except:
Job summary
Essential functions
Career path
Accountabilities
HOSP 320 Course Project Week 7 .
6. 1. Will you select a hotel franchise (brand) yes or no / why or why not? Once selected give a
detailed review of your proposed hotel.
2. Decide and describe what type of operating segment your hotel will operate under.
3. Establish a target market. What analytical, demographic, and psychographic segmentation
factors did you use in establishing your target market?
4. Select an actual geographic location and target market. Give an explanation of why you
selected the geographic location and target market. Give a complete description of the
geographic location you selected.
5. What are some of the current opportunities and issues that your geographic market possesses?
6. Evaluate your actual competition (strengths and weaknesses).
7. Establish a marketing plan for how you will attract your target market.
8. How many rooms will your hotel have? Describe the types of rooms and the decor and
furnishings you will use.Why did you choose the number of rooms and the decor and furnishing?
How did your decisions relate to your target market?
9. Develop and describe the hotel’s departments that will support the operations of the hotel.
10. Select and describe the specific amenities that will help distinguish your hotel’s brand.
11. What type of management organization will your hotel possess? Why did you select this type
of management organization?
12. What type of security features will your hotel have? Describe how you will implement and
manage the security features you selected for your hotel.
13. How will you manage the following hotel revenue management controls ADR, Occupancy
Rate, and REVPAR. How will you control rate allocations, allocation controls, and availability
controls to maximize your yield management and improve your revenue management.
14. How will you turn a profit after several years in business?
Projects must be 10 pages in length and a minimum of 2500 words. This does not include the
cover page, table of contents, and works cited page. Please include the 14 sections above in the
same sequence as listed above in your course paper. Use 12 point font, double-spaced, 1″
margins, and include a cover page, table of contents, introduction, body of the report, summary
or conclusion and works cited.
• Even though this is not a scientific-type writing assignment, and is mostly creative in nature,
references are still very important. At least 6 authoritative, outside references are required
(Anonymous authors or web pages are not acceptable). These should be listed on the last page
titled “Works Cited”.
• APA format and citations are required.
• All . University policies are in effect including the plagiarism policy.
• Projects are due in Week 7of this course.
Preview:
Starting up a hotel is not easy or simple as it may seem. Most people venture into the business
arena with the aim of making a profit and therefore, the operational strategies are designed to
meet the aim of making the highest profit as possible. Indeed, the main aim of establishing a
business institution is to make a profit at the end of the…
HOSP 320 Discussions Week 1-7 All Posts 535 Pages .
HOSP 320 Hotels vs. Motels and Lodging Segments Discussions Week 1 All Posts 77 Pages .
7. HOSP 320 Hotels vs. Motels Discussions 1 Week 1 All Posts 40 Pages .
Describe a hotel company with which you are familiar. What are its strengths and weaknesses?
What reasons would you decide to work or patronize one of these? What about the accounting
department? How do they fit into the picture in the hotel organization chart? Controls are critical
in a hotel operation. Anyone know what the role of a food and beverage controller is? How about
a revenue manager?…
HOSP 320 Lodging Segments Discussions 2 Week 1 All Posts 37 Pages .
How is technology improving new amenities within a hotel? Let’s list a minimum of three each
so we can learn from each other as far as what we have found. Take a look at an interview with a
General Manager. What do you think? Is this for you? What do you thing about the Marriott
guidelines covered and the career path and philosophies of this General Manager. Regardless of
the type lodging operation the properties service culture is one of its most important aspects of its
success. Technology should enhance the service culture. Take a look. This video clip covers
guest interaction. Discuss what you watched. Would any of these concepts or ideas discussed
make a big difference in the success of a hotel property? Why?…
HOSP 320 Careers in Lodging and Housekeeping Issues Discussions Week 2 All Posts 76
Pages .
HOSP 320 Careers in Lodging Discussions 1 Week 2 All Posts 40 Pages .
Often when hired by a hotel management company, you are expected to go through an extensive
training program where you work in all departments. Which department do you feel you would
have the most difficulty in? Why? Give some detail on a hotel concierge and what are their roles
in detail. Let’s look at a few managers within the Front Office Department. What is the role of a
Telecommunication/PBX manager; Registration/Guest Services Manager; Reservation Manager?
Select one and give a brief description of their roles in the day to day operation of a hotel
complex….
HOSP 320 Housekeeping Issues Discussions 2 Week 2 All Posts 36 Pages .
8. What challenges do you think you would face as an Executive Housekeeper to keep your
housekeepers motivated to keep everything clean? What should the executive housekeeper
incorporate into his or her department to increase the productivity of their housekeeping
employees? What are the procedures an executive housekeeper might use in the linen control
process? Let’s assume you were the executive housekeeper of a large resort property and you
just hired several new assistant housekeepers. How would you explain to your new employees:
operating stock; circulating stock; perpetual inventory; or other key procedures as they apply to
inventory control and management of linens?…
HOSP 320 Role of the Marketing Manager and Role of the Human Resource Manager
Discussions Week 3 All Posts 88 Pages .
HOSP 320 Role of the Marketing Manager Discussions 1 Week 3 All Posts 43 Pages .
What is the role of a marketing and sales manager for a large conference center and hotel? How
about the Director of Sales and Marketing? Would you want to become part of this team? Why
or why not? What is the difference between public relation activities and sales promotion
activities? Give some examples, Is public relations more effective than advertising? What are the
other major types of meetings a convention hotel would be interested in? Have you attended any
types of meeting with your employer? Share with your classmates your experience…
HOSP 320 Role of the Human Resource Manager Discussions 2 Week 3 All Posts 45 Pages .
What are the specific roles of the human resources manager? Many folks are interested in this
role. Are you one of them? Why or why not? Let’s discuss workplace discrimination. What is the
Americans with Disabilities act all about? Give an example in the hospitality industry. If you can
locate an Internet article that reviews a hospitality operation that has violated the American with
Disabilities Act share with your classmates. Sexual harassment is a major issue in the hotel and
restaurant business. What is sexual harassment? Give an example of a sexual harassment….
HOSP 320 Role of Food and Beverages inthe Hotel and Food and Beverages &
Profitability Discussions Week 4 All Posts 78 Pages .
HOSP 320 Role of Food and Beverages inthe Hotel Discussions 1 Week 4 All Posts 41
Pages .
9. What are some other food and beverage outlets a hotel could use? Let’s see about room service,
bar and leased out space. Can you think of any more of these? What would make your guests
leave the hotel to dine? If you were a food and beverage manager how would you attract hotel
guests to dine at your hotel versus dining elsewhere? If you were a food and beverage manager
as how to attract customers that are not hotel guests to dine at your hotel? How can you make
your food service operations a destination for non-guests of the hotel? ….
HOSP 320 Food and Beverages & Profitability Discussions 2 Week 4 All Posts 37 Pages .
What are some options the hotel can consider if they are not bringing in a profit through food and
beverage? Please list at least two and let’s discuss with our peers, as we can generate some great
ideas! What are some options the hotel can consider if they are not bringing in a profit through
food and beverage? Please list at least two and let’s discuss with our peers, as we can generate
some great ideas! Can room service be profitable? If not why? If yes why? I have a thought do
you think you should complete against local restaurant that will deliver to your hotel? Can a
hotel restrict deliveries? Should you get a commission from local restaurants that deliver to your
hotel property?…
HOSP 320 Safety & Security and Total Quality Management Discussions Week 5 All Posts
69 Pages .
HOSP 320 Safety & Security Discussions 1 Week 5 All Posts 34 Pages .
What are some of the current issues and concerns hotel companies must content with in
developing international hotels? What type of security features do we need to implement? What
do you think about having security guards on hotel properties in the USA? (This is typical in
many foreign hotel and restaurant locations) If you were a general manager would you have an
in-house loss prevention and security program or would you out source it to an outside firm to
handle? What might be the benefits and disadvantages of each?…
HOSP 320 Total Quality Management Discussions 2 Week 5 All Posts 35 Pages .
What activities should the general manager participate in to be an example of Total Quality
Management? What does service, quality and value have to do with this, and what types of
programs can we implement to execute this effectively? You can see about continuous
improvement processes, for example. The general manager must develop a service and
performance culture within his or her hotel property. Managing services can be challenging
versus selling a product. Is a hotel selling an intangible product to their guests? How does a hotel
tangibilize the services they sell? What is the guest really buying in a full service hotel?…
HOSP 320 Hotel Management Companies and Franchising Discussions Week 6 All Posts
73 Pages .
10. HOSP 320 Hotel Management Companies Discussions 1 Week 6 All Posts 38 Pages .
Why do management companies sometimes lose their contracts? In other words, what particular
features should always be kept clear with the owner and the management company? Go to the
Internet and find a hotel management company. Tell the class what you found, how they present
themselves, what services do they offer the owners of hotel properties. What is a hotel
management contract? What are the advantages to a real estate investor of hiring a company to
mage their real estate investment?…
HOSP 320 Franchising Discussions 2 Week 6 All Posts 35 Pages .
Do you prefer to stay in a franchise or an independent hotel/motel? What are the reasons that
make you prefer this type? Do you feel that the procedures and amenities may have a lot to do
with this, as well as leadership? One of the services offered franchisees by the franchisor is
“marketing And advertising programs” What is included in “in the marketing and advertising
benefits the franchisee gets in the hotel industry How does it benefit the franchisee and the
franchisor? Public perception might feel there are inconsistent discounting practices. Hotel
management need to continue to maximize revenues based on yield management systems. What
ground rules might a hotel manager use to make it more acceptable to guests? What would you
do if you were a hotel manager to make the discounting or pricing administration program more
acceptable to guests?…
HOSP 320 Timeshares and Resort and Theme Lodging Discussions Week 7 All Posts 74
Pages .
HOSP 320 Timeshares Discussions 1 Week 7 All Posts 39 Pages .
Why would the management of a vacation, timeshare resort be different than a full-service
convention hotel? Do you think it has to do with the type of segmentation that they focus on to
bring to the resort? Has anyone taken advantage of taking a tour of a timeshare property? What
do you think is the typical sales cycle and marketing program they use? How do they get people
to buy in? Many people sell their timeshare weeks through timeshare resale companies. Why do
you think that they would want to sell their vacation ownership? Do you think that this may be
part of what we have been seeing lately in the economy as well?…
HOSP 320 Resort and Theme Lodging Discussions 2 Week 7 All Posts 35 Pages .
11. Compare and contrast lodging operations at large casino resorts versus non-casino lodging
XXXX business. How are they different and how are they the same? Has this dynamic changed
recently due to the turning events of the economy? Look around you in your home town area
(say no more than a three hour drive from your home). What are some of the attractions (natural
or man-made that exist?) Do these attractions include lodging operations at the attraction or
surrounding the attraction? What is the leisure activity associated with these attractions?
Compare and contrast the lodging requirements of activity-based facilities and themed facilities.
What are the differences and similarities between these and are they appropriate? Why or why
not?…