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Developing People Manager




 January 31, 2012




This is the sole and exclusive property of HDFC Life
Impact of Macro Economics on Insurance Industry


 Markets have turned choppy and customer confidence is rock
                          bottom


    Volatile Equity Market                  US Debt downgrade




     Inflation continues to                 Interest rate continue
          remain high                               to rise




    Fixed Deposits gone-up                  Currency Depreciation
Regulatory changes continue to push the industry into a state of flux,
 disrupting growth



                      Direct Tax
                         Code


                                                               Charges
Agent                                                        (Allocation &
Productivity                                                  Surrender)




   Multi Tied
 Bancassurance



                                                           5 yrs locking
                                                              period
                 Agent Commission


  “It compelled companies to think of „Cost Efficiency‟ overnight”

    3
It is not a stand alone action but part of the overall organization
strategy




      Infrastructure             Leadership                 Change
       & Resources'
                                                          Management




                       Continual Communication

 4
Selling insurance is becoming challenging by the day. This in turn
increases the complexity of building the right talent pool




       Managing critical Talent               Developing the Existing
               Shortage                                Talent




        Identifying the Future                    Retaining Talent
                  Leader




                     Build capabilities and develop leaders




   5
Hence it becomes strategically imperative to create a robust leadership pipeline

                            PRP          Assessment
                                           Centre



                          Senior           Up to Mid
                        Management          Level



                                  Develop



                         Sourcing and Induction



                                  Mantra 10

   6
Potential Review Process (PRP)

                       • AVP and Above
Target Audience        • Approx 120 candidates experienced the
                         PRP in FY 10-11


                       • CMS rating of 3 and above
Eligibility Criteria   • 6 months in the organisation




    Frequency          • Annual




      Panel            • Executive Committee



7
Potential Review Process (PRP)
                                              5
  Based on the talent category, a
  development plan is designed to          Feedback
  further enhance the competencies           IDP
                                                            1.   Step Up
                                       4
                                                            2.   Broaden Laterally
                                                            3.   Stay in the Job
                                      Talent Bucketing
                                                            4.   Review Fit
                                                            5.   Too Soon to be Rated

Review Panel: The           3
executive committee                    Panel Review
Case Presentation:
The respective HOD

                  2

                      Immediate Superiors feedback on the candidate



         1

                                     Self Application

     8
Assessment Centre (AC) Process




  9
Building capabilities and developing leaders




 10
Forum and Field Approach

       2 days            12 days                 30 days                2 days           12 days                 30 days                2 days

       RM
     forum 1

▪   For all RMs           CH
    (30)                forum 1
                                       RM + CH field 1
▪   ZMs to
                   ▪   For all CHs (   RM1     RM2            RM3
    participate                         +                 …
                       ~200                     +              0+
▪   Change             participants)   CHs     CHs            CHs
    Leader to
    lead the
                   ▪   2 day forum     For first set of                    RM
                       to be           modules -                         forum 2                                                            Feedback,
    forum with                                                                                  CH          RM + CH field 2                 reflections
                       conducted       ▪   One day live
    external
                       for each            interaction for each
                                                                    ▪   For all RMs           forum 2
                                                                                                            RM1     RM2           RM3
                                                                                                                                            and closure
    facilitators                                                        (30)
                       zone                                                                                                 …
                                                                                         ▪
                                           RM and CHs                                                        +       +            0+
▪   3-4
                   ▪   Change              mapped to him/her        ▪   ZMs to
                                                                                             For the        CHs     CHs           CHs
                                                                                             second set
    modules to                             driven by Change             participate                         For second set of
                       Leader to                                                             of modules                                     Forum 3
    be covered                             Leader and external                                              modules –
                       deliver the
                                           facilitators
                                                                    ▪   Change           ▪   Change
                       forum with                                       Leader to            Leader to      ▪   One day live
                       L&D, ZMs        ▪   On-going phone               lead the             deliver with       interaction for each
                       and RMs             conversations with           forum with                              RM and CHs
                                                                                             RMs, ZMs
                   ▪   HDFCL               each RM                      external             and L&D            mapped to him/her
                       trainers to                                      facilitators                            driven by Change
                                                                                                                Leader and external
                       get trained                                  ▪   Covering
                       for field                                                                                facilitators
                                                                        next set of 3-
                                                                        4 modules                           ▪   On-going phone
                                                                                                                conversations with
                                                                                                                each RM



                                                                                                                                  11
Communication

                      CEO
                   Communicat
                      ion




       Morning                      Sparsh
       Huddles


                    Communic
                      ation




       E- Sparsh                 CEO Blog/
                                 Newsletter




                   Coffee with
                   Leadership



12
THANK YOU




                                                            13
This is the sole and exclusive property of HDFC Life

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Developing People Managers at HDFC Standard Life

  • 1. Developing People Manager January 31, 2012 This is the sole and exclusive property of HDFC Life
  • 2. Impact of Macro Economics on Insurance Industry Markets have turned choppy and customer confidence is rock bottom Volatile Equity Market US Debt downgrade Inflation continues to Interest rate continue remain high to rise Fixed Deposits gone-up Currency Depreciation
  • 3. Regulatory changes continue to push the industry into a state of flux, disrupting growth Direct Tax Code Charges Agent (Allocation & Productivity Surrender) Multi Tied Bancassurance 5 yrs locking period Agent Commission “It compelled companies to think of „Cost Efficiency‟ overnight” 3
  • 4. It is not a stand alone action but part of the overall organization strategy Infrastructure Leadership Change & Resources' Management Continual Communication 4
  • 5. Selling insurance is becoming challenging by the day. This in turn increases the complexity of building the right talent pool Managing critical Talent Developing the Existing Shortage Talent Identifying the Future Retaining Talent Leader Build capabilities and develop leaders 5
  • 6. Hence it becomes strategically imperative to create a robust leadership pipeline PRP Assessment Centre Senior Up to Mid Management Level Develop Sourcing and Induction Mantra 10 6
  • 7. Potential Review Process (PRP) • AVP and Above Target Audience • Approx 120 candidates experienced the PRP in FY 10-11 • CMS rating of 3 and above Eligibility Criteria • 6 months in the organisation Frequency • Annual Panel • Executive Committee 7
  • 8. Potential Review Process (PRP) 5 Based on the talent category, a development plan is designed to Feedback further enhance the competencies IDP 1. Step Up 4 2. Broaden Laterally 3. Stay in the Job Talent Bucketing 4. Review Fit 5. Too Soon to be Rated Review Panel: The 3 executive committee Panel Review Case Presentation: The respective HOD 2 Immediate Superiors feedback on the candidate 1 Self Application 8
  • 10. Building capabilities and developing leaders 10
  • 11. Forum and Field Approach 2 days 12 days 30 days 2 days 12 days 30 days 2 days RM forum 1 ▪ For all RMs CH (30) forum 1 RM + CH field 1 ▪ ZMs to ▪ For all CHs ( RM1 RM2 RM3 participate + … ~200 + 0+ ▪ Change participants) CHs CHs CHs Leader to lead the ▪ 2 day forum For first set of RM to be modules - forum 2 Feedback, forum with CH RM + CH field 2 reflections conducted ▪ One day live external for each interaction for each ▪ For all RMs forum 2 RM1 RM2 RM3 and closure facilitators (30) zone … ▪ RM and CHs + + 0+ ▪ 3-4 ▪ Change mapped to him/her ▪ ZMs to For the CHs CHs CHs second set modules to driven by Change participate For second set of Leader to of modules Forum 3 be covered Leader and external modules – deliver the facilitators ▪ Change ▪ Change forum with Leader to Leader to ▪ One day live L&D, ZMs ▪ On-going phone lead the deliver with interaction for each and RMs conversations with forum with RM and CHs RMs, ZMs ▪ HDFCL each RM external and L&D mapped to him/her trainers to facilitators driven by Change Leader and external get trained ▪ Covering for field facilitators next set of 3- 4 modules ▪ On-going phone conversations with each RM 11
  • 12. Communication CEO Communicat ion Morning Sparsh Huddles Communic ation E- Sparsh CEO Blog/ Newsletter Coffee with Leadership 12
  • 13. THANK YOU 13 This is the sole and exclusive property of HDFC Life