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Esri UC 2014 | Technical Workshop |
Demystifying UI & UX
Frank Garofalo & Mark Harrower 07/17/14
@fgarofalo
Why UI & UX?
User Interface Design and User Experience
are critical for great products
#uxui #esriux #esriui
Great technology is
Don Norman Design of Everyday Things (1988)
#uxui #esriux #esriui
Great technology is
Self-Explanatory
Don Norman Design of Everyday Things (1988)
#uxui #esriux #esriui
Great technology is
Self-Explanatory
Frictionless
Don Norman Design of Everyday Things (1988)
#uxui #esriux #esriui
Great technology is
Self-Explanatory
Frictionless
Engaging
Don Norman Design of Everyday Things (1988)
#uxui #esriux #esriui
The Product
@ED_LEA#uxui #esriux #esriui
The UX
#uxui #esriux #esriui
The UI
#uxui #esriux #esriui
The Server
#uxui #esriux #esriui
Esri UC 2014 | Technical Workshop | Workshop on GIS+Design
…then?
( queue the drum roll )
#uxui #esriux #esriui
Usability 
#uxui #esriux #esriui
#uxui #esriux #esriui
#uxui #esriux #esriui
#uxui #esriux #esriui
#uxui #esriux #esriui
#uxui #esriux #esriui
#uxui #esriux #esriui#uxui #esriux #esriui
Why Care?
Saves Time
Saves Money
Sharpens Scope and Vision
Happier Customers
Increases Team Confidence
Reduces Demand on Support
#uxui #esriux #esriui
http://www.nngroup.com/articles/doing-ux-agile-world/
Skipping user research is
extremely risky.
Even the best design ideas
are just assumptions.
~ Jakob Nielsen
#uxui #esriux #esriui
http://www.nngroup.com/articles/the-myth-of-the-genius-designer/
Great experiences
happen when you rely
on usability data,
rather than guesses.
~ Hoa Loringer
#uxui #esriux #esriui
Workshop on GIS+Design
Methods
UsabilityPartners.se
#uxui #esriux #esriui
Workshop on GIS+Design
Methods
Diary Study
#uxui #esriux #esriui
nForm.com
Workshop on GIS+Design
Methods
Wireflow
#uxui #esriux #esriui
nForm.com
Workshop on GIS+Design
Methods
Swimlanes
#uxui #esriux #esriui
nForm.com
Workshop on GIS+Design
Methods
Backcasting
#uxui #esriux #esriui
nForm.com
Workshop on GIS+Design
Methods
Paper Prototype
#uxui #esriux #esriui
nForm.com
Esri UC 2014 | Technical Workshop |#uxui #esriux #esriui
B2B
Esri UC 2014 | Technical Workshop |
B2G
#uxui #esriux #esriui
Esri UC 2014 | Technical Workshop |#uxui #esriux #esriui
B2C
Esri UC 2014 | Technical Workshop |#uxui #esriux #esriui
B2BH2H
Esri UC 2014 | Technical Workshop |#uxui #esriux #esriui
B2BH2H
Technology
#uxui #esriux #esriui
Tips & Tricks
3 – 5 Participants
#uxui #esriux #esriui
Tips & Tricks
Test Early
(Paper is great!)
#uxui #esriux #esriui
Tips & Tricks
Test Often
(e.g., hallway drive-by, glance test)
#uxui #esriux #esriui
Tips & Tricks
Test Often
(e.g., hallway drive-by, glance test)
#uxui #esriux #esriui
Tips & Tricks
Validate with correct audience
#uxui #esriux #esriui
Tips & Tricks
Watch. Listen. Probe.
#uxui #esriux #esriui
Esri UC 2014 | Technical Workshop |#uxui #esriux #esriui
Thanks
Questions?
Esri UC 2014 | UX & UI Summit | Demystifying UI & UX

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Demystifying User Experience & User Interface - Esri UC

Editor's Notes

  1. Introduce Ourselves!
  2. Think about your favorite products or apps or websites – think about how they make you feel? All offer a great, frictionless experience that seem to fit your workflow perfectly, revealing just the tools you need at the time you need them, encouraging you to do great work, that you can’t wait to use again. THEY PUT A SMILE ON YOUR FACE.
  3. The tea pot has all the requirements of a teapot and passes most of the tests (holds tea, can be carried, can pour), but a little testing would have revealed an obvious, fatal flaw. HOW CAN WE AVOID THESE SAME FLAWS IN OUR WORK? UX LESSON: Don’t let a list of requirements blind you to the experience of using the product. Ask audience to think about their own personal frustration as users with really badly designed technology. Do they still use it? Are the motivated to find an alternative
  4. The tea pot has all the requirements of a teapot and passes most of the tests (holds tea, can be carried, can pour), but a little testing would have revealed an obvious, fatal flaw. HOW CAN WE AVOID THESE SAME FLAWS IN OUR WORK? UX LESSON: Don’t let a list of requirements blind you to the experience of using the product. Ask audience to think about their own personal frustration as users with really badly designed technology. Do they still use it? Are the motivated to find an alternative
  5. The tea pot has all the requirements of a teapot and passes most of the tests (holds tea, can be carried, can pour), but a little testing would have revealed an obvious, fatal flaw. HOW CAN WE AVOID THESE SAME FLAWS IN OUR WORK? UX LESSON: Don’t let a list of requirements blind you to the experience of using the product. Ask audience to think about their own personal frustration as users with really badly designed technology. Do they still use it? Are the motivated to find an alternative
  6. The tea pot has all the requirements of a teapot and passes most of the tests (holds tea, can be carried, can pour), but a little testing would have revealed an obvious, fatal flaw. HOW CAN WE AVOID THESE SAME FLAWS IN OUR WORK? UX LESSON: Don’t let a list of requirements blind you to the experience of using the product. Ask audience to think about their own personal frustration as users with really badly designed technology. Do they still use it? Are the motivated to find an alternative
  7. THESE THINGS PUT A SMILE ON YOUR FACE. We all want to build those kinds of products, but it’s really hard work, and nearly impossible without UI and UX.
  8. Think about your favorite products or apps or websites – all offer a great, frictionless experience that seem to fit your workflow perfectly, revealing just the tools you need at the time you need them, encouraging you to do great work, that you can’t wait to use again. THESE THINGS PUT A SMILE ON YOUR FACE. We all want to build those kinds of products, but it’s really hard work, and nearly impossible without UI and UX.
  9. Think about your favorite products or apps or websites – all offer a great, frictionless experience that seem to fit your workflow perfectly, revealing just the tools you need at the time you need them, encouraging you to do great work, that you can’t wait to use again. THESE THINGS PUT A SMILE ON YOUR FACE. We all want to build those kinds of products, but it’s really hard work, and nearly impossible without UI and UX.
  10. Think about your favorite products or apps or websites – all offer a great, frictionless experience that seem to fit your workflow perfectly, revealing just the tools you need at the time you need them, encouraging you to do great work, that you can’t wait to use again. THESE THINGS PUT A SMILE ON YOUR FACE. We all want to build those kinds of products, but it’s really hard work, and nearly impossible without UI and UX.
  11. Definition: Utility = whether it provides the features you need. Definition: Usability = how easy & pleasant these features are to use. Definition: Useful = usability + utility.”   5 components of usability: (1) learnability, (2) efficiency, (3) memorability, (4) errors, and (5) satisfaction.
  12. Definition: Utility = whether it provides the features you need. Definition: Usability = how easy & pleasant these features are to use. Definition: Useful = usability + utility.”   5 components of usability: (1) learnability, (2) efficiency, (3) memorability, (4) errors, and (5) satisfaction.
  13. Definition: Utility = whether it provides the features you need. Definition: Usability = how easy & pleasant these features are to use. Definition: Useful = usability + utility.”   5 components of usability: (1) learnability, (2) efficiency, (3) memorability, (4) errors, and (5) satisfaction.
  14. Many methods, varying costs and payoffs, you don’t need to know all, but know there is a rich toolset you can tap into. And more importantly, great expert knowledge to guide you. AND YOU CAN OUTSOURCE!!!! Some companies now do this for YOU if you don’t have a team at your disposal - $20-50 per participant, see transcripts, id target demographic groups, etc.
  15. support enterprise-wide geo-enabling for business professionals, field workers, decision makers, and even citizens and consumers.
  16. support enterprise-wide geo-enabling for business professionals, field workers, decision makers, and even citizens and consumers.
  17. support enterprise-wide geo-enabling for business professionals, field workers, decision makers, and even citizens and consumers.
  18. I was thinking Frank could talk about how/when/where/with whom we do UX at Esri – outline the scope, range, variety, and why we care. How it coexists with Dev Teams.
  19. I was thinking Frank could talk about how/when/where/with whom we do UX at Esri – outline the scope, range, variety, and why we care. How it coexists with Dev Teams.
  20. Big formal studies are fine, but rarely needed. “Guerilla usability”, “lean UX”
  21. Big formal studies are fine, but rarely needed. “Guerilla usability”, “lean UX”
  22. EVEN BEFORE YOU’VE WRITTEN A LINE OF CODE
  23. Take 30 seconds!! Trust me, it’ll be worth it. BUT (!!) also take moving average.
  24. Take 30 seconds!! Trust me, it’ll be worth it. BUT (!!) also take moving average.
  25. Don’t’ ASSUME YOU KNOW YOUR AUDIENCE, WHAT THEY NEED, OR HOW THEY WORK