This document contains biographical and professional information about Abdul Wahid Hassan. It summarizes his educational background, qualifications, areas of expertise, and work history as a Sales and Marketing Manager in Saudi Arabia over the past 15 years. His roles have included managing key accounts, product launches, branding, and sales teams for several plastic companies. The document is presented over three pages and includes his contact information.

1. Page 1 of 2
Abdul Wahid Hassan
SSaalleess && MMaarrkkeettiinngg MMaannaaggeerr
PPeerrssoonnaall DDaattaa
Date of birth :03/06/1967
Marital Status : Married
Nationality : Sudanese
Scientific Qualifications
 Omdurman National University faculty
of Business Administration
 Computer Diploma Riyadh Saudi Arabia
 Cores & training in sales & marketing Riyadh chamber of
commerce Saudi Arabia
 Cores & training ISO 9001 Riyadh Saudi Arabia
 Training Human Productivity and efficiency Riyadh chamber of
commerce
 Expert Marketing Key Account Manager & Operations Executive with business & organizational
intelligences having 15 years of experience.
 Led worked on business critical Marketing Projects.
 Solid experience in Designing, Scheming and Implementing/Executing Product launches and Promotions.
 Expertise in forecasting product Impact in multi-level customer-classes based upon cost and coverage time
factors.
 Sound experience in Creating, Monitoring and Operating of Team-based ground-level marketing
campaigns.
 Expert at operation optimisation with scheduled and unscheduled events.
 Excellent planner, implementer and executer of hot & cold projects.
 Team player and leader; having people skills.
 Expert at time-management. On-mission for excellence & success.
 Multilingual (Expert Arabic – English,).
AARREEAASS OOFF EEXXPPEERRTTIISSEE
o Revenue & Profit Growth
o Successful Product Launches
o Global Brand Management
o Positive Client Relationships
o Team Leadership and Building
o Product Positioning
o New product development
o Merchandising
o Influential Presentations
oo Key Account Management

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EEXXPPEERRIIEENNCCEE && WWOORRKK HHIISSTTOORRYY
Sales &Marketing Manager
1/ Raffia Plastic Co. Saudi Arabia From 1996 to 2003
At present; serving as Marketing Manager (Buyer account manager) I will improve the targeted sales as well open
the new business area in different division.
 Responsibility to maintain buyer accounts for order booking and timely shipments.
 Correspondence and meetings with buyer for current and to attain new orders and shipments.
 Analyzing client requirements and Market trends and developing new sample range to generate maximum
order booking to achieve company targets.
 Providing the frame work for overall brand coherence.
 Directly liaison with the Sale strategic set ups.
 Focusing on the development of the product and incorporating it the right way, yet meeting the lead times.
 Have a good support by vertically integrated Product Development and Research Centre.
 Follow up of running customer orders and play role as merchandising in factory to meet sampling and
production requirements.
 Inter departmental coordination to manage supply of all trims and fabric stock and delivery schedule
according to buyer wish.
 Reporting to Directors and updating the status regarding sale, Cash flow and different supply issues.
Sales &Marketing Manager
2/ Zad Plastic Factory. Saudi Arabia From 2003 up to 2011
I played a key role as marketing manager by establishing the upholstery fabric (Furniture furnishing fabric) sales
distribution network in different cities of Sudan, Gulf country and Europe and Arab countries manage to maintain
the client requirement and sales team.
 Directly liaison with the Sale strategic set ups and the marketing related features.
 Initiating a target bench mark through sales orientation.
 Driving sales revenue and profit for the business group, yet involved in strategic planning activities with
the management team.
 In correspondence to the Foreign and the local brands, set up.
 Making an extensive research, designing a task oriented team; as on to the current and the future
projections of the market.
 Establishing and maintaining excellent relationship with the business associates.
 Meeting the daily targets in order to achieve the true level of the sales.
 Reporting to the Directors for sales, cash flow and targets.

3. Page 3 of 2
Sales &Marketing Manager
3/ Giants plastic factory Saudi Arabia From 2011 up to date
 Responsible for obtaining profitable results through the sales team by developing the team
through motivation, counselling, skills development and product knowledge development.
 Manage the sales administration function, operational performance reporting, streamlining
processes and systems wherever possible, and advising senior management on maximizing business
relationships and creating an environment where customer service can flourish.
 Responsible for managing the sales team, developing a business plan covering sales, revenue, and
expense controls, meeting agreed targets, and promoting the organization’s presence throughout
Saudi Arabia.
 Responsible for the planning, recruitment, direction, organization and control of sales
representatives to accomplish specific objectives.
 Responsible for monitoring the performance of the sales team by establishing a system of reports
and communications involving sales reports, cyclical sales meetings, sales newsletters and electronic
bulletins.
 Plan and implement a specific appraisal system that describes the responsibilities and
performance standards for each member of the sales team, set individual territory sales and
commission targets and administer the commission plan.
 Personally observe the performance of representatives in the field on a regular basis.
 Provide high standards of ongoing training for the representatives so that they possess sufficient
and technical knowledge to present information on the company’s products and services in an
accurate and balanced manner.
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Contact :
MOBILE 00966-567669997
MOBILE 00966-532146666
Email waheid3@hotmail.com