Suresh Poonath has over 20 years of experience in sales, distribution, business development, and team management across various industries. He has held roles such as Sales Executive, Sales Officer, Area Manager, Sales Manager, and Branch Manager for companies like Cadila Healthcare, Heinz India, Kodak India, Samsung India, and Far East Mercantile Co in India and Nigeria. Currently he is the Branch Manager for Far East Mercantile Co in Ghana, overseeing sales and distribution operations across multiple product categories. He has a proven track record of achieving sales targets and growing business through new customer acquisition and improved distribution networks.

1. SURESH POONATH
Mobile - +918056278392 Email :sureshpoonath@yahoo.com
Carrer Abstract
 20 years of Experience in Sales , Distribution , Business Development and Team
management in diversified industries
ORGANISATIONAL DETAILS
1, CADILA HEALTH CARE PVT LTD. Jun1996 - Jun1998. Sales Executive Chennai & TN.
2, HEINZ INDIA PVT LTD. Jul1998 - Feb2003. Sales Officer Chennai & TN.
3, KODAK INDIA PVT LTD. Mar2003-Mar2008. Area Manager Chennai & TN.
4, SAMSUNG INDIA PVT LTD. Apr2008-Apr2011. Sales Manager TN & Kerala .
5, FAR EAST MERCANTILE CO LTD. Apr2011-Jun2012. Branch Manager Nigeria - Kaduna.
6, FAR EAST MERCANTILE CO LTD. Jul2012- August 2016 Branch Manager Ghana - Kumasi.
From JULY`2012 to date working with FAREAST MERCANTILE CO LTD – GHANA :
Branch Manager – Kumasi Branch. Handling the following Principle Companies, Sales &
Distribution in Channels:
CADBURY, P&G, LOREAL, COLGATE PALMOLIVE, RECKIT BENCKISER, GLAXO
SMITHKLINE, KIMBERLEY CLARKE, IFFCO GHANA , UNITED BISCUITS ,PERFETTI VAN
MELLE AG , HEINZ , TWINNINGS , PIONEER FOOD CANNERY LTD , EMPIRE TRADE &
INVESTMENT
Responsible for : ASHANTI & BRONG – AHAFO REGION :
Retail VAN sales operation across Kumasi & BA Region , Monitoring VSR sales on Daily
Basis , VAN Productivity, Coverage, Merchandising, Productive calls , KEY Accounts Sales
Operation, Fuel Marts. Whole Sale Channel & Open Market Sales & Collections.
Complete Custodian of the Company Assets and Totally Responsible for all the
Departments under the Branch Administration.
Sales & Collections, Distribution & Coverage, Availability & Visibility in All Channels .
(Retail Van Sales, Whole Sale , Open Market , Key Accounts , Key Distribution in
Neighboring Towns & Institutions ) .
Warehouse & Logistics , Accounts , Fleet Operations, Over all Administration.
All department put together 82 were reporting to BRANCH MANAGER.

2. From April`2011 to June 2012 working with FAREAST MERCANTILE CO LTD – NIGERIA :
As BRANCH MANAGER NIGERIA ( Kaduna ) .
Sales & Distribution of Appliance Products , SCANFROST , PHILIPS & FREGIDARIE
From April’08 to April 2011 with SAMSUNG ELECTRONICS INDIA (P) LTD, designated as
Area Sales Manager – Tamil Nadu, Digital Mobile Business .
Handling Digital Cameras, Camcorders & MP3 players for entire Tamil Nadu State.
Appointed distributors in Chennai, Coimbatore, Madurai, Trichy , Pondicherry.
Placement of Samsung Cameras / Camcorders and MP3 players in all the major outlets in
the territory.
Handling RSO (Regional Sales Officers) in the territory.
Top performance in entire South India ,month on month basis
Achieved the MBO and placement target every month.
Enrolled the maximum no of new Dealers in entire T.N in all category
Photo Channel , Consumer Electronic Channel, Telecom & I.T Channel.
Apart from regular sales managed to achieve the Institutional Business also, in
Taj Coramendel, ICICI Bank and Daily Thanthi.
March’2003 to March’2008 - KODAK INDIA PVT LTD,_ Assistant Manager Sales:
Paper Chemicals Film Rolls & Cameras:
Leading sales and business development for paper & chemistry with a team of 48 Retail
Outlets ( KEX , Tiger stores & DIC ), 4 IMDs and 12 ITDs. Bifurcation of Chennai Market
into two IMDs, which have resulted in more OM conversion.
Appointed a new IMD in North Arcot district , by which I have converted a 100% OM
territory, to 45 % Kodak consumables using Track 3 labs .
Digital Camera Business :
Increased the sales of Kodak Digital Cameras by conducting various promotions,
merchandising activities and training the counter sales person on Digital Products.
Made Entry of Digital Cameras in KEX and OM Labs and in all Photo Channels like Studio
and Labs.

3. July’ 1998 – Feb`2003 with HEINZ INDIA PVT LTD as Senior Sales Officer :
Worked in Chennai , Coimbatore , Kumbakonam , Vellore & Port Blair handling Sales &
Distribution network , Super Stockiest & Sales Team .
Accountable for the Sales and Distribution operations in the assigned Territory with
minimum of 6 Distributor Salesman and 9 Distributors in each territory.
Significant contribution in ensuring Complan availability across 85% of catering outlets.
Holds merit for the following:
Increased sales of Glucon-D outlets by 40%.
Changed fortnightly routes into weekly.
Increased overall coverage in territory by 35%.
Topper in RD performance in all brands on weekly & monthly basis.
Highest Incentive for RD sales in south.
Made entry of Complan Crunch Timers & Heinz Tomato Ketchup In Major Bakeries &
Institutions.
Remarkable achievement of GluconD growth in Coimbatore & Kumbakonam.
Promotional activities on Complan & GluconD drive done in Port Blair on special
assignment.
Bifurcated areas in Coimbatore and Chennai thereby increasing width and depth of Retail
penetration by which the Re Distribution Sales has Increased .
June`1996 – June`1998 with CADILA HEALTH CARE LTD as Senior Sales Representative (
Consumer Division ) : Worked in Chennai , South and North Arcot Districts :
Handled the sales and marketing operations of company products.
Retailing & Merchanding.
Training and Coaching the salesman to improve Redistribution.
Identification of potential counters and paving way for the company visibility.
Made entry of Orange Peel off in Major Beauty Par lour in Chennai.
Made entry of Sugar free in hotels and Institutions.
Promoted as Senior Sales Representative in short span of time.
Instrumental in launching Facial products.
Appointed Distributors across Tamil Nadu and Super Stockiest in chennai.
EDUCATION : Bsc Maths with M.B.A in Marketing Management from Annamalai University.
PERSONAL : Chennai Born : 14th September `1975 .
Family:MarriedtoVasumathyNair–HouseWife&Daughters
Shreya 11 years old & Chintya very recently born on 2nd OCT 2016 .
Extra Curricular Activities: Jogging 12 Kms a day , Shuttle Badminton & Volley Ball .