Saumil Agrawal has over 14 years of experience in sales, service, marketing and distribution roles in the telecom and FMCG industries. He is currently the Franchise Retail Head for Karnataka at Airtel, leading a team of 154 people. In previous roles, he led M-commerce for Airtel Karnataka, drove business growth through distribution networks at Hindustan Coca-Cola and Tata Teleservices, and developed channel sales models. He has received numerous awards for his performance, business acumen, and people management skills.

1. SAUMIL AGRAWAL
I have 14 years of experience in Sales and Service. In my current assignment, I am the Franchise Retail Head for
Karnataka (GM) at Airtel reporting to COO, leading the Retail business operation in entire Karnataka with a team of
154 people which is currently the largest Franchise retail operations in the country for Airtel. In my current role I have
built a robust and high performing channelnetwork, equipped with trained staffs,laid out basic Channel policy, structure
and revamped the Channel eco Systems resulting in significant growth both on revenue and profitability.
Prior to this I was the Airtel Money Head for Karnataka - at Airtel where I led the M-commerce for Airtel to new
heights by designing and implementing process for tapping the high potential migrant Labourers and opened a new gate
of opportunity for M-Commerce which is copied by many new M-commerce companies.
I have spent earlier days of my career with FMCG industry – Hindustan CocaCola Bevereages pvt ltd, driving business
through distribution network and leading the marketing and sales effort to penetrate rural pockets which in turn helped
the organization to improve market share compared to competition.
My next major assignment was with Tata tele services,driving business throughDirect and Indirect Channels. As part of
channelsales I have built a strong and unique channel and distribution setup for data cards which helped the organization
to launch data cards successfully in retail markets of karnataka. I was also responsible for developing some impactful
alliances with the Laptops and desktop dealers and thereby increasing product footprint.
After almost 1.5 years stint with Tata Tele services, I moved over to Bharti Airtel ltd as Channel Manager – Postpaid
and Data Business Development with charter to develop New Channels for business and significantly increase the share
of Indirect Business.In this role, I created the structure,processes and framework ofSmall DSA and Small Format Stores
leading to some innovative work around Channel Development resulting in better service to no serviceable areas and
growth in business through new channels.
At Airtel, I have spent 9+ successfulyears.During this tenure I have handled various otherassignments such as Modern
Trade and Prepaid. I have a high track record of performing team which consistently grew the business significantly
faster than market, drove customer satisfaction and built a huge ecosystemof successfulpartnerships. I was instrumental
in designing many processes which are replicated across country. In my leadership the franchise retail of Karnataka
topped the national chart and I was recognized for my people practices & business acumen. I have been awarded Best
People Manager for 2 consecutive years for mentoring, nurturing top talents and topping Gallup Survey.
I have been recognized as leader with deep understanding of emerging markets, building high performing teams, &
nurturing talent in Channel sales, retail and Distribution. My market understanding coupled with data based analytics &
strategic insights have helped me to move the market to new technologies, cover new geographies & build the partner
ecosystem.I have been recognized as top talent for past 6 years in Bharti Airtel. I have exceptional achievement of 0%
attrition of team member in my career span of 9+ years with Bharti Airtel Ltd.
My career progression and exposure in different verticals in Airtel is used as career success story by national Hr team.
I also mentor a number of Airtel partners, Management Trainee and sales people in the organization on ROI
improvement, advising them on how to grow their business,adapt to market trends and opportunities, developing skills
to manage recruitment, training, retention and managing staffs through various engagement program.

2. SAUMIL AGRAWAL
#C804. SALARPURIA MELODY, MYSORE ROAD, PANTAHARAPALYA,
BANGALORE – 560078. Phone: +91 9945590642(M), 9845450604(M)
E-mail: saumil_agi@yahoo.com
A competent & result oriented professional with over 14 years intensive Sales ,Marketing and Service experience
in handling various facets of Franchise Retail, Retail Expansion, M-Commerce, SME operations, Distribution,
Channel Sales, Customer Service, Operations, Business Development, Distribution, Product Launch, Branding,
Merchandising Operations, Merchant Acquisition, Management, new project designing and implementation with
leading Telecom, FMCG & Insurance.
Currently handling Franchise retail business of Airtel for Karnataka with a strong team of 154 people.
Achievements:
 Topped Nationally in Franchise Retail Business in 2014-15
 Received prestigious National award “BEST PEOPLE MANAGER” for two consecutive years in Airtel.
 Top Talent Nationally for consequently for 6 years in Bharti Airtel
 Only people manager in the current organization with track record of 0% attrition and highest % of
growth of team members in last 10 years.
 Successfully designed and executed the expansion and rebranding project for Airtel Franchise retail
business in Karnataka resulting in 33% growth in Walkins in 6months.
 Redesigned the ROI model for franchise retail, ensuring 100% franchise partners are profitable.
 Designed and implemented the concept of store managers across Airtel stores resulting in 89%
reduction in customer complaints and 54% growth in sales.
 Recognized as “Best National Practice”, for designing distribution model for Airtel Money Bank transfer
model.
 Pioneered the Pin based Market strategy for postpaid business to cover unexplored pin code.
 Recognized as best resource for the emerging businesses in Airtel & Tata.
 Instrumental in conceptualizing “Small Format Store” to overcome the problems of high cost of
operations of Airtel Relationship centers which was replicated nationally.
 Designed implemented entire process for modern trade business for Airtel in Karnataka.
 Designed implemented entire distribution model for data business in Karnataka for Tata.
 Designed channel sales model for AMP Sanmar Insurance.
 Recognized as “Best National Practice”, for designing distribution model for Coco Cola “Thanda dabba”
 Designed the first of its kind Sub distributor model to penetrate to rural market in Coca Cola.
Professional Experience:
Bharti Airtel Ltd Aug 2006 – Till date
Head Franchise Retail for Karnataka (DGM) Jun 2014 – Till Date
Currently heading Franchise retail operations for Karnataka with a strong team of 154 people.
Job Responsibility:
 Managing the entire Franchise retail operations of Karnataka.
 Increase of revenue through sales of various product line and upsell
 Responsible for retail expansion across state
 Branding and Refurbishment
 Training and recruitment
 Business partner profitability
 Customer service and Airtel Base management through Airtel Express stores
 Increase of Walkin
Head Sales & Marketing- Airtel Money (DGM) Jun 2013 – May 2014
Managed M Commerce for Airtel Karnataka with a team of 65. Responsible for Sales, Marketing, Branding,
Operations, Customer service, Merchant acquisition, Distribution. Instrumental in achieving highest customer
base, revenue, highest retailers in India.
The campaigns I have managed include:
 Identifying a unique opportunity for Money Transfer amongst migrant workers through Project
Aswamedha.
 First to promote Ecom for Corporate customers in Karnataka.

3.  Exclusive promotions for Data users to increase customer base for Airtel money.
 Intense promotion inAirtel Relationship center (ARC) and Airtel Own retail through various promotional
activities.
 Driving Airtel money to reduce churn of Airtel base.
Head Sales – PostPaid, Prepaid, Modern Trade & ARC Aug 2006 – May 2013
Joined as Assistant Manager, consistently recognized and promoted at regular interval. Single handedly
managed M commerce vertical as Deputy General Manager for the flagship circle of Bharti Airtel.
Key Positions:
 Prepaid - Zonal Sales Manager with a team of 8
 Postpaid Retail and SME Zonal head with a team of 11
 Head Modern Trade, with a team of 17members. In charge of Modern trade outlets across Karnataka.
Responsibilities:
 Managing the performance of the territory in terms of revenue and Gross through channel sales &
distribution.
 Market development and infra building for sales enhancement.
 Designing and implementing new sales strategy and process for sales enhancement.
 Responsible for Customer and revenue marketing share through acquisition and churn control.
 Managing sales and service through Airtel Relationship Centers.
 Handling the “One Retail” Portfolio (postpaid, prepaid, data business, 4G, DTH for Bangalore North).
 Managing postpaid business of Retail and SME through distribution and Channel Sales.
 Handling voice and data business from Modern Trade.
 Managing growth and career developments of team members.
Channel Manager – TATA TELE SERVICES LTD. July 05 to Aug 06
 Handled POSTPAID CDMA and DATA CARD business.
 Successfully designed and implemented first ever distribution model for DATA card business in retail market.
 Introduced Mega DSA model for postpaid sales by capitalizing on rural talents.
 Designed a process to work closely with NGOs to provide employment opportunity in turn solving attrition
problem @ DSAs
Sr. Executive – AMP Sanmar Insurance Co ltd (Now Reliance Ins Com ltd). Sept 04 to Jun 05
 Handled Channel sales of Life insurance products.
 Was responsible for designing and implementing 3rd party sales.
Sr.Executive – Hindustan Coca Cola Beverages Pvt. Ltd. Oct 02 to Aug 04
 Designed the sub distributor model to penetrate to rural market.
 Designed the “Thanda dabba” model which was nationally replicated.
 Introduced Own your asset scheme in Hubli market reducing the demand of VISI coolers which was a huge
cost to Company.
EDUCATION
 Post Graduate Diploma in Business Administration from Ramaiah Institute of Management, 2002
 Diploma in Advertising from British Institute of Technology in 2000
 Bachelors in Commerce from MES College, Bangalore University, 1999
INTERESTS AND HOBBIES:
 Skeet Shooting, Traveling, Meeting and interacting with people from all walks of life.
PERSONAL DETAILS
Date of Birth : 04-09-1978
Languages Known : English, Kannada, & Hindi.
Marital Status : Married