The document discusses the concept of enlightened self-interest. It defines enlightened self-interest as acting to further the interests of others as well as one's own interests, as ultimately this serves one's own self-interest. A person with enlightened self-interest finds ways to benefit both themselves and others in any situation, including with teammates, bosses and customers. In contrast, a non-contributor only considers their own self-interest without regard for others, leading to problems. The document advocates following one's enlightened self-interest by placing one's own interests first while also considering how helping others ultimately helps oneself in the long run.

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2. CREATED BY :
Ronak Sutariya (151290107052)
Tushar Anghan (151290107002)
Ref by :
Pro. Raju Andhariya
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THINK IN ENLIGHTENED SELF-THINK IN ENLIGHTENED SELF-
INTERESTINTEREST

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Contributors v/s Non-ContributorsContributors v/s Non-Contributors
ContributorsContributors
Contributors think in
Enlightened Self-Interest.
In every situation they get
into, they find a way to create
good for self and good for all
at the same time – including
team mates, bosses,
customers, their organization.
Non-ContributorsNon-Contributors
Non Contributor is only
concerned with his own self-
interest in a situation.
He is not concerned about
the impact on the other
person.
This leads to unpleasant
situations, broken
relationships, unhappy team-
mates, subordinates, and
bosses, and lower trust in any
situation.

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What is Enlightened self-interest?What is Enlightened self-interest?
Enlightened self-interest is a philosophy in ethicsEnlightened self-interest is a philosophy in ethics
which states that persons who act to further thewhich states that persons who act to further the
interests of others (or the interests of the group orinterests of others (or the interests of the group or
groups to which they belong), ultimately serve theirgroups to which they belong), ultimately serve their
own self-interest.own self-interest.
It has often been simply expressed by the belief thatIt has often been simply expressed by the belief that
an individual, group, or even a commercial entity willan individual, group, or even a commercial entity will
"do well by doing good.”"do well by doing good.”

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 It can be simply expressed by the belief “It can be simply expressed by the belief “helpinghelping
each other help ourselveseach other help ourselves.”.”
The idea is that we can create value and wealth forThe idea is that we can create value and wealth for
the world, which ultimately serves ourselves, becausethe world, which ultimately serves ourselves, because
we live in the world.we live in the world.

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The principle of enlightened self-interest takes intoThe principle of enlightened self-interest takes into
account both parts:account both parts:
1.1. Place your own interests first.Place your own interests first.
2.2. Keep in mind that one’s own interests would be bestKeep in mind that one’s own interests would be best
served if he takes into account the interests of others.served if he takes into account the interests of others.
Human beings are fundamentally self-interested.Human beings are fundamentally self-interested.
Human beings are also motivated by social interest.Human beings are also motivated by social interest.

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Unenlightened self-interestUnenlightened self-interest
In contrast to enlightened self-interest is simpleIn contrast to enlightened self-interest is simple
greed or the concept of "greed or the concept of "unenlightenedunenlightened self-interest.self-interest.
In which it is argued that when most or all personsIn which it is argued that when most or all persons
act according to their own myopic selfishness, thatact according to their own myopic selfishness, that
the group suffers loss as a result of conflict, decreasedthe group suffers loss as a result of conflict, decreased
efficiency because of lack of cooperation.efficiency because of lack of cooperation.

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6 PARADIGMS OF HUMAN6 PARADIGMS OF HUMAN
INTERACTIONINTERACTION
1.1. Win/winWin/win
2.2. Win/loseWin/lose
3.3. Lose/winLose/win
4.4. Lose/loseLose/lose
5.5. WinWin
6.6. Win/lose or No dealWin/lose or No deal

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5 Dimensions of Win/Win5 Dimensions of Win/Win

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CONCLUSIONCONCLUSION
People should try to follow their enlightened self-People should try to follow their enlightened self-
interest;interest;
One should prefer a long-term interest over a short-One should prefer a long-term interest over a short-
term one.term one.
““Helping each other to help ourselves.”Helping each other to help ourselves.”

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THANK YOU