This document provides a course syllabus for an English for Business Studies course. The syllabus outlines 15 units that will be covered over 15 class sessions held twice per week. Students will be assessed based on attendance, assignments, midterm exam, and final exam. The course aims to develop students' business English comprehension, listening skills, and ability to discuss and analyze business concepts. Teaching methods will include group discussions, presentations, and online activities.

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INSTITUTE OF NEW KHMER
Faculty of Business and Economics
Bachelor’s Degree of Business
Course: English for Business Studies_ 201
Course Conductor: MR CHUENG Pich
Batch: ……………..; Shift: Evening
___________________________________________________________________________________
Course Syllabus
➢ Institution: Institute of New Khmer (INK)
➢ Current Learning & Teaching Platform: Zoom Meeting
➢ Course Title: English for Business Studies_ 201
➢ Time: Tuesday_5:30-8:30 P.M.
➢ Period of Session: 1.5 Hour / Session
➢ Period of Class: Two Sessions / Week
➢ Period of Day: One Day / Week
➢ Total of Study Units: 15 Units / Semester
➢ Total of Class Hour: 45 Hours
➢ Total of Class Session: 30 Sessions / Course
➢ Total of Class Day: 15 Days / Course
➢ Contact Information: +855 81 47 32 43; Email Address: pichhigher2020@gmail.com
➢ Course Conductor: Mr. CHUENG Pich (Diploma at PUC; BA in English Literature at PSBU; BA in
English for Communication at WU; M.A. in English at PSBU; and M.Ed. in Mentoring at NGPRC, NIE)
___________________________________________________________________________________
I. COURSE DESCRIPTIONS
This course, English for Business Studies 201, there are fifteen units for this course: Unit 1: The
three sectors of the economy; Unit 2: Management; Unit 3: Company structure; Unit 4: Work and
motivation; Unit 5: Management and cultural diversity; Unit 6: Recruitment; Unit 7: Labour relations;
Unit 8: Production; Unit 9: Products; Unit 10: Marketing; Unit 11: Advertising; Unit 12: Promotional
tools; Unit 13: Accounting and financial statements; Unit 14: Banking; and Unit 15: Stocks and shares.
These are all units, which learners are supposed to work on with different activities, tasks, and ways.
First of all, this academic course fundamentally introduces the concepts and language of business
and economics. It conveys economic infrastructure, manufacturing, and services with the interviews.
Secondly, this course presents the management lesson with various activities in terms interviews. It
shows you how to manage people and stuff under supervision in the organization or company. Then
you will be learning the company structure in unit 3. This answers the question how the companies are
organized and talks. Moreover, work and motivation are key to success at workplace. In fact, you are
discussing on this lesson in unit 4. Of course, you will learn work, responsibility, and staff motivation.
What is more interesting is unit 5, which is about management and cultural diversity. This is also
crucial to learn and apply when you are at work since people are coming from different parts of the

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world, and their cultural background is also different. Furthermore, recruitment is the way in which you
announce for the new staff working for you in the company. You will learn and discuss about filling a
vacancy, job applications, and curriculum vitae or resume with the related documents. Labour relations
is what you are going to learn, discuss, and elaborate with your course conductor and classmates. With
that, you are meeting the interviews and industrial relations. Along with this, production and products
are the two sequential lessons in unit 8 & 9. These two lessons convey the interesting discussions on
the production decision with the quality interview and manager and the product policy embracing the
development of a new product. What is most important is marketing and advertising. You will be
discussing and sharing on the definition of marketing and ways of advertising the products. In addition,
unit 12 is about promotional tools using in the organization or company. For this regard, you can learn
from the interview and discuss on the promotional strategies given. Stabling the company’s asset,
accounting and financial statements are needed to implemented well. This lesson is teaching the types
of accounting, company accounts, and financial statement_ a case study of Nokia. Similarly, banking is
the fourteenth unit of the academic course, it offers the learners chances to define and learn the
personal banking, banking industry, and getting the loan. These things are essential for you as today
learners and future practitioners. Last but not least, stocks-and-shares is the fifteenth unit of the course,
it brings the issues of stocks and shares, stock markets, and ethical investments. This last lesson is
significant for its maintenances of stocks and shares, especially it promotes and encourages the
business people to do their businesses with ethical principles.
Therefore, this course exists of fifteen units about business and economics in total. The course
conductor would be facilitating on these interesting lessons. However, the learners are required to
participate and work in pairs or groups to discuss about the given topics and present it to the class.
Finally, this course is currently run virtually by the Zoom meetings, Google Meet, telegram group, and
other tools in Google Suite for Education in terms of Google Classroom and Google Docs. Hence, the
learners must be aware of this matter and keep in touch with the information of all communication
during the academic course period.
II. COURSE OBJECTIVES
This academic course is aimed to help enrich the learners with the lessons, case studies, interviews,
principles, and other related tasks of the fundamental businesses and economics. Noticeably, most of
the units embraced with three components such as informative reading texts, listening tasks with
interviews, and the additional case studies, role plays, and discussion activities.
According to Ian MacKenzie, this book author (2006), this course aims as following:
✓ Present you with the language and concepts found in books, newspaper, magazine, articles, and
websites on business and economics;
✓ Develop your comprehension of business and economic texts;
✓ Develop your listening skills in the fields business and economics;
✓ Provide you with opportunities to express business concepts, by reformulating them in your
own words while summarizing, analyzing, criticizing, and discussing ideas.

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III. COURSE ASSESSMENT REQUIREMENT
Attendance Assignment Mid-Term Exam Final Exam
10% 20% 20% 50%
Total Percentage 100 %
Notes:
➢The academic course is held on April 19th
, 2021.
➢ Mid-term exam must be held on June 15th
, 2021.
➢Assignment must be held on June 07-20, 2021.
➢The academic course must be properly ended on August 15th
, 2021.
➢The final examination must be taken during August 25-28, 2021.
➢ These above-mentioned notes are subject to change accordingly to the compulsory situation.
IV. COURSE BOOK
➢ English for Business Studies (Ian MacKenzie, 2002, 2nd
Edition)
V. RESOURCES FOR FURTHER READINGS
Here are more useful resources that the learners will need to read in order to get more information:
➢ English for Business Studies (Ian MacKenzie, 2010, 3rd
Edition)
➢ American English File 1 (Cambridge University Press, 2021, 2nd
Edition)
➢ English File_ Intermediate Level (Cambridge University Press, 2021, 3rd
Edition)
➢ Teaching English to Business Students (Prof. M. Maniruzzaman, Ph.D., n.d.)
➢ Communicating in Business (Simon Sweeney, n.d., 2nd
Edition)
➢ Doing Business 2020 (World Bank Group)
➢ Handbook of Business Letters (Roy W. Poe, 2006, 4th
Edition)
➢ The One Minute Manager (Ken Blanchard & Spencer Johnson, 2011)
➢ TheOneMinuteManagerMeetsTheMonkey(KenBlanchard&WilliamOnckenJrHalBurrows,2011)
➢ Online Courses:
• Futurelearn.com: English for Business Management, Collaborative Working in a Remote
Team, Business Futures: Sustainable Business Through Green HR, Creating Professional
Online Presence, Presenting Your Work with Impact, Pathways to Property: Starting Your
Career with Real Estate, Data Analytics for Decision Making: An Introduction to Excel,
Communication and Interpersonal Skills at Work, Learn About Current Digital Workplace
Trends, Essential Skills for Career Development …
• Canvas.Network: English for Business & Entrepreneurship and English for Media Literacy…
• The OpenLearn.com
• The Open University.com
➢ YouTube Channel: Success Reveal…

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VI. TEACHING METHODS
As the earlier mentioned in the course description, there are various techniques and activities for the
learners and the course conductor to collaboratively work in order to achieve the well planned and
proposed objectives. For instance, group discussions, pair-work, individual work, group assignment,
individual assignment, tests, homework, quiz, sharing sessions, individual presentation, group
presentation, teacher-centered-approach, learner-centered-method, and other related activities will be
dynamically processed during the respective academic course. Along with that, the learners are also
required take their mid-term test, assignments, and final test to gain the scores for their academic
transcripts. All above mentioned tasks are about the practical activities of the English for Business
Studies 201 Course. Most of the tasks are processed online due to the Covid-19 pandemic.
VII. COURSE SCHEDULE*
Week Contents Date & Session Tasks
1
Class Orientation (Greetings and Introduction) April 20, 2021 Pre-
Assessment
on CB & CS
Coursebook & Syllabus Orientation April 20, 2021
2
Unit 1: The Three Sectors of The Economy April 27, 2021 Formative
Assessment 1
The Economic Infrastructure; Manufacturing and Services April 27, 2021
3
Unit 2: Management May 04, 2021 Formative
Assessment 2
Meetings; Retail Sector & Interviews May 04, 2021
4
Unit 3: Company Structure May 11, 2021 Formative
Assessment 3
How are company organized? May 11, 2021
5
Unit 4: Work and Motivation May 18, 2021 Formative
Assessment 4
Responsibility & Staff Motivation May 18, 2021
6
Unit 5: Management and Cultural Diversity May 25, 2021 Formative
Assessment 5
Cultural Attitudes, Managing Multinationals, You & Your Culture May 25, 2021
7
Unit 6: Recruitment June 01, 2021 Formative
Assessment 6
Job Applications and Women in Management (Interview) June 01, 2021
8
Unit 7: Labour Relations June 08, 2021 Formative
Assessment 7
Labour Union (Interview) and Industrial Relations June 08, 2021
9
Unit 8: Production (Production Decisions & Quality
Interview and Quality Manager)
June 15, 2021
Formative
Assessment 8
Unit 9: Products (Product Policy; Developing a New
Product; and Vending Machines)
June 15, 2021
10
Unit 10: Marketing June 22, 2021 Formative
Assessment 9
Defining Marketing; Importance of Marketing Research June 22, 2021
11 Mid-Term Exam June 29, 2021

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Unit 11: Advertising (Ways of Advertising; Radio
Commercial; Scripting a Radio Commercial)
June 29, 2021 Formative
Assessment 10
12
Unit 11: (Ending) and Unit 12: (Starting) July 06, 2021
Formative
Assessment 11
Unit 12: Promotional Tools (Promoting a New Product &
Promotional Strategies)
July 06, 2021
13
Unit 13: Accounting and Financial Statements
Formative
Assessment 12
Types of Accounting; Company Accounts; Financial
Statements
14
Unit 14: Banking Formative
Assessment 13
Personal Banking; The Banking Industry; Getting a Loan
15
Unit 15: Stocks and Shares July 13, 2021 Formative
Assessment 14
Issuing Stock Markets and Ethical Investment July 13, 2021
Notes:
* The course schedule is subject to change accordingly to the real class situation.
VIII. COURSE POLICY
1. Cheating: Any cheating, plagiarism, copying of any assignments from textbooks, Internet, and
friends’ will be not allowed. It may seriously result in a failing grade.
2. Attendance: All students are expected to attend all the class sessions regularly and punctually.
3. Class Participation: Participation in class, discussions, sharing, and asking questions are
required and considered as parts of course assessments.
4. Phone Use: Students have to turn off their phones or keep in silent mode during class time.
5. Mid-Term Exam & Formative Assessments & Final Exam: Students will automatically get
an “F” if they are found cheating.
6. Tardiness: Lateness is an unacceptable behavior; the students will be considered an absence if
she or he is late twice.
❖ Mandatory Notes:
➢ Collaborative class participation is needed.
➢ Punctual attendance is needed.
➢ Regular attendance is needed.
➢ Responsible characteristics are needed.
➢ Aim and Perspectives are needed.