SlideShare a Scribd company logo
Impact
Business
Models
影響力商業模式
Employees
員工
Community
社區
Environment
環境
Customers
顧客
Governance
公司治理
影響力商業模式 Impact Business Model
環境
員工
公司
治理
社區
顧客
影響力
商業模式
• 運輸、配送和供
應商
• 能源、水和材料
• 排放和廢棄物
• 土地、辦公室和
工廠
• 員工所有權
• 工作環境
• 薪酬與福利
• 公司結構
• 透明度
• 使命與投入度
• 創造就業機會
• 社區關懷
• 多樣性
• 供應商、批發
商和產品
• 地方參與
• 環境保護
• 加強社區力量
• 幫助需要幫助的人
• 創造更廣的所有權
• 產品或服務解決
社會或環境問題
• 服務需要的族群
Brand 品牌
Movement 運動
Certification 認證
B Corp 經營理念是國際趨勢
「我們不能在經濟成長及環境永續上只選擇其
中一個,我們必須兼顧。」- 聯合利華
(Unilever) 執行長 Paul Polman
「B型企業運動是我們人生中最重要的事之一,
企業影響力不僅限於股東,企業對社區及這片
土地也具有相同的責任。」- 巴塔哥尼亞
(Patagonia) 執行長, Rose Marcario
「消費者要求生產過程透明、誠實可靠、負責任,
自然地會期待像達能這樣大規模的公司,能夠發
揮正面影響力。現在唯有永續經營才是王道。 」
- 達能 (Danone) 集團執行長 Emmanuel
Faber
B	Corps	represent	a	global	movement	of	
people	using	business	as	a	force	for	good
8
Certified B Corporations
2.6K
Employees
150K
Revenue
USD$60B+
B 型企業 員工 銷售額
B型企業是一個全球運動,我們運用商業的力量創造正面影響力
The	B	Corp	movement	in	Asia
9
80
CERTIFIED
B CORPS
16
COUNTRIES
1
B LAB
7
COUNTRY
MOVEMENTS
亞洲的B型企業運動
80家B型企業 16個國家 1間B型實驗室據點 7個國家B型企業運動
2400+
CERTIFIED B CORPS
50+
COUNTRIES
130
INDUSTRIES
1
UNIFYING GOAL
The B Corp
community:
good company
to keep.
10
GotongRoyong2018
11
Photo of Early Days of B Corp Taiwan
First Meeting of B Movement Taiwan Leaders
Benefit
Corporation
“Taiwan Example” - Extensive development of Governance & Ecosystem
RED - Internal Governance – B Corp Certification
External Governance – B Ecosystem – Six Element that supports it
Certified B Corporation : Utilize B Impact Assessment
to Governance Business as a Force for Good
5
Best for Taipei leads Asia in challenging and recognizing businesses
pursuing positive social & environmental impact
UpdateonOurBusiness-LedMovementforImpactinTaiwan|January2018
13
Supported by the
governments of Taipei
City and New Taipei City,
representing nearly 30%
of Taiwan’s population
Taipei City Major KO Wen-je (center, left) with
O-Bank 王道銀行 Vice Chairman Tina Lo
(center, right) open the Best for Taipei Awards
on April 24, 2017
Event Photo
Not-Yet-B-Corps are recognized for their
positive social and environmental impacts
leveraging the B Impact Assessment, the
foundation of B Corp Certification
Government leaders support our annual forums, elevating Taiwanese
pioneers alongside thought leaders from around the world
UpdateonOurBusiness-LedMovementforImpactinTaiwan|January2018
14
Ma Ying-Jeou at B Corp Picture
President MA Ying-Jeou
opens to the first annual Asia
Forum in Taipei in March 2016
Not to be outdone, Taichung Mayor
LIN Chia-lung hosts the second annual
Asia forum in 2017 attracting 500 guests
from 11 countries
B Academy Centers in leading Taiwanese universities are researching and
teaching impact business models and leadership
UpdateonOurBusiness-LedMovementforImpactinTaiwan|January2018
15
September 2017 saw the first annual B
Academy Asia forum. Academics from
5 countries defined a research agenda
to better understand the impact of B
Corps on key social, environmental
and economic issues.
Feng Chia University launched the first
B Academy in April 2017. Two more
centers will open in 2018, at New
Taipei’s Fu Jen Catholic University and
Bangkok’s Srinakharinwirot University.
B Movements are being recognized by multinational
trade organizations as a way to spur innovation and
strengthen corporate governance
UpdateonOurBusiness-LedMovementforImpactinTaiwan|January2018
16
ABAC II APRIL 2017 | SEOUL, SOUTH KOREA
GotongRoyong2018
17
2016
First Asia Forum, Taipei
15Countries
84Companies
GotongRoyong2018
18
Movement 運動
Certification 認證
企業 Corporation
理念
Mission
B型企業認證好公司
文化
Culture
產品 Product
一袋咖啡豆 - Coffee
一包餅乾 - Cookie
公平貿易, 有機認證
LEED 建築
ISO, GMP, SGS
Operational
Impact
Impact
Business Models
Operational Impact
營運影響力
Managing the day to day impact of running the business
Covers facilities, purchases,
employees, and governance
Aligned with other best-in-
class standards
Applies to all companies
independent of design or intent
Impact Business Models
商業模式影響力
The design of a company that creates a specific
positive benefit / outcome
Based on a product,
beneficiary, activity or
structure
Unique to the B Impact
Assessment
Extraordinary & contingent
upon company
Mission & Engagement
Governance
Land, Office, PlantJob CreationCompensation
Ethics
Transparency
Benefits
Training & Education
Worker Owned
Job Flexibility
Diversity
Civic Engagement Outputs
Local Trans, Dist, & Suppliers
Suppliers, Distributors & Product
Input
Health
Serving those in need
Education
Arts, Media, & Culture
Governance Workers Community Environment Customers
Workforce Development
Mission Locked Renewable Energy
Land Conservation
Supply Chain Poverty Alleviation
Microenterprise
Toxin Reduction
Environmental Ed
Basic Services
Economic Empowerment
Impact Business Models
Operational impact
Sections & Topics
Versions / Tracks
Size
Working Owners, 1-9,
10-49, 50-250, 250-1000, 1000-
10000
Market / Geography
Developed Markets, US and
Global (DM) and Emerging
Markets (EM)
Sector & Industry
Manufacturing, Service,
Wholesale, Agriculture
72 versions
ASSESS: Impact Report
COMPARE: Question-level Benchmarking
“You’re	just	aligning	your	intention,	the	
philosophy	of	your	business,	from	the	very	
beginning,	around	a	public	good.”	
– KICKSTARTER
NY	City,	NY
“The	DOMI	Energy	believes	that	with	
technology	and	simplified	business	models,	
If	you	care	enough,	Change	can	be	simple,	
Together,	Let’s	make	Earth	happy.	”
– DOMI	Energy
Taiwan
“	B	Corp	movement	has	a	strong	intention	to	make	a	
difference	in	the	world	and	to	have	a	different	
relationship between	society	and	money effectively	and	
to	take	the	responsibility	that	businesses	have	for	the	
planet and	for	people into	a	new	a	new	kind	of	
partnership	”	
– Lorna	Davis
“B	Corp	movement	is	a	critical	shift	to	a	more	inclusive	
purpose	driven economy,	Unilever	actively	welcomes	
global	B	Corp	movement, I've	committed	my	personal	
support for	this	initiative	and	two	members	of	my	
leadership	team	will	be	directly	involved”	
– Paul	Polman,	CEO
Example of B Corps:
Innovative MSMEs are leading the way and industry giants joining
it’s PATH
Design to be “Best for the World “
“We	want	to	deliver	safe	natural	products	to	our	
customers,	&	we	want	to	positively	change	the	way	
people,	companies,	&	even	governments make	
impactful	decisions	related	to	social	goodness,	
environmental	protection,	&	mindful	workplace	
practices..”	
– The	Honest	Company
LA,	California
3
Innovate Impact
Business Model
MSME	Enhancing	Corporate	Governance	&	
Innovation	thru	“B	Impact	Assessment”
Example:	Governance	Score
◉ Enhance Governance
◉ Precise Structure to enhance it’s
governance practice.
◉ Stimulate Innovation:
◉ “Impact Business model”
Methodology, over 50,000 participated
business, Leaders can learn from B
community and inspire Innovation.
2
Brand 品牌
Movement 運動
Certification 認證
$1.1 Billion
$12.3 Billion
2017開始全面減塑,至今參與人數超過3萬人,
減少之垃圾至少1萬5千公斤。
新創 創新
資料來源:
http://blab.tw/b-media/2019/2/20/bb-lab-united-nations-global-compact-sustainable-development-goalssdgs
https://bcorporation.net/news/b-lab-partners-united-nations-global-compact-develop-online-platform-sdg-focused-impact
• 中小企業如何達成
永續目標
• 全球/台灣案例
• 個案情境討論
• 我的公司如何達成
永續目標
體驗工作坊 +
校園說明會
• 分析商業模式競爭
力
• 媒合企業與學生團
隊,共同發掘可能
商機
• 創新永續商業模式
原型第一版
啟動+
2天創新商模營
• 環境保護與產品/服
務永續性、供應商
管理與社區扶植、
員工照顧與參與等
主題
• 系統性學習建構永
續商業模式
• 創新永續商業模式
原型第二版
主題工作坊 +
企業參訪
• 創新永續商業模式
終極版
• 書審
• 面試pitch
• Business for Good
創新商業模式獎 (團
隊)
• Impact Fellow
影響力大使獎 (學生)
總決賽 +
慶祝大會
9月 10月 1月5月
用SDGs重新設計商業模式,尋找新商機
五月起,我們一起 Business for Good !
Business for Good 體驗工作坊 等你來挑戰!

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