Content management process in selected m-agriculture initiatives in India
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The document discusses content management processes in three m-Agriculture initiatives in India: Reuters Market Light, IFFCO Kisan Sanchar Limited, and Lifelines. It describes how each initiative generates, sources, formats, stores, delivers, and gets feedback on agricultural content for farmers. Key challenges discussed include limiting formats, sourcing dispersed content, ensuring access and localisation, maintaining quality, and relying on intermediaries for feedback. The initiatives demonstrate potential for information dissemination, large farmer outreach, facilitating expert-farmer links, customizing information, and using multiple media channels. Success factors identified include bottom-up integration, viability, public-private partnerships, content validation, and entrepreneurship.
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Dr.J.Meenambigai
Associate Professor
Department of agricultural Extension
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Annamalai University
Chidambaram
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M agri pp.ficarelli vs.2.2
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2) It identifies challenges such as determining information needs at scale, limitations of SMS/voice formats, sourcing dispersed content, ensuring local relevance and quality, and obtaining sufficient feedback.
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2) Important achievements include increased mobile phone access in rural areas, providing information to farmers. However, access remains unequal and content must be tailored locally.
3) Moving forward, recommendations focus on building capacity, improving content relevance, combining technologies, ensuring inclusion of women and youth, strengthening partnerships, and developing supportive policies.
4) Continued progress requires addressing
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Take stock of emerging uses of ICT across sectors and of good practices in Africa and in other countries, including how ICTs are changing business models in strategic sector of Agriculture.
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Information and Communications Technology is an umbrella term that includes any communication device or application, encompassing: radio, television, cellular phones, computer and network hardware and software, satellite systems and so on, as well as the various services and applications. ICT includes any communication device or application as radio, computer, television, network hardware, cellular phones, software, and satellite systems etc., as well as the various services and applications associated with them, such as distance learning and video conferencing. It is an integration of the technologies and the processes to distribute and communicate the desired information to the target audience and making the target audience more participative in nature
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Ict ibadan
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Agriculture development with computer science and engg.ppt
The document discusses the use of information technology in agriculture. It covers various applications of IT like office automation, wireless technologies, GPS, GIS, computer-controlled devices, mobile apps, RFID, knowledge management systems, e-learning, e-commerce, and computer-aided design and manufacturing. These technologies help improve efficiency across the agricultural sector in areas like farming, water management, harvesting, and food marketing. The overall goal of applying IT is to enhance agricultural and rural development by improving information and communication processes.
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Importance of Information Communication Technologies in Agriculture
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Introduction of Cybersecurity with OSS at Code Europe 2024
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Energy Efficient Video Encoding for Cloud and Edge Computing Instances
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Driving Business Innovation: Latest Generative AI Advancements & Success Story
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zkStudyClub - LatticeFold: A Lattice-based Folding Scheme and its Application...
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AppSec PNW: Android and iOS Application Security with MobSF
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Freshworks Rethinks NoSQL for Rapid Scaling & Cost-Efficiency
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JavaLand 2024: Application Development Green Masterplan
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Essentials of Automations: Exploring Attributes & Automation Parameters
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Dandelion Hashtable: beyond billion requests per second on a commodity server
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Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
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- 1. Content Management Process in Selected m-Agriculture Initiatives in India Pier Paolo Ficarelli
- 12. m- Agriculture: Success Factors? Bottom-up integration into existing service models Viability and affordability Mobile operator or mobile VAS involvement PPP arrangements Content validation mechanisms Youth entrepreneurship development Innovation and R&D
- 13. Why keep engaging with m-Agriculture The problem with the world is not that people know too little, but that they know many things that ain't so Mark Twain