Connecting with clients 
- what tools work? 
Emily Allbon 
City University 
London
Famous connections No.1
Famous 
connections No.2
Famous connections No. 3
Bit about me professionally 
• 14 years at City 
• Open door policy 
• Role widened over 
time 
• Interests broadened 
into learning & 
teaching and 
technology 
• Now lecturer…
Bit about me personally
Not all tranquil! 
Big commute! 4 hrs per 
day…. 
Walk – Train – Tube - Walk
City University London 
• 6 Schools 
• City Law School 
• History – Inns of Court 
School of Law founded in 
1852. Northampton 
Institute founded in 1894. 
• 17,000 students (35% PG) 
• Full spectrum of law 
Academic/Professional
Studying law in the UK 
• £££££ 
• Fierce competition for 
‘apprentice’ stage 
• Legal Education & 
Training Review 
(LETR) 
• Law firms and 
regulators looking for 
new ways of 
procuring trainees
Lawbore 
• Started in 2002 
• Gateway to resources 
• Community elements 
• Multimedia 
• Focus on legal skills, 
employability, support 
network
Woo hoo! 
• V proud for Lawbore to 
have been recognised 
externally to my institution: 
– HEA Award for Best Legal 
Education & Technology 
Paper 2012 
– Law Librarian of the Year 
2012 
– ALT/Routledge Teaching Law 
with Technology Prize 2013 
– HEA National Teaching 
Fellowship 2013
Different technologies used in 
Lawbore 
• Blogs 
• Talking slideshows 
• Video 
• Twitter 
• Prezi 
COMING SOON! 
• Talking Essays 
• Videoscribe 
• Problem q story tool
Why is it 
popular? 
• Multimedia 
• Variety of resources 
• Focus on the visual 
• Collegiate
Law profs….yawn… 
• “Law professors’ personal stories about ‘how I 
learned it’ – somewhat meaningless and 
antiquated. ..Novice peers, are perfect mirrors 
to help each other reflect and regulate law 
student learning” (Herndon, 2010) 
= 
And then in 
1974…
“Advice given by students is closer to your heart 
than that given by your professors” 
“Felt inspired by reading about what others in our 
position have achieved”
But…needed to know more! 
"...when the students knew I was representing City 
University they couldn't stop talking about Lawbore. Words 
can't describe how happy I was to see students outside 
our university talk about it and use it." 
• Couldn’t be complacent 
• What do they want in terms of online 
support? 
• What tools do they use to keep up to date 
and organise themselves? 
• How do they really work?
Social media and 
professions 
Landscape in professions mixed - tension exists: 
• Being 'connected' & engaging - making their 
profession more accessible. Raising profile. 
• Being ethical whilst following organisational 
ethical guidance/codes of practice. Maintaining 
professional standards and public/client trust
Reputation or ridicule?
What do students think about 
social media? 
• Underwhelmed 
• Hrastinski and Aghaee (2012) "they perceive that their 
use [social media] is not related with their studies" 
• Consumers not creators "I don't tweet but I like to use 
it to search for information" 
• Appreciative of institutions trying to engage in new 
ways 
• Like to have blessing of authority - lecturer 
recommendations but intrusion too far frowned upon 
(joining course Facebook group)
Community v 
competition 
• Are law students sharing & caring or out to knock out 
potential competition? Selwyn (2009) "it was noticeable that 
students were generally unwilling to offer extensive 
assistance to each other". 
• Lawbore aims to offer community feel - bring students 
together. 
• Differs between cohorts: more vocational course seen as 
means to an end - happy to share to get result. Pure 
academic = more protective.
Information seeking 
• Wide range of sources required & for different purposes. 
For study (cases, journal articles, legislation), but also for 
potential employment: research about employers, work 
experience opportunities, events etc. 
• Keeping up to date "I get the Guardian Law newspaper 
bundle into my email. I'm generally quite lazy so it's good 
if something comes to me". 
• Authority - awareness of limitation of search engines 
"you have to be careful...like if it's reputable or not" 
• Word of mouth important "I spoke with students from the 
year above in terms of what courses I might want to do 
in year 3"
Implications for teaching & 
learning 
• Authority still important - more academics need to engage in 
social media and online communities to guide students 
• Do we need to stop striving for interaction? Just accept that law 
is a solitary subject? 
• More linking of technology and law to the 'real world' and 
future of the profession. Collaborations with student lawyers 
from other countries (Law Without Walls)
Top 5 Tools: Twitter 
• Networks – lawyers, academics, students, 
alumni 
• Getting a message out internationally 
• Some light relief! 
• Allow you to 
connect in a less 
stuffy way, use a 
more informal voice.
Be personal
RT interesting things
Promotion & marketing
Be silly
#judgesongs 
Hashtag challenge
Top 5 Tools: Blogs 
• Easy to set up 
• Concern around the time factor 
• Great for establishing a presence 
• Different tones of writing possible
Top 5 Tools: Talking slideshows 
• Adobe Presenter 
• Articulate Storyline 
• Prezi 
• The free one: Jing 
Great for demo-ing databases, bringing humour 
into online lectures, giving alternatives to reading 
everything…Can combine audio, video and written 
associated docs
Top 5 Tools: Videoscribe 
• Great to engage visually 
• Attract attention 
• Needs preparation in terms of storyboarding 
• Bit of artistic flair needed 
See Margaret Hagan for 
other visual ideas re 
Law
Top 5 Tools: LinkedIn 
• The value of LinkedIn IS connections 
• Connect with existing networks & reach out to 
new ones – both in librarianship & outside it! 
• Highlight collaborations and projects 
• Promotion 
• New opportunities and conversations 
• Social networking with clients/ 
• potential clients 
• Current awareness
Useful resources from UK law 
libraries 
• Current Awareness from the Inner Temple 
Library http://www.innertemplelibrary.com 
• The Law Bod Blog 
http://blogs.bodleian.ox.ac.uk/lawbod/ 
• BIALL blog http://biall.blogspot.co.uk/ 
• IALS guides 
http://libguides.ials.sas.ac.uk/guides
Where next for ? 
• Do more to encourage use of 
tech tools by students and staff. 
• Results reassuring – indicating 
thirst for new resources. More 
development work with Lawbore 
on the agenda. 
• Talking Essays 
• Researching for a Moot video 
• New Research and Mooting sub-sites. 
• More training for students in tools 
to help them organise and 
manage themselves.
Final thoughts…
Thanks for listening!
References 
• E. Allbon “Web, Social Media and Online Communities for those Studying for 
Professions: Embraced or Tolerated? Managing Information Online at The City 
Law School” 
http://www.thinkmind.org/index.php?view=article&articleid=elml_2014_2_30_500 
95 
• Legal Education and Training Review. Setting the Standards: the future of legal 
services education and training regulation in England and Wales, June 2013. 
http://letr.org.uk/wp-content/uploads/LETR-Report.pdf [retrieved February 2014]. 
• M. Hagan “Law and Design” http://www.margarethagan.com/drawings/illustrated-law- 
flow-charts/ 
• S. Hrastinski and N.M.Aghaee "How are campus students using social media to 
support their studies? An explorative interview study" Education and Information 
Technologies, 17:4, 2012, pp.451-464. 
• N. Selwyn, "Faceworking: exploring students' education-related use of 
Facebook”. Learning, Media and Technology, 34:2, 2009, pp.157-174.
Image credits 
• Slide 1 – 7/8” rear assembling receptacle by Connectors distribution box 
https://www.flickr.com/photos/shieldconnectors/8015817623/ 
• Slide 2 - HRH Prince George of Cambridge https://www.flickr.com/photos/alex-s/ 
14116472462/ 
• Slide 3 - Kylie Minogue by Adam Romero 
https://www.flickr.com/photos/bart234465/467919068/i 
• Slide 4 - hugh_jackman_023 by 
pimkiehttps://www.flickr.com/photos/pimkie_fotos/3444786387/ 
• Slide 4 - Hugh Jackman by Gage Skidmore 
https://www.flickr.com/photos/gageskidmore/9358553996/ 
• Slide 6 – purchased from istockfoto 
• Slide 8 - Poppies on Liddington Hill by TempusVolat 
https://www.flickr.com/photos/mrmorodo/7457819968 
• Slide 8 - Lacock abbey by Bernard Blanc 
https://www.flickr.com/photos/50879678@N03/7166689481 
• Slide 8 - Stonehenge by Jeffrey https://www.flickr.com/photos/jb912/7190313554/ 
• Slide 8 - Westbury White Horse by Walt Jabsco 
https://www.flickr.com/photos/waltjabsco/3560554280/ 
• Slide 9 - IMGPO394 by Matt Buck https://www.flickr.com/photos/mattbuck007/4144685821/ 
• Slide 11 - Champagne by Faberzeus https://www.flickr.com/photos/faberzeus/4655745123/
Image credits 
• Slide 12 – Purchased from istockfoto 
• Slide 13 - Purchased from istockfoto 
• Slide 14 - ‘Professor Finger Puppet’ by abbey*christine 
http://www.flickr.com/photos/abbeychristine/2111324084/ and ‘The famous yawn - cc licence’ 
by Hilary Quinn http://www.flickr.com/photos/hilaryaq/3435257717/ 
• Slide 17 - Social media by Sean MacEntee 
http://www.flickr.com/photos/smemon/5209796269/ 
• Slide 18 – Keith Perry, Telegraph, 29 August 
2014http://www.telegraph.co.uk/news/uknews/law-and-order/11063177/Judge-reprimands-lawyer- 
for-dressing-like-something-out-of-Harry-Potter.html & Legal Cheek 
http://www.legalcheek.com/ 
• Slide 20 – purchased from istockfoto 
• Slide 23 – purchased from istockfoto 
• Slide 29 – 11 tweets from the #hipsterlaw hashtag that are probably too hilariously ironic for 
most lawyers to understand http://www.legalcheek.com/2014/07/11-tweets-from-the-hipsterlaw- 
hashtag-that-are-probably-too-cool-for-most-lawyers-to-have-come-across/ 
• Slide 32 – Margaret Hagan – illustrated flowcharts 
http://www.margarethagan.com/drawings/illustrated-law-flow-charts/ 
• Slide 36 – purchased from istockfoto 
• Slide 37 – purchased from istockfoto

Connecting with clients - what tools work? ALLA 2014 11 September

  • 1.
    Connecting with clients - what tools work? Emily Allbon City University London
  • 2.
  • 3.
  • 4.
  • 5.
    Bit about meprofessionally • 14 years at City • Open door policy • Role widened over time • Interests broadened into learning & teaching and technology • Now lecturer…
  • 6.
    Bit about mepersonally
  • 7.
    Not all tranquil! Big commute! 4 hrs per day…. Walk – Train – Tube - Walk
  • 8.
    City University London • 6 Schools • City Law School • History – Inns of Court School of Law founded in 1852. Northampton Institute founded in 1894. • 17,000 students (35% PG) • Full spectrum of law Academic/Professional
  • 9.
    Studying law inthe UK • £££££ • Fierce competition for ‘apprentice’ stage • Legal Education & Training Review (LETR) • Law firms and regulators looking for new ways of procuring trainees
  • 10.
    Lawbore • Startedin 2002 • Gateway to resources • Community elements • Multimedia • Focus on legal skills, employability, support network
  • 11.
    Woo hoo! •V proud for Lawbore to have been recognised externally to my institution: – HEA Award for Best Legal Education & Technology Paper 2012 – Law Librarian of the Year 2012 – ALT/Routledge Teaching Law with Technology Prize 2013 – HEA National Teaching Fellowship 2013
  • 12.
    Different technologies usedin Lawbore • Blogs • Talking slideshows • Video • Twitter • Prezi COMING SOON! • Talking Essays • Videoscribe • Problem q story tool
  • 13.
    Why is it popular? • Multimedia • Variety of resources • Focus on the visual • Collegiate
  • 14.
    Law profs….yawn… •“Law professors’ personal stories about ‘how I learned it’ – somewhat meaningless and antiquated. ..Novice peers, are perfect mirrors to help each other reflect and regulate law student learning” (Herndon, 2010) = And then in 1974…
  • 15.
    “Advice given bystudents is closer to your heart than that given by your professors” “Felt inspired by reading about what others in our position have achieved”
  • 16.
    But…needed to knowmore! "...when the students knew I was representing City University they couldn't stop talking about Lawbore. Words can't describe how happy I was to see students outside our university talk about it and use it." • Couldn’t be complacent • What do they want in terms of online support? • What tools do they use to keep up to date and organise themselves? • How do they really work?
  • 17.
    Social media and professions Landscape in professions mixed - tension exists: • Being 'connected' & engaging - making their profession more accessible. Raising profile. • Being ethical whilst following organisational ethical guidance/codes of practice. Maintaining professional standards and public/client trust
  • 18.
  • 19.
    What do studentsthink about social media? • Underwhelmed • Hrastinski and Aghaee (2012) "they perceive that their use [social media] is not related with their studies" • Consumers not creators "I don't tweet but I like to use it to search for information" • Appreciative of institutions trying to engage in new ways • Like to have blessing of authority - lecturer recommendations but intrusion too far frowned upon (joining course Facebook group)
  • 20.
    Community v competition • Are law students sharing & caring or out to knock out potential competition? Selwyn (2009) "it was noticeable that students were generally unwilling to offer extensive assistance to each other". • Lawbore aims to offer community feel - bring students together. • Differs between cohorts: more vocational course seen as means to an end - happy to share to get result. Pure academic = more protective.
  • 21.
    Information seeking •Wide range of sources required & for different purposes. For study (cases, journal articles, legislation), but also for potential employment: research about employers, work experience opportunities, events etc. • Keeping up to date "I get the Guardian Law newspaper bundle into my email. I'm generally quite lazy so it's good if something comes to me". • Authority - awareness of limitation of search engines "you have to be careful...like if it's reputable or not" • Word of mouth important "I spoke with students from the year above in terms of what courses I might want to do in year 3"
  • 22.
    Implications for teaching& learning • Authority still important - more academics need to engage in social media and online communities to guide students • Do we need to stop striving for interaction? Just accept that law is a solitary subject? • More linking of technology and law to the 'real world' and future of the profession. Collaborations with student lawyers from other countries (Law Without Walls)
  • 23.
    Top 5 Tools:Twitter • Networks – lawyers, academics, students, alumni • Getting a message out internationally • Some light relief! • Allow you to connect in a less stuffy way, use a more informal voice.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 30.
    Top 5 Tools:Blogs • Easy to set up • Concern around the time factor • Great for establishing a presence • Different tones of writing possible
  • 31.
    Top 5 Tools:Talking slideshows • Adobe Presenter • Articulate Storyline • Prezi • The free one: Jing Great for demo-ing databases, bringing humour into online lectures, giving alternatives to reading everything…Can combine audio, video and written associated docs
  • 32.
    Top 5 Tools:Videoscribe • Great to engage visually • Attract attention • Needs preparation in terms of storyboarding • Bit of artistic flair needed See Margaret Hagan for other visual ideas re Law
  • 33.
    Top 5 Tools:LinkedIn • The value of LinkedIn IS connections • Connect with existing networks & reach out to new ones – both in librarianship & outside it! • Highlight collaborations and projects • Promotion • New opportunities and conversations • Social networking with clients/ • potential clients • Current awareness
  • 34.
    Useful resources fromUK law libraries • Current Awareness from the Inner Temple Library http://www.innertemplelibrary.com • The Law Bod Blog http://blogs.bodleian.ox.ac.uk/lawbod/ • BIALL blog http://biall.blogspot.co.uk/ • IALS guides http://libguides.ials.sas.ac.uk/guides
  • 35.
    Where next for? • Do more to encourage use of tech tools by students and staff. • Results reassuring – indicating thirst for new resources. More development work with Lawbore on the agenda. • Talking Essays • Researching for a Moot video • New Research and Mooting sub-sites. • More training for students in tools to help them organise and manage themselves.
  • 36.
  • 37.
  • 38.
    References • E.Allbon “Web, Social Media and Online Communities for those Studying for Professions: Embraced or Tolerated? Managing Information Online at The City Law School” http://www.thinkmind.org/index.php?view=article&articleid=elml_2014_2_30_500 95 • Legal Education and Training Review. Setting the Standards: the future of legal services education and training regulation in England and Wales, June 2013. http://letr.org.uk/wp-content/uploads/LETR-Report.pdf [retrieved February 2014]. • M. Hagan “Law and Design” http://www.margarethagan.com/drawings/illustrated-law- flow-charts/ • S. Hrastinski and N.M.Aghaee "How are campus students using social media to support their studies? An explorative interview study" Education and Information Technologies, 17:4, 2012, pp.451-464. • N. Selwyn, "Faceworking: exploring students' education-related use of Facebook”. Learning, Media and Technology, 34:2, 2009, pp.157-174.
  • 39.
    Image credits •Slide 1 – 7/8” rear assembling receptacle by Connectors distribution box https://www.flickr.com/photos/shieldconnectors/8015817623/ • Slide 2 - HRH Prince George of Cambridge https://www.flickr.com/photos/alex-s/ 14116472462/ • Slide 3 - Kylie Minogue by Adam Romero https://www.flickr.com/photos/bart234465/467919068/i • Slide 4 - hugh_jackman_023 by pimkiehttps://www.flickr.com/photos/pimkie_fotos/3444786387/ • Slide 4 - Hugh Jackman by Gage Skidmore https://www.flickr.com/photos/gageskidmore/9358553996/ • Slide 6 – purchased from istockfoto • Slide 8 - Poppies on Liddington Hill by TempusVolat https://www.flickr.com/photos/mrmorodo/7457819968 • Slide 8 - Lacock abbey by Bernard Blanc https://www.flickr.com/photos/50879678@N03/7166689481 • Slide 8 - Stonehenge by Jeffrey https://www.flickr.com/photos/jb912/7190313554/ • Slide 8 - Westbury White Horse by Walt Jabsco https://www.flickr.com/photos/waltjabsco/3560554280/ • Slide 9 - IMGPO394 by Matt Buck https://www.flickr.com/photos/mattbuck007/4144685821/ • Slide 11 - Champagne by Faberzeus https://www.flickr.com/photos/faberzeus/4655745123/
  • 40.
    Image credits •Slide 12 – Purchased from istockfoto • Slide 13 - Purchased from istockfoto • Slide 14 - ‘Professor Finger Puppet’ by abbey*christine http://www.flickr.com/photos/abbeychristine/2111324084/ and ‘The famous yawn - cc licence’ by Hilary Quinn http://www.flickr.com/photos/hilaryaq/3435257717/ • Slide 17 - Social media by Sean MacEntee http://www.flickr.com/photos/smemon/5209796269/ • Slide 18 – Keith Perry, Telegraph, 29 August 2014http://www.telegraph.co.uk/news/uknews/law-and-order/11063177/Judge-reprimands-lawyer- for-dressing-like-something-out-of-Harry-Potter.html & Legal Cheek http://www.legalcheek.com/ • Slide 20 – purchased from istockfoto • Slide 23 – purchased from istockfoto • Slide 29 – 11 tweets from the #hipsterlaw hashtag that are probably too hilariously ironic for most lawyers to understand http://www.legalcheek.com/2014/07/11-tweets-from-the-hipsterlaw- hashtag-that-are-probably-too-cool-for-most-lawyers-to-have-come-across/ • Slide 32 – Margaret Hagan – illustrated flowcharts http://www.margarethagan.com/drawings/illustrated-law-flow-charts/ • Slide 36 – purchased from istockfoto • Slide 37 – purchased from istockfoto

Editor's Notes

  • #2 Everyone needs an angle – something that makes a difference to those they’re trying to connect with. As librarians we need secret weapons – ways of communicating that will catch our users attention, whether they be students, lawyers, judges… Kate spoke earlier of making ourselves indispensible, and we’ve had the panel discussion too. During my session I’ll talk a bit about my role, Lawbore - the website we use at City and also some research I did around student use of tools for their study. Obviously I am from an academic background but I hope many of things I say will be transferrable to those of you dealing with the regular influx of young lawyers as trainees in law firms.
  • #3 So I took to thinking about British and Australian links and who we might look at in terms of their expertise in connecting with clients. The connection between our 2 countries is pretty strong – 1.277 million Brits emigrating last year alone. Much was made of a Royal visit to Australia earlier this year – Kate and William apparently setting back the Republican cause. Their secret weapon? George
  • #4 And what about Britain’s favourite Australian girl – I grew up watching Neighbours and though I didn’t think much of her music in the early 1990’s (I was an indie kid) we all love her later stuff. As well as her great tunes, a likeable personality, one secret weapon propelled her into the nation’s consciousness – gold hot pants
  • #5 And to Hugh Jackman, his ‘tools’ are plentiful – wowing with his wolverine claws, his singing and not-too-bad torso.
  • #6 Very lucky at City in the early days of my profession in that I had a lot of freedom – I was allowed to develop new ideas and start projects without there being committees to go through or regular meetings and consultations. Unheard of now! The law library occupied one floor of the main library and my office was here – this meant that I really got to know the students – they popped in with their questions, worries and for random chats. I did all the expected stuff - collection development, space management and enquiry work but as a couple of years went by I wanted to do more to support the students, and develop my own skills. Lawbore, the portal I’ll be saying a bit more about in a moment formed a big part of this, but my role has extended much further in that I became involved in a lot of the student experience type work – alumni, careers and my big role as Director of Mooting.
  • #9 I’ll set the scene a little about my situation – City University London is a university situated (unsurprisingly) near the City of London. Our tagline is ‘The university for business and the professions’ – we have schools of Social Sciences, Arts, Engineering and Maths, Health, Business and Law. The City Law School teaches law at all levels – from undergraduate to the professional quals – BPTC and LPC.
  • #15 A recent US journal article which touched on the ideas of students learning from students offers this useful quote. (*Sniff* they don’t want to hear from us) Obviously social networks are all about us getting a window into the world of our friends, and this is a chance to see how others have used their interest in law to further themselves. Overwhelmingly 71% of LLB students surveyed said they valued mix of advice from lecturers and other students City’s own legal portal Lawbore (of which Learnmore is a part) has long focused on involving the students in the content; the careers blog, Future Lawyer is a mixture of news items running alongside interviews with alumni (video and text based), and articles/event reviews written by current students.
  • #17 Although feedback on lawbore had always been very positive from students, staff and the wider legal HE community, I wanted to know more generally about how law students used information – for their study, their career progression and their life organisation. As part of my MA in Academic Practice I carried out research into this via focus groups with students – discussion covering social media tools like facebook and twitter, online communities, collaboration and digital technologies. I didn’t want this to be about Lawbore specifically but that I would use the data to inform my future development of the site.
  • #18 Link to Legal Cheek – thriving on exposing lawyers or law students who don’t use it properly….
  • #20 Facebook more about social support – sounding off about your study, your lecturers or how badly an essay is going. Place to go for clarification when official channels not open or helpful.
  • #22 Word of mouth more important than anything – “word of mouth has been responsible for 75-80% of anything I’ve ever done”
  • #24 Been fantastic to forge links with people I wouldn’t have met otherwise. Reconnect with alumni – who have sought me out. Find people to collaborate with.
  • #32 https://city.adobeconnect.com/_a1164570163/findinglegalresources/
  • #34 Influential people inside and out of profession Possible new opportunities New job? Can see the types of news they share – letting us better understand their interests, concerns. Promotion – skills and expertise, awards, published writing, recommendations, education
  • #37 Whether in law firms, courts, government or universities…. TIPS Don’t be afraid to give something a go Time will always be a struggle Competing against Be original - make it fun Carve a place outside of your role – see organisation as a whole