Most companies with M2M and IoT systems analyze the data only periodically to schedule predictive maintenance. At Capgemini, we use the data generated by connected devices in real-time to create a one-to-one post-purchase dialog with the business customer or consumer. By analyzing the condition, performance and also use of connected products like cars and machines, our ConnectedService solution can trigger real-time customer interactions in sales, customer care, and service. By using data in this manner, we enable a new set of proactive business cases like identifying new sales opportunities, decreasing emissions, improving safety, optimizing resources, and enhancing productivity. First presented at Dreamforce 2014 by Michael Capone, Prof. Dr. Principal Business Analyst, DCX, Capgemini. http://www.capgemini.com/salesforce