This presentation on using social media for volunteer recruitment was provided as part of the Florida Volunteer Administrator Certification Course, offered by the Friendship Volunteer Center at the Community Foundation of Sarasota County on March 17, 2011.

1. Recruiting Volunteers OnlineSocial Media, Website & Volunteer Recruitment Sites Thursday, March 17, 2011

3. What’s out there in the digital world?

5. Idealist.org

6. 1-800-Volunteer.org

7. VolunteerSolutions.org

18. Clearly specified?

24. What skills do I need?

25. What hours can I volunteer?

27. Are you recognizing individuals who are making a difference?

31. Another communication tool—not a replacement for more traditional forms of PR

34. Set some goals.

35. Listening/ responding are critical.

36. Link, link, link!

38. Most active users log on at least once per day

40. Thank the volunteers you have, share their stories w/ photos, video, etc.

43. 3 ways volunteers can attract more volunteers using Facebook Post an update about their volunteer experience on their personal Facebook profiles. “Check in” at your agency with their smart phone when they arrive to volunteer. Post photos of their volunteer experiences on their personal your organization’s Facebook page.

44. What to include in your social media guidelines & in your plan Guidelines for appropriate content by volunteers (and staff) when talking about your organization.

46. Younger demographics.

49. Volunteer Florida

50. VolunteerMatch

52. Demographic is 18-54 years old.

56. Best posts are short, conversational and provide value-added.

57. Great to drive traffic to your website.

58. Link on your Facebook page and newsletter.