SlideShare a Scribd company logo
•Usually the main 
feature Article. 
•Studio photographs 
usually In medium 
close-up or mid shot 
•Direct address
•Has, a trademark unique 
font. 
•Usually one or two words 
•Fills the width of the cover, or is in 
the top left 
Corner 
•Positioning statement-how the 
magazine positions itself in the 
market place against the 
competition.
•Puff- Offer something else to the magazine such as 
free giveaways 
•Buzz words- usually with the main feature article. Used to 
attract attention e.g 
“Exclusive, Free, Plus” 
•Barcode- This will be positioned at the bottom right, or up the 
right side. Along with it will sometimes be the date/month of 
edition, price, website and issue number 
•Cover line- lines of text on the cover usually thought up to 
attract the consumers and get their curiousity about what’s 
inside the magazine.
• Main coverline - this is the largest text on the cover after the 
title and it anchors the meaning of the image. Usually a sub line 
in smaller text giving more information about the article. Other 
cover lines are usually one or two words with sub lines 
explaining them. Some are used to intrigue the reader. These 
must represent the stories inside. There are only 5 or 6 and 
they are positioned down the sides, framing the image, so the 
main image is not covered. These are usually in the same font 
to create a distinctive design.
•Strip- across the top or bottom containing lists of items which 
feature in the magazine. This conveys the magazine is full of 
intresting stories and the audience is getting value for money. 
•Colour- small amount used with a simple colour scheme 
adding to the distinctive design
Masthead 
Cover 
Line 
Barcode 
Main 
Cover 
line 
Issue 
& 
Price 
The main 
focus is on 
the Med-shot 
image 
of the girl.
Masthead 
Buzz Words 
Main Puff 
Cover line 
Barcode, Price 
and Issue 
Number 
Cover 
Line
This double page 
spread has many 
codes and 
conventions of a 
double page spread 
such as: 
• Quote marks 
from what the 
band themselves 
have actually 
said. 
• The image is 
bleeding on to the 
other page to make 
the picture the 
dominant feature 
and to attract 
attention. 
• Small 
information box 
describing the 
caption in the 
photo. 
• the logo of 
the band tells 
people who 
cannot 
recognise the 
band who 
they are.
• A separate piece 
of information giving 
the reader a brief 
idea of what the 
article is about. This 
is called a stand 
first. 
.... A few more codes and 
conventions are... 
• A drop capital is 
very popular with 
magazines and 
is used to tell the 
reader where to 
start reading 
from. There can 
be more than 1 
drop capital in a 
article. 
• The article writer 
often planes his/her 
name in a small font 
on the double page 
spread. 
• Often another 
photo of the band 
or artist will be 
shown among the 
text.
• facts and 
upcoming 
important 
information 
about the 
band/artist. 
• Quotations 
among the 
writing. 
• Rarely the 
double page 
spread will 
begin talking 
about other 
artists or 
events. 
• The headline is the 
biggest text on the 
page which is usually 
around 14pts. 
• Sometimes 
there could 
be a icon of 
some sort to 
make it 
noticeable 
that it is 
regular 
content.
Quotation 
mark for 
what the 
band 
actually said 
Page 
number 
Gossip 
One main image of the 
band
Quotations 
Masthead 
Some text for the 
reader to where to 
start to read 
Main Image
A Contents page is actually the summary of 
the magazine. It tells us about what’s inside 
the magazine. The contents page includes 
one main image or several multiple images 
and it includes the list of features of the 
magazine. It includes various offers or 
attractions which keeps the level of interest 
for the reader.
Masthead 
Sub Headings 
List of features 
Puff 
Main 
Image 
Multiple 
images 
Sneak peak
Masthead 
List of 
features 
Multiple 
Images 
Page 
Number 
Sub headings
Masthead 
Date 
Features 
Sneak 
Peak 
Main Image
Masthead 
List of 
Features 
Date 
Main Image
List of 
features 
Sub 
Headings 
Barcode 
Main Image

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Codes and conventions of a typical music magazine

  • 1.
  • 2.
  • 3. •Usually the main feature Article. •Studio photographs usually In medium close-up or mid shot •Direct address
  • 4. •Has, a trademark unique font. •Usually one or two words •Fills the width of the cover, or is in the top left Corner •Positioning statement-how the magazine positions itself in the market place against the competition.
  • 5. •Puff- Offer something else to the magazine such as free giveaways •Buzz words- usually with the main feature article. Used to attract attention e.g “Exclusive, Free, Plus” •Barcode- This will be positioned at the bottom right, or up the right side. Along with it will sometimes be the date/month of edition, price, website and issue number •Cover line- lines of text on the cover usually thought up to attract the consumers and get their curiousity about what’s inside the magazine.
  • 6. • Main coverline - this is the largest text on the cover after the title and it anchors the meaning of the image. Usually a sub line in smaller text giving more information about the article. Other cover lines are usually one or two words with sub lines explaining them. Some are used to intrigue the reader. These must represent the stories inside. There are only 5 or 6 and they are positioned down the sides, framing the image, so the main image is not covered. These are usually in the same font to create a distinctive design.
  • 7. •Strip- across the top or bottom containing lists of items which feature in the magazine. This conveys the magazine is full of intresting stories and the audience is getting value for money. •Colour- small amount used with a simple colour scheme adding to the distinctive design
  • 8. Masthead Cover Line Barcode Main Cover line Issue & Price The main focus is on the Med-shot image of the girl.
  • 9. Masthead Buzz Words Main Puff Cover line Barcode, Price and Issue Number Cover Line
  • 10.
  • 11. This double page spread has many codes and conventions of a double page spread such as: • Quote marks from what the band themselves have actually said. • The image is bleeding on to the other page to make the picture the dominant feature and to attract attention. • Small information box describing the caption in the photo. • the logo of the band tells people who cannot recognise the band who they are.
  • 12. • A separate piece of information giving the reader a brief idea of what the article is about. This is called a stand first. .... A few more codes and conventions are... • A drop capital is very popular with magazines and is used to tell the reader where to start reading from. There can be more than 1 drop capital in a article. • The article writer often planes his/her name in a small font on the double page spread. • Often another photo of the band or artist will be shown among the text.
  • 13. • facts and upcoming important information about the band/artist. • Quotations among the writing. • Rarely the double page spread will begin talking about other artists or events. • The headline is the biggest text on the page which is usually around 14pts. • Sometimes there could be a icon of some sort to make it noticeable that it is regular content.
  • 14. Quotation mark for what the band actually said Page number Gossip One main image of the band
  • 15. Quotations Masthead Some text for the reader to where to start to read Main Image
  • 16.
  • 17. A Contents page is actually the summary of the magazine. It tells us about what’s inside the magazine. The contents page includes one main image or several multiple images and it includes the list of features of the magazine. It includes various offers or attractions which keeps the level of interest for the reader.
  • 18. Masthead Sub Headings List of features Puff Main Image Multiple images Sneak peak
  • 19. Masthead List of features Multiple Images Page Number Sub headings
  • 20. Masthead Date Features Sneak Peak Main Image
  • 21. Masthead List of Features Date Main Image
  • 22. List of features Sub Headings Barcode Main Image