The Signature Group
Cisco Telepresence


Jose Leary
Strategic PSS


© 2010 Cisco and/or its affiliates. All rights reserved.   Cisco Confidential   1
•   The Vision
                                                           •   The Platform
                                                           •   New Solutions




© 2010 Cisco and/or its affiliates. All rights reserved.                      Cisco Confidential   2
Institutional Goals
IT Capabilities




   Cisco Public
Collaborative Tools

                                                                         Text                         Voice, Video
                                                          Many
                                 Number of Stakeholders



                                                                                     Social Networking
                                                                                                              Video on
                                                                                                              Demand
                                                                 Discussion Forums                    Unified
                                                                                                      Communications
                                                                      Wikis       Blogs    Contact
                                                                                           Center


                                                                     Email                           Conferencing
                                                                                     IM
                                                                                                          TelePresence
                                                                  Documents
                                                          One




                                                                                             Vmail


     “Raising the productivity of employees whose jobs can't be automated
      is the next great performance challenge—and the stakes are high.”
       McKinsey & Company, The 21st Century Organization

© 2010 Cisco and/or its affiliates. All rights reserved.                                                                 Cisco Confidential   4
 Save to Invest . . .
                                      . . . so that you can free human and capital resources to . . .

                               Unlock Employee Potential . . .
                                     . . . by investing in tools and processes that improve leadership and
                                     employee effectiveness, innovation, and motivation, allowing them to . . .

                               Drive True Customer Intimacy . . .
                                         . . . by getting closer to key customers, driving loyalty and increased
                                         wallet share, and truly understanding and meeting customer needs,
                                         which will enable you to . . .

                              Distance Yourself from the Competition . . .
                                        . . . by increasing speed and scaling faster, focusing on strategic
                                        initiatives that harness the capabilities of new technology-enabled
                                        business models, so that you can . . .

                               Transition to a Borderless Enterprise . . .
                                         . . . capitalize on the full potential of your global eco-system, to
                                         optimize profitability for you and them in a cost-effective, timely manner

© 2010 Cisco and/or its affiliates. All rights reserved.                                                 Cisco Confidential   5
Experience                                      Complexity         Interactivity     Capacity

          Fragmented                                       n-display         Video is        Video storage
           solutions                                         problem            real-time,
                                                                                                Bandwidth
                                                                                interactive,
          Hard to use                                      Too many
                                                                                and bursty
                                                             formats
          User is
                                                                               Increased
           control-plane                                    Delivering new
                                                                                customer
                                                             experiences        expectations
                                                            Hard to find
                                                             and share
                                                             video


© 2010 Cisco and/or its affiliates. All rights reserved.                                               Cisco Confidential   7
© 2010 Cisco and/or its affiliates. All rights reserved.   Cisco Confidential   8
IP                                    Mobile            Customer                                               Enterprise
Communications                                                          Telepresence   Conferencing   Messaging   Social Software
                                         Applications          Care




  © 2010 Cisco and/or its affiliates. All rights reserved.                                                        Cisco Confidential   9
TelePresence                                            Unified           Desktop Video       Digital Signage +      Video
                                                           Communications         Streaming          Enterprise TV      Surveillance




                                                                               New
                                                                            Capabilities
                                                                       Auto discovery & configuration
                                                                          Recording & Streaming
                                                                               Interoperability
                                                                                Intercompany
                                                                                  Multi-point
                                                                       Scheduling, Presence, Dial plan
                                                                                   Security



                                                                            Efficiencies


© 2010 Cisco and/or its affiliates. All rights reserved.                                                                   Cisco Confidential   10
Unified Voice and TelePresence Services
                                                                         TelePresence
                                                                       Application Servers




                                                                        Expressway™               B2B and Remote Worker
                                                           UCM          FirewallTravers
                                                                              al




                                                                       AdvancedConfere
                                                                        ncing Services
                                                                                             Distributed Conferencing Services



                                                           SIP   SIP


                                                                       H.323 Gatekeeper
                                                                       H.323-to-SIP GW
                                                                         SIP grooming
                                                                        IP PBX trunking      3rd Party/H.323 video endpoints
                                                                              (video)

© 2010 Cisco and/or its affiliates. All rights reserved.                                                          Cisco Confidential   11
Global Coverage by Leading Service Providers




© 2010 Cisco and/or its affiliates. All rights reserved.   Cisco Confidential   12
Specialists on Call uses
video to connect stroke                                    Vodafonereduced            Proctor and Gamble             Statoil reports that
victims with emergency                                     travel costs by 30%        uses video for business        issues that used to
neurologists for treatment                                 and improved employee      meetings and corporate         take two months to
for better customer care.                                  work / life balance by     communications to              resolve now take
Success rates are now                                      replacing travel with      speed products to              just two weeks
three times higher than                                    videoconferencing for      market while employees         thanks to using video
the national average.                                      business meetings.         get improved quality of        for business
                                                                                      life.                          meetings.




                      Volkswagen trains over 200                        A World Wildlife Federation      Gartner predicts that
                      dealerships on the latest repair                  business travel study in         increased utilization of
                      techniques via video, cutting                     Europe found that substituting   visual communications will
                      travel and communication                          5-30% of air travel with video   save organizations $3.5
                      expenses by 30% and increasing                    for corporate events, for        billion annually in travel
                      customer satisfaction                             example, could avoid 5-33        costs by the end of 2012.
                      considerably.                                     million tons of CO2
                                                                        annually.


© 2010 Cisco and/or its affiliates. All rights reserved.                                                                     Cisco Confidential   13
Business Meetings
                                                                        Training /          Corporate
                                              and Ad Hoc
                                                                    Knowledge Sharing     Communications
                                            Communication
                                              Faster Decisions       Share Expertise      Drive Change &
                                                                                             Alignment




                     Safety and                              Corporate          Customer Care         Advertising
                      Security                                Events

        Improve Protection                                 Extend Reach       Expert-on-Demand      Personalize Ads

© 2010 Cisco and/or its affiliates. All rights reserved.                                                   Cisco Confidential   14
Suppliers   Licensing and Joint Development




                            Strategic Partners                  Retail and Distribution




© 2010 Cisco and/or its affiliates. All rights reserved.                              Cisco Confidential   15
© 2010 Cisco and/or its affiliates. All rights reserved.   Cisco Confidential   16
© 2010 Cisco and/or its affiliates. All rights reserved.   Cisco Confidential   17
Not Just TelePresence

                                                                             WebEx Integration
                                                       UC Integration




      Web/TP Playback                                                                                      Studio
                                                                                                         Broadcast &
                                                                                                         Distribution




Record, Pause or Stop


                                                                Conferencing, Recording, Streaming,                         Web
                                                                 Publishing & Distribution
                         Schedule in                            Simple to use & High Quality                                Digital Signs

                         Groupware
                                                                User-driven creation and distribution                       TelePresence
                                                                                                                                 Room

                                                                Also functions as a “studio”
                                                                                                                             Phone




 © 2010 Cisco and/or its affiliates. All rights reserved.                                                               Cisco Confidential   18
Features:
                                                           8.85”x5.5”, 1.15lbs (0.52 kg)
                                                           7” LCD, 1024 x 600
                                                           32 GB Flash, MicroSD
                                                           Android OS and Marketplace
                                                           Ethernet, WiFi, 3G/4G
                                                           Cisco AnyConnect Client
                                                           Front/Rear Cameras
                                                           5M Camera
                                                           720p 30fps Video
                                                           Detachable 8hr Battery
                                                           Native Cisco endpoint
                                                           Adobe Flash video

                                                           Base platform option




© 2010 Cisco and/or its affiliates. All rights reserved.                           Cisco Confidential   19
Show and Share                                            Digital Signs                           Cast

               Video                                            Interactive On-               IPTV for Business
            Communities                                             Premise                      & Education
      Secure user-generated                                  HD, interactive touch-screen
       content sharing                                                                           IP-enabled live & on-
                                                              Ad-based content insertions        demand video channels to
      Easy video editing,                                     and reporting                      desktops, large displays
       commenting, rating, polling
                                                              Measurement & analytics           Video encoding, transcoding
      Time-shifted collaboration                                                                 of cable/TV channels
       via transcripts, search                                Range of hardware endpoints
                                                              Integrated display devices        Integrated in-room services
      Open standard                                                                              & menuing




© 2010 Cisco and/or its affiliates. All rights reserved.                                                           Cisco Confidential   20
© 2010 Cisco and/or its affiliates. All rights reserved.   Cisco Confidential   21
Thank you.




© 2010 Cisco and/or its affiliates. All rights reserved.   Cisco Confidential   22
Extend the Classroom and Faculty Reach
                                                                            Enable Faculty
                                                                      collaboration from around
                                                                         the campus & world



                                                                                Cisco TelePresence

                                                                                                                            Lecture is conducted in a
                                        Lecture is transmitted to                                                            large class/auditorium.
                                        other TelePresence units                                                              Lecturer interacts with
                                          on satellite campuses                                                                 students & faculty
                                                                                                                             fromGMUor anywhere.
                                          Cisco TelePresence
                                                                                                                                Cisco TelePresence


                      Lecture is broadcast to                                               Lecture is recorded and is
                    digital screens throughout                                              made available on-demand
                             the campus                                                        in a Video Portal in
                                                                                                 multiple formats
                Digital                                                                       Cisco TelePresence
                Media                                                                             Cisco WebEx
               Systems                                                                       Digital Media Systems
                                                                                            Media Experience Engine

                                                                                                                         Lecture is transmitted live
                                                                                                                           to laptops via Desktop
                                                                                                                         Video to students auditing
                                                                                                                                  the course
                                                             Lecture is available to view
 Students can view and                                                                                                    Digital Media Systems
                                                                 on mobile phones
interact from home/dorm
   room using WebEx
                                                             Media Experience Engine
       Cisco WebEx



  © 2010 Cisco and/or its affiliates. All rights reserved.                                                                       Cisco Confidential   23
Bringing Globally Disperse Teams Closer
               Researchers collaborate across boundaries and share the full experience
                                    with communities of interest.

                                  Event is held in a large
                                 TelePresence room and
                                broadcasted via WebEx at
                                      headquarters
                                                                    Flip camera
                                                                  captures issues
                                   Cisco TelePresence             and create video
                                         Cisco WebEx                   reports                                     Event is broadcasted on
                                                                                                                   other TelePresence units
                                                                   Flip camera                                      in worldwide locations

                                                                                                                       Cisco TelePresence




             Researchers access
          WebEx to view and record
           the meeting , also share
             files though WebEx
                    Connect                                  Researchers access Show
                                                                                         Researchers access Show
                                                               and Share to perform
                                                                                          and Share to view videos,
                      Cisco WebEx                              video recording, video
                                                                                          place timeline comments,
                                                              editing and upload files
                                                                                         rate video and access files
                                                                  associated to the
                                                                                           associated to the video
                                                                    information

                                                                                             Digital Media Suite
© 2010 Cisco and/or its affiliates. All rights reserved.        Digital Media Suite                                      Cisco Confidential   24

Cisco Video Presentation Stn 2 24 11

  • 1.
    The Signature Group CiscoTelepresence Jose Leary Strategic PSS © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1
  • 2.
    The Vision • The Platform • New Solutions © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2
  • 3.
  • 4.
    Collaborative Tools Text Voice, Video Many Number of Stakeholders Social Networking Video on Demand Discussion Forums Unified Communications Wikis Blogs Contact Center Email Conferencing IM TelePresence Documents One Vmail “Raising the productivity of employees whose jobs can't be automated is the next great performance challenge—and the stakes are high.” McKinsey & Company, The 21st Century Organization © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4
  • 5.
     Save toInvest . . . . . . so that you can free human and capital resources to . . .  Unlock Employee Potential . . . . . . by investing in tools and processes that improve leadership and employee effectiveness, innovation, and motivation, allowing them to . . .  Drive True Customer Intimacy . . . . . . by getting closer to key customers, driving loyalty and increased wallet share, and truly understanding and meeting customer needs, which will enable you to . . .  Distance Yourself from the Competition . . . . . . by increasing speed and scaling faster, focusing on strategic initiatives that harness the capabilities of new technology-enabled business models, so that you can . . .  Transition to a Borderless Enterprise . . . . . . capitalize on the full potential of your global eco-system, to optimize profitability for you and them in a cost-effective, timely manner © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5
  • 7.
    Experience Complexity Interactivity Capacity  Fragmented  n-display  Video is  Video storage solutions problem real-time,  Bandwidth interactive,  Hard to use  Too many and bursty formats  User is  Increased control-plane  Delivering new customer experiences expectations  Hard to find and share video © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7
  • 8.
    © 2010 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 8
  • 9.
    IP Mobile Customer Enterprise Communications Telepresence Conferencing Messaging Social Software Applications Care © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 9
  • 10.
    TelePresence Unified Desktop Video Digital Signage + Video Communications Streaming Enterprise TV Surveillance New Capabilities Auto discovery & configuration Recording & Streaming Interoperability Intercompany Multi-point Scheduling, Presence, Dial plan Security Efficiencies © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10
  • 11.
    Unified Voice andTelePresence Services TelePresence Application Servers Expressway™ B2B and Remote Worker UCM FirewallTravers al AdvancedConfere ncing Services Distributed Conferencing Services SIP SIP H.323 Gatekeeper H.323-to-SIP GW SIP grooming IP PBX trunking 3rd Party/H.323 video endpoints (video) © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11
  • 12.
    Global Coverage byLeading Service Providers © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12
  • 13.
    Specialists on Calluses video to connect stroke Vodafonereduced Proctor and Gamble Statoil reports that victims with emergency travel costs by 30% uses video for business issues that used to neurologists for treatment and improved employee meetings and corporate take two months to for better customer care. work / life balance by communications to resolve now take Success rates are now replacing travel with speed products to just two weeks three times higher than videoconferencing for market while employees thanks to using video the national average. business meetings. get improved quality of for business life. meetings. Volkswagen trains over 200 A World Wildlife Federation Gartner predicts that dealerships on the latest repair business travel study in increased utilization of techniques via video, cutting Europe found that substituting visual communications will travel and communication 5-30% of air travel with video save organizations $3.5 expenses by 30% and increasing for corporate events, for billion annually in travel customer satisfaction example, could avoid 5-33 costs by the end of 2012. considerably. million tons of CO2 annually. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13
  • 14.
    Business Meetings Training / Corporate and Ad Hoc Knowledge Sharing Communications Communication Faster Decisions Share Expertise Drive Change & Alignment Safety and Corporate Customer Care Advertising Security Events Improve Protection Extend Reach Expert-on-Demand Personalize Ads © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14
  • 15.
    Suppliers Licensing and Joint Development Strategic Partners Retail and Distribution © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15
  • 16.
    © 2010 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 16
  • 17.
    © 2010 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 17
  • 18.
    Not Just TelePresence WebEx Integration UC Integration Web/TP Playback Studio Broadcast & Distribution Record, Pause or Stop  Conferencing, Recording, Streaming, Web Publishing & Distribution Schedule in  Simple to use & High Quality Digital Signs Groupware  User-driven creation and distribution TelePresence Room  Also functions as a “studio” Phone © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18
  • 19.
    Features: 8.85”x5.5”, 1.15lbs (0.52 kg) 7” LCD, 1024 x 600 32 GB Flash, MicroSD Android OS and Marketplace Ethernet, WiFi, 3G/4G Cisco AnyConnect Client Front/Rear Cameras 5M Camera 720p 30fps Video Detachable 8hr Battery Native Cisco endpoint Adobe Flash video Base platform option © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19
  • 20.
    Show and Share Digital Signs Cast Video Interactive On- IPTV for Business Communities Premise & Education  Secure user-generated  HD, interactive touch-screen content sharing  IP-enabled live & on-  Ad-based content insertions demand video channels to  Easy video editing, and reporting desktops, large displays commenting, rating, polling  Measurement & analytics  Video encoding, transcoding  Time-shifted collaboration of cable/TV channels via transcripts, search  Range of hardware endpoints  Integrated display devices  Integrated in-room services  Open standard & menuing © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 20
  • 21.
    © 2010 Ciscoand/or its affiliates. All rights reserved. Cisco Confidential 21
  • 22.
    Thank you. © 2010Cisco and/or its affiliates. All rights reserved. Cisco Confidential 22
  • 23.
    Extend the Classroomand Faculty Reach Enable Faculty collaboration from around the campus & world Cisco TelePresence Lecture is conducted in a Lecture is transmitted to large class/auditorium. other TelePresence units Lecturer interacts with on satellite campuses students & faculty fromGMUor anywhere. Cisco TelePresence Cisco TelePresence Lecture is broadcast to Lecture is recorded and is digital screens throughout made available on-demand the campus in a Video Portal in multiple formats Digital Cisco TelePresence Media Cisco WebEx Systems Digital Media Systems Media Experience Engine Lecture is transmitted live to laptops via Desktop Video to students auditing the course Lecture is available to view Students can view and Digital Media Systems on mobile phones interact from home/dorm room using WebEx Media Experience Engine Cisco WebEx © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 23
  • 24.
    Bringing Globally DisperseTeams Closer Researchers collaborate across boundaries and share the full experience with communities of interest. Event is held in a large TelePresence room and broadcasted via WebEx at headquarters Flip camera captures issues Cisco TelePresence and create video Cisco WebEx reports Event is broadcasted on other TelePresence units Flip camera in worldwide locations Cisco TelePresence Researchers access WebEx to view and record the meeting , also share files though WebEx Connect Researchers access Show Researchers access Show and Share to perform and Share to view videos, Cisco WebEx video recording, video place timeline comments, editing and upload files rate video and access files associated to the associated to the video information Digital Media Suite © 2010 Cisco and/or its affiliates. All rights reserved. Digital Media Suite Cisco Confidential 24