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Christopher L. Goodwick, PGA
West Bend, WI 608.415.9745
goodygolf1@yahoo.com
Motivated, personable golf professional with a successful track record of managing golf shop operations for
high end golf facilities. Proven experience in merchandising, tournament operations, marketing, budgets,
project management, communications, membership’s and daily operations. Demonstrated history of building
successful teams, delivering superior customer service. Strong financial skills in budgeting, reporting,
management and effectively achieving targeted objectives.
Performance Highlights
Golf Operations
• An accomplished general manager/head professional at resort and private facilities generating revenue in excess of
three million dollars.
• Responsible for revitalization of property direction. This includes project manager overseeing all aspects of the
planning, construction and completion of a new golf course and clubhouse.
• Implemented facility changes with positive results of course agronomy programs and enhancement, tournament
operations, customer service, food & beverage and golf operations.
• Oversee marketing development and programs obtaining successful results in member and corporate outing revenue
generation.
• Handled all facets of staff management, service levels, hiring and training for 60 employees.
Golf Shop Management
• Responsible for all merchandising buying and operations of successful golf shops with annual sales over $200,000.
• Two time recipient of “Merchandiser of the Year” award…2006 & 2014.
• Implemented new POS, phone and payroll systems increasing sales and improving services.
• Planned staff meetings on weekly basis providing enhanced staff relations & communications.
• Oversee new marketing strategies, social media updates, e-blasts & recreational flyers providing first-class member
communications and functions.
Tournament Operations
• Oversaw all member activities including the planning and coordination of their major club tournaments, leagues and
events. These first class and professionally run events were achieved through direct involvement with the golf
committees, producing their formats, rules, handicap requirements, food & beverage needs and overall presentations.
• Organized and hosted numerous State PGA and WSGA tournaments, State junior tournaments and high school local
& regional events.
• Managed set-up and operations for more than 100 annual corporate outings.
• Worked closely with AJGA officials in coordinating and implementing two national junior tournaments.
Player Development
• Coordinator of Dells Area Junior Golf Association and Geneva National junior programs that included over 60
participants.
• Initiated a successful PGA Junior League program
• Implemented and instructed various “Get Golf Ready” and local recreation golf classes.
Golf Operations Specialist
Skilled Professional in Tournaments, Merchandising, Marketing and Management
• Taught over 60 annual private lessons to players on all skill levels.
Professional Record
The Bog Golf Club Saukville, WI October 2015 – June 2016
General Manager
18-hole upscale public course designed by Arnold Palmer playing over 18,000 rounds with 120 members
Northern Bay Resort Arkdale, WI June 2014 – Present
General Manager / Head Golf Professional
18-hole resort facility featuring seven replica holes, full-service clubhouse, tiki beach bar and marina. Property
includes a membership, 220 condominiums, pool, tennis courts and beach.
Wild Rock Golf Club Wisconsin Dells, WI January 2000 – June 2014
Director of Golf Operations / Head Golf Professional
Oversee total facility operations including maintenance and food & beverage for a 27-hole upscale resort
course. Course awarded “One of the Best New Courses in America” in 2009 by Golf Digest.
Geneva National Golf Club Lake Geneva, WI May 1991 – January 2000
Head Golf Professional /Director of Golf
Geneva National Golf Club is a combined private and resort facility consisting of 3 championship golf courses
designed by Arnold Palmer, Lee Trevino and Gary Player encompassed within this 1600-acre residential and
recreational development. As the Director of Golf I was responsible for overseeing the golf operation, including
the day-to-day flow, its service levels, all membership tournaments and events, along with public outings and
golf shop merchandise administration.
Professional Affiliations and Education
• PGA Member Class “A”
• 2006 & 2014 PGA Merchandiser of the Year – Wisconsin Section
• Member of the Golf Shop Operations Consultant Staff
• Two time attendee of the PGA Magazine Merchandiser of the Year Conferences
• Graduate of the True Service and Above and Beyond Service Programs
• Completed America Manager’s Association’s Business Budgeting Seminar
• Current on all PGA continuing education requirements
Formal Education
University of Wisconsin – Stevens Point, Stevens Point, Wisconsin
Volunteerism/Community
• Board Member of the Madison Easter Seals Chapter 2000 - 2014
• Former President RAYB Youth President 2008 - 2010
• Co-Tournament Chair – WI Breast Cancer Recovery Golf Outing 2006 – 2014
• Little League and Babe Ruth Baseball Coach 2002 - 2006
Skills / Technology Summary
*Generating Revenues * Marketing *Leadership *Player
Development
*Tournament Management *Staff Management *Merchandising *Interpersonal
Skills
*Microsoft Office *GolfNow POS *1-2-1 Marketing Event Pro 360

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Chris Goodwick Resume

  • 1. Christopher L. Goodwick, PGA West Bend, WI 608.415.9745 goodygolf1@yahoo.com Motivated, personable golf professional with a successful track record of managing golf shop operations for high end golf facilities. Proven experience in merchandising, tournament operations, marketing, budgets, project management, communications, membership’s and daily operations. Demonstrated history of building successful teams, delivering superior customer service. Strong financial skills in budgeting, reporting, management and effectively achieving targeted objectives. Performance Highlights Golf Operations • An accomplished general manager/head professional at resort and private facilities generating revenue in excess of three million dollars. • Responsible for revitalization of property direction. This includes project manager overseeing all aspects of the planning, construction and completion of a new golf course and clubhouse. • Implemented facility changes with positive results of course agronomy programs and enhancement, tournament operations, customer service, food & beverage and golf operations. • Oversee marketing development and programs obtaining successful results in member and corporate outing revenue generation. • Handled all facets of staff management, service levels, hiring and training for 60 employees. Golf Shop Management • Responsible for all merchandising buying and operations of successful golf shops with annual sales over $200,000. • Two time recipient of “Merchandiser of the Year” award…2006 & 2014. • Implemented new POS, phone and payroll systems increasing sales and improving services. • Planned staff meetings on weekly basis providing enhanced staff relations & communications. • Oversee new marketing strategies, social media updates, e-blasts & recreational flyers providing first-class member communications and functions. Tournament Operations • Oversaw all member activities including the planning and coordination of their major club tournaments, leagues and events. These first class and professionally run events were achieved through direct involvement with the golf committees, producing their formats, rules, handicap requirements, food & beverage needs and overall presentations. • Organized and hosted numerous State PGA and WSGA tournaments, State junior tournaments and high school local & regional events. • Managed set-up and operations for more than 100 annual corporate outings. • Worked closely with AJGA officials in coordinating and implementing two national junior tournaments. Player Development • Coordinator of Dells Area Junior Golf Association and Geneva National junior programs that included over 60 participants. • Initiated a successful PGA Junior League program • Implemented and instructed various “Get Golf Ready” and local recreation golf classes. Golf Operations Specialist Skilled Professional in Tournaments, Merchandising, Marketing and Management
  • 2. • Taught over 60 annual private lessons to players on all skill levels. Professional Record The Bog Golf Club Saukville, WI October 2015 – June 2016 General Manager 18-hole upscale public course designed by Arnold Palmer playing over 18,000 rounds with 120 members Northern Bay Resort Arkdale, WI June 2014 – Present General Manager / Head Golf Professional 18-hole resort facility featuring seven replica holes, full-service clubhouse, tiki beach bar and marina. Property includes a membership, 220 condominiums, pool, tennis courts and beach. Wild Rock Golf Club Wisconsin Dells, WI January 2000 – June 2014 Director of Golf Operations / Head Golf Professional Oversee total facility operations including maintenance and food & beverage for a 27-hole upscale resort course. Course awarded “One of the Best New Courses in America” in 2009 by Golf Digest. Geneva National Golf Club Lake Geneva, WI May 1991 – January 2000 Head Golf Professional /Director of Golf Geneva National Golf Club is a combined private and resort facility consisting of 3 championship golf courses designed by Arnold Palmer, Lee Trevino and Gary Player encompassed within this 1600-acre residential and recreational development. As the Director of Golf I was responsible for overseeing the golf operation, including the day-to-day flow, its service levels, all membership tournaments and events, along with public outings and golf shop merchandise administration. Professional Affiliations and Education • PGA Member Class “A” • 2006 & 2014 PGA Merchandiser of the Year – Wisconsin Section • Member of the Golf Shop Operations Consultant Staff • Two time attendee of the PGA Magazine Merchandiser of the Year Conferences • Graduate of the True Service and Above and Beyond Service Programs • Completed America Manager’s Association’s Business Budgeting Seminar • Current on all PGA continuing education requirements Formal Education University of Wisconsin – Stevens Point, Stevens Point, Wisconsin Volunteerism/Community • Board Member of the Madison Easter Seals Chapter 2000 - 2014 • Former President RAYB Youth President 2008 - 2010 • Co-Tournament Chair – WI Breast Cancer Recovery Golf Outing 2006 – 2014 • Little League and Babe Ruth Baseball Coach 2002 - 2006 Skills / Technology Summary *Generating Revenues * Marketing *Leadership *Player Development *Tournament Management *Staff Management *Merchandising *Interpersonal Skills *Microsoft Office *GolfNow POS *1-2-1 Marketing Event Pro 360