The document provides analysis of several album and concert poster designs. It discusses design elements like the prominent placement of the artist's name in bold and colors that establish mood. Specific albums analyzed include Lily Allen's, whose corgis suggest royal themes, and Melanie Martinez's sad but girly "Cry Baby." Katy Perry and Demi Lovato concert posters are also examined, noting how they draw attention to tour details, special guests, and new albums through layout and images like Perry in a prism.

1. The name of the artist isbigand in a boldfont,you
knowexactlywhose albumitisandwhothe artist
is.Her name is alsoina goldencolourgivingoff a
veryregal feeling,whichisonlyfurtherpushedby
the inside of whatappearsto be eithera house or
hotel,whichisbrightandglamourous.
The albumname is directlyunderthe
artist’sname,andwhile itisn’tasbig in
termsof size,meaningit’slessvisible,
it’sstill there andwe can still see it.
Once again,it’salsoin a goldencolour,
indicatingafeelingof royaltyand
glamour.
LilyAllenherself isone of the mostvisible
thingsonthe albumcover,
understandablysosince it’sheralbum.
We geta full viewof herbody,givingus
an ideaof who she isand herstyle:she
wearsdark clothing,shortskirtsandhigh
heels,yetshe wearswhatlookslike a
bikerjacket,definitelysomethingthat
wouldn’ttypicallybe bornwithashort
skirtand highheels.ButLilyAllenmakesit
work.Thisgivesusthe ideathatshe likes
stereotypical girlyclothes,butalsoisn’t
afraidto weartomboyishclothingthatshe
likesalso.
The corgis Lilyposeswithonthe
albumcover,while seemingly
givingthe ideathatLilyjustlikes
dogs(whichshe probablydoes),
it actuallygivesoff aregal
connotation.Corgisare
associatedwithroyalty,as
QueenElizabethIIhasowned
more than 30 of the breed.Asa
result,posingwithcorgisonher
albumcovergivesusthe idea
that LilyAllenbelievesshe is
royalty,or perhapssimplyjust
posingas someone royal
(Princessandthe Pauperstyle).

2. Melanie Martinez’albumCryBaby
has a coverquite differentfrom
others.Unlike the LilyAllen,Melanie
hasn’tput hername on the album
cover.In fact,it’squite basic,with
onlyMelanie as the character of Cry
Baby (hence the title of the album),
whoseemstobe ona cloudwithher
tearsturningintorain that floodsa
small toytownbeneathher. The title
ismade outof foil balloons,the
backgroundbehindMelanie isapale
softpinkcolour,and the overall
feelingof the coverisquite sadbut
alsogirlyand pastely.It’salsoworth
mentioningthatthe foil balloonsare
the same colour as the “tears” that
she cries.
Havinga Parental Advisorylabel on
the albumcovergivesusan ideaof
whoMelanie Martinez’target
audience is:clearlyif there isaneed
for that label,thenthose whoare
youngershouldprobablynotlistento
the musicon the album.

3. Followingthe Z-PatternAdvertising
layoutformat,the firstthingyousee
on thisposteristhe title of the tour,
The PrismaticWorldTour. A cool
thingto note ishow the M transitions
intothe prism/triangle thatKaty
Perrystandsin.
Downhere towardsthe bottomof
the posterare all the valuable details
aboutthe tour,like datesandplaces,
as well aswhenticketswill be soldat
whattime and where youcan buy
them.Againfollowingthe Z-Pattern
Advertisinglayout,thiswouldbe the
lastthingyou’dsee onthe poster.
Thiswouldkeepthe detailsfreshin
your mind.
Katy Perryherself isdirectlyinthe
centre of the poster,whichis
importantsince it’shertour.Right
beside herisa Special Guestmention,
bringinginfansof Icona Popas well.
It’simportantfor thatmentiontobe
rightbeside KatyPerry,soitcan be
one of the firstthingsyousee when
youfirstlookat the poster.
Downtowardsthe bottomof the
posterforthe tour isa glimpse of the
newestalbumreleasedbythe artist,
and howit’snowavailable.
Underneaththatis herwebsite,
allowingformore detailsregarding
the albumand the tour to be found.

4. Again,Demi Lovatoisfrontand
centre of the tourposter.Alsowith
the way she’sposeditlooksas
thoughshe’spointingatwhere the
ticketsforthe tour can be bought,
thoughwhetherthatwasintentionalI
don’tknow.
Once again,Special Guestsare
mentionedinaplace where people
will see themimmediately(right
underneaththe name of the tourand
artist),andthus will drawfansof
those artists/bandsintogo see the
tour to see theirfavourite
artist/band.
The name of boththe artistand the
tour are bigand boldinthe centre of
the poster,and are veryeye-catching.
Alsothe fact that it’sinpinkneonlights,
and itis called“The NeonLightsTour”
witha picture of Demi Lovato withpink
hair isdefinitelynotacoincidence.It
was done onpurpose,tomake it
brighterandalsosort of ironic. Again,towardsthe bottomof the
tour posterisa glimpse of the newest
albumreleasedbyDemi Lovato
alongside herwebsite forpeople to
getfurtherinformationaboutthe
albumand tour.