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K R I S T E N E . YA T E S
M E D I A C R E AT I V E / S T O RY T E L L E R /
P R O J E C T M A N A G E R
I A M A S T O RY T E L L E R W H O U T I L I Z E S
W R I T I N G , P H O T O G R A P H Y, M U LT I M E D I A
T O O L S A N D A W I D E A R R AY O F
P L AT F O R M S T O C O N N E C T T H E W O R L D
T H R O U G H T H E P O W E R O F S T O R I E S . I
S P E C I A L I Z E I N B R A N D I D E N T I T Y A N D
M A N A G E M E N T A N D P U B L I C R E L AT I O N S .
W H O I S K R I S T E N T H E P R O F E S S I O N A L ?
J O B O U T L O O K
• blogger
• photographer
• branding
specialist
• journalist
• producer
• graphic designer
• project manager
• public relations
practitioner
• social media
strategist
• on-air personality
• content
developer
• copy editor
• producer
• copy writer
• marketing specialists
• communications
analysis
• podcaster
• researcher
• web designer
• photo-journalist
E M P L O Y M E N T
S E T T I N G S
• creative agency
• news room
• radio station
• public relations firm
• marketing firm
• public figure
• campaign
• self-employed
• freelance
• retainer
R E L E VA N T S K I L L S
• communication (with others around you)
• industry-standard software
• industry specific professional standards (appearance,
culture etc.)
• adaptability
• intrinsic motivation
I N D U S T RY F O C U S E D C A R E E R S I T E S
• getinmedia.com
• linkedin.com
• media-match.com
• http://creativeskillset.org
• journalismjobs.com
P R O F E S S I O N A L O R G A N I Z AT I O N S
R E L E VA N T T O M Y C A R E E R
• International Association of Business Communications
• Public Relations Society of America
S A L A RY E X P E C TAT I O N S
• Public Relations Specialist

Mean Average Salary: $74,140

http://www.bls.gov/oes/current/oes273031.htm
• Brand Specialist

Mean Average Salary: $60,000

https://www.glassdoor.com/Salaries/brand-specialist-salary-SRCH_KO0,16.htm

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Career development exploration 1

  • 1. K R I S T E N E . YA T E S M E D I A C R E AT I V E / S T O RY T E L L E R / P R O J E C T M A N A G E R
  • 2. I A M A S T O RY T E L L E R W H O U T I L I Z E S W R I T I N G , P H O T O G R A P H Y, M U LT I M E D I A T O O L S A N D A W I D E A R R AY O F P L AT F O R M S T O C O N N E C T T H E W O R L D T H R O U G H T H E P O W E R O F S T O R I E S . I S P E C I A L I Z E I N B R A N D I D E N T I T Y A N D M A N A G E M E N T A N D P U B L I C R E L AT I O N S . W H O I S K R I S T E N T H E P R O F E S S I O N A L ?
  • 3. J O B O U T L O O K • blogger • photographer • branding specialist • journalist • producer • graphic designer • project manager • public relations practitioner • social media strategist • on-air personality • content developer • copy editor • producer • copy writer • marketing specialists • communications analysis • podcaster • researcher • web designer • photo-journalist
  • 4. E M P L O Y M E N T S E T T I N G S • creative agency • news room • radio station • public relations firm • marketing firm • public figure • campaign • self-employed • freelance • retainer
  • 5. R E L E VA N T S K I L L S • communication (with others around you) • industry-standard software • industry specific professional standards (appearance, culture etc.) • adaptability • intrinsic motivation
  • 6. I N D U S T RY F O C U S E D C A R E E R S I T E S • getinmedia.com • linkedin.com • media-match.com • http://creativeskillset.org • journalismjobs.com
  • 7. P R O F E S S I O N A L O R G A N I Z AT I O N S R E L E VA N T T O M Y C A R E E R • International Association of Business Communications • Public Relations Society of America
  • 8. S A L A RY E X P E C TAT I O N S • Public Relations Specialist
 Mean Average Salary: $74,140
 http://www.bls.gov/oes/current/oes273031.htm • Brand Specialist
 Mean Average Salary: $60,000
 https://www.glassdoor.com/Salaries/brand-specialist-salary-SRCH_KO0,16.htm